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Compare Airship and Branch 
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At a Glance
Market Segments
Mid-Market (44.4% of reviews)
Small-Business (42.0% of reviews)
Entry-Level Pricing
No pricing available
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Airship
Star Rating
(82)4.0 out of 5
Market Segments
Mid-Market (44.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about AirshipBranch
Star Rating
(448)4.4 out of 5
Market Segments
Small-Business (42.0% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Free Trial is available
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Airship excels in push notifications with a high rating of 9.3, while Branch users mention that their push notifications are rated lower at 7.0, indicating that Airship may provide a more effective solution for engaging users through this channel.
- Reviewers mention that Airship's audience segmentation feature is rated at 8.5, which is significantly higher than Branch's 7.4 rating. This suggests that Airship offers more robust tools for targeting specific user groups effectively.
- G2 users highlight that Airship's ease of setup is rated at 7.2, which is lower than Branch's 7.9. This indicates that users may find Branch easier to implement, potentially leading to quicker onboarding and utilization.
- Users on G2 report that Branch shines in campaign analysis with a rating of 8.4, compared to Airship's 7.1. This suggests that Branch may provide more insightful analytics for evaluating campaign performance.
- Reviewers say that Airship's custom event tracking is rated at 8.3, which is a strong feature for those needing detailed insights, while Branch's tracking capabilities are not highlighted as strongly, indicating a potential gap in this area.
- Users report that Branch has a better overall product direction rating of 8.5 compared to Airship's 8.6, suggesting that both products are viewed positively, but Branch may have a slight edge in future development and enhancements.
Pricing
Entry-Level Pricing
Airship
No pricing availableBranch
Performance Pro
Contact Us
Optimize your ads ROI with sophisticated cost analysis, audience building, and mobile and household attribution.
- ROI insights
- Household and CTV ads measurement
- Audience building
Free Trial
Airship
Free Trial is available
Branch
Free Trial is available
Ratings
Meets Requirements
8.1
73
8.5
350
Ease of Use
7.8
74
8.4
354
Ease of Setup
7.1
29
7.9
185
Ease of Admin
7.4
29
8.5
171
Quality of Support
7.8
70
8.1
334
Has the product been a good partner in doing business?
7.7
28
8.5
170
Product Direction (% positive)
8.7
72
8.5
332
Features by Category
User Identification
Not enough data
7.4
117
Not enough data
7.8
149
Not enough data
7.8
115
Tracking & Reporting
Not enough data
8.2
163
Not enough data
8.1
157
Not enough data
8.7
165
Not enough data
8.1
165
Not enough data
7.8
150
Not enough data
7.4
149
Metrics
Not enough data
8.2
139
Not enough data
7.6
127
Not enough data
8.1
132
Not enough data
8.1
130
Not enough data
8.6
147
Campaigns
7.7
47
Not enough data
8.6
50
Not enough data
7.1
47
Not enough data
7.6
46
Not enough data
8.2
50
Not enough data
Analytics
7.0
50
Not enough data
6.9
48
Not enough data
Optimization
6.4
46
Not enough data
7.5
48
Not enough data
7.7
44
Not enough data
7.0
45
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.3
173
Not enough data
8.0
166
Not enough data
7.8
142
Not enough data
8.3
164
Not enough data
7.0
143
Not enough data
6.8
137
Platform Data
Not enough data
Feature Not Available
Not enough data
7.6
154
Not enough data
7.8
177
Not enough data
7.8
159
Not enough data
7.5
158
Not enough data
7.5
157
Agentic AI - Value Selling Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Feature Not Available
8.4
183
7.2
32
|
Verified
8.4
186
|
Verified
7.0
26
Feature Not Available
8.2
25
7.6
148
Campaigns
6.9
33
7.6
135
|
Verified
9.0
36
|
Verified
7.0
121
7.0
27
|
Verified
6.6
105
6.7
26
6.2
98
7.3
22
7.2
116
8.6
26
7.4
130
Engagement
7.1
26
6.8
110
Platform
7.4
32
8.2
157
Feature Not Available
8.4
164
|
Verified
7.6
31
7.0
110
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
Not enough data
8.2
139
Not enough data
7.6
127
Not enough data
8.1
132
Not enough data
8.1
130
Not enough data
8.6
147
Categories
Categories
Shared Categories
Airship and Branch are categorized as Mobile Marketing
Unique Categories
Airship is categorized as Push Notification
Branch is categorized as Mobile App Analytics and Mobile Attribution
Reviews
Reviewers' Company Size
Airship
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Branch
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Telecommunications
8.6%
Marketing and Advertising
7.4%
Computer Software
7.4%
Retail
6.2%
Leisure, Travel & Tourism
6.2%
Other
64.2%
Financial Services
10.6%
Marketing and Advertising
10.4%
Information Technology and Services
8.3%
Computer Software
7.6%
Health, Wellness and Fitness
6.5%
Other
56.6%
Discussions
Airship has no discussions with answers
How I should use the deep view feature of Branch? Seems like an unnecessary step in the process.
1 Comment
MS
Hi Caio - the deepview feature is meant for apps that don't have a mobile website or a web version of their app content. Asking a person to download an app...Read more
Branch has no more discussions with answers
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