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At a Glance
Market Segments
Small-Business (43.8% of reviews)
Small-Business (59.8% of reviews)
Entry-Level Pricing
Starting at €79.00
No pricing available
AppTweak
Star Rating
(189)4.6 out of 5
Market Segments
Small-Business (43.8% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at €79.00
Free Trial is available
Browse all 3 pricing plansGoogle Analytics
Star Rating
(6,620)4.5 out of 5
Market Segments
Small-Business (59.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Google AnalyticsSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Google Analytics excels in its Real-Time Reporting feature, scoring an impressive 8.9, which allows businesses to monitor user activity as it happens. In contrast, AppTweak's real-time insights score lower at 7.9, indicating a less robust capability in this area.
- Reviewers mention that AppTweak shines in Quality of Support, with a score of 9.3, highlighting the responsiveness and helpfulness of their customer service. Google Analytics, while still decent, has a lower support quality score of 7.5, suggesting that users may face challenges when seeking assistance.
- G2 users indicate that Google Analytics offers superior Custom Event Tracking capabilities, scoring 8.5, which allows for detailed tracking of user interactions. AppTweak, however, has a lower score of 7.0 in this area, which may limit users' ability to tailor their analytics to specific business needs.
- Users on G2 report that AppTweak provides better User Segmentation tools, scoring 8.8 compared to Google Analytics' 8.5. This feature allows businesses to create more targeted marketing strategies based on user behavior, which is crucial for effective engagement.
- Reviewers mention that Google Analytics has a more comprehensive Dashboard experience, scoring 8.8, which offers a user-friendly interface for data visualization. AppTweak's dashboard score of 8.5, while still good, may not provide the same level of insight and ease of use.
- Users say that AppTweak's Keyword Tools are highly effective, scoring 9.2, which helps in optimizing app store visibility. Google Analytics does not focus on app store optimization, making AppTweak a better choice for businesses looking to enhance their app's discoverability.
Pricing
Entry-Level Pricing
AppTweak
Essential
Starting at €79.00
Fundamental tools to increase app downloads
- 5 Followed apps
- 500 Keywords
- 5 Competitors per app
Google Analytics
No pricing availableFree Trial
AppTweak
Free Trial is available
Google Analytics
No trial information availableRatings
Meets Requirements
8.9
152
9.0
5,508
Ease of Use
8.7
155
7.8
5,539
Ease of Setup
8.8
105
7.9
2,743
Ease of Admin
9.1
61
8.2
2,602
Quality of Support
9.3
149
7.5
4,585
Has the product been a good partner in doing business?
9.2
59
8.3
2,383
Product Direction (% positive)
9.5
149
8.5
5,386
Features by Category
Metrics
Not enough data
9.0
4016
Not enough data
8.8
3996
Not enough data
8.7
3935
Not enough data
8.6
3616
Not enough data
8.4
3386
Not enough data
8.4
3594
Not enough data
8.5
3640
Not enough data
8.6
3706
Not enough data
8.2
3296
Reporting
Not enough data
Feature Not Available
Not enough data
8.5
3541
Not enough data
8.2
3251
Not enough data
8.4
3494
Not enough data
8.5
3433
Not enough data
8.3
3111
Not enough data
8.5
3659
Other
Not enough data
8.5
3682
Not enough data
8.5
3496
Not enough data
8.3
3288
Not enough data
8.7
3427
Not enough data
8.5
2697
Not enough data
8.0
2424
Not enough data
8.2
2799
Agentic AI - Digital Analytics
Not enough data
7.8
85
Not enough data
8.1
86
Not enough data
7.8
85
Not enough data
8.4
90
Administration
Not enough data
8.5
2619
Not enough data
8.2
2330
Not enough data
8.9
3457
Not enough data
8.9
3564
Campaign Management & Optimization
8.6
14
Not enough data
6.7
12
Not enough data
6.1
12
Not enough data
5.8
12
Not enough data
6.1
12
Not enough data
6.5
12
Not enough data
6.3
12
Not enough data
5.7
12
Not enough data
6.3
12
Not enough data
6.1
11
Not enough data
5.9
11
Not enough data
Analytics & Administration
8.0
9
Not enough data
8.3
10
Not enough data
8.8
11
Not enough data
Platform
6.5
10
Not enough data
6.1
11
Not enough data
6.3
10
Not enough data
8.3
10
Not enough data
7.8
10
Not enough data
7.0
11
Not enough data
5.5
10
Not enough data
5.5
10
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Identification
6.7
31
8.9
1178
6.8
31
8.8
1136
7.5
31
9.1
1150
Tracking & Reporting
6.8
31
8.6
1021
8.0
31
8.9
1166
7.0
31
8.5
1070
8.6
36
8.9
1180
6.5
31
8.7
1123
6.3
31
8.6
1098
Metrics
7.4
35
8.8
237
6.3
33
8.7
232
6.4
34
8.8
226
6.4
34
8.6
236
7.6
37
8.8
239
Optimization
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.9
115
Not enough data
9.2
129
Not enough data
8.3
104
Not enough data
8.5
107
Not enough data
7.9
104
Not enough data
Reporting & Alerts
8.4
127
Not enough data
7.6
100
Not enough data
7.6
97
Not enough data
7.6
94
Not enough data
Competition Monitoring
8.9
99
Not enough data
8.9
100
Not enough data
6.6
85
Not enough data
9.0
98
Not enough data
Platform Additional Functionality
7.8
86
Not enough data
8.1
87
Not enough data
8.1
90
Not enough data
Agentic AI - App Store Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.5
31
Not enough data
6.1
28
Not enough data
Agentic AI - Competitive Intelligence
Not enough data
Not enough data
Platform Data
7.9
26
Not enough data
8.1
27
Not enough data
6.6
26
Not enough data
Platform Content
6.8
27
Not enough data
Platform Reporting
7.7
28
Not enough data
7.7
27
Not enough data
Exchange Functions
Not enough data
9.3
15
Not enough data
9.3
15
Data as a Service
Not enough data
9.3
15
Not enough data
9.1
15
Not enough data
9.6
15
Not enough data
9.2
15
Management
Not enough data
9.3
15
Not enough data
9.3
15
Not enough data
9.0
15
Not enough data
9.2
15
Data collection
6.0
14
Not enough data
7.3
14
Not enough data
6.5
12
Not enough data
6.4
12
Not enough data
6.1
12
Not enough data
Segment Trending
5.4
12
Not enough data
5.6
12
Not enough data
7.5
12
Not enough data
5.1
12
Not enough data
Analysis
8.1
12
Not enough data
7.6
12
Not enough data
7.1
13
Not enough data
Platform
8.6
13
Not enough data
8.7
13
Not enough data
6.9
12
Not enough data
6.8
12
Not enough data
7.8
13
Not enough data
7.5
12
Not enough data
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Platform Insights
8.2
13
Not enough data
7.6
12
Not enough data
7.5
12
Not enough data
7.5
12
Not enough data
6.8
12
Not enough data
7.6
13
Not enough data
8.2
12
Not enough data
Agentic AI - Digital Advertising Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
8.5
12
Not enough data
7.9
11
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Operational Risk Management
Not enough data
Not enough data
Consumer Intelligence
8.6
6
Not enough data
9.2
6
Not enough data
9.2
6
Not enough data
Reporting
7.2
6
Not enough data
7.2
6
Not enough data
8.6
7
Not enough data
Media Monitoring
6.4
7
Not enough data
6.4
6
Not enough data
8.1
7
Not enough data
In-House Management
6.2
7
Not enough data
6.7
7
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Online Reputation Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Not enough data
8.3
1125
Not enough data
8.9
1496
Not enough data
8.3
1258
Metrics
Not enough data
8.9
1467
Not enough data
8.9
1501
Not enough data
8.9
1501
Not enough data
8.7
1419
Not enough data
8.7
1433
Not enough data
8.4
1369
Agentic AI - Content Analytics
Not enough data
7.8
42
Not enough data
8.3
42
Not enough data
7.9
42
Not enough data
7.9
42
Not enough data
8.0
44
Marketing Operations
5.6
13
Not enough data
7.1
13
Not enough data
7.2
13
Not enough data
8.6
14
Not enough data
5.9
13
Not enough data
6.1
12
Not enough data
Campaign Activity
7.2
12
Not enough data
8.1
13
Not enough data
6.9
12
Not enough data
6.9
12
Not enough data
7.8
12
Not enough data
7.8
12
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
7.4
35
8.8
237
6.3
33
8.7
232
6.4
34
8.8
226
6.4
34
8.6
236
7.6
37
8.8
239
Categories
Categories
Shared Categories
AppTweak and Google Analytics are categorized as Mobile App Analytics
Unique Categories
Google Analytics is categorized as Content Analytics, Digital Analytics, and Data Exchange Platforms
Reviews
Reviewers' Company Size
AppTweak
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Google Analytics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Games
14.6%
Marketing and Advertising
14.1%
Financial Services
9.2%
Health, Wellness and Fitness
6.5%
Gambling & Casinos
5.4%
Other
50.3%
Marketing and Advertising
21.3%
Information Technology and Services
8.0%
Computer Software
6.7%
Internet
4.5%
Retail
2.8%
Other
56.7%
Discussions
What does AppTweak do?
1 Comment
Official Response from AppTweak
AppTweak enables ASO and growth managers to unlock powerful insights to increase their app visibility and downloads.
AppTweak's all-in-one platform...Read more
AppTweak has no more discussions with answers
What is Google Analytics used for?
6 Comments
RV
It is the best free tool for getting insights into our website and apps.Read more
How are marketers using Google Analytics to drive strategic decisions and optimize online presence?
5 Comments
JC
We use it as a guide when establishing publication strategies, to segment the audience and customers, with Google Analytics, we can establish publication and...Read more
How do I link it to my SPSS journal
4 Comments
AK
This may not be the answer you want, however its the best i have with my limited experience of spss. But you can import data via a spreadsheet (XLS/CSV - the...Read more
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