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Compare AdRoll and Criteo Commerce Growth 
Featured Products
At a Glance
Market Segments
Small-Business (56.1% of reviews)
Mid-Market (48.1% of reviews)
Entry-Level Pricing
Pay As You Go
No pricing available
AdRoll
Star Rating
(729)4.0 out of 5
Market Segments
Small-Business (56.1% of reviews)
Pros & Cons
Entry-Level Pricing
Pay As You Go
Free Trial is available
Browse all 3 pricing plansCriteo Commerce Growth
Star Rating
(241)3.8 out of 5
Market Segments
Mid-Market (48.1% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Criteo Commerce GrowthSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that AdRoll excels in retargeting capabilities, with users highlighting its effectiveness in re-engaging previous prospects. One user mentioned, "AdRoll makes retargeting easy," which significantly boosts conversion rates.
- Users say that AdRoll's dashboard is user-friendly, making it simple to create audiences and track ad performance. Reviewers appreciate how the reports clearly show ad effectiveness, helping them make informed decisions to improve campaigns.
- According to verified reviews, Criteo Commerce Growth is noted for its focus on click-attributed sales, which some users find beneficial for tracking ROI. The dynamic catalog feature is also praised for its utility in targeting, particularly for new customer acquisition.
- Reviewers mention that while Criteo Commerce Growth is easy to navigate, it lacks the depth of features that AdRoll offers, particularly in areas like A/B testing and audience segmentation, where AdRoll scores significantly higher.
- Users highlight that AdRoll's cross-channel marketing features allow for effective ad launches across various platforms, including Facebook and Google, which enhances overall campaign reach and effectiveness.
- G2 reviewers indicate that while both platforms have similar scores in machine learning optimization, AdRoll's overall user satisfaction is higher, reflecting its ability to meet diverse user needs more effectively than Criteo Commerce Growth.
Pricing
Entry-Level Pricing
AdRoll
Ads
Pay As You Go
Pay-as-you-go advertising. Managed services with qualifying spend.
- Full-funnel, multi-channel advertising
Criteo Commerce Growth
No pricing availableFree Trial
AdRoll
Free Trial is available
Criteo Commerce Growth
No trial information availableRatings
Meets Requirements
8.2
607
8.1
195
Ease of Use
8.3
612
8.1
194
Ease of Setup
8.2
396
7.7
108
Ease of Admin
8.1
343
7.8
110
Quality of Support
8.0
577
7.7
195
Has the product been a good partner in doing business?
8.1
342
8.1
112
Product Direction (% positive)
7.2
597
6.2
184
Features by Category
Channel Functionality
8.3
407
8.2
126
Platform Interoperability
7.6
81
Not enough data
Agentic AI - Display Advertising
6.8
23
Not enough data
7.1
23
Not enough data
7.4
22
Not enough data
7.5
23
Not enough data
7.6
24
Not enough data
7.2
23
Not enough data
Campaign Management
8.0
441
8.0
130
|
Verified
7.6
429
7.2
126
|
Verified
8.1
435
8.0
127
|
Verified
7.0
374
6.8
82
|
Verified
7.7
368
6.9
75
|
Verified
7.9
358
7.3
85
|
Verified
7.7
314
7.0
70
|
Verified
7.7
360
5.9
18
8.1
401
6.8
102
|
Verified
7.5
379
6.6
116
|
Verified
7.5
333
7.1
77
|
Verified
7.7
212
7.7
35
|
Verified
7.8
210
7.4
29
|
Verified
Targeting
7.9
411
6.4
29
8.7
439
8.7
123
|
Verified
8.0
372
6.7
22
7.7
339
7.3
79
|
Verified
Platform
7.7
286
7.4
79
|
Verified
7.2
335
6.9
100
|
Verified
8.1
368
7.9
116
|
Verified
8.1
404
7.9
124
|
Verified
7.8
314
7.8
99
|
Verified
7.5
326
6.4
104
|
Verified
7.5
321
6.8
22
7.8
267
7.4
63
|
Verified
7.6
333
7.9
109
|
Verified
Retargeting
8.2
165
6.1
22
8.3
200
7.1
29
8.1
187
7.3
25
8.2
213
7.0
44
8.3
193
7.4
26
8.3
201
7.0
28
8.2
177
7.2
31
Agentic AI - Retargeting
7.7
25
Not enough data
7.2
25
Not enough data
7.7
24
Not enough data
7.3
25
Not enough data
7.5
25
Not enough data
7.8
26
Not enough data
Attribution Modeling
8.3
32
|
Verified
Not enough data
8.4
34
|
Verified
Not enough data
8.3
34
|
Verified
Not enough data
8.5
34
|
Verified
Not enough data
7.1
28
|
Verified
Not enough data
8.3
29
|
Verified
Not enough data
Agentic AI - Attribution
7.9
8
Not enough data
7.1
8
Not enough data
6.9
8
Not enough data
7.3
8
Not enough data
Marketing
8.8
27
|
Verified
Not enough data
8.5
32
|
Verified
Not enough data
8.2
35
|
Verified
Not enough data
7.7
31
|
Verified
Not enough data
Reporting
8.3
37
|
Verified
Not enough data
8.4
37
|
Verified
Not enough data
8.0
33
|
Verified
Not enough data
Platform Interoperability
7.5
34
Not enough data
Mobile Functionality
8.0
204
8.0
58
Agentic AI - Mobile Advertising
7.2
10
Not enough data
7.2
10
Not enough data
7.2
10
Not enough data
7.2
10
Not enough data
7.3
10
Not enough data
7.2
10
Not enough data
Campaign Management
8.0
441
8.0
130
|
Verified
7.6
429
7.2
126
|
Verified
8.1
435
8.0
127
|
Verified
7.0
374
6.8
82
|
Verified
7.7
368
6.9
75
|
Verified
7.9
358
7.3
85
|
Verified
7.7
314
7.0
70
|
Verified
7.7
360
5.9
18
8.1
401
6.8
102
|
Verified
7.5
379
6.6
116
|
Verified
7.5
333
7.1
77
|
Verified
7.7
212
7.7
35
|
Verified
7.8
210
7.4
29
|
Verified
Targeting
7.9
411
6.4
29
8.7
439
8.7
123
|
Verified
8.0
372
6.7
22
7.7
339
7.3
79
|
Verified
Mobile
7.8
169
7.8
51
7.7
212
7.7
35
|
Verified
7.8
210
7.4
29
|
Verified
Platform
7.7
286
7.4
79
|
Verified
7.2
335
6.9
100
|
Verified
8.1
368
7.9
116
|
Verified
8.1
404
7.9
124
|
Verified
7.8
314
7.8
99
|
Verified
7.5
326
6.4
104
|
Verified
7.5
321
6.8
22
7.8
267
7.4
63
|
Verified
7.6
333
7.9
109
|
Verified
Platform Interoperability
6.7
12
Not enough data
Video Functionality
8.0
15
Not enough data
Agentic AI - Video Advertising
5.7
5
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
Campaign Management
8.0
441
8.0
130
|
Verified
7.6
429
7.2
126
|
Verified
8.1
435
8.0
127
|
Verified
7.0
374
6.8
82
|
Verified
7.7
368
6.9
75
|
Verified
7.9
358
7.3
85
|
Verified
7.7
314
7.0
70
|
Verified
7.7
360
5.9
18
8.1
401
6.8
102
|
Verified
7.5
379
6.6
116
|
Verified
7.5
333
7.1
77
|
Verified
7.7
212
7.7
35
|
Verified
7.8
210
7.4
29
|
Verified
Targeting
7.9
411
6.4
29
8.7
439
8.7
123
|
Verified
8.0
372
6.7
22
7.7
339
7.3
79
|
Verified
Platform
7.7
286
7.4
79
|
Verified
7.2
335
6.9
100
|
Verified
8.1
368
7.9
116
|
Verified
8.1
404
7.9
124
|
Verified
7.8
314
7.8
99
|
Verified
7.5
326
6.4
104
|
Verified
7.5
321
6.8
22
7.8
267
7.4
63
|
Verified
7.6
333
7.9
109
|
Verified
Platform Interoperability
7.9(won by default)
34
Not enough data
Agentic AI - Social Media Advertising
6.4(won by default)
6
Not enough data
6.1(won by default)
6
Not enough data
7.5(won by default)
6
Not enough data
6.7(won by default)
6
Not enough data
6.4(won by default)
6
Not enough data
6.1(won by default)
6
Not enough data
Social Functionality
8.1(won by 0.9)
222
7.2
42
Campaign Management
8.0(tied score)
441
8.0(tied score)
130
|
Verified
7.6(won by 0.4)
429
7.2
126
|
Verified
8.1(won by 0.1)
435
8.0
127
|
Verified
7.0(won by 0.2)
374
6.8
82
|
Verified
7.7(won by 0.8)
368
6.9
75
|
Verified
7.9(won by 0.6)
358
7.3
85
|
Verified
7.7(won by 0.7)
314
7.0
70
|
Verified
7.7(won by 1.8)
360
5.9
18
8.1(won by 1.3)
401
6.8
102
|
Verified
7.5(won by 0.9)
379
6.6
116
|
Verified
7.5(won by 0.4)
333
7.1
77
|
Verified
7.7(tied score)
212
7.7(tied score)
35
|
Verified
7.8(won by 0.4)
210
7.4
29
|
Verified
Targeting
7.9(won by 1.5)
411
6.4
29
8.7(tied score)
439
8.7(tied score)
123
|
Verified
8.0(won by 1.3)
372
6.7
22
7.7(won by 0.4)
339
7.3
79
|
Verified
Platform
7.7(won by 0.3)
286
7.4
79
|
Verified
7.2(won by 0.3)
335
6.9
100
|
Verified
8.1(won by 0.2)
368
7.9
116
|
Verified
8.1(won by 0.2)
404
7.9
124
|
Verified
7.8(tied score)
314
7.8(tied score)
99
|
Verified
7.5(won by 1.1)
326
6.4
104
|
Verified
7.5(won by 0.7)
321
6.8
22
7.8(won by 0.4)
267
7.4
63
|
Verified
7.6
333
7.9(won by 0.3)
109
|
Verified
Demand Side Platforms
7.7
5
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
8.0
5
Not enough data
7.3
5
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
7.7
5
Not enough data
Campaign Management
8.0
441
8.0
130
|
Verified
7.6
429
7.2
126
|
Verified
8.1
435
8.0
127
|
Verified
7.0
374
6.8
82
|
Verified
7.7
368
6.9
75
|
Verified
7.9
358
7.3
85
|
Verified
7.7
314
7.0
70
|
Verified
7.7
360
5.9
18
8.1
401
6.8
102
|
Verified
7.5
379
6.6
116
|
Verified
7.5
333
7.1
77
|
Verified
7.7
212
7.7
35
|
Verified
7.8
210
7.4
29
|
Verified
Targeting
7.9
411
6.4
29
8.7
439
8.7
123
|
Verified
8.0
372
6.7
22
7.7
339
7.3
79
|
Verified
Demand Side Platforms
8.3
5
8.3
18
|
Verified
8.3
5
6.0
5
8.3
5
7.8
18
|
Verified
Platform
7.7
286
7.4
79
|
Verified
7.2
335
6.9
100
|
Verified
8.1
368
7.9
116
|
Verified
8.1
404
7.9
124
|
Verified
7.8
314
7.8
99
|
Verified
7.5
326
6.4
104
|
Verified
7.5
321
6.8
22
7.8
267
7.4
63
|
Verified
7.6
333
7.9
109
|
Verified
Platform - Connected TV (CTV) Advertising Platforms
8.7
9
Not enough data
9.1
9
Not enough data
8.7
9
Not enough data
8.9
9
Not enough data
Campaign Management - Connected TV (CTV) Advertising Platforms
8.5
9
Not enough data
8.3
9
Not enough data
Agentic AI - Connected TV (CTV) Advertising Platforms
8.3
7
Not enough data
8.6
7
Not enough data
8.8
7
Not enough data
8.8
7
Not enough data
8.8
7
Not enough data
7.1
7
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
7.7
11
Not enough data
7.3
10
Not enough data
7.8
10
Not enough data
7.5
10
Not enough data
7.2
10
Not enough data
7.3
10
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
AdRoll and Criteo Commerce Growth are categorized as Connected TV (CTV) Advertising Platforms, Retargeting, Native Advertising, Cross-Channel Advertising, Demand Side Platform (DSP), Video Advertising, Social Media Advertising, Mobile Advertising, and Display Advertising
Unique Categories
AdRoll is categorized as Attribution
Criteo Commerce Growth has no unique categories
Reviews
Reviewers' Company Size
AdRoll
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Criteo Commerce Growth
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
25.3%
Computer Software
7.5%
Retail
5.8%
Apparel & Fashion
4.4%
Information Technology and Services
4.2%
Other
52.8%
Retail
24.2%
Marketing and Advertising
19.1%
Apparel & Fashion
7.9%
Consumer Goods
7.0%
Internet
2.8%
Other
39.1%
Discussions
If you account got suspended will your campaign keep running?
1 Comment
DB
Hello Shiva! Most likely not. They will stop your ads from running if your account gets suspended...Read more
Non retarketing ads
1 Comment
SH
If you wish to promote your electronic billboards with effective tactics and proven solutions, they can be found at https://wowmedianetwork.com/. Be sure to...Read more
How do I make the most out of Adroll for media?
1 Comment
ES
Hello Ryan!
This is Ewa from AdRoll's Marketing Team.
Great question! We have an amazing Customer Support team, feel free to reach out to us at...Read more
whats the best analytics software
1 Comment
MC
Google Analytics is the best free analytics software I've used. It's actually a good way to track Criteo performance, since it's possible to the traffic...Read more
Criteo Commerce Growth has no more discussions with answers
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