Compare Amobee and Viant Technology 
Featured Products
At a Glance
Market Segments
Enterprise (55.1% of reviews)
Mid-Market (40.2% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Amobee
Star Rating
(51)3.8 out of 5
Market Segments
Enterprise (55.1% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about AmobeeViant Technology
Star Rating
(297)4.1 out of 5
Market Segments
Mid-Market (40.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Viant TechnologyAmobee vs Viant Technology
When assessing the two solutions, reviewers found Viant Technology easier to use, set up, and administer. Reviewers also preferred doing business with Viant Technology overall.
- Reviewers felt that Viant Technology meets the needs of their business better than Amobee.
- When comparing quality of ongoing product support, reviewers felt that Viant Technology is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Viant Technology over Amobee.
Pricing
Entry-Level Pricing
Amobee
No pricing availableViant Technology
No pricing availableFree Trial
Amobee
No trial information availableViant Technology
No trial information availableRatings
Meets Requirements
8.0
47
8.1
249
Ease of Use
7.7
45
7.9
253
Ease of Setup
7.5
27
8.0
146
Ease of Admin
7.5
27
8.1
129
Quality of Support
7.9
47
9.0
243
Has the product been a good partner in doing business?
7.9
33
9.0
137
Product Direction (% positive)
6.4
45
8.3
243
Features by Category
Channel Functionality
8.2
26
8.3
160
Platform Interoperability
Not enough data
7.5
86
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.1
26
|
Verified
8.1
149
7.9
32
|
Verified
7.9
149
7.7
24
8.1
147
7.1
23
|
Verified
7.5
138
6.9
20
|
Verified
7.5
130
7.2
26
8.3
144
7.2
32
|
Verified
8.1
138
7.5
26
8.3
145
7.7
33
|
Verified
8.1
146
7.5
27
|
Verified
7.7
131
7.3
22
|
Verified
7.5
118
6.8
11
7.6
139
7.2
13
7.4
131
Targeting
8.1
36
|
Verified
8.5
150
8.3
29
|
Verified
8.2
137
8.1
30
|
Verified
8.4
145
8.1
33
|
Verified
8.1
136
Platform
7.5
17
|
Verified
7.4
117
7.7
26
|
Verified
7.8
138
7.2
23
|
Verified
8.2
141
7.9
30
|
Verified
8.0
144
7.8
20
|
Verified
8.0
124
7.8
23
|
Verified
7.6
129
7.8
24
|
Verified
7.8
129
7.9
19
|
Verified
7.5
104
7.3
20
|
Verified
7.3
122
Data Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Data Management Platform (DMP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis & Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
Not enough data
7.3
53
Mobile Functionality
7.8
22
8.3
101
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.1
26
|
Verified
8.1
149
7.9
32
|
Verified
7.9
149
7.7
24
8.1
147
7.1
23
|
Verified
7.5
138
6.9
20
|
Verified
7.5
130
7.2
26
8.3
144
7.2
32
|
Verified
8.1
138
7.5
26
8.3
145
7.7
33
|
Verified
8.1
146
7.5
27
|
Verified
7.7
131
7.3
22
|
Verified
7.5
118
6.8
11
7.6
139
7.2
13
7.4
131
Targeting
8.1
36
|
Verified
8.5
150
8.3
29
|
Verified
8.2
137
8.1
30
|
Verified
8.4
145
8.1
33
|
Verified
8.1
136
Mobile
7.7
18
7.9
89
6.8
11
7.6
139
7.2
13
7.4
131
Platform
7.5
17
|
Verified
7.4
117
7.7
26
|
Verified
7.8
138
7.2
23
|
Verified
8.2
141
7.9
30
|
Verified
8.0
144
7.8
20
|
Verified
8.0
124
7.8
23
|
Verified
7.6
129
7.8
24
|
Verified
7.8
129
7.9
19
|
Verified
7.5
104
7.3
20
|
Verified
7.3
122
Platform Interoperability
9.3
5
7.4
73
Video Functionality
7.8
22
8.4
132
Agentic AI - Video Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.1
26
|
Verified
8.1
149
7.9
32
|
Verified
7.9
149
7.7
24
8.1
147
7.1
23
|
Verified
7.5
138
6.9
20
|
Verified
7.5
130
7.2
26
8.3
144
7.2
32
|
Verified
8.1
138
7.5
26
8.3
145
7.7
33
|
Verified
8.1
146
7.5
27
|
Verified
7.7
131
7.3
22
|
Verified
7.5
118
6.8
11
7.6
139
7.2
13
7.4
131
Targeting
8.1
36
|
Verified
8.5
150
8.3
29
|
Verified
8.2
137
8.1
30
|
Verified
8.4
145
8.1
33
|
Verified
8.1
136
Platform
7.5
17
|
Verified
7.4
117
7.7
26
|
Verified
7.8
138
7.2
23
|
Verified
8.2
141
7.9
30
|
Verified
8.0
144
7.8
20
|
Verified
8.0
124
7.8
23
|
Verified
7.6
129
7.8
24
|
Verified
7.8
129
7.9
19
|
Verified
7.5
104
7.3
20
|
Verified
7.3
122
Platform Interoperability
Not enough data
Not enough data
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Feature Not Available
Not enough data
Campaign Management
8.1(tied score)
26
|
Verified
8.1(tied score)
149
7.9(tied score)
32
|
Verified
7.9(tied score)
149
7.7
24
8.1(won by 0.4)
147
7.1
23
|
Verified
7.5(won by 0.4)
138
6.9
20
|
Verified
7.5(won by 0.6)
130
7.2
26
8.3(won by 1.1)
144
7.2
32
|
Verified
8.1(won by 0.9)
138
7.5
26
8.3(won by 0.8)
145
7.7
33
|
Verified
8.1(won by 0.4)
146
7.5
27
|
Verified
7.7(won by 0.2)
131
7.3
22
|
Verified
7.5(won by 0.2)
118
6.8
11
7.6(won by 0.8)
139
7.2
13
7.4(won by 0.2)
131
Targeting
8.1
36
|
Verified
8.5(won by 0.4)
150
8.3(won by 0.1)
29
|
Verified
8.2
137
8.1
30
|
Verified
8.4(won by 0.3)
145
8.1(tied score)
33
|
Verified
8.1(tied score)
136
Platform
7.5(won by 0.1)
17
|
Verified
7.4
117
7.7
26
|
Verified
7.8(won by 0.1)
138
7.2
23
|
Verified
8.2(won by 1.0)
141
7.9
30
|
Verified
8.0(won by 0.1)
144
7.8
20
|
Verified
8.0(won by 0.2)
124
7.8(won by 0.2)
23
|
Verified
7.6
129
7.8(tied score)
24
|
Verified
7.8(tied score)
129
7.9(won by 0.4)
19
|
Verified
7.5
104
7.3(tied score)
20
|
Verified
7.3(tied score)
122
Demand Side Platforms
8.3
5
8.4
140
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.1
26
|
Verified
8.1
149
7.9
32
|
Verified
7.9
149
7.7
24
8.1
147
7.1
23
|
Verified
7.5
138
6.9
20
|
Verified
7.5
130
7.2
26
8.3
144
7.2
32
|
Verified
8.1
138
7.5
26
8.3
145
7.7
33
|
Verified
8.1
146
7.5
27
|
Verified
7.7
131
7.3
22
|
Verified
7.5
118
6.8
11
7.6
139
7.2
13
7.4
131
Targeting
8.1
36
|
Verified
8.5
150
8.3
29
|
Verified
8.2
137
8.1
30
|
Verified
8.4
145
8.1
33
|
Verified
8.1
136
Demand Side Platforms
7.7
19
|
Verified
7.7
156
7.4
18
|
Verified
7.3
160
7.5
18
|
Verified
8.1
164
Platform
7.5
17
|
Verified
7.4
117
7.7
26
|
Verified
7.8
138
7.2
23
|
Verified
8.2
141
7.9
30
|
Verified
8.0
144
7.8
20
|
Verified
8.0
124
7.8
23
|
Verified
7.6
129
7.8
24
|
Verified
7.8
129
7.9
19
|
Verified
7.5
104
7.3
20
|
Verified
7.3
122
Platform - Connected TV (CTV) Advertising Platforms
Not enough data
8.6
18
Not enough data
8.6
18
Not enough data
8.2
18
Not enough data
8.2
19
Campaign Management - Connected TV (CTV) Advertising Platforms
Not enough data
8.4
19
Not enough data
8.3
18
Agentic AI - Connected TV (CTV) Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Amobee and Viant Technology are categorized as Cross-Channel Advertising, Demand Side Platform (DSP), Display Advertising, Mobile Advertising, and Video Advertising
Unique Categories
Amobee is categorized as Social Media Advertising and Data Management Platform (DMP)
Viant Technology is categorized as Native Advertising and Connected TV (CTV) Advertising Platforms
Reviews
Reviewers' Company Size
Amobee
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Viant Technology
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
86.0%
Telecommunications
4.0%
Pharmaceuticals
2.0%
Online Media
2.0%
Newspapers
2.0%
Other
4.0%
Marketing and Advertising
61.8%
Online Media
4.1%
Consumer Goods
3.0%
Leisure, Travel & Tourism
2.7%
Automotive
2.4%
Other
26.0%
Alternatives
Discussions
Amobee has no discussions with answers
Viant Technology has no more discussions with answers
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