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Compare BenchmarkONE and HubSpot Marketing Hub 
At a Glance
Market Segments
Small-Business (79.5% of reviews)
Small-Business (51.5% of reviews)
Entry-Level Pricing
$0.00
$0.00
BenchmarkONE
Star Rating
(187)4.5 out of 5
Market Segments
Small-Business (79.5% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Browse all 3 pricing plansHubSpot Marketing Hub
Star Rating
(14,464)4.4 out of 5
Market Segments
Small-Business (51.5% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that HubSpot Marketing Hub excels in providing a user-friendly interface, making it easy for users to manage campaigns quickly. Many users appreciate the automation tools that save time by handling follow-up and repetitive tasks, which enhances overall productivity.
- Users say BenchmarkONE shines in its ability to nurture leads and manage customer relationships effectively. Reviewers highlight its value for businesses, particularly in streamlining operations and integrating various marketing functions, which is crucial for maintaining strong customer connections.
- According to verified reviews, HubSpot Marketing Hub has a significantly higher overall satisfaction score, indicating that users feel more positively about their experience with the platform. This is reflected in the extensive number of recent reviews, showcasing its popularity and reliability among users.
- Reviewers mention that BenchmarkONE offers strong support and a good partner experience, with many users praising its capabilities in email marketing and CRM. This aspect is particularly beneficial for small businesses looking for comprehensive solutions without overwhelming complexity.
- G2 reviewers highlight that while both platforms have similar ease of use ratings, HubSpot Marketing Hub's setup process is often seen as more intuitive, which can be a deciding factor for users who prioritize quick onboarding and implementation.
- Users report that HubSpot Marketing Hub provides a broader range of integrated tools that work seamlessly together, enhancing the efficiency of marketing efforts. This interconnectedness is a significant advantage for businesses looking to optimize their marketing strategies across multiple channels.
Pricing
Entry-Level Pricing
BenchmarkONE
Free Forever
$0.00
Unlimited Users, 250 Contacts, 500 Emails per month
- Contact Management
- Email Marketing
- Marketing Automation
HubSpot Marketing Hub
Marketing Hub Free
$0.00
For business owners and marketers who want to start generating website leads and tracking contact activity — for free.
- Forms
- Contact activity
- Contact management
Free Trial
BenchmarkONE
Free Trial is available
HubSpot Marketing Hub
Free Trial is available
Ratings
Meets Requirements
8.5
157
8.5
9,709
Ease of Use
8.7
158
8.6
11,392
Ease of Setup
8.6
103
8.1
7,104
Ease of Admin
9.0
105
8.5
4,991
Quality of Support
9.2
155
8.7
9,183
Has the product been a good partner in doing business?
9.3
105
8.7
4,908
Product Direction (% positive)
8.8
154
8.9
9,349
Features by Category
Sales Force Automation
9.2
28
|
Verified
Not enough data
Feature Not Available
Not enough data
8.8
26
|
Verified
Not enough data
8.5
25
|
Verified
Not enough data
9.0
7
Not enough data
9.0
8
Not enough data
9.3
5
Not enough data
8.7
5
Not enough data
9.2
6
Not enough data
Marketing Automation
9.1
28
|
Verified
Not enough data
8.9
27
|
Verified
Not enough data
8.7
24
|
Verified
Not enough data
8.0
18
|
Verified
Not enough data
Customer Support
8.6
7
Not enough data
9.4
8
Not enough data
8.8
8
Not enough data
9.2
6
Not enough data
9.4
6
Not enough data
Reporting & Analytics
8.1
24
|
Verified
Not enough data
8.6
28
|
Verified
Not enough data
8.2
15
|
Verified
Not enough data
Mobile & Social
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.7
5
Not enough data
Platform
8.8
14
|
Verified
Not enough data
8.3
14
|
Verified
Not enough data
8.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
9.0
15
|
Verified
Not enough data
Not enough data
Not enough data
Integration
9.2
15
|
Verified
Not enough data
9.3
5
|
Verified
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email Marketing
9.1
60
|
Verified
8.8
5573
|
Verified
9.0
59
|
Verified
8.9
5425
|
Verified
8.7
58
|
Verified
8.6
5398
|
Verified
9.3
54
|
Verified
8.8
5119
|
Verified
Online Marketing
8.3
42
|
Verified
8.5
5271
|
Verified
9.0
16
8.2
4570
|
Verified
8.6
7
8.1
4294
|
Verified
8.1
43
|
Verified
8.1
4812
|
Verified
8.3
11
8.1
4455
|
Verified
Lead Management
9.0
53
|
Verified
8.5
5023
|
Verified
8.8
51
|
Verified
8.1
4738
|
Verified
9.1
52
|
Verified
8.4
4853
|
Verified
9.0
53
|
Verified
8.0
4360
|
Verified
9.0
52
|
Verified
8.4
4802
|
Verified
8.7
45
|
Verified
8.2
4523
|
Verified
8.9
49
|
Verified
8.4
4500
|
Verified
8.8
44
|
Verified
8.4
4526
|
Verified
Campaign Management
9.2
16
8.2
4102
|
Verified
8.8
28
|
Verified
7.9
3684
|
Verified
8.3
7
7.9
3630
|
Verified
7.4
7
7.2
2774
|
Verified
Social
7.4
9
7.7
3733
|
Verified
8.9
9
8.1
4137
|
Verified
8.0
9
8.1
4113
|
Verified
7.8
9
8.0
3984
|
Verified
7.9
8
7.7
3204
|
Verified
Reporting & Analytics
8.0
53
|
Verified
8.3
5192
|
Verified
7.7
40
|
Verified
8.0
4823
|
Verified
7.3
29
|
Verified
7.6
3974
|
Verified
7.2
29
|
Verified
7.5
3657
|
Verified
6.3
10
7.7
4068
|
Verified
Platform
8.2
29
|
Verified
7.9
3521
|
Verified
8.5
27
|
Verified
8.5
3553
|
Verified
9.4
8
8.7
3492
|
Verified
Not enough data
8.0
2469
|
Verified
Not enough data
7.4
2368
|
Verified
9.1
34
|
Verified
8.6
3326
|
Verified
8.8
7
7.9
2543
|
Verified
Agentic AI - Marketing Automation
Not enough data
6.8
296
Not enough data
6.7
288
Not enough data
6.8
289
Not enough data
6.6
290
Not enough data
6.6
289
Not enough data
6.7
292
Integration
8.4
33
|
Verified
8.4
3516
|
Verified
8.0
19
|
Verified
8.0
3202
|
Verified
8.0
10
|
Verified
8.1
2987
|
Verified
Lead Intelligence
Not enough data
7.7
1154
|
Verified
Not enough data
7.9
1190
Not enough data
8.1
1240
Lead Management
Not enough data
8.3
1330
Not enough data
7.5
1155
Not enough data
8.0
1210
Marketing Campaigns
Not enough data
7.9
1175
Not enough data
7.3
1062
Not enough data
7.5
1118
Not enough data
7.8
1104
|
Verified
Not enough data
8.1
1266
Campaign Execution
Not enough data
7.8
1154
Not enough data
7.8
1089
Not enough data
7.7
1032
Not enough data
8.7
1404
Agentic AI - Account Data Management
Not enough data
6.3
90
Not enough data
6.7
90
Not enough data
6.6
89
Not enough data
6.7
90
Not enough data
6.4
90
Messenger
Not enough data
8.0
1214
|
Verified
Not enough data
7.4
1042
|
Verified
Not enough data
7.9
1256
|
Verified
Not enough data
7.8
1180
|
Verified
Channels
Not enough data
8.0
1442
|
Verified
Not enough data
8.1
1419
|
Verified
Not enough data
7.1
839
Not enough data
6.8
737
|
Verified
Not enough data
7.4
796
|
Verified
Customers
Not enough data
8.2
1486
|
Verified
Not enough data
8.2
1473
|
Verified
Not enough data
8.3
1618
|
Verified
Not enough data
8.4
1568
|
Verified
Not enough data
8.2
1474
|
Verified
Agentic AI - Conversational Marketing
Not enough data
6.6
67
Not enough data
6.5
66
Not enough data
6.6
67
Not enough data
6.4
67
Not enough data
6.5
66
Not enough data
6.6
67
Not enough data
6.6
68
Design and Customization
Not enough data
6.8
85
Not enough data
7.6
83
Not enough data
7.8
85
Not enough data
7.7
83
Campaigns
Not enough data
7.4
80
Not enough data
7.5
79
Not enough data
7.5
78
Not enough data
7.6
76
Integrations
Not enough data
8.0
80
Not enough data
7.1
74
Not enough data
6.9
68
Not enough data
7.5
76
Generative AI
Not enough data
6.4
75
Agentic AI - Vulnerability Scanner
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Attribution Modeling
Not enough data
8.0
283
Not enough data
7.7
275
Not enough data
7.2
255
Not enough data
7.3
249
Not enough data
6.9
246
Not enough data
7.4
259
Agentic AI - Attribution
Not enough data
6.0
37
Not enough data
6.2
36
Not enough data
6.0
37
Not enough data
5.8
38
Marketing
Not enough data
7.8
254
Not enough data
7.2
236
Not enough data
8.2
282
Not enough data
8.3
287
Reporting
Not enough data
8.4
309
Not enough data
8.3
295
Not enough data
8.1
299
Platform Basics
Not enough data
8.5
241
Not enough data
8.5
241
Not enough data
8.4
241
Not enough data
8.1
25
Not enough data
8.0
24
Platform Data
Not enough data
8.2
235
Not enough data
7.9
231
Platform Additional Functionality
Not enough data
8.3
256
Agentic AI - Account-Based Orchestration Platforms
Not enough data
7.0
27
Not enough data
7.2
27
Not enough data
6.9
26
Not enough data
6.5
26
Not enough data
6.9
26
Artificial Intelligence
Not enough data
6.9
24
Not enough data
7.4
24
Platform Basics
Not enough data
8.2
558
Not enough data
8.5
640
Platform Reporting
Not enough data
8.4
656
Not enough data
8.6
699
Content & Collaboration
Not enough data
8.3(won by default)
1275
Not enough data
8.3(won by default)
1330
Not enough data
8.1(won by default)
1020
Not enough data
8.3(won by default)
1095
Not enough data
8.7(won by default)
1407
Not enough data
8.3(won by default)
968
Social Management
Not enough data
8.2(won by default)
2194
Not enough data
8.6(won by default)
2371
Not enough data
8.4(won by default)
2105
Not enough data
8.3(won by default)
2253
Not enough data
8.0(won by default)
1672
Not enough data
8.2(won by default)
953
Not enough data
7.3(won by default)
325
Agentic AI - Social Media Management
Not enough data
6.7(won by default)
74
Not enough data
6.9(won by default)
70
Not enough data
7.0(won by default)
72
Not enough data
6.8(won by default)
69
Not enough data
7.0(won by default)
72
Not enough data
7.0(won by default)
72
Not enough data
6.9(won by default)
74
Platform Basics
Not enough data
8.1
430
Not enough data
8.0
440
Platform Data
Not enough data
8.0
437
Not enough data
7.9
434
Not enough data
8.5
484
Not enough data
8.2
439
Platform Additional Functionality
Not enough data
8.0
424
Not enough data
8.2
444
Not enough data
8.2
439
Agentic AI - Customer Journey Analytics
Not enough data
6.6
86
Not enough data
6.8
85
Not enough data
6.7
86
Not enough data
6.8
86
Platform Interoperability
Not enough data
8.0
594
Agentic AI - Social Media Advertising
Not enough data
7.0
63
Not enough data
7.2
62
Not enough data
7.0
59
Not enough data
7.0
62
Not enough data
7.0
63
Not enough data
7.4
69
Social Functionality
Not enough data
8.1
1312
Campaign Management
Not enough data
8.3
1329
Not enough data
8.2
1266
Not enough data
8.2
1191
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
1086
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
1118
Not enough data
8.0
1068
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Targeting
Not enough data
8.3
1193
Not enough data
8.2
1111
Not enough data
8.0
1007
Not enough data
8.0
984
Platform
Not enough data
8.3
1163
Not enough data
8.2
1310
Not enough data
8.8
1337
Not enough data
8.7
1360
Not enough data
8.6
1184
Not enough data
8.3
1310
Not enough data
8.6
1349
Not enough data
8.4
1055
Not enough data
8.4
1249
Responses
Not enough data
9.0
24
Not enough data
8.9
23
Not enough data
8.0
23
Automation - AI Agents
Not enough data
7.6
24
Not enough data
7.3
25
Not enough data
8.1
24
Not enough data
Feature Not Available
Not enough data
7.6
24
Platform
Not enough data
8.2
24
Not enough data
8.7
24
Not enough data
7.8
23
Autonomy - AI Agents
Not enough data
Feature Not Available
Not enough data
7.2
24
Not enough data
7.6
24
Not enough data
Feature Not Available
Generative AI
Not enough data
8.3
24
Not enough data
7.9
24
Page Customization
Not enough data
8.4
1359
|
Verified
Not enough data
7.9
1398
|
Verified
Not enough data
7.8
1281
|
Verified
Not enough data
8.1
1319
|
Verified
Page Optimization
Not enough data
8.1
1186
|
Verified
Not enough data
8.0
1293
|
Verified
Not enough data
8.1
1332
|
Verified
Not enough data
7.8
1220
|
Verified
Integrations
Not enough data
7.4
756
|
Verified
Not enough data
8.7
1248
|
Verified
Not enough data
8.5
1245
|
Verified
Generative AI
Not enough data
7.1
349
Agentic AI - Landing Page Builders
Not enough data
6.5
85
Agentic AI - Account-Based Analytics
Not enough data
6.9
77
Not enough data
7.1
76
Not enough data
6.9
77
Not enough data
7.1
78
Not enough data
7.1
77
Lead Intelligence
Not enough data
8.0
793
Not enough data
8.3
826
Not enough data
8.3
844
Lead Management
Not enough data
8.4
910
Not enough data
7.7
781
Not enough data
8.1
851
Marketing Campaigns
Not enough data
8.0
813
Not enough data
7.6
719
Not enough data
7.8
779
Not enough data
8.0
775
Not enough data
8.2
887
Not enough data
8.1
830
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
7.7
2237
|
Verified
Not enough data
8.3
2678
|
Verified
Not enough data
8.0
2448
|
Verified
Not enough data
8.5
2476
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.3
2875
|
Verified
Not enough data
8.3
3119
|
Verified
Not enough data
7.8
2375
|
Verified
Not enough data
8.1
2562
|
Verified
Not enough data
8.0
2392
|
Verified
Not enough data
7.5
536
Agentic AI - Marketing Analytics
Not enough data
6.6
170
Not enough data
6.8
164
Not enough data
6.6
166
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
BenchmarkONE and HubSpot Marketing Hub are categorized as Marketing Automation
Unique Categories
BenchmarkONE is categorized as CRM
HubSpot Marketing Hub is categorized as Account-Based Orchestration Platforms, Pop-Up Builder, Conversational Marketing, Customer Journey Analytics, Account-Based Analytics, Account Data Management, Landing Page Builders, Marketing Analytics, Attribution, Social Media Advertising, Social Media Management, AI Agents For Business Operations, and Account-Based Web and Content Experiences
Reviews
Reviewers' Company Size
BenchmarkONE
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
HubSpot Marketing Hub
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
18.8%
Computer Software
8.0%
Information Technology and Services
6.8%
Management Consulting
5.7%
Health, Wellness and Fitness
4.5%
Other
56.3%
Computer Software
15.8%
Marketing and Advertising
12.8%
Information Technology and Services
11.6%
Financial Services
5.0%
Education Management
2.5%
Other
52.3%
Alternatives
Discussions
BenchmarkONE has no discussions with answers
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JB
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Workflows are the most powerful (and underutilized) tool in the HubSpot marketing platform! I have so many awesome resources to share with you.
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