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Compare AdRoll and Choozle 
Featured Products
At a Glance
Market Segments
Small-Business (56.3% of reviews)
Small-Business (71.9% of reviews)
Entry-Level Pricing
Pay As You Go
Contact Us
AdRoll
Star Rating
(696)4.0 out of 5
Market Segments
Small-Business (56.3% of reviews)
Pros & Cons
Entry-Level Pricing
Pay As You Go
Free Trial is available
Browse all 3 pricing plansChoozle
Star Rating
(212)4.2 out of 5
Market Segments
Small-Business (71.9% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about ChoozleSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that AdRoll excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Choozle. Users appreciate the platform's dynamic ad creation capabilities, highlighting the ease of use and the helpful inbuilt ad maker.
- Users say that AdRoll's customer support is top-notch, with many praising the responsiveness and effectiveness of the support team. One user noted, "Adroll Customer Care top all companies that provide support to our company," indicating a strong commitment to customer service.
- Reviewers mention that Choozle shines in its targeting and behavioral analytics, making it a user-friendly platform for digital marketing. Users have noted the effectiveness of its geographical targeting features, which help track campaign performance effectively.
- According to verified reviews, AdRoll's retargeting capabilities are considered "top tier," with users finding the platform easy to navigate and manage their campaigns. This ease of use is a significant advantage for small businesses looking to optimize their advertising efforts.
- Users highlight that while Choozle offers excellent support and collaboration, it has fewer recent reviews compared to AdRoll, which may indicate a less active user base. However, users appreciate the team's strategic recommendations and support during campaign setups.
- Reviewers note that both platforms have their strengths, but AdRoll's higher number of reviews and overall satisfaction ratings suggest it may be a more reliable choice for businesses seeking a robust advertising solution, especially for those needing quick implementation and effective ad management.
Pricing
Entry-Level Pricing
AdRoll
Ads
Pay As You Go
Pay-as-you-go advertising. Managed services with qualifying spend.
- Full-funnel, multi-channel advertising
Choozle
All of the essentials in one price.
Contact Us
We have various pricing models that gain you access to Choozle's digital advertising software platform, unlimited advertiser accounts, powerful analytics and dashboard reporting, access to 60-plus premium third-party data providers, and personal support & online learning.
- EVERYTHING-YOU-NEED PLATFORM: Gain access to all the online media buying platforms you need regardless of of your spend, and tools to access omnichannel marketing needs. One tool to rule them all.
- HIGH-TOUCH PARTNERSHIP: We are experts on helping you choose the right way to allocate your resources, place your media in all the right channels against the right audiences and measure your progress. We are your support squad.
- EASY & INTUITIVE: From goal setting and campaign creation, to targeting, bidding, optimizing and reporting, our platform is easy and intuitive.
Free Trial
AdRoll
Free Trial is available
Choozle
No trial information availableRatings
Meets Requirements
8.2
585
8.3
175
Ease of Use
8.3
590
8.2
175
Ease of Setup
8.2
374
8.0
128
Ease of Admin
8.1
336
8.2
125
Quality of Support
8.0
559
8.9
176
Has the product been a good partner in doing business?
8.1
335
8.8
124
Product Direction (% positive)
7.2
575
8.2
165
Features by Category
Channel Functionality
8.2
400
8.5
141
Platform Interoperability
7.5
80
Feature Not Available
Agentic AI - Display Advertising
6.7
22
Not enough data
7.0
22
Not enough data
7.4
21
Not enough data
7.3
22
Not enough data
7.4
22
Not enough data
7.1
22
Not enough data
Campaign Management
8.0
439
7.6
143
|
Verified
7.6
428
7.4
142
|
Verified
8.1
430
8.2
137
|
Verified
7.0
373
Feature Not Available
7.7
367
7.3
119
|
Verified
7.8
356
7.8
110
|
Verified
7.7
313
7.8
100
|
Verified
7.7
359
8.5
116
|
Verified
8.1
399
8.5
135
|
Verified
7.5
376
7.5
117
|
Verified
7.5
331
7.8
86
|
Verified
7.7
212
8.0
66
|
Verified
7.8
210
8.1
60
|
Verified
Targeting
7.9
407
8.4
139
|
Verified
8.7
431
8.3
126
|
Verified
8.0
372
8.2
127
|
Verified
7.7
338
8.1
122
|
Verified
Platform
7.7
284
7.0
79
|
Verified
7.2
333
6.5
105
|
Verified
8.0
368
8.3
121
|
Verified
8.1
404
8.0
133
|
Verified
7.8
314
7.5
96
|
Verified
7.4
325
Feature Not Available
7.5
321
Feature Not Available
7.8
267
7.9
65
|
Verified
7.6
333
7.2
108
|
Verified
Retargeting
8.2
166
Not enough data
8.3
197
Not enough data
8.1
185
Not enough data
8.1
207
Not enough data
8.2
194
Not enough data
8.3
197
Not enough data
8.2
177
Not enough data
Agentic AI - Retargeting
7.6
26
Not enough data
7.2
26
Not enough data
7.6
25
Not enough data
7.2
26
Not enough data
7.4
26
Not enough data
7.6
26
Not enough data
Attribution Modeling
8.3
32
|
Verified
Not enough data
8.4
34
|
Verified
Not enough data
8.3
34
|
Verified
Not enough data
8.5
34
|
Verified
Not enough data
7.1
28
|
Verified
Not enough data
8.2
28
|
Verified
Not enough data
Agentic AI - Attribution
7.9
8
Not enough data
7.1
8
Not enough data
6.9
8
Not enough data
7.3
8
Not enough data
Marketing
8.8
26
|
Verified
Not enough data
8.5
31
|
Verified
Not enough data
8.2
35
|
Verified
Not enough data
7.6
30
|
Verified
Not enough data
Reporting
8.3
37
|
Verified
Not enough data
8.4
37
|
Verified
Not enough data
8.0
33
|
Verified
Not enough data
Platform Interoperability
7.5
34
Feature Not Available
Mobile Functionality
8.0
203
8.6
86
Agentic AI - Mobile Advertising
7.2
10
Not enough data
7.2
10
Not enough data
7.2
10
Not enough data
7.2
10
Not enough data
7.3
10
Not enough data
7.2
10
Not enough data
Campaign Management
8.0
439
7.6
143
|
Verified
7.6
428
7.4
142
|
Verified
8.1
430
8.2
137
|
Verified
7.0
373
Feature Not Available
7.7
367
7.3
119
|
Verified
7.8
356
7.8
110
|
Verified
7.7
313
7.8
100
|
Verified
7.7
359
8.5
116
|
Verified
8.1
399
8.5
135
|
Verified
7.5
376
7.5
117
|
Verified
7.5
331
7.8
86
|
Verified
7.7
212
8.0
66
|
Verified
7.8
210
8.1
60
|
Verified
Targeting
7.9
407
8.4
139
|
Verified
8.7
431
8.3
126
|
Verified
8.0
372
8.2
127
|
Verified
7.7
338
8.1
122
|
Verified
Mobile
7.8
169
8.1
61
7.7
212
8.0
66
|
Verified
7.8
210
8.1
60
|
Verified
Platform
7.7
284
7.0
79
|
Verified
7.2
333
6.5
105
|
Verified
8.0
368
8.3
121
|
Verified
8.1
404
8.0
133
|
Verified
7.8
314
7.5
96
|
Verified
7.4
325
Feature Not Available
7.5
321
Feature Not Available
7.8
267
7.9
65
|
Verified
7.6
333
7.2
108
|
Verified
Platform Interoperability
6.7
12
Feature Not Available
Video Functionality
7.9
14
8.4
68
Agentic AI - Video Advertising
5.7
5
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
Campaign Management
8.0
439
7.6
143
|
Verified
7.6
428
7.4
142
|
Verified
8.1
430
8.2
137
|
Verified
7.0
373
Feature Not Available
7.7
367
7.3
119
|
Verified
7.8
356
7.8
110
|
Verified
7.7
313
7.8
100
|
Verified
7.7
359
8.5
116
|
Verified
8.1
399
8.5
135
|
Verified
7.5
376
7.5
117
|
Verified
7.5
331
7.8
86
|
Verified
7.7
212
8.0
66
|
Verified
7.8
210
8.1
60
|
Verified
Targeting
7.9
407
8.4
139
|
Verified
8.7
431
8.3
126
|
Verified
8.0
372
8.2
127
|
Verified
7.7
338
8.1
122
|
Verified
Platform
7.7
284
7.0
79
|
Verified
7.2
333
6.5
105
|
Verified
8.0
368
8.3
121
|
Verified
8.1
404
8.0
133
|
Verified
7.8
314
7.5
96
|
Verified
7.4
325
Feature Not Available
7.5
321
Feature Not Available
7.8
267
7.9
65
|
Verified
7.6
333
7.2
108
|
Verified
Platform Interoperability
8.0(won by default)
35
Not enough data
Agentic AI - Social Media Advertising
6.7(won by default)
7
Not enough data
6.7(won by default)
7
Not enough data
7.9(won by default)
7
Not enough data
7.1(won by default)
7
Not enough data
6.9(won by default)
7
Not enough data
6.7(won by default)
7
Not enough data
Social Functionality
8.0(won by default)
221
Not enough data
Campaign Management
8.0(won by 0.4)
439
7.6
143
|
Verified
7.6(won by 0.2)
428
7.4
142
|
Verified
8.1
430
8.2(won by 0.1)
137
|
Verified
7.0(won by default)
373
Feature Not Available
7.7(won by 0.4)
367
7.3
119
|
Verified
7.8(tied score)
356
7.8(tied score)
110
|
Verified
7.7
313
7.8(won by 0.1)
100
|
Verified
7.7
359
8.5(won by 0.8)
116
|
Verified
8.1
399
8.5(won by 0.4)
135
|
Verified
7.5(tied score)
376
7.5(tied score)
117
|
Verified
7.5
331
7.8(won by 0.3)
86
|
Verified
7.7
212
8.0(won by 0.3)
66
|
Verified
7.8
210
8.1(won by 0.3)
60
|
Verified
Targeting
7.9
407
8.4(won by 0.5)
139
|
Verified
8.7(won by 0.4)
431
8.3
126
|
Verified
8.0
372
8.2(won by 0.2)
127
|
Verified
7.7
338
8.1(won by 0.4)
122
|
Verified
Platform
7.7(won by 0.7)
284
7.0
79
|
Verified
7.2(won by 0.7)
333
6.5
105
|
Verified
8.0
368
8.3(won by 0.3)
121
|
Verified
8.1(won by 0.1)
404
8.0
133
|
Verified
7.8(won by 0.3)
314
7.5
96
|
Verified
7.4(won by default)
325
Feature Not Available
7.5(won by default)
321
Feature Not Available
7.8
267
7.9(won by 0.1)
65
|
Verified
7.6(won by 0.4)
333
7.2
108
|
Verified
Audiences
Not enough data
8.1
12
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
9
Data Analysis
Not enough data
Feature Not Available
Not enough data
6.5
12
Not enough data
6.7
10
Not enough data
6.3
10
Administration
Not enough data
6.7
8
Not enough data
7.6
9
Not enough data
8.3
9
Agentic AI - Audience Intelligence Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.7
9
Not enough data
9.2
8
Not enough data
9.1
9
Not enough data
8.8
10
Platform Reporting
Not enough data
8.5
10
Not enough data
8.3
10
Not enough data
8.3
10
Not enough data
6.9
8
Agentic AI - Digital Audio Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Demand Side Platforms
7.7
5
8.3
15
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
8.0
5
Not enough data
7.3
5
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
7.7
5
Not enough data
Campaign Management
8.0
439
7.6
143
|
Verified
7.6
428
7.4
142
|
Verified
8.1
430
8.2
137
|
Verified
7.0
373
Feature Not Available
7.7
367
7.3
119
|
Verified
7.8
356
7.8
110
|
Verified
7.7
313
7.8
100
|
Verified
7.7
359
8.5
116
|
Verified
8.1
399
8.5
135
|
Verified
7.5
376
7.5
117
|
Verified
7.5
331
7.8
86
|
Verified
7.7
212
8.0
66
|
Verified
7.8
210
8.1
60
|
Verified
Targeting
7.9
407
8.4
139
|
Verified
8.7
431
8.3
126
|
Verified
8.0
372
8.2
127
|
Verified
7.7
338
8.1
122
|
Verified
Demand Side Platforms
8.3
5
7.5
70
|
Verified
8.3
5
7.6
75
|
Verified
8.3
5
8.3
73
|
Verified
Platform
7.7
284
7.0
79
|
Verified
7.2
333
6.5
105
|
Verified
8.0
368
8.3
121
|
Verified
8.1
404
8.0
133
|
Verified
7.8
314
7.5
96
|
Verified
7.4
325
Feature Not Available
7.5
321
Feature Not Available
7.8
267
7.9
65
|
Verified
7.6
333
7.2
108
|
Verified
Platform - Connected TV (CTV) Advertising Platforms
8.7
9
Not enough data
9.1
9
Not enough data
8.7
9
Not enough data
8.9
9
Not enough data
Campaign Management - Connected TV (CTV) Advertising Platforms
8.5
9
Not enough data
8.3
9
Not enough data
Agentic AI - Connected TV (CTV) Advertising Platforms
8.3
7
Not enough data
8.6
7
Not enough data
8.8
7
Not enough data
8.8
7
Not enough data
8.8
7
Not enough data
7.1
7
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
7.7
11
Not enough data
7.3
10
Not enough data
7.8
10
Not enough data
7.5
10
Not enough data
7.2
10
Not enough data
7.3
10
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
AdRoll and Choozle are categorized as Cross-Channel Advertising, Demand Side Platform (DSP), Video Advertising, Mobile Advertising, and Display Advertising
Unique Categories
AdRoll is categorized as Connected TV (CTV) Advertising Platforms, Retargeting, Attribution, Native Advertising, and Social Media Advertising
Choozle is categorized as Audience Intelligence Platforms and Digital Audio Advertising
Reviews
Reviewers' Company Size
AdRoll
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Choozle
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
25.8%
Computer Software
7.3%
Retail
5.8%
Apparel & Fashion
4.5%
Information Technology and Services
4.3%
Other
52.2%
Marketing and Advertising
49.5%
Financial Services
4.6%
Real Estate
3.6%
Computer Software
3.1%
Hospital & Health Care
2.6%
Other
36.7%
Alternatives
Discussions
Does anybody knows a good source of AdRoll documentation?
1 Comment
SG
Hi Gransy, good question! Thorough documentation can be a huge help in learning to use a product to its full potential. AdRoll has a Help Center where they...Read more
How do you track attribution, while using a linear strategy
1 Comment
VF
One approach is to leverage multi-touch attribution directly in your marketing automation tools or whatever reporting tool you use.
The way I've done it...Read more
How do I run reports to determine how a particular campaign is influencing other campaigns within AdRoll?
1 Comment
VC
Hi Nicole! The best and easiest way to track this would be through AdRoll's Advanced Tracking tool. This would allow you to track conversions and where new...Read more
Interaction details
2 Comments
JR
I don't have the answer to most of your questions handy, but I can tell you if you're interested you should set up an intro call with Choozle as a platform,...Read more
What are Choozle Insights CRM Data Packages?
2 Comments
Official Response from Choozle
Our CRM feature gives you direct access to LiveRamp. This enterprise-level tool for identity will give you unmatched capabilities for precision targeting and...Read more
Why Choozle?
1 Comment
Official Response from Choozle
Choozle simplifies the digital marketing process therefore helping any marketer or advertiser in growing their business or their client's businesses. A...Read more
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