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At a Glance
AdCritter
AdCritter
Star Rating
(12)4.0 out of 5
Market Segments
Small-Business (90.9% of reviews)
Information
Pros & Cons
Not enough data
Entry-Level Pricing
$149.00 Per Month
Learn more about AdCritter
StackAdapt
StackAdapt
Star Rating
(838)4.7 out of 5
Market Segments
Small-Business (62.7% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about StackAdapt
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that StackAdapt excels in overall user satisfaction, boasting a significantly higher G2 Score compared to AdCritter. Users appreciate its intuitive interface, which is described as "very easy to navigate even for new users," making it a preferred choice for those seeking a user-friendly experience.
  • According to verified reviews, StackAdapt's customer support is highly rated, with users noting that the support team is "very responsive and helpful." In contrast, AdCritter's support received lower ratings, indicating that users may face challenges when seeking assistance.
  • Users say that StackAdapt's investment in machine learning and AI enhances campaign optimization, with features like the AI assistant Ivy helping to make informed decisions. This level of sophistication is not as prevalent in AdCritter, which, while praised for its targeting capabilities, does not highlight similar advanced features.
  • Reviewers mention that StackAdapt offers remarkable flexibility in ad formats, allowing users to run various types of ads across multiple channels, including content, audio, video, and text. AdCritter, while strong in targeting options, is noted for its focus on specific ad types like TV and digital billboards, which may limit versatility.
  • Users highlight that StackAdapt's campaign optimization features are robust, with a score of 8.9, compared to AdCritter's 8.1. This suggests that StackAdapt provides more effective tools for improving ad performance, which is crucial for marketers looking to maximize their ROI.
  • According to recent feedback, AdCritter shines in its ease of use and competitive pricing, making it an attractive option for small businesses. However, StackAdapt's overall higher ratings and more extensive feature set may offer greater long-term value for users looking for comprehensive advertising solutions.
Pricing
Entry-Level Pricing
AdCritter
Standard
$149.00
Per Month
Learn more about AdCritter
StackAdapt
No pricing available
Free Trial
AdCritter
Free Trial is available
StackAdapt
No trial information available
Ratings
Meets Requirements
9.2
6
9.3
729
Ease of Use
9.8
7
9.1
716
Ease of Setup
Not enough data
9.2
585
Ease of Admin
Not enough data
9.2
543
Quality of Support
7.6
7
9.9
722
Has the product been a good partner in doing business?
Not enough data
9.8
555
Product Direction (% positive)
8.3
7
9.7
698
Features by Category
Not enough data
8.9
556
Channel Functionality
Not enough data
9.3
389
Platform Interoperability
Not enough data
8.7
257
Agentic AI - Display Advertising
Not enough data
8.1
40
Not enough data
8.4
39
Not enough data
8.5
39
Not enough data
8.5
39
Not enough data
8.4
39
Not enough data
8.5
39
Campaign Management
8.9
6
9.0
478
|
Verified
8.1
6
8.9
477
|
Verified
8.6
6
9.1
468
|
Verified
Feature Not Available
8.5
401
|
Verified
Feature Not Available
8.6
398
|
Verified
9.3
5
9.1
443
|
Verified
Not enough data
9.0
417
|
Verified
Not enough data
9.2
437
|
Verified
10.0
5
9.3
471
|
Verified
8.7
5
8.9
450
|
Verified
Not enough data
9.0
392
|
Verified
Feature Not Available
8.9
364
|
Verified
Feature Not Available
8.9
352
|
Verified
Targeting
9.4
6
9.4
480
|
Verified
9.3
5
9.3
463
|
Verified
Not enough data
9.3
465
|
Verified
Not enough data
9.3
456
|
Verified
Platform
Not enough data
8.7
388
|
Verified
7.0
5
8.7
447
|
Verified
Not enough data
9.2
444
9.2
6
9.3
466
|
Verified
Not enough data
9.2
398
|
Verified
Not enough data
8.9
406
|
Verified
Not enough data
8.9
397
|
Verified
Feature Not Available
8.9
354
|
Verified
7.8
6
8.7
397
|
Verified
Not enough data
9.0
558
Platform Interoperability
Not enough data
8.7
198
Video Functionality
Not enough data
9.2
375
Agentic AI - Video Advertising
Not enough data
8.5
26
Not enough data
8.5
26
Not enough data
8.5
26
Not enough data
8.7
26
Not enough data
8.4
26
Not enough data
8.5
26
Campaign Management
8.9
6
9.0
478
|
Verified
8.1
6
8.9
477
|
Verified
8.6
6
9.1
468
|
Verified
Feature Not Available
8.5
401
|
Verified
Feature Not Available
8.6
398
|
Verified
9.3
5
9.1
443
|
Verified
Not enough data
9.0
417
|
Verified
Not enough data
9.2
437
|
Verified
10.0
5
9.3
471
|
Verified
8.7
5
8.9
450
|
Verified
Not enough data
9.0
392
|
Verified
Feature Not Available
8.9
364
|
Verified
Feature Not Available
8.9
352
|
Verified
Targeting
9.4
6
9.4
480
|
Verified
9.3
5
9.3
463
|
Verified
Not enough data
9.3
465
|
Verified
Not enough data
9.3
456
|
Verified
Platform
Not enough data
8.7
388
|
Verified
7.0
5
8.7
447
|
Verified
Not enough data
9.2
444
9.2
6
9.3
466
|
Verified
Not enough data
9.2
398
|
Verified
Not enough data
8.9
406
|
Verified
Not enough data
8.9
397
|
Verified
Feature Not Available
8.9
354
|
Verified
7.8
6
8.7
397
|
Verified
Digital Audio AdvertisingHide 14 FeaturesShow 14 Features
Not enough data
9.1
24
Platform Basics
Not enough data
9.8
23
Not enough data
9.6
23
Not enough data
9.6
23
Not enough data
9.9
23
Platform Reporting
Not enough data
9.3
23
Not enough data
8.9
23
Not enough data
8.5
22
Not enough data
8.3
22
Agentic AI - Digital Audio Advertising
Not enough data
8.6
15
Not enough data
8.7
15
Not enough data
8.6
15
Not enough data
8.9
15
Not enough data
8.4
15
Not enough data
8.6
15
Demand Side Platform (DSP)Hide 36 FeaturesShow 36 Features
8.8
6
8.9
558
Demand Side Platforms
Not enough data
9.4
235
Agentic AI - Demand Side Platform (DSP)
Not enough data
8.5
35
Not enough data
8.5
37
Not enough data
8.6
37
Not enough data
8.7
37
Not enough data
8.3
37
Not enough data
8.5
37
Campaign Management
8.9
6
9.0
478
|
Verified
8.1
6
8.9
477
|
Verified
8.6
6
9.1
468
|
Verified
Feature Not Available
8.5
401
|
Verified
Feature Not Available
8.6
398
|
Verified
9.3
5
9.1
443
|
Verified
Not enough data
9.0
417
|
Verified
Not enough data
9.2
437
|
Verified
10.0
5
9.3
471
|
Verified
8.7
5
8.9
450
|
Verified
Not enough data
9.0
392
|
Verified
Feature Not Available
8.9
364
|
Verified
Feature Not Available
8.9
352
|
Verified
Targeting
9.4
6
9.4
480
|
Verified
9.3
5
9.3
463
|
Verified
Not enough data
9.3
465
|
Verified
Not enough data
9.3
456
|
Verified
Demand Side Platforms
9.2
6
9.0
369
|
Verified
Feature Not Available
8.9
359
|
Verified
Feature Not Available
9.2
369
|
Verified
Platform
Not enough data
8.7
388
|
Verified
7.0
5
8.7
447
|
Verified
Not enough data
9.2
444
9.2
6
9.3
466
|
Verified
Not enough data
9.2
398
|
Verified
Not enough data
8.9
406
|
Verified
Not enough data
8.9
397
|
Verified
Feature Not Available
8.9
354
|
Verified
7.8
6
8.7
397
|
Verified
Connected TV (CTV) Advertising PlatformsHide 12 FeaturesShow 12 Features
Not enough data
9.0
38
Platform - Connected TV (CTV) Advertising Platforms
Not enough data
9.5
37
Not enough data
9.4
37
Not enough data
9.5
37
Not enough data
9.4
37
Campaign Management - Connected TV (CTV) Advertising Platforms
Not enough data
9.4
38
Not enough data
9.4
38
Agentic AI - Connected TV (CTV) Advertising Platforms
Not enough data
8.4
22
Not enough data
8.4
22
Not enough data
8.4
22
Not enough data
8.6
22
Not enough data
8.3
22
Not enough data
8.4
22
Cross-Channel AdvertisingHide 6 FeaturesShow 6 Features
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.5
24
Agentic AI - Native Advertising
Not enough data
8.3
22
Not enough data
8.3
22
Not enough data
8.5
22
Not enough data
8.4
22
Not enough data
8.1
22
Not enough data
8.3
23
Categories
Categories
Shared Categories
AdCritter
AdCritter
StackAdapt
StackAdapt
AdCritter and StackAdapt are categorized as Demand Side Platform (DSP)
Reviews
Reviewers' Company Size
AdCritter
AdCritter
Small-Business(50 or fewer emp.)
90.9%
Mid-Market(51-1000 emp.)
9.1%
Enterprise(> 1000 emp.)
0%
StackAdapt
StackAdapt
Small-Business(50 or fewer emp.)
62.7%
Mid-Market(51-1000 emp.)
31.7%
Enterprise(> 1000 emp.)
5.6%
Reviewers' Industry
AdCritter
AdCritter
Marketing and Advertising
27.3%
Computer Software
18.2%
Retail
9.1%
Restaurants
9.1%
Real Estate
9.1%
Other
27.3%
StackAdapt
StackAdapt
Marketing and Advertising
58.0%
Financial Services
2.6%
Online Media
2.4%
Health, Wellness and Fitness
2.3%
Retail
2.1%
Other
32.6%
Alternatives
AdCritter
AdCritter Alternatives
Demandbase One
Demandbase One
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AdRoll
AdRoll
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Facebook for Business
Facebook
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AdRoll ABM (Formerly RollWorks)
AdRoll ABM (Formerly RollWorks)
Add AdRoll ABM (Formerly RollWorks)
StackAdapt
StackAdapt Alternatives
AdRoll
AdRoll
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The Trade Desk
The Trade Desk
Add The Trade Desk
Basis
Basis
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Criteo Commerce Growth
Criteo Commerce Growth
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Discussions
AdCritter
AdCritter Discussions
Monty the Mongoose crying
AdCritter has no discussions with answers
StackAdapt
StackAdapt Discussions
How is StackAdapt different from other DSPs?
1 Comment
Official Response from StackAdapt
StackAdapt is not just an advertising platform, the software aims to solve brands’ biggest pain point – customer acquisition. In today’s saturated market,...Read more
Is the StackAdapt platform difficult to use?
1 Comment
Official Response from StackAdapt
No. The StackAdapt platform is known for usability. In addition to its intuitive user experience, they have a sophisticated onboarding process where your...Read more
How does StackAdapt fight fraud?
1 Comment
Official Response from StackAdapt
StackAdapt has four main methods of preventing ad fraud: 1) They block IP addresses of known server and web hosting providers that send non-human traffic; 2)...Read more