# Best Local SEO Tools - Page 4 *By [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)* Local SEO software enables businesses to promote their products or services to local prospective customers. This type of software helps businesses get listed in the Local 3-Pack, a group of listings at the top of a Google results page in a separate list and accompanied by a map. Local SEO software may perform functions such as sending accurate listings to search engines, tracking local search rankings, monitoring online reviews, and optimizing a company’s Google My Business profile. Local SEO products are often used by smaller organizations with a brick-and-mortar location needing to increase brand awareness and foot traffic. In addition to local SEO software, businesses may want to take advantage of tools such as [content marketing software](https://www.g2.com/categories/content-marketing) and [social media marketing software](https://www.g2.com/categories/social-media-marketing) to increase customer engagement through other channels. Organizations hoping to boost their local SEO would also find it beneficial to leverage general [SEO software](https://www.g2.com/categories/seo) or [SEO service providers](https://www.g2.com/categories/seo-services), which can help identify areas of improvement within a website. To qualify for inclusion in the Local SEO category, a product must: - Provide one or more of the following tools: local citation management, local rank tracking, or Google My Business optimization - Report on metrics such as local search ranking, online reputation, and citation score - Focus on the improvement of a business’ ranking in local search engine result pages (SERPs) ## How Many Local SEO Software Products Does G2 Track? **Total Products under this Category:** 156 ### Category Stats (May 2026) - **Average Rating**: 4.54/5 (↑0.01 vs Apr 2026) - **New Reviews This Quarter**: 166 - **Buyer Segments**: Small-Business 60% │ Mid-Market 28% │ Enterprise 13% - **Top Trending Product**: SEOprofiler (+0.036) *Last updated: May 18, 2026* ## How Does G2 Rank Local SEO Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 23,800+ Authentic Reviews - 156+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## Which Local SEO Software Is Best for Your Use Case? - **Leader:** [Semrush](https://www.g2.com/products/semrush/reviews) - **Highest Performer:** [Right Choice](https://www.g2.com/products/right-choice/reviews) - **Easiest to Use:** [Local Falcon](https://www.g2.com/products/local-falcon/reviews) - **Top Trending:** [ProManage](https://www.g2.com/products/promanage/reviews) - **Best Free Software:** [Semrush](https://www.g2.com/products/semrush/reviews) --- **Sponsored** ### Alchemer Listings Management Alchemer Listings Management (formerly Chatmeter) is an enterprise listings management platform that helps multi-location brands maintain accurate, consistent business information across search engines, maps, directories, and emerging AI-powered discovery platforms. Built for organizations managing dozens to thousands of locations, it centralizes location data control while giving corporate teams the governance tools to enforce brand standards at scale. What is Alchemer Listings Management used for? Alchemer Listings Management is used to distribute and sync accurate location data — including hours, addresses, phone numbers, services, and attributes — across Google, Apple Maps, Bing, Yelp, and hundreds of other directories and discovery platforms. Key use cases include multi-location listing accuracy programs, duplicate listing detection and suppression, local SEO optimization, new location launches, and ongoing data governance for franchise and enterprise brands. Who is Alchemer Listings Management for? Alchemer Listings Management is built for corporate marketing, local SEO, and operations teams at multi-location enterprises — including retail chains, restaurant groups, healthcare networks, financial services firms, hospitality brands, and franchise systems. It serves organizations where manual listing updates are operationally unsustainable and where listing inaccuracies are directly impacting local search visibility and customer trust. Key capabilities: - Centralized location data management across major search engines, maps, directories, and AI-powered discovery platforms — updated from a single source of truth - Listing accuracy monitoring with visibility into inconsistencies, missing data, and duplicate listings at the individual location level - Duplicate detection and suppression to eliminate conflicting listings that confuse search algorithms and erode customer trust - Enterprise governance controls that allow corporate teams to enforce brand standards while giving local operators appropriate flexibility — without creating bottlenecks - Local search performance insights that connect listing health to discoverability metrics, helping teams prioritize fixes that drive real-world traffic - Scalable bulk update tools for pushing changes across hundreds or thousands of locations simultaneously — critical for hours changes, seasonal updates, and new location launches How does Alchemer Listings Management compare to other listings management platforms? Unlike point solutions focused solely on data distribution, Alchemer Listings Management combines syndication with actionable accuracy intelligence — giving enterprise teams not just the ability to push data, but the visibility to know where listings are broken and why. Compared to platforms like Yext, Alchemer is purpose-built for the operational complexity of multi-location enterprises that need governance, not just automation, and that want listings management connected to their broader customer experience and reputation data. Bottom line: Alchemer Listings Management helps multi-location brands ensure every location is findable, accurate, and trustworthy — from the first search result to the front door. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=1191&secure%5Bdisplayable_resource_id%5D=1191&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1191&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1812180&secure%5Bresource_id%5D=1191&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Flocal-seo%3Fpage%3D4&secure%5Btoken%5D=d70a1af6610abed74a853ddd4c54d6a35b814a016875846e49f8e5bc13a46810&secure%5Burl%5D=https%3A%2F%2Fwww.alchemer.com%2Fl%2Falchemer-listings-management-g2%2F&secure%5Burl_type%5D=custom_url) --- ## What Are the Top-Rated Local SEO Software Products in 2026? ### 1. [Camilyo](https://www.g2.com/products/camilyo/reviews) Camilyo is an all-in-one, omni-channel, white-labeled, integrated marketing platform, designed specifically for online service providers and their small and medium business clients, with a clear focus on capturing leads and transactions across multiple online channels. **Average Rating:** 3.8/5.0 **Total Reviews:** 2 **Who Is the Company Behind Camilyo?** - **Seller:** [Camilyo](https://www.g2.com/sellers/camilyo) - **HQ Location:** Tel Aviv, IL - **LinkedIn® Page:** https://www.linkedin.com/company/mobeeart (14 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Mid-Market ### 2. [EMX](https://www.g2.com/products/emx-emx/reviews) For brands with hundreds or thousands of locations, Balihoo software tackles the daily administrative tasks of local paid search and display so that you can focus on optimization. Leveraging innovative technology, rather than spreadsheet uploads, the Balihoo engine runs continuously, ensuring that your campaigns stay relevant, active, and data-informed, long after setup. Imagine combining your location list with creative templates to produce thousands of localized display ads in minutes. Combine your master keyword list with local attributes for automatic keywords lists for each location. Use data triggers to determine which locations and campaigns run each day, employing true set-it-and-forget reliability. Balihoo users spend 90% less time performing account setup and campaign maintenance. Experience CTR double the industry average and average CPC as low as $0.25. Balihoo customers have seen 500% increases in CTR and 94% decreases in CPC within the first 2 weeks. **Average Rating:** 3.5/5.0 **Total Reviews:** 1 **Who Is the Company Behind EMX?** - **Seller:** [EMX](https://www.g2.com/sellers/emx) - **HQ Location:** New York, US - **LinkedIn® Page:** https://www.linkedin.com/company/engine-worldwide/ (1,015 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business ### 3. [Evermaps](https://www.g2.com/products/evermaps/reviews) Evermaps is a B2B SaaS platform that helps multi-location brands stay visible and attractive everywhere customers search for a store — on search engines (Google, Apple, Waze...), conversational AIs, and social media. Evermaps unifies four complementary and connected solutions in a single interface: Store Locator ➜ A high-performance, SEO-optimized, and fully customizable store locator. ➜ City and store pages designed for local SEO and conversion. ➜ Native integration with Google Business Profile and detailed analytics. Presence Management ➜ Automatic synchronization of store data across 30+ major platforms (Google, Apple, Waze, Pages Jaunes, etc.). ➜ Dynamic groups, completeness alerts, and seamless API / SFTP / CRM integrations. ➜ Ensures consistent, up-to-date, and optimized information everywhere. Review Management ➜ Collection and semantic analysis of customer reviews. ➜ AI-powered responses, Power BI reporting, and competitor benchmarking. ➜ Strengthens reputation and builds trust at the local level. Local Social Media ➜ Streamlined publishing across local pages and store accounts. ➜ Centralized content library and performance analytics. ➜ Boosts local visibility and community engagement. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 **Who Is the Company Behind Evermaps?** - **Seller:** [evermaps](https://www.g2.com/sellers/evermaps) - **Year Founded:** 2015 - **HQ Location:** Paris, FR - **LinkedIn® Page:** https://www.linkedin.com/company/evermapsfr/ (47 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Mid-Market ### 4. [Florbix SEO](https://www.g2.com/products/florbix-seo/reviews) We provide a powerful SEO software and management solution designed to give you complete visibility and control over your online presence. Our platform tracks your target search terms, keyword rankings, and overall performance in real time, so you always know what’s working and where to improve. From monitoring search visibility to analyzing trends and optimizing strategy, we handle both the tools and the ongoing management. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Florbix SEO?** - **Rank Tracking:** 10.0/10 (Category avg: 9.0/10) **Who Is the Company Behind Florbix SEO?** - **Seller:** [Florbix](https://www.g2.com/sellers/florbix) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business ### 5. [Google My Business Audit Tool by Rankplex](https://www.g2.com/products/google-my-business-audit-tool-by-rankplex/reviews) Free Google My Business Audit & Free GMB Post Scheduling Tool. This Google My Business (GMB) SEO Audit is perfect for generating an actionable checklist of recommended optimization strategies. Implement them to help your prospects’ and clients’ GMB profiles get more visibility and drive more online and foot traffic to their businesses. What you can access with Free Google My Business Audit Tool? - Manage multiple GMB listing from a single place - Audit GMB listing and recommendations - Schedule Posts - PDF Reports and access 16 months data along with compare options - Powerful Insights **Average Rating:** 4.5/5.0 **Total Reviews:** 1 **Who Is the Company Behind Google My Business Audit Tool by Rankplex?** - **Seller:** [Rankplex](https://www.g2.com/sellers/rankplex) - **HQ Location:** Hyderabad, IN - **LinkedIn® Page:** http://www.linkedin.com/company/rankplex (1 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business ### 6. [LeadSnap](https://www.g2.com/products/leadsnap/reviews) We Help Marketing Agencies Scale! Finally, an easy-to-use, all-in-one software solution for digital marketers. No masterclass required. Best Google My Business rank tracking tool offering the most comprehensive ranking data in visual format for local SEO analytics and strategy. **Average Rating:** 4.5/5.0 **Total Reviews:** 1 **Who Is the Company Behind LeadSnap?** - **Seller:** [LeadSnap](https://www.g2.com/sellers/leadsnap) - **Year Founded:** 2018 - **HQ Location:** Las Vegas, US - **LinkedIn® Page:** https://www.linkedin.com/company/leadsnap/ (8 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Mid-Market ### 7. [Little Nudge](https://www.g2.com/products/little-nudge/reviews) Little Nudge is the all-in-one local SEO platform that works Google's algorithm for you — so local businesses and trades rank higher on Google Maps without hiring an agency. Most businesses lose on Google Maps not because they're bad at what they do, but because they're not hitting the signals Google uses to rank. Little Nudge automates all of them from one dashboard: the Sentiment Gate intercepts unhappy customers before they post publicly while routing happy ones straight to Google; the Local Rank Scanner shows your exact Google Maps position across a geo-grid of your entire service area; the Competitor Tracker monitors rival ratings and review velocity in real time; and the SEO Signal Scorer breaks your Google Business Profile into every ranking signal Google measures and tells you exactly what to fix. Built for plumbers, electricians, builders, landscapers, cafes, and any local service business that lives and dies by Google Maps. Review automation runs via SMS and email, triggered automatically after jobs or payments through integrations with Stripe, Xero, ServiceM8, and Simpro. Plans from $49/month. 14-day free trial, no credit card required. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Little Nudge?** - **Dashboards and Reporting:** 10.0/10 (Category avg: 9.1/10) - **Rank Tracking:** 10.0/10 (Category avg: 9.0/10) **Who Is the Company Behind Little Nudge?** - **Seller:** [Little Nudge](https://www.g2.com/sellers/little-nudge) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business ### 8. [Local Oxygen](https://www.g2.com/products/local-oxygen/reviews) We eliminate this by providing a fully customizable intake form that is in the cloud. It’s simple and easy to fill out and you are alerted once they fill in all the required fields. **Average Rating:** 4.5/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Local Oxygen?** - **Rank Tracking:** 10.0/10 (Category avg: 9.0/10) - **Online Listings:** 8.3/10 (Category avg: 8.9/10) **Who Is the Company Behind Local Oxygen?** - **Seller:** [Business Oxygen Group](https://www.g2.com/sellers/business-oxygen-group) - **HQ Location:** Scottsdale, US - **LinkedIn® Page:** http://www.linkedin.com/company/local-oxygen (2 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business ### 9. [Local View](https://www.g2.com/products/local-view/reviews) Manage Your Google My Business Listing and Online Reviews Get more customer reviews, be found online, attract new customers – easily and effectively. **Average Rating:** 4.5/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Local View?** - **Dashboards and Reporting:** 10.0/10 (Category avg: 9.1/10) - **Rank Tracking:** 10.0/10 (Category avg: 9.0/10) - **Online Listings:** 6.7/10 (Category avg: 8.9/10) **Who Is the Company Behind Local View?** - **Seller:** [Local View](https://www.g2.com/sellers/local-view) - **Year Founded:** 2018 - **HQ Location:** Toronto, CA - **LinkedIn® Page:** https://www.linkedin.com/company/localview-co (1 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 50% Mid-Market, 50% Small-Business ### 10. [Milestone Local & Reviews](https://www.g2.com/products/milestone-local-reviews/reviews) Milestone Local lets you manage your business listing and establish your local presence through local search quickly, easily and with minimal effort. Optimize business listings across the entire local ecosystem including search engines, maps, navigation systems, data aggregators, IYPs and other key directories. Milestone Reviews is an Online Reputation Management software that helps businesses monitor reviews and ratings on a single screen, respond in a time-bound manner, track competitor reviews as benchmarking and integrates with CMSes to publish verified reviews on a website. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 **Who Is the Company Behind Milestone Local & Reviews?** - **Seller:** [Milestone](https://www.g2.com/sellers/milestone) - **Year Founded:** 1998 - **HQ Location:** San Jose, CA - **Twitter:** @milestone (64 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/milestone-internet-marketing/ (539 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Enterprise ### 11. [OneLocal](https://www.g2.com/products/onelocal/reviews) Grow your business the right way with OneLocal. Marketing your small business isn't just about buying ads anymore. Your customers are looking for you online - you need to give them a way to find you, a reason to buy your services, and keep coming back for more. OneLocal makes it easy for you to outsmart and out-win your competition by making it easy for your customers to: - Find and locate you - Contact you anytime - Text you for a quote - Schedule a service - Pay for your service - Leave an online review OneLocal is the one-stop-shop for all your marketing needs. Have access to every marketing tool you need from one dashboard and a dedicated marketing specialist that is there with you every step of the way. To learn more about OneLocal, visit: https://onelocal.com/ **Average Rating:** 4.2/5.0 **Total Reviews:** 3 **Who Is the Company Behind OneLocal?** - **Seller:** [OneLocal](https://www.g2.com/sellers/onelocal) - **Year Founded:** 2017 - **HQ Location:** Toronto, CA - **Twitter:** @onelocalco (1,073 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/3228804/admin/ (87 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 33% Enterprise, 33% Small-Business ### 12. [PlacesScout](https://www.g2.com/products/placesscout/reviews) PlacesScout is the fastest solution for online reputation management. It integrates with top 21 review analytic sites. It displays what common people are saying about the business based on all the text of all reviews. **Average Rating:** 4.5/5.0 **Total Reviews:** 1 **Who Is the Company Behind PlacesScout?** - **Seller:** [PlacesScout](https://www.g2.com/sellers/placesscout) - **Year Founded:** 2011 - **HQ Location:** Huntington Beach, US - **Twitter:** @PlacesScout (376 Twitter followers) - **LinkedIn® Page:** http://www.linkedin.com/company/places-scout (2 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business ### 13. [RAY](https://www.g2.com/products/botbit-inc-ray/reviews) RAY es el software todo en uno para pymes de servicios. **Average Rating:** 4.5/5.0 **Total Reviews:** 1 **How Do G2 Users Rate RAY?** - **Dashboards and Reporting:** 6.7/10 (Category avg: 9.1/10) - **Rank Tracking:** 10.0/10 (Category avg: 9.0/10) - **Online Listings:** 6.7/10 (Category avg: 8.9/10) **Who Is the Company Behind RAY?** - **Seller:** [BotBit](https://www.g2.com/sellers/botbit-6feaebae-a516-4017-9c6c-fba2ceea9a52) - **Year Founded:** 2023 - **HQ Location:** Miami, US - **LinkedIn® Page:** https://www.linkedin.com/company/therayapp (82 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Mid-Market ### 14. [RightResponse AI](https://www.g2.com/products/rightresponse-ai/reviews) Customers write lots of reviews and expect engagement. Prospective customers read reviews and make buying decisions based on both the reviews they read and the responses to those reviews. Reviews might seem like a pain. But companies lose a lot of revenue because they don't engage with their customers and prospective customers where they choose to engage. RightResponse AI is a SaaS review management platform built from the ground up to harness the power of generative AI throughout the entire customer review process. Our solution is designed to transform how location-based businesses engage with customer feedback to climb in the local map rankings, drive revenue growth, and improve operations. RightResponse AI leverages generative AI to revolutionize how businesses understand and engage with customer feedback. At its core, our platform ingests customer reviews to deliver three key current offerings: Intelligent Review Response: Simply the highest quality review responses. You know what your reviewers talk about. And you know how you'd respond if your were speaking with them. Our technology crafts personalized responses to customer reviews by drawing on "facts" about your business. Each review is analyzed to determine which if those "facts" are relevant to the review, and then those "facts" are seamlessly integrated into the response, creating wonderfully relevant and personalized review responses. But there's more! Elements of the review is analyzed to maximize response quality. Should the reviewer's name be included in the response? What's the update history? What employee names are used in the review and how should we incorporate them in the response? For medical businesses, is there PHI in the review? And more... All to provide the highest quality review responses available. Advanced Sentiment Analysis: Utilizing customized Aspect-Based Sentiment Analysis (ABSA), RightResponse AI offers an unparalleled insight into the customer experience. This method, far superior to traditional keyword-based sentiment analysis or word clouds, allows for a nuanced understanding of customer sentiments across various aspects of your service or product. Competitor Insights: Extending beyond your own customer feedback, RightResponse AI analyzes competitor reviews through the same lens that it uses to review the company's own reviews. Map Rank Tracking: Reviews and review responses are critical elements of your Google Map ranking. Our Map Rank Tracker is your scorecard. Our full-featured Map Rank Tracker shows you where you and every one of your competitors ranks on the map. It tracks your progress too! But while most map rank trackers sell base packages offer you more than you need (along with high prices), when part of our bundle we provide the keywords required for most location-based business for only an additional $6/month. ------------------------ Experience RightResponse AI's transformative capabilities firsthand with our free trial. We encourage large organizations, agencies, consulting firms, private equity firms and other business entities to reach out for customized pricing options or to explore opportunities for white-labeling our solution. **Average Rating:** 5.0/5.0 **Total Reviews:** 2 **How Do G2 Users Rate RightResponse AI?** - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.2/10) - **Dashboards and Reporting:** 10.0/10 (Category avg: 9.1/10) - **Rank Tracking:** 10.0/10 (Category avg: 9.0/10) **Who Is the Company Behind RightResponse AI?** - **Seller:** [RightResponse AI](https://www.g2.com/sellers/rightresponse-ai) - **Year Founded:** 2023 - **HQ Location:** JACKSONVILLE, US - **LinkedIn® Page:** https://www.linkedin.com/company/rightresponse-llc (2 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Mid-Market #### What Are RightResponse AI's Pros and Cons? **Pros:** - AI Features (1 reviews) - AI Integration (1 reviews) - Communication (1 reviews) - Insights (1 reviews) - Navigation Ease (1 reviews) ### 15. [SinglePlatform](https://www.g2.com/products/tripadvisor-media-group-singleplatform/reviews) Consumers look at menus online before choosing a restaurant. Get found by more customers and save time by working with SinglePlatform to easily publish and manage your menus where consumers are searching for you - your website, Google, Facebook, TripAdvisor, Yelp, OpenTable and many more. \*\*Manage Your Online Presence On A Single Platform\*\* Manage your social media, online reviews, menus and restaurant information in one platform online. \*\*A White-Glove Approach\*\* You provide your guests with exceptional service, so why shouldn’t we? SinglePlatform is the only platform that offers DIFM (do it for me) menu management. What does that mean? Simple. Send us your menu updates & we take care of the rest. You can text, email, call, fax, telegram, or send smoke signals and we’ll make sure to get your menu updated. \*\*Technology Suite\*\* The SinglePlatform technology suite comes with searchable menu content distributed across the internet, analytics and social posting tool. \*\*Reputation Management\* Our Review Intelligence tool tells you how your restaurant is performing in service, staff, ambiance, price, and food so you can identify areas in need of improvement. \*\*Custom, Mobile-Optimized Website\*\* We’ll build you a branded website and mobile site complete with a full integration to your SinglePlatform-powered menu. Show your customers what’s special about your restaurant before they even step foot in your door. **Average Rating:** 2.7/5.0 **Total Reviews:** 15 **How Do G2 Users Rate SinglePlatform?** - **Has the product been a good partner in doing business?:** 5.6/10 (Category avg: 9.2/10) **Who Is the Company Behind SinglePlatform?** - **Seller:** [TripAdvisor Media Group](https://www.g2.com/sellers/tripadvisor-media-group) - **Year Founded:** 2009 - **HQ Location:** New York, New York - **LinkedIn® Page:** https://www.linkedin.com/company/tripadvisor/ (5,840 employees on LinkedIn®) - **Ownership:** NASDAQ:TRIP - **Total Revenue (USD mm):** $604 **Who Uses This Product?** - **Top Industries:** Restaurants - **Company Size:** 56% Small-Business, 38% Mid-Market ### 16. [Solocal Store Locator](https://www.g2.com/products/solocal-store-locator/reviews) BRIDGE, est la plateforme propriétaire de Solocal qui permet de piloter votre Store Locator ainsi que votre Présence Management.  Notre solution permet à une tête de réseau et ses points de vente de : - bénéficier d’un référencement naturel (SEO) optimisé pour vos pages locales afin d’être trouvé facilement sur les moteurs de recherches, - piloter très facilement en central et en local les informations de vos établissements sur les principaux carrefours du web (Google GMB, Facebook, Bing, PagesJaunes, Mappy, GPS…), - gérer vos avis (centralisation, et modèles de réponses), - relayer vos actualités et promos sur GMB, PagesJaunes, Facebook pour assurer des communications nationales comme locales, - consulter vos performances audience et contact, avec des reportings accessibles par niveau de droits que vous accordez. Plus de 25 experts de la relation client accompagnent au quotidien nos 500 réseaux d’enseignes. Réseaux d'enseignes, pensez global, agissez en local ! \*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\* **Average Rating:** 5.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Solocal Store Locator?** - **Dashboards and Reporting:** 10.0/10 (Category avg: 9.1/10) - **Rank Tracking:** 8.3/10 (Category avg: 9.0/10) - **Online Listings:** 10.0/10 (Category avg: 8.9/10) **Who Is the Company Behind Solocal Store Locator?** - **Seller:** [Leadformance](https://www.g2.com/sellers/leadformance) - **HQ Location:** Montbonnot-Saint-Martin, FR - **Twitter:** @Leadformance (777 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/296633 (32 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 200% Mid-Market ### 17. [The Search Monitor](https://www.g2.com/products/the-search-monitor/reviews) The Search Monitor captures advertising activity on paid search, organic search, social media, mobile search, and shopping engines worldwide for brand and affiliate compliance, and competitive intelligence. Interactive agencies, search marketers, and affiliate marketers use The Search Monitor to gather and analyze competitive information more effectively. To learn more, please visit http://www.thesearchmonitor.com. **Average Rating:** 4.4/5.0 **Total Reviews:** 6 **How Do G2 Users Rate The Search Monitor?** - **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.2/10) - **Dashboards and Reporting:** 10.0/10 (Category avg: 9.1/10) - **Rank Tracking:** 10.0/10 (Category avg: 9.0/10) - **Online Listings:** 10.0/10 (Category avg: 8.9/10) **Who Is the Company Behind The Search Monitor?** - **Seller:** [The Search Monitor](https://www.g2.com/sellers/the-search-monitor) - **HQ Location:** Orlando, US - **Twitter:** @searchmonitor (933 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/the-search-monitor (19 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 33% Enterprise, 33% Mid-Market ### 18. [Adplorer](https://www.g2.com/products/adplorer/reviews) Adplorer’s marketing software is the world’s first all-inclusive digital marketing automation platform built specifically to help you manage local marketing campaigns. Our technology enables you to scale marketing campaigns across thousands of SMBs, Franchise Locations, and Enterprises all over the world. Agencies and internal marketing departments use Adplorer to automate the creation and management of campaigns on Google, Bing, and Facebook, as well as manage their Social Media platforms and Reporting all in one platform. **Average Rating:** 4.0/5.0 **Total Reviews:** 1 **Who Is the Company Behind Adplorer?** - **Seller:** [Adplorer](https://www.g2.com/sellers/adplorer) - **Year Founded:** 2008 - **HQ Location:** Esch-sur-Alzette, LU - **LinkedIn® Page:** https://www.linkedin.com/company/adplorer/ (28 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Enterprise ### 19. [ajanslokal](https://www.g2.com/products/ajanslokal/reviews) What is ajanslokal? ajanslokal is an all-in-one local SEO platform that helps small and medium businesses in Turkey manage their Google Business Profile, automate review responses, track competitors, monitor keyword rankings, and build SEO-optimized websites. Built natively in Turkish with WhatsApp-first workflows, ajanslokal replaces 5+ separate tools at a fraction of the cost of international alternatives like Yext, BrightLocal, or Birdeye. What does ajanslokal do? ajanslokal gives local businesses full control over their digital presence from a single dashboard. Businesses can edit their Google Business Profile, respond to reviews with AI-generated Turkish responses approved via WhatsApp, track up to 20 competitors weekly, monitor keyword rankings on Google Maps with geo-grid scanning, sync listings across Google, Apple Maps, Bing, and Foursquare, and generate multilingual websites automatically from their business profile. ajanslokal also offers AI visibility tracking, showing businesses how they appear in ChatGPT, Perplexity, and Gemini search results. What problems does ajanslokal solve? Most Turkish SMBs have incomplete or outdated Google profiles, miss customer reviews, and have no visibility into how they rank locally. International tools are too expensive, not available in Turkish, and built for enterprise customers. ajanslokal solves this by offering a Turkish-native platform starting at 399 TL per month with AI automation that eliminates manual work. Who uses ajanslokal? Local businesses in Turkey including restaurants, cafes, salons, dental clinics, repair shops, and professional services with 1 to 10 locations who want to attract more customers through Google Maps and local search. Key Features (for the features list): - Google Business Profile Management - AI-Powered Review Responses in Turkish - WhatsApp Review Notifications - Competitor Tracking with AI Reports - Keyword Ranking on Google Maps - AI Visibility Tracking (ChatGPT, Perplexity, Gemini) - Auto-Generated Website in 8 Languages - Multi-Platform Listing Sync - QR Code Review Collection Kit - Sentiment Analysis Dashboard **Who Is the Company Behind ajanslokal?** - **Seller:** [ajanslokal.com](https://www.g2.com/sellers/ajanslokal-com) - **Year Founded:** 2025 - **HQ Location:** Istanbul, TR - **LinkedIn® Page:** https://www.linkedin.com/company/ajanslokal/ (1 employees on LinkedIn®) ### 20. [Ask Me Local](https://www.g2.com/products/ask-me-local/reviews) Askmelocal is a business listing website **Who Is the Company Behind Ask Me Local?** - **Seller:** [Askmelocal.com](https://www.g2.com/sellers/askmelocal-com) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) ### 21. [AuthorityLabs](https://www.g2.com/products/authoritylabs/reviews) Search engine result and rank monitoring software **Average Rating:** 4.4/5.0 **Total Reviews:** 21 **How Do G2 Users Rate AuthorityLabs?** - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.2/10) **Who Is the Company Behind AuthorityLabs?** - **Seller:** [Traject](https://www.g2.com/sellers/traject) - **Year Founded:** 2020 - **HQ Location:** Bellevue, Washington - **Twitter:** @traject - **LinkedIn® Page:** https://www.linkedin.com/company/64640668/ (8 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Marketing and Advertising - **Company Size:** 86% Small-Business, 14% Mid-Market ### 22. [Bert-The Online Visibility Growth Coach](https://www.g2.com/products/bert-the-online-visibility-growth-coach/reviews) GetBert.io is a free online visibility score tracker for small businesses. In under 3 minutes, Bert grades your business across five categories: Google Business Profile, social media, website health, online reviews, and local search. Then it gives you a score out of 100 with specific, actionable tips to improve each area. No login required. No agency jargon. Just an honest snapshot of how your business looks online, built on nearly 20 years of real-world digital marketing experience, Bert's Neural Engine is 1 of 3 main components that drives accuracy and predictive nature. 1. Neural Engine gives the actual real world experience 2. Scoring Engine connects to Google, Meta, and other providers for accuracy. 3. Decision Engine takes data from the first two for your next steps. Business owners use GetBert.io to understand where they stand, identify their biggest visibility gaps, and get a clear starting point for improving their online presence, whether they're doing it themselves or working with a marketing partner. Future phases for Bert include a Management Dashboard for businesses and agencies. **Who Is the Company Behind Bert-The Online Visibility Growth Coach?** - **Seller:** [Spotlight Marketing Solutions](https://www.g2.com/sellers/spotlight-marketing-solutions) - **Year Founded:** 2010 - **HQ Location:** Egg Harbor Township, US - **LinkedIn® Page:** https://www.linkedin.com/company/spotlightmktg/ (5 employees on LinkedIn®) ### 23. [Bezo – Revenue Analyzer](https://www.g2.com/products/bezo-revenue-analyzer/reviews) Bezo estimates the demand of your business in your business areas. He identifies exactly what people type into Google when searching for your products or services, how many customers are actively searching, then estimate how many leads your business could realistically capture from these searches each month. **Who Is the Company Behind Bezo – Revenue Analyzer?** - **Seller:** [Bizzbuzz](https://www.g2.com/sellers/bizzbuzz) - **Year Founded:** 2023 - **HQ Location:** Chicago, US - **LinkedIn® Page:** https://www.linkedin.com/company/bizzbuzz-ai/ (42 employees on LinkedIn®) ### 24. [BigDreams](https://www.g2.com/products/bigdreams/reviews) BigDreams helps companies leverage the power of local in order to be visible the best way at the right time for the most relevant searches. Our expertise includes Google and Bing search engine but also all digital maps, online directories, and social media – every platform people will use to search for your business. **Who Is the Company Behind BigDreams?** - **Seller:** [BigDreams Agency](https://www.g2.com/sellers/bigdreams-agency) - **Year Founded:** 2020 - **HQ Location:** London , GB - **LinkedIn® Page:** https://www.linkedin.com/company/bigdreams-local-marketing-agency/ (12 employees on LinkedIn®) ### 25. [Bryan Caplan Digital Marketing](https://www.g2.com/products/bryan-caplan-digital-marketing/reviews) Bryan Caplan Marketing is an award-winning digital marketing agency, focused on elevating your digital presence. We work with hundreds of small businesses like you to build professional email marketing programs, launch mobile-responsive websites, and drive your digital marketing success. Our seasoned team of experts will consult and manage your program based on our collective knowledge and experience, ensuring the highest level of quality and results. We pride ourselves on our integrity. We'll never sell you anything you do not need, and we'll always be upfront with regard to charges and ways to improve. After all, your success is our success. To learn more, please visit https://www.bryancaplan.com. **Who Is the Company Behind Bryan Caplan Digital Marketing?** - **Seller:** [Bryan Caplan](https://www.g2.com/sellers/bryan-caplan) - **HQ Location:** Sharon, MA - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) ## What Is Local SEO Software? [Local Marketing Software](https://www.g2.com/categories/local-marketing) ## What Software Categories Are Similar to Local SEO Software? - [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt) - [SEO Tools](https://www.g2.com/categories/seo-tools) - [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management) - [Local Listing Management Software](https://www.g2.com/categories/local-listing-management) - [Store Locator Software](https://www.g2.com/categories/store-locator) - [Competitive Intelligence Tools](https://www.g2.com/categories/competitive-intelligence) - [Multi-Location Marketing Platforms](https://www.g2.com/categories/multi-location-marketing-platforms) --- ## How Do You Choose the Right Local SEO Software? ### What You Should Know About Local SEO Software ### What is Local SEO Software? Local search engine optimization (SEO) is a digital marketing strategy that focuses on improving a business’ visibility and rankings in local search results through organic or unpaid efforts. Local search results are differentiated from regular search results by local search intent. A search with local intent typically includes a geographic location or the term “near me," such as “best pizza in Chicago" or “fitness centers near me," indicating the user is searching for a product or service in a specific area. To give users the best results possible, search engines gather data from a variety of sources, including website content, social media, business listings, and online reviews. Local SEO software helps businesses manage and optimize these signals, resulting in higher rankings for local searches. While standard SEO practices such as [keyword research](https://learn.g2.com/hub/1-million/keyword-strategy) and [link building](https://learn.g2.com/hub/1-million/link-building-strategy) contribute to improvements in search rankings, local SEO products offer several unique features specifically designed to help businesses promote their products or services to local customers. These features may include updating local citations or listings, managing a profile using the Google My Business (GMB) tool, [online reputation management software](https://www.g2.com/categories/online-reputation-management), and local rank tracking. Some all-in-one SEO platforms provide a selection of local search marketing tools as part of their bundled offerings. However, most of the products in the local SEO space are either local marketing platforms, which offer a variety of local marketing features, or point solutions, which concentrate on one area of local SEO. **What Does Local SEO Stand For?** Local SEO stands for local search engine optimization. This type of SEO focuses on helping [brick-and-mortar businesses](https://learn.g2.com/brick-and-mortar) rank higher on local search engine results pages (SERPs). ### What are the Common Features of Local SEO Software? Similar to [SEO software](https://www.g2.com/categories/seo), local SEO products offer a diverse range of features. Before purchasing, marketers should consider which aspects of local search engine optimization will be most beneficial for their business. [**Rank tracking**](https://www.g2.com/categories/local-seo/f/rank-tracking) **:** Rank tracking is essential for businesses to understand how their locations are performing on search engines. In local SEO software, rank trackers enable businesses to monitor their website’s rankings for specific keywords with local intent. Once a business has this information, they can devise strategies to improve rankings for under-performing locations. Additionally, historical reports help businesses analyze how their rankings have changed over time. Looking at historical data can be especially useful because changes in search ranking generally occur over several months. [**Listings management**](https://www.g2.com/categories/local-seo/f/online-listings) **:** Many local SEO products provide local listing management tools. When consumers search for a product or service near them, they may find a business’ information in the search engine itself or on a customer-facing platform other than the company’s website. These listings, or citations, include a business’ name, address, and phone number (NAP). Even if a business does not claim their listing, search engines will scrape the web and populate the data on their own. Sometimes this data can be scraped incorrectly, edited by people not associated with the business, or it may simply need to be updated after a business changes their information. When an organization has many locations, it can be difficult to maintain dozens or even hundreds of listings. To assist with listings management, local SEO products offer a citation finder for businesses to discover all the listings for their business across multiple search engines, social networks, review sites, and local directories. Much of this information is collected through the seller’s partnerships with local data aggregators. Once the business has claimed their listings through the citation finder, local SEO platforms make it easy for the business to manage, update, and create new citations through one central hub. [**Google My Business (GMB) optimization**](https://www.g2.com/categories/local-seo/f/google-my-business) **:** One of the best ways for a business to improve their local search rankings is to optimize their GMB profile. GMB is a platform for companies of all sizes to manage their online presence across all Google products, including Google Search and Google Maps. In local SEO products, GMB optimization features can help businesses schedule Google posts from the same platform they use to manage their social media accounts and business listings. [**Reputation management**](https://www.g2.com/categories/local-seo/f/reputation-management) **:** Maintaining a positive online reputation is key to improving a business’ search rankings. While local SEO products won’t guarantee a business hundreds of five-star reviews, reputation builder features can help them respond authentically to customer reviews as well as solicit new reviews from their customers. Local SEO products help businesses with review management across many different channels and websites, including search engines, social media, and review sites. [**Social media**](https://www.g2.com/categories/local-seo/f/social-media) **:** Since social media has become such an important channel for customer engagement, search engines consider a business’ social activity when calculating the best results to display for a local search. Some local SEO products integrate with social media networks to allow businesses to manage their social accounts, schedule content, and respond to customers directly within the platform. [**Dashboards and reporting**](https://www.g2.com/categories/local-seo/f/dashboards-and-reporting) **:** To help businesses measure the success of their local SEO efforts, these products can provide users with reports and data visualizations for a variety of different metrics. Insights may include local citation score, online reputation, social activity, and ranking history. ### What are the Benefits of Local SEO Software? Depending on the product’s specific feature set, local SEO software offers numerous benefits for managing and optimizing a business’ digital presence. **Online visibility:** Due to the sheer volume of people who use websites like Google, Yahoo!, and Bing to find local information, local SEO has become a necessity for brick-and-mortar businesses if they want to be competitive. There are many ways for potential customers to discover a business, but when consumers perform a local search, they are typically close to making a purchase. By increasing their online visibility, brick-and-mortar businesses can increase foot traffic, website traffic, and sales. When it comes to local business results, search engine algorithms take into account a few different factors. The most significant of these factors is the relevance to the user’s search term, distance from the user, and prominence. While not much can be done about changing the distance of the user from the business, local SEO can impact a business’ relevance and prominence. With local SEO tools, companies can ensure their content and business listings are as complete and accurate as possible for their targeted locations. In addition, online reputation management features can help businesses generate more reviews, increasing their prominence in search results. **Listing optimization:** At a minimum, an online citation should include basic business information like NAP. However, listings can and should be enriched with further information depending on the business. For example, restaurants or service-based businesses like salons may find it beneficial to add menus, pricing, photos, and videos to their listing. Not only does this information improve the customer experience, but it improves the listing’s reliability in the eyes of search engine algorithms.  **Customer experience:** When consumers search for nearby products or services, they expect the information they find to be accurate. If a business listing has the incorrect phone number, address, or business hours, customers become frustrated. As a result, they might stop purchasing the company’s products or services or even leave negative reviews. Local SEO software can improve the customer experience by enabling businesses to maintain accurate listings across websites, directories, and applications. ### Who Uses Local SEO Software? In general, users of local SEO software work in marketing and advertising roles. Digital marketing agencies may also leverage local SEO tools on behalf of their clients. **Small business owners:** Local SEO is one of the best ways for small businesses to market their products or services. Consumers use online search to find local information every day, and if a business isn’t optimized to appear in those searches, they are losing out on potential customers. Local SEO software helps small businesses optimize for search without breaking the budget. Some products are tailored specifically for small business owners while others provide less expensive plans for businesses with a single location. **Digital marketers:** Digital marketers and SEO specialists at businesses with multiple locations use local SEO software to manage their business’ brand data across many online channels. For example, restaurant chains, hotels, health care facilities, and banks can operate hundreds of locations, often requiring marketers to monitor and manage listing information, online reviews, and social media for each location. Local SEO streamlines this process, allowing marketers to update information, respond to customers, and schedule social posts for many locations, all from one central hub. ### What are the Alternatives to Local SEO Software? Alternatives to local SEO software can replace this type of software, either partially or completely: [SEO software](https://www.g2.com/categories/seo) **:** Whereas local SEO software focuses on improving a website’s ranking in local search results, SEO software helps businesses track and improve their search ranking overall. These solutions can perform a variety of different functions, such as keyword research, content optimization, and SEO audits. Many SEO software products provide features for monitoring localized search rankings as well. [Local listing management software](https://www.g2.com/categories/local-listing-management) **:** Often provided as a feature of local SEO products, local listing management software enables brick-and-mortar businesses to maintain their location information across many different listing sites and online directories. Businesses with multiple locations such as franchises and health clinics use local listing management software to ensure their business name, addresses, and phone numbers are accurate and updated across all customer-facing platforms. [SEO services providers](https://www.g2.com/categories/seo-services) **:** Some companies, especially small businesses, may not have enough time, money, or technical knowledge to dedicate to in-house SEO. In this case, they may choose to outsource their efforts to SEO agencies. Digital marketing agencies that focus on local SEO can help businesses optimize their website, manage local listings, and execute paid local search campaigns. #### Software Related to Local SEO Software Related solutions that can be used together with local SEO software include: [Store locator software](https://www.g2.com/categories/store-locator) **:** Store locators enable businesses to create interactive maps of their locations. These maps can be displayed on the company’s website to help customers find the location closest to them. Many local SEO products also offer store locators, as well as the ability to create local pages. [Online reputation management software](https://www.g2.com/categories/online-reputation-management) **:** Reputation building and review management are important components of a local SEO strategy. Not all local SEO products offer robust reputation management tools, so businesses seeking advanced features for collecting reviews or monitoring online review ratings should search for products that are also in this category. [Location-based marketing software](https://www.g2.com/categories/location-based-marketing) **:** Companies that engage in local marketing may use location-based marketing software in addition to local SEO. Location-based marketing software helps marketers send targeted messages to prospects or customers in a particular geographic location. Brick-and-mortar businesses, especially those in retail and hospitality, use these solutions to message customers, deliver proximity notifications to prospective customers’ mobile phones, and increase foot traffic. [Search advertising software](https://www.g2.com/categories/search-advertising) **:** Search advertising software helps organizations bid on keywords and serve ads on search engines. Local businesses may wish to supplement their organic search marketing efforts with paid search marketing, or pay-per-click (PPC), campaigns. [Social media management software](https://www.g2.com/categories/social-media-mgmt) **:** While local SEO software will improve a business’ search ranking for local keywords, there are many other digital marketing strategies that can help grow a brick-and-mortar business. Consumers rely on search engines as well as social media to find information about businesses in their area. With social media management software, companies can publish content and engage with their customers on popular social networks. ### Challenges with Local SEO Software Software solutions can come with their own set of challenges.  **Best practices:** Like SEO, best practices for local SEO are always in flux. Search engines frequently introduce new features and update their search algorithms. While some of these changes may be beneficial, others may have a negative impact on a company’s rankings. For the most part, local SEO software can help businesses follow best practices. However, it’s still important to understand how search engines work and stay abreast of any changes or new features that may affect a business’ rankings. By doing so, marketers can adjust their strategies accordingly and ensure their company remains visible to potential customers. **Cancellations:** Many local SEO solutions provide listing management services. Software providers can continually distribute citation information and updates through their partnerships with various data aggregators and online directories. If an organization cancels their subscription for listing management, their local SEO solution provider will stop distributing this information. As a result, the company’s listings will become subject to each directories’ standard data scraping and updating process, which means the business’ listing information may change over time. ### Which Companies Should Buy Local SEO Software? Unlike SEO, which can be leveraged by any company with a website, local SEO will not provide the same level of benefit to every type of business. Local search marketing is used by organizations of all sizes, from small shops to franchises with hundreds of locations. **Brick-and-mortar businesses:** Companies that exclusively operate a digital storefront, such as e-commerce websites, generally do not need to market their products with local keywords. As such, local SEO is best suited for brick-and-mortar businesses that operate out of physical locations, such as an office or storefront, and provide face-to-face customer interactions. This type of software aims to help local brick-and-mortar businesses reach more customers, whether they are a service-based business or a retailer. **Small businesses:** Local SEO is one of the most powerful tools in a small business’ digital marketing kit. Consumers everywhere are using online channels to find information about products and services near them, and local SEO software makes it easier for those consumers to find and invest in a small business. From auto shops to salons, any small business can benefit from local SEO software regardless of industry. **Multi-location businesses:** On the other side of the spectrum, businesses with multiple locations or franchises can benefit from local SEO as well. These types of businesses may have multiple locations in a single state or country, or across the world. While local search optimization practices may look a little different for these businesses, the tools provided by local SEO software can be leveraged to manage, optimize, and measure location-specific content. ### How to Buy Local SEO Software #### Selection of Local SEO Software When an organization is ready to begin evaluating different local SEO products to buy, there are a few important considerations that will make the process run more smoothly. **Features:** Local SEO software providers can differ in their feature sets, so businesses should be sure to create a list of the features and tools they’re looking for in a product. An efficient way to do this is to determine exactly what the organization hopes to accomplish with this new product. Are reviews and reputation management an important factor? If yes, businesses must look for a product with robust review generation and response features. Does the business have multiple locations that each require optimized local pages and enriched listings? Then it’s important to seek out a solution with powerful listing management tools. **Number of locations:** Companies should evaluate local SEO products based on the number of locations they need to manage. While some local SEO solutions may specialize in helping businesses of a certain size, most providers offer different pricing plans based on the number of physical locations.