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At a Glance
Market Segments
Small-Business (95.6% of reviews)
Small-Business (91.4% of reviews)
Entry-Level Pricing
Free Trial Per Month
No pricing available
Instantly
Star Rating
(3,936)4.8 out of 5
Market Segments
Small-Business (95.6% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial Per Month
Free Trial is available
Browse all 4 pricing plansKit
Star Rating
(217)4.4 out of 5
Market Segments
Small-Business (91.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about KitSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Convertkit excels in its Email Marketing capabilities, particularly in Automated Email Responses with a score of 8.7, while Instantly shines with a higher score of 9.1, indicating a more robust automation feature that users find easier to implement.
- Reviewers mention that Convertkit's Ease of Use is rated at 8.7, which is commendable, but Instantly surpasses this with a score of 9.5, suggesting that users find Instantly's interface more intuitive and user-friendly.
- G2 users highlight that Convertkit's Quality of Support is rated at 8.6, which is decent, but users on G2 rave about Instantly's support, scoring it at 9.6, indicating a more responsive and helpful customer service experience.
- Users say that Convertkit's Campaign Management features are solid with a score of 9.6, but Instantly's overall Marketing Automation capabilities, including features like Lead Management and Marketing ROI Analytics, score higher, showcasing a more comprehensive approach to marketing.
- Reviewers mention that while Convertkit offers good Data Availability with scores around 9.1, Instantly's features in Lead Intelligence and Market Insights are rated higher, providing users with deeper insights into their leads and market trends.
- Users report that Convertkit's Segmentation capabilities score well at 9.1, but Instantly's advanced Data Segmentation/Filtering features, rated at 9.1, allow for more precise targeting, which users find essential for effective marketing campaigns.
Pricing
Entry-Level Pricing
Instantly
Free
Free Trial
Per Month
Everything you need to scale your cold outreach campaigns.
- Unlimited email sending accounts
- Unlimited domain warmup
- Advanced sequences
Kit
No pricing availableFree Trial
Instantly
Free Trial is available
Kit
Free Trial is available
Ratings
Meets Requirements
9.4
3,377
8.7
160
Ease of Use
9.5
3,540
8.7
161
Ease of Setup
9.2
2,707
9.0
65
Ease of Admin
9.4
1,825
9.0
57
Quality of Support
9.6
3,350
8.6
145
Has the product been a good partner in doing business?
9.5
1,798
9.0
52
Product Direction (% positive)
9.8
3,411
8.4
156
Features by Category
Sales Force Automation
9.0
156
Not enough data
8.6
150
Not enough data
8.9
163
Not enough data
8.9
151
Not enough data
8.6
151
Not enough data
8.9
152
Not enough data
8.6
146
Not enough data
8.5
141
Not enough data
8.6
149
Not enough data
Marketing Automation
9.4
155
Not enough data
9.4
156
Not enough data
9.3
156
Not enough data
9.0
159
Not enough data
Customer Support
8.9
152
Not enough data
9.1
149
Not enough data
9.0
148
Not enough data
8.2
139
Not enough data
8.8
143
Not enough data
Reporting & Analytics
9.0
137
Not enough data
9.2
135
Not enough data
8.7
135
Not enough data
Mobile & Social
8.6
141
Not enough data
8.4
129
Not enough data
8.5
132
Not enough data
Platform
8.7
191
Not enough data
8.9
185
Not enough data
9.0
183
Not enough data
8.5
184
Not enough data
8.5
181
Not enough data
8.8
179
Not enough data
9.3
186
Not enough data
8.6
191
Not enough data
Integration
9.2
157
Not enough data
8.8
153
Not enough data
8.8
151
Not enough data
Generative AI
8.7
114
Not enough data
Agentic AI - CRM
8.2
11
Not enough data
7.9
11
Not enough data
7.4
11
Not enough data
7.1
11
Not enough data
7.7
11
Not enough data
7.6
11
Not enough data
8.0
11
Not enough data
Email Marketing
8.9
2337
8.6
64
9.3
2367
8.5
66
9.5
2371
8.8
60
9.4
2335
8.4
64
9.6
2388
8.7
62
9.4
2342
8.5
61
9.1
2228
8.6
57
9.1
2052
8.3
40
8.4
1942
8.4
37
Reporting & Analytics
9.2
2294
8.2
50
9.2
2296
8.1
63
Generative AI
8.7
1400
4.8
11
8.7
1405
5.2
11
Agentic AI - Email Marketing
8.4
57
Not enough data
8.3
56
Not enough data
8.7
57
Not enough data
8.8
56
Not enough data
8.8
56
Not enough data
Integration
9.3
2332
7.9
38
8.9
2200
8.1
34
8.7
2166
7.6
33
8.7
2048
7.7
31
8.2
1999
7.7
32
8.2
1930
8.0
30
Data Availability
9.1
531
Not enough data
9.1
522
Not enough data
8.9
507
Not enough data
8.7
191
Not enough data
Data Accuracy
9.1
484
Not enough data
9.1
500
Not enough data
8.8
212
Not enough data
Agentic AI - Sales Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
9.0
462
Not enough data
9.2
467
Not enough data
9.4
502
Not enough data
9.3
469
Not enough data
8.8
447
Not enough data
8.9
472
Not enough data
Features
9.2
472
Not enough data
8.9
495
Not enough data
9.0
461
Not enough data
9.0
474
Not enough data
9.1
458
Not enough data
8.8
446
Not enough data
9.0
463
Not enough data
9.2
455
Not enough data
9.3
472
Not enough data
Lead Intelligence
8.7
169
Not enough data
8.9
170
Not enough data
8.9
170
Not enough data
Lead Management
9.0
194
Not enough data
8.5
197
Not enough data
8.9
192
Not enough data
Marketing Campaigns
8.6
205
Not enough data
8.3
227
Not enough data
8.5
205
Not enough data
8.9
195
Not enough data
8.9
194
Not enough data
Campaign Execution
8.4
162
Not enough data
8.9
179
Not enough data
8.5
160
Not enough data
9.4
161
Not enough data
Agentic AI - Account Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
8.8
436
Not enough data
9.0
410
Not enough data
9.4
454
Not enough data
8.9
404
Not enough data
Organization
9.1
413
Not enough data
9.1
395
Not enough data
9.0
400
Not enough data
Performance Analysis
8.8
406
Not enough data
9.2
432
Not enough data
Sales Analysis
8.6
443
Not enough data
8.7
404
Not enough data
Generative AI
9.0
289
Not enough data
9.0
286
Not enough data
Agentic AI - AI Sales Assistant
8.7
5
Not enough data
8.7
5
Not enough data
8.0
5
Not enough data
8.3
5
Not enough data
9.0
5
Not enough data
8.0
5
Not enough data
7.3
5
Not enough data
Diagnosis
8.8
1496
Not enough data
9.2
1542
Not enough data
9.1
1575
Not enough data
9.2
1478
Not enough data
Tracking
9.1
1496
Not enough data
9.1
1455
Not enough data
9.3
1556
Not enough data
9.1
1472
Not enough data
9.0
1464
Not enough data
Reporting
9.3
1612
Not enough data
9.3
1626
Not enough data
9.2
1562
Not enough data
9.0
1586
Not enough data
Agentic AI - Email Deliverability
8.7
37
Not enough data
8.8
38
Not enough data
8.8
38
Not enough data
8.8
38
Not enough data
9.0
38
Not enough data
Integrated Workflows
8.3
240
Not enough data
9.2
246
Not enough data
7.0
230
Not enough data
7.4
229
Not enough data
8.2
250
Not enough data
7.7
231
Not enough data
7.9
241
Not enough data
Repeatability and Reportability
8.0
224
Not enough data
8.2
220
Not enough data
8.4
222
Not enough data
7.9
230
Not enough data
7.4
221
Not enough data
AI and Automation
8.4
231
Not enough data
8.3
234
Not enough data
8.4
233
Not enough data
8.1
230
Not enough data
8.1
218
Not enough data
Generative AI
8.3
223
Not enough data
Agentic AI - Sales Engagement
8.2
76
Not enough data
8.2
76
Not enough data
8.1
77
Not enough data
8.1
74
Not enough data
8.0
76
Not enough data
8.1
75
Not enough data
7.9
75
Not enough data
Lead Intelligence
9.2
508
Not enough data
8.9
500
Not enough data
9.0
505
Not enough data
9.0
503
Not enough data
8.5
513
Not enough data
Agentic AI - Lead Intelligence
7.5
8
Not enough data
Agentic AI - Lead Mining
8.8
11
Not enough data
8.3
11
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
Agentic AI - Email Tracking
8.7
33
Not enough data
8.6
33
Not enough data
8.6
32
Not enough data
8.6
32
Not enough data
8.4
32
Not enough data
8.5
32
Not enough data
8.5
32
Not enough data
Analytics
9.3
927
Not enough data
9.2
901
Not enough data
8.9
861
Not enough data
Customizations
9.3
888
Not enough data
9.5
920
Not enough data
9.1
951
Not enough data
9.3
918
Not enough data
9.1
900
Not enough data
Generative AI
8.9
637
Not enough data
Categories
Categories
Shared Categories
Instantly and Kit are categorized as Email Marketing
Unique Categories
Instantly is categorized as Sales Engagement, Email Deliverability, AI Sales Assistant, Account Data Management, Lead Mining, Lead Intelligence, Visitor Identification, Email Tracking, CRM, and Sales Intelligence
Kit has no unique categories
Reviews
Reviewers' Company Size
Instantly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Kit
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
45.5%
Computer Software
8.5%
Information Technology and Services
6.9%
Consulting
5.4%
Staffing and Recruiting
4.1%
Other
29.7%
Marketing and Advertising
25.5%
Health, Wellness and Fitness
7.2%
Management Consulting
4.8%
Professional Training & Coaching
3.8%
Writing and Editing
3.4%
Other
55.3%
Alternatives
Discussions
What is Instantly used for?
7 Comments
AP
a) Sending cold emails
b) Searching for prospects
Read more
Instantly has no more discussions with answers
Is ConvertKit better than MailChimp?
4 Comments
ME
Yes, extremely. There are so many things you can do with Convertkit that you can't with MailChimp. Some highlights: Advanced tagging to really organize your...Read more
What is ConvertKit used for?
2 Comments
JL
Email marketing, landing pages, marketing automations, and recently they added the ability to sell digital products and email subscriptions. The core is...Read more
Does ConvertKit have a free plan?
1 Comment
DS
No- They have a trial period and then you will be asked to convert to a paid subscription. Read more
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