Compare CallRail and Whatagraph 
Featured Products
At a Glance
Market Segments
Small-Business (74.5% of reviews)
Small-Business (78.1% of reviews)
Entry-Level Pricing
$55.00 Per Month
Free
CallRail
Star Rating
(1,712)4.5 out of 5
Market Segments
Small-Business (74.5% of reviews)
Pros & Cons
Entry-Level Pricing
$55.00 Per Month
Free Trial is available
Browse all 4 pricing plansWhatagraph
Star Rating
(278)4.5 out of 5
Market Segments
Small-Business (78.1% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that CallRail excels in providing clear insights into marketing campaign performance, with users highlighting its ability to track calls, messages, and form submissions effectively. This feature allows businesses to optimize their marketing efforts and understand which ads and keywords are driving engagement.
- Users say that Whatagraph stands out for its visually appealing and customizable dashboards, making it ideal for client reporting. Reviewers appreciate the ease of building reports that pull data from various platforms like Google Ads and LinkedIn, which enhances the overall reporting experience.
- According to verified reviews, CallRail is praised for its simplicity and user-friendly interface, making it easy for users to navigate and set up. Many users have noted that the onboarding process is straightforward, allowing them to trust the data quickly and focus on their marketing strategies.
- Reviewers mention that Whatagraph offers excellent flexibility in data visualization, which is crucial for engaging clients. Users have expressed satisfaction with the platform's ability to present complex data in an easily digestible format, enhancing client understanding and engagement.
- G2 reviewers highlight that while CallRail has a slightly lower score in support quality, users still find the assistance provided to be helpful and responsive. This is particularly important for businesses that rely on timely support to resolve issues and optimize their use of the software.
- Users report that Whatagraph's automated reporting feature is a significant time-saver, allowing marketers to generate client-ready reports without the hassle of manual data entry. This capability is especially beneficial for those who have previously struggled with time-consuming reporting processes.
Pricing
Entry-Level Pricing
CallRail
Lead Tracking
$55.00
Per Month
Track and analyze call and texts with Call Tracking for greater marketing insights, now with Al-powered conversation insights.
- Call & text tracking and attribution
- Call recording and routing
- Call transcription and analysis
Whatagraph
Free
Free
Experience the new way of marketing intelligence with your essential channels.
- 5 credits
- Essential integrations
- Pre-made templates & data transformations
Free Trial
CallRail
Free Trial is available
Whatagraph
No trial information availableRatings
Meets Requirements
9.0
1,328
8.7
187
Ease of Use
9.0
1,342
8.9
189
Ease of Setup
9.0
1,092
8.3
114
Ease of Admin
9.1
1,023
8.7
109
Quality of Support
8.8
1,195
9.0
184
Has the product been a good partner in doing business?
9.2
1,007
8.7
108
Product Direction (% positive)
8.9
1,273
9.1
160
Features by Category
Reports
Not enough data
9.0
94
Not enough data
8.2
30
Not enough data
9.0
95
Not enough data
Feature Not Available
Not enough data
8.8
93
Self Service
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Building Reports
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
Not enough data
9.0
94
Not enough data
8.2
30
Not enough data
9.0
95
Not enough data
Feature Not Available
Not enough data
8.8
93
Reports
Not enough data
8.8
37
Not enough data
9.0
33
Not enough data
8.7
31
Generative AI
Not enough data
8.3
11
Not enough data
8.5
11
Visualization
Not enough data
8.8
36
Not enough data
Feature Not Available
Not enough data
8.6
35
Not enough data
8.9
30
Data Updates
Not enough data
8.3
30
Not enough data
8.4
31
Collaboration
Not enough data
8.9
31
Not enough data
8.3
29
Not enough data
Feature Not Available
Data Updates
Not enough data
8.6
71
Not enough data
8.8
82
Not enough data
8.6
82
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
8.8
7
Not enough data
7.5
6
Not enough data
8.3
7
Not enough data
8.6
7
Not enough data
Organization
8.6
7
Not enough data
8.6
6
Not enough data
10.0
7
Not enough data
Performance Analysis
8.8
7
Not enough data
9.0
7
Not enough data
Sales Analysis
8.8
7
Not enough data
9.0
7
Not enough data
Generative AI
8.8
7
Not enough data
9.4
8
Not enough data
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
8.0
5
Not enough data
9.3
5
Not enough data
Not enough data
Not enough data
9.2
6
Not enough data
9.0
5
Not enough data
9.0
5
Not enough data
Call Analytics
9.3
189
|
Verified
Not enough data
8.1
138
|
Verified
Not enough data
8.6
168
|
Verified
Not enough data
8.3
171
|
Verified
Not enough data
Artificial Intelligence - Conversation Intelligence
8.3
145
|
Verified
Not enough data
8.2
148
|
Verified
Not enough data
Not enough data
Not enough data
Generative AI
Feature Not Available
Not enough data
Agentic AI - Conversation Intelligence
8.6
15
Not enough data
8.6
15
Not enough data
8.9
16
Not enough data
8.7
15
Not enough data
8.6
15
Not enough data
8.4
15
Not enough data
8.3
15
Not enough data
Channels
8.7
82
Not enough data
8.2
58
Not enough data
7.6
57
Not enough data
7.9
71
Not enough data
8.1
65
Not enough data
Generative AI
Feature Not Available
Not enough data
Functions
8.7
68
Not enough data
8.6
63
Not enough data
8.4
60
Not enough data
8.2
64
Not enough data
Feature Not Available
Not enough data
8.3
61
Not enough data
8.3
58
Not enough data
8.1
58
Not enough data
Agentic AI - Contact Center
8.3
6
Not enough data
8.6
6
Not enough data
8.3
6
Not enough data
8.3
6
Not enough data
Administrative
8.4
70
Not enough data
8.9
80
Not enough data
8.7
82
Not enough data
8.7
74
Not enough data
Feature Not Available
Not enough data
Attribution Modeling
8.7
200
|
Verified
Not enough data
8.1
172
|
Verified
Not enough data
7.7
140
|
Verified
Not enough data
7.8
148
|
Verified
Not enough data
8.1
162
|
Verified
Not enough data
7.9
144
|
Verified
Not enough data
Agentic AI - Attribution
6.4
11
Not enough data
6.8
12
Not enough data
6.7
14
Not enough data
6.4
11
Not enough data
Marketing
8.0
157
|
Verified
Not enough data
8.4
164
|
Verified
Not enough data
8.7
205
|
Verified
Not enough data
8.6
202
|
Verified
Not enough data
Reporting
8.6
242
|
Verified
Not enough data
8.5
229
|
Verified
Not enough data
8.1
205
|
Verified
Not enough data
Lead Monitoring
8.5
209
|
Verified
Not enough data
8.7
219
|
Verified
Not enough data
8.4
213
|
Verified
Not enough data
Agentic AI - Lead Capture
8.2
23
Not enough data
8.1
22
Not enough data
Data Capture
8.3
212
|
Verified
Not enough data
8.6
212
|
Verified
Not enough data
8.0
175
|
Verified
Not enough data
8.5
214
|
Verified
Not enough data
Analytics
8.5
206
|
Verified
Not enough data
8.5
229
|
Verified
Not enough data
Customization
8.3
168
|
Verified
Not enough data
8.3
174
|
Verified
Not enough data
7.8
163
|
Verified
Not enough data
8.4
201
|
Verified
Not enough data
Customization
9.2
12
Not enough data
8.2
12
Not enough data
Feature Not Available
Not enough data
9.2
12
Not enough data
Additional Functionality
9.4
12
Not enough data
Feature Not Available
Not enough data
8.8
12
Not enough data
Feature Not Available
Not enough data
8.9
11
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Communication
6.3
8
Not enough data
7.0
9
Not enough data
6.9
9
Not enough data
8.1
8
Not enough data
6.3
8
Not enough data
Internal Use
6.8
22
Not enough data
8.9
9
Not enough data
8.8
8
Not enough data
8.9
9
Not enough data
6.7
8
Not enough data
7.6
9
Not enough data
Voice Recognition - AI Voice Assistants
8.6
6
Not enough data
Speech Synthesis - AI Voice Assistants
7.8
6
Not enough data
7.5
6
Not enough data
8.3
6
Not enough data
Security and privacy - AI Voice Assistants
9.2
6
Not enough data
Compatibility - AI Voice Assistants
9.0
5
Not enough data
Agentic AI - Outbound Call Tracking
8.0
10
Not enough data
7.7
10
Not enough data
Calling
9.2
43
Not enough data
8.7
40
Not enough data
8.8
42
Not enough data
8.5
40
Not enough data
8.0
9
Not enough data
Contacts
8.5
42
Not enough data
8.2
43
Not enough data
8.6
40
Not enough data
Insights
8.1
42
Not enough data
8.3
42
Not enough data
8.5
39
Not enough data
7.5
36
Not enough data
7.8
36
Not enough data
8.3
10
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Phone Number Management
9.1
572
Not enough data
8.8
465
Not enough data
8.4
395
Not enough data
Tracking
8.7
519
Not enough data
8.9
501
Not enough data
8.7
433
Not enough data
Analytics
8.9
565
Not enough data
9.3
557
Not enough data
8.5
500
Not enough data
8.3
307
Not enough data
Call Routing
8.1
353
Not enough data
8.0
320
Not enough data
7.9
301
Not enough data
Administration
7.9
265
Not enough data
8.7
304
Not enough data
8.8
362
Not enough data
Agentic AI - Inbound Call Tracking
7.4
53
Not enough data
7.7
57
Not enough data
7.7
54
Not enough data
Marketing Operations
8.3
199
8.9
72
8.8
215
9.2
82
8.4
189
Feature Not Available
8.9
200
8.9
72
7.8
177
Feature Not Available
7.6
152
8.5
67
Campaign Activity
8.4
199
8.9
80
8.5
230
9.4
85
7.8
178
Feature Not Available
8.3
197
9.0
82
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Agentic AI - Marketing Analytics
7.5
25
Not enough data
7.7
27
Not enough data
7.6
24
Not enough data
Categories
Categories
Shared Categories
CallRail and Whatagraph are categorized as Marketing Analytics
Unique Categories
CallRail is categorized as Inbound Call Tracking, AI Voice Assistants, Conversation Intelligence, AI Sales Assistant, Online Form Builder, Attribution, Lead Capture, Outbound Call Tracking, Contact Center, and Live Chat
Whatagraph is categorized as Data Visualization
Reviews
Reviewers' Company Size
CallRail
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Whatagraph
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
35.2%
Real Estate
8.4%
Construction
7.2%
Hospital & Health Care
4.1%
Consumer Services
3.7%
Other
41.4%
Marketing and Advertising
67.6%
Market Research
1.9%
Information Technology and Services
1.9%
Online Media
1.9%
Financial Services
1.9%
Other
24.7%
Discussions
Is CallRail free?
2 Comments
JJ
No - there is a monthly subscription.Read more
What is CallRail used for?
2 Comments
WC
CallRail is mainly used for call tracking. However, it is also used for form tracking, managing leads from chat, sms, and calls. Read more
How do I cancel CallRail?
1 Comment
PH
1. Click the My Account Icon in the top left.
2. Click Account Settings.
3. Scroll down to the Account Billing tab scroll down to the Plans & Payment...Read more
Can I get a free trial with Whatagraph?
3 Comments
Official Response from Whatagraph
Absolutely! We offer a free 7-day trial with unlimited access to all of our features and integrations. You can sign up here:...Read more
How much does Whatagraph cost?
3 Comments
Official Response from Whatagraph
Paid Whatagraph plans can be purchased on monthly or yearly recurring payments. Yearly subscription also makes you eligible to 16% off! You can also upgrade...Read more
How many integrations does Whatagraph support?
3 Comments
Official Response from Whatagraph
Whatagraph currently supports 31 integrations and is constantly developing new ones so you could easily present analytics data from all of your marketing and...Read more
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