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Compare AppsFlyer and Flurry Analytics 
Featured Products
At a Glance
Market Segments
Mid-Market (43.5% of reviews)
Small-Business (75.7% of reviews)
Entry-Level Pricing
No pricing available
$0
AppsFlyer
Star Rating
(685)4.5 out of 5
Market Segments
Mid-Market (43.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about AppsFlyerFlurry Analytics
Star Rating
(37)3.9 out of 5
Market Segments
Small-Business (75.7% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
$0
Learn more about Flurry AnalyticsSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that AppsFlyer excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Flurry Analytics. Users appreciate its comprehensive analytics and user-friendly interface, which make it easier to navigate and derive insights from data.
- Users say that Flurry Analytics stands out for its cost-effectiveness, being free to use while still offering a range of features. Reviewers highlight its ease of setup and the ability to customize charts, making it a great option for small businesses looking for budget-friendly solutions.
- According to verified reviews, AppsFlyer has a robust support system, with users noting its strong privacy-first approach and seamless integrations across multiple ad platforms. This builds trust in campaign data and enhances the overall user experience.
- Reviewers mention that while Flurry Analytics is praised for its versatility in answering specific questions about user behavior, it may not meet the needs of larger businesses as effectively as AppsFlyer, which is tailored more towards mid-market clients.
- Users highlight that Flurry Analytics offers impressive features like real-time insights and custom event tracking, which are particularly beneficial for developers looking to understand user engagement deeply. However, AppsFlyer’s advanced attribution capabilities provide a more comprehensive view of marketing performance.
- G2 reviewers note that while both platforms have their strengths, AppsFlyer’s higher volume of recent reviews indicates a more active user base, suggesting that it may be better suited for those seeking ongoing support and updates in a rapidly evolving market.
Pricing
Entry-Level Pricing
AppsFlyer
No pricing availableFree Trial
AppsFlyer
Free Trial is available
Flurry Analytics
Free Trial is available
Ratings
Meets Requirements
8.7
441
8.2
33
Ease of Use
8.4
585
7.9
34
Ease of Setup
8.0
346
9.0
12
Ease of Admin
8.4
189
8.3
12
Quality of Support
8.6
418
8.2
23
Has the product been a good partner in doing business?
8.6
187
8.6
11
Product Direction (% positive)
9.3
434
6.0
35
Features by Category
User Identification
Feature Not Available
8.8
7
8.2
266
8.1
7
8.2
255
8.1
8
Tracking & Reporting
8.7
289
9.4
8
8.4
279
9.4
8
8.9
293
Not enough data
8.4
296
9.1
9
8.3
269
8.1
7
8.2
268
8.9
6
Metrics
8.6
231
Not enough data
8.4
220
Not enough data
8.5
227
Not enough data
8.4
218
Not enough data
8.8
241
Not enough data
Authoring Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Creative Management Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Testing Tools
Not enough data
Not enough data
Not enough data
Not enough data
Publishing Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Trading
8.2
59
Not enough data
7.9
58
Not enough data
9.0
73
Not enough data
Threat Detection
8.6
68
Not enough data
8.4
67
Not enough data
8.2
61
Not enough data
8.4
66
Not enough data
Blocking
8.0
58
Not enough data
8.3
62
Not enough data
8.1
59
Not enough data
Agentic AI - Click Fraud
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
9.0
209
Not enough data
8.7
195
Not enough data
8.5
173
Not enough data
8.5
178
Not enough data
8.4
167
Not enough data
8.4
166
Not enough data
Platform Data
8.0
180
Not enough data
8.4
193
Not enough data
8.5
216
Not enough data
8.3
179
Not enough data
8.4
193
Not enough data
8.5
184
Not enough data
Agentic AI - Value Selling Tools
7.7
8
Not enough data
7.5
8
Not enough data
7.9
7
Not enough data
8.1
7
Not enough data
7.9
8
Not enough data
7.9
7
Not enough data
Centralized computation
8.8
18
Not enough data
Localized computation
9.0
18
Not enough data
Analysis
9.0
210
Not enough data
8.8
215
|
Verified
Not enough data
8.1
164
Not enough data
8.4
178
Not enough data
Campaigns
Feature Not Available
Not enough data
7.7
116
Not enough data
7.0
101
Not enough data
7.1
97
Not enough data
7.7
108
Not enough data
8.6
141
Not enough data
Engagement
7.8
112
Not enough data
Platform
8.5
172
Not enough data
8.8
183
|
Verified
Not enough data
8.3
125
Not enough data
Agentic AI - Mobile Marketing
8.0
10
Not enough data
8.3
9
Not enough data
8.0
10
Not enough data
7.8
10
Not enough data
8.0
10
Not enough data
8.2
10
Not enough data
Audience Targeting
8.7
10
Not enough data
8.5
9
Not enough data
8.9
9
Not enough data
Analytics
9.4
9
Not enough data
9.4
9
Not enough data
9.3
9
Not enough data
Agentic AI - Business Continuity Management
7.8
6
Not enough data
7.8
6
Not enough data
Metrics
8.6
231
Not enough data
8.4
220
Not enough data
8.5
227
Not enough data
8.4
218
Not enough data
8.8
241
Not enough data
Variation Testing
8.0
129
Not enough data
7.5
109
Not enough data
Feature Not Available
Not enough data
8.3
135
Not enough data
Feature Not Available
Not enough data
7.9
115
Not enough data
Reporting
8.3
164
Not enough data
8.5
189
Not enough data
Personalization
8.3
141
Not enough data
8.5
142
Not enough data
8.7
140
Not enough data
Administration
8.4
163
Not enough data
7.9
133
Not enough data
8.7
175
Not enough data
8.9
172
Not enough data
Categories
Categories
Shared Categories
AppsFlyer and Flurry Analytics are categorized as Mobile App Analytics
Unique Categories
AppsFlyer is categorized as Data Clean Room, Mobile Attribution, Click Fraud, Creative Management Platforms, Mobile App Optimization, Mobile Marketing, and Smart Link
Flurry Analytics has no unique categories
Reviews
Reviewers' Company Size
AppsFlyer
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Flurry Analytics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
16.1%
Marketing and Advertising
15.8%
Retail
7.1%
Information Technology and Services
4.7%
Computer Games
4.2%
Other
52.2%
Computer Software
29.7%
Information Technology and Services
18.9%
Internet
10.8%
Financial Services
5.4%
Computer Games
5.4%
Other
29.7%
Discussions
What is Mobile Attribution?
2 Comments
BM
Mobile Attribution allows marketers to attribute every app install to a marketing campaign and media source, giving the marketer the data needed to make...Read more
Does AppsFlyer have a Mobile App?
1 Comment
Official Response from AppsFlyer
Absolutely! AppsFlyer allows you to use a mobile app to measure your growth on the go!Read more
Flurry Analytics has no discussions with answers
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