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At a Glance
Market Segments
Mid-Market (50.0% of reviews)
Small-Business (71.7% of reviews)
Entry-Level Pricing
Starting at $900.00 Per Month
$0.00
Act-On
Star Rating
(1,054)4.1 out of 5
Market Segments
Mid-Market (50.0% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $900.00 Per Month
Browse all 2 pricing plansIntuit Mailchimp Email Marketing
Star Rating
(12,856)4.3 out of 5
Market Segments
Small-Business (71.7% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Intuit Mailchimp Email Marketing excels in ease of use with a score of 8.7, making it a favorite among small businesses. In contrast, Act-On, with a score of 8.0, is noted for being slightly more complex, which may be a consideration for users looking for a straightforward solution.
- Reviewers mention that Intuit Mailchimp offers a robust Mail Send API with a score of 9.1, allowing for seamless integration and automation. Act-On's Mail Send API, scoring 7.2, is seen as less flexible, which could limit advanced users looking for custom solutions.
- G2 users highlight the superior performance and reliability of Intuit Mailchimp, scoring 8.9, which is crucial for businesses that rely on consistent email delivery. Act-On, with a score of 7.8, has received feedback indicating occasional issues with email deliverability.
- Users on G2 report that Intuit Mailchimp's detailed server logs, scoring 8.3, provide valuable insights for tracking email performance. In comparison, Act-On's score of 6.9 suggests that its logging features may not be as comprehensive, potentially leaving users wanting more data.
- Reviewers mention that both platforms offer good support, but Act-On scores slightly higher at 8.7 compared to Intuit Mailchimp's 8.0. This could be a deciding factor for users who prioritize customer service and support responsiveness.
- Users say that Intuit Mailchimp's email segmentation features, scoring 8.4, allow for targeted marketing campaigns, which is essential for small businesses. Act-On's score of 8.3 indicates it also offers segmentation, but users feel that Mailchimp's tools are more intuitive and user-friendly.
Pricing
Entry-Level Pricing
Act-On
Professional
Starting at $900.00
Per Month
Full featured marketing automation platform for growing businesses. Starts at 2,500 active contacts, 3 marketing users, 50 sales users and 30,000 API calls per day. Annual contract required.
- Automated engagement programs
- Track website and landing page visitors
- Score visitors, prospects and customers
Intuit Mailchimp Email Marketing
Free
$0.00
Easily create email campaigns and learn more about your customers
- Email support for first 30 days
- Pre-built Email Templates
- 300+ Integrations
Free Trial
Act-On
No trial information availableIntuit Mailchimp Email Marketing
Free Trial is available
Ratings
Meets Requirements
8.2
891
8.7
11,045
Ease of Use
8.0
898
8.7
11,112
Ease of Setup
7.7
508
8.6
5,202
Ease of Admin
8.2
516
8.7
5,108
Quality of Support
8.7
857
8.0
8,412
Has the product been a good partner in doing business?
8.6
496
8.6
4,632
Product Direction (% positive)
8.1
882
7.8
10,790
Features by Category
Email Marketing
Not enough data
8.9
8664
|
Verified
Not enough data
8.3
8797
|
Verified
Not enough data
8.7
7880
|
Verified
Not enough data
8.7
8846
|
Verified
Not enough data
9.0
8718
|
Verified
Not enough data
8.6
8345
|
Verified
Not enough data
8.4
6419
|
Verified
Not enough data
8.4
1350
|
Verified
Not enough data
8.1
1122
|
Verified
Reporting & Analytics
Not enough data
8.3
4837
|
Verified
Not enough data
8.6
7689
|
Verified
Generative AI
Not enough data
7.3
171
Not enough data
7.3
170
Agentic AI - Email Marketing
Not enough data
7.5
57
Not enough data
7.4
59
Not enough data
7.6
59
Not enough data
7.7
59
Not enough data
7.9
61
Integration
Not enough data
8.5
3423
|
Verified
Not enough data
8.3
2359
|
Verified
Not enough data
8.2
2166
|
Verified
Not enough data
8.1
558
|
Verified
Not enough data
8.3
676
|
Verified
Not enough data
8.3
531
|
Verified
Email Marketing
8.4
707
|
Verified
Not enough data
8.8
697
|
Verified
Not enough data
8.3
692
|
Verified
Not enough data
8.5
615
|
Verified
Not enough data
Online Marketing
7.9
640
|
Verified
Not enough data
7.8
539
|
Verified
Not enough data
7.9
518
|
Verified
Not enough data
7.9
603
|
Verified
Not enough data
7.8
519
|
Verified
Not enough data
Lead Management
8.1
579
|
Verified
Not enough data
8.0
560
|
Verified
Not enough data
8.4
625
|
Verified
Not enough data
8.2
590
|
Verified
Not enough data
8.2
575
|
Verified
Not enough data
8.1
572
|
Verified
Not enough data
8.0
514
|
Verified
Not enough data
8.0
533
|
Verified
Not enough data
Campaign Management
8.1
507
|
Verified
Not enough data
7.9
428
|
Verified
Not enough data
7.4
336
|
Verified
Not enough data
7.3
79
Not enough data
Social
6.9
306
|
Verified
Not enough data
7.1
373
|
Verified
Not enough data
7.0
317
|
Verified
Not enough data
7.6
97
|
Verified
Not enough data
6.8
233
|
Verified
Not enough data
Reporting & Analytics
7.9
648
|
Verified
Not enough data
7.7
576
|
Verified
Not enough data
7.1
411
|
Verified
Not enough data
6.9
355
|
Verified
Not enough data
7.3
389
|
Verified
Not enough data
Platform
7.6
377
|
Verified
Not enough data
7.8
337
|
Verified
Not enough data
8.3
398
|
Verified
Not enough data
7.8
206
|
Verified
Not enough data
7.1
204
|
Verified
Not enough data
8.3
392
|
Verified
Not enough data
7.7
259
|
Verified
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
8.2
394
|
Verified
Not enough data
7.8
307
|
Verified
Not enough data
7.4
282
|
Verified
Not enough data
Administration
8.0
36
8.2
77
7.3
36
7.8
66
8.0
35
8.1
68
8.3
35
8.5
67
6.7
26
8.2
68
7.6
30
8.1
68
Integrations
7.1
26
8.3
62
7.2
24
8.6
61
7.1
25
9.0
76
7.8
30
8.0
55
Platform
7.6
26
8.5
60
7.3
25
8.5
56
7.6
28
8.4
50
7.4
28
8.4
77
7.6
27
8.7
69
7.8
35
8.6
87
7.4
29
8.1
65
7.7
36
8.8
87
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Diagnosis
Not enough data
8.3
471
Not enough data
8.4
515
Not enough data
8.4
176
Not enough data
8.6
555
Tracking
Not enough data
8.8
674
Not enough data
8.5
595
Not enough data
8.6
711
Not enough data
8.5
666
Not enough data
8.5
619
Reporting
Not enough data
8.8
728
Not enough data
8.6
574
Not enough data
8.7
596
Not enough data
8.4
550
Agentic AI - Email Deliverability
Not enough data
6.3
20
Not enough data
6.4
20
Not enough data
6.6
19
Not enough data
6.3
20
Not enough data
6.5
19
Grammar
Not enough data
8.6
20
Not enough data
8.8
20
Not enough data
8.7
20
Formatting
Not enough data
8.0
20
Not enough data
8.4
20
Not enough data
8.3
20
Content
Not enough data
8.7
20
Not enough data
8.6
20
Not enough data
8.5
20
Product Type
Not enough data
8.8
20
Not enough data
8.3
20
Generative AI
Not enough data
8.8
19
Not enough data
8.2
19
Platform Basics
Not enough data
8.8
35
Not enough data
8.2
35
Not enough data
8.8
35
Not enough data
8.8
38
Not enough data
8.6
35
Platform Data
Not enough data
9.0
37
Not enough data
8.7
37
Not enough data
8.7
35
Agentic AI - Email Testing
Not enough data
7.1
17
Not enough data
7.1
18
Not enough data
6.9
18
Not enough data
7.2
18
Not enough data
7.2
18
Platform Basics
8.2
18
Not enough data
8.5
19
Not enough data
9.0
17
Not enough data
8.6
14
Not enough data
8.6
7
Not enough data
Agentic AI - Customer Journey Mapping
Not enough data
Not enough data
Platform Basics
7.9
18
Not enough data
7.5
17
Not enough data
Platform Data
7.3
17
Not enough data
6.4
13
Not enough data
7.5
19
Not enough data
6.8
17
Not enough data
Platform Additional Functionality
7.1
15
Not enough data
7.1
17
Not enough data
7.8
15
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
7.8
40
Not enough data
7.4
39
Not enough data
7.2
36
Not enough data
7.6
39
Not enough data
Page Optimization
7.2
31
Not enough data
7.2
43
Not enough data
7.3
34
Not enough data
6.6
27
Not enough data
Integrations
5.4
17
Not enough data
7.9
34
Not enough data
7.8
31
Not enough data
Generative AI
6.7
10
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
7.5
25
Not enough data
7.4
24
Not enough data
7.0
23
Not enough data
Discovery
7.6
26
Not enough data
8.1
32
Not enough data
7.4
24
Not enough data
Management
6.5
20
Not enough data
6.9
22
Not enough data
Platform
8.0
28
Not enough data
7.4
29
Not enough data
Agentic AI - Marketing Account Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
8.1
127
Not enough data
7.9
134
Not enough data
8.0
134
Not enough data
Lead Management
8.5
140
Not enough data
8.0
123
Not enough data
7.9
125
Not enough data
Marketing Campaigns
7.7
94
Not enough data
7.6
79
Not enough data
7.6
94
Not enough data
7.9
94
Not enough data
7.8
116
Not enough data
Data Availability - Marketing Account Intelligence
Not enough data
Not enough data
Data Accuracy - Marketing Account Intelligence
Not enough data
Not enough data
Marketing Operations
7.7
74
|
Verified
Not enough data
8.0
85
|
Verified
Not enough data
8.0
84
|
Verified
Not enough data
8.2
86
|
Verified
Not enough data
6.7
35
|
Verified
Not enough data
7.3
39
|
Verified
Not enough data
Campaign Activity
8.2
91
|
Verified
Not enough data
8.2
106
|
Verified
Not enough data
7.7
73
|
Verified
Not enough data
7.7
78
|
Verified
Not enough data
8.0
74
|
Verified
Not enough data
Feature Not Available
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Act-On and Intuit Mailchimp Email Marketing are categorized as Transactional Email
Unique Categories
Intuit Mailchimp Email Marketing is categorized as AI Writing Assistant, Email Deliverability, Email Marketing, and Email Testing
Reviews
Reviewers' Company Size
Act-On
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Intuit Mailchimp Email Marketing
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
14.6%
Computer Software
13.3%
Information Technology and Services
11.5%
Financial Services
4.9%
Telecommunications
3.1%
Other
52.8%
Marketing and Advertising
15.1%
Non-Profit Organization Management
5.8%
Information Technology and Services
4.8%
Computer Software
4.5%
Education Management
3.3%
Other
66.4%
Alternatives
Discussions
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