# Best Cross-Channel Advertising Software - Page 4

## How Many Cross-Channel Advertising Software Products Does G2 Track?

**Total Products under this Category:** 197

### Category Stats (Aug 2026)

- **Average Rating:** 4.32/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** GoMarble AI (+5.56%) - Among all products in this category, GoMarble AI recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Cross-Channel Advertising Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 13,300+ Authentic Reviews
- 197+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Cross-Channel Advertising Software
 ![G2 Grid® for Cross-Channel Advertising Software plotting products by satisfaction and market presence](https://www.g2.com/categories/cross-channel-advertising/grids.png?focus%5B%5D=5910&focus%5B%5D=19103&focus%5B%5D=1393260&focus%5B%5D=5405&focus%5B%5D=3249&focus%5B%5D=3026&focus%5B%5D=54066&focus%5B%5D=5974)

Highlighted products: StackAdapt, Bloomreach, Adobe Real-Time CDP, Facebook for Business, LocaliQ, AdRoll, AdRoll ABM (Formerly RollWorks), and Prisma.

Underlying data: [Grid® JSON](https://www.g2.com/categories/cross-channel-advertising/grids.json?focus%5B%5D=stackadapt&focus%5B%5D=bloomreach-bloomreach&focus%5B%5D=adobe-real-time-cdp&focus%5B%5D=facebook-for-business&focus%5B%5D=localiq&focus%5B%5D=adroll&focus%5B%5D=adroll-abm-formerly-rollworks&focus%5B%5D=prisma-mediaocean)

**Sponsored**

### Sequel.io

Sequel runs webinars directly on your website and turns the engagement into first-party data you can use to drive pipeline, personalization, and attribution. Webinars Belong on Your Website Webinars shouldn’t send your best prospects to a third-party destination. Sequel delivers the entire webinar experience on your website, so traffic, brand experience, and conversion paths stay under your control. Webinars are embedded directly into your CMS, not hosted on an external domain. Registration, viewing, CTAs, and follow-up all happen within your owned site—keeping attendees surrounded by your product pages, pricing, and next steps. Instead of siphoning traffic away, webinars contribute to organic traffic, SEO, and conversion. Actionable, First-Party Intent Data Attendance alone isn’t insight. When Sequel is embedded on your website, it unlocks access to a deep data layer that captures how people engage during the webinar and what they do on your website before and after, creating a single behavioral record per person and account. In-event actions like polls, questions, CTAs, and watch time are combined with website behavior and post-event actions such as pricing page visits or demo clicks to create a unified timeline with clean, configurable data pushed directly into CRM and MAP systems—enabling scoring, routing, and follow-up based on real behavior, not assumptions. Faster Follow-Up and Better Attribution Sequel is built to shorten the gap between engagement and action. With real-time sync to Salesforce, HubSpot, and Marketo, teams can map custom engagement fields, trigger alerts and nurture flows, and tie webinars directly to pipeline and revenue—not just MQLs. It’s designed for teams that care about forecast accuracy and ROI credibility. AI-Powered Content Repurposing Extends the Life of Every Event Webinars shouldn’t end when the live session does. Sequel uses AI to turn every event into a scalable content engine—automatically transforming long-form video into high-performing assets that drive ongoing engagement and pipeline. Studio-quality local recordings power better outputs, while AI generates clips, highlights, summaries, written content, and chapters that break replays into navigable, topic-based sections. Sales and marketing can share precise moments instead of entire recordings, fueling SEO, nurture, and on-site discovery without post-production bottlenecks or loss of brand control. Built for Global Audiences Modern B2B audiences are global. Sequel makes it easy to serve international viewers without duplicating programs or fragmenting data. Live AI-powered translations with captions support multiple spoken languages in a single session. On-demand replays include translated subtitles, viewers select their preferred language seamlessly, and AI dubbing enables multilingual versions of webinar content—all within the same owned-site experience. The Foundation of the Intelligent Website Sequel is not just a webinar tool. It’s the starting point for making the website adaptive, personalized, and revenue-aware. Webinars act as high-signal moments to identify intent and interests. Engagement data feeds personalization and recommendations over time. AI summarizes, repurposes, and operationalizes content—setting the groundwork for adaptive web experiences by role, account, or behavior, and evolving naturally into a broader Intelligent Website strategy.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=289&secure%5Bchosen_at%5D=2026-08-04T07%3A47%3A54Z&secure%5Bdisplayable_resource_id%5D=2376&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=170956&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=170956&secure%5Bresource_id%5D=289&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fcross-channel-advertising%3Fpage%3D4&secure%5Btoken%5D=2c72667627f3084be064bf66c187e5f39c8f51a4b6d2a3300580e9344565ef1e&secure%5Burl%5D=https%3A%2F%2Fwww.sequel.io%3Futm_campaign%3DG2%26utm_source%3DG2%2520Clicks%26utm_medium%3DJune%25202026%26utm_term%3DVirtual%2520Event%2520Category&secure%5Burl_type%5D=custom_url)

### [BidTheatre](https://www.g2.com/products/bidtheatre/reviews)

Vitec BidTheatre is a software company based in Stockholm, Sweden. Founded in 2012, the company builds BidTheatre DSP, a powerful omni-channel demand side platform for data driven advertising. BidTheatre DSP provides effective marketing towards your target audiences, providing a rich set of targeting options and valuable insights. Vitec BidTheatre serves media buyers in all industries, and is trusted by agencies, publishers, brands and software companies.

**Average Rating:** 4.7/5.0

**Total Reviews:** 36

#### How Do G2 Users Rate BidTheatre?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.6/10)
- **Ease of Use:** 8.6/10 (Category avg: 8.5/10)
- **Quality of Support:** 9.7/10 (Category avg: 8.7/10)
- **Ease of Admin:** 8.3/10 (Category avg: 8.2/10)

#### Who Is the Company Behind BidTheatre?

- **Seller:** [Vitec BidTheatre](https://www.g2.com/sellers/vitec-bidtheatre)
- **Year Founded:** 2012
- **HQ Location:** Stockholm
- **Twitter:** @BidTheatre  
53 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=716117ed2882acee6bcaa52354658e2ef15700f36bf6e867c9e2f2395e21e690&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2849969%2F&secure%5Burl_type%5D=linkedin_company_website)  
10 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 86% Small, 8% Large

#### What Do G2 Reviewers Say About BidTheatre?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **easy audience targeting** feature, enabling efficient setups and optimal audience selection.
- Users praise the **ease of use** of BidTheatre, benefiting from its intuitive interface and efficient setup.
- Users value the **easy setup** of BidTheatre, which enhances efficiency and audience targeting.
- Users find BidTheatre's **intuitive interface** facilitates efficient setup and simplifies audience targeting.
- Users value the **navigation ease** of BidTheatre, leading to a more efficient setup and audience discovery.

#### What Are Recent G2 Reviews of BidTheatre?

**["Great interface and support"](https://www.g2.com/survey_responses/bidtheatre-review-10943145)**

**Rating:** 5.0/5.0 stars

_— Michelle L._

[Read full review](https://www.g2.com/survey_responses/bidtheatre-review-10943145)

**["Simple UI and Responsive Support That Solves Problems"](https://www.g2.com/survey_responses/bidtheatre-review-12593094)**

**Rating:** 4.5/5.0 stars

_— Verified User in Financial Services_

[Read full review](https://www.g2.com/survey_responses/bidtheatre-review-12593094)

#### What Are G2 Users Discussing About BidTheatre?

- [What is Bidtheatre used for?](https://www.g2.com/discussions/what-is-bidtheatre-used-for)

### [Shirofune](https://www.g2.com/products/shirofune/reviews)

Founded in 2014, Shirofune is an automated advertising management tool that maximizes the efficiency and productivity of major digital advertising platforms. The Shirofune platform is designed to maximize advertising effectiveness by automating day-to-day digital ad campaigns using a single, easy-to-use interface for management, budgeting, monitoring and analytics. Over 10,000 accounts have been automated using Shirofune, including 300,000 active ad campaigns. Key Features: Advanced Auto-bidding and Budgeting: Effortlessly manage daily expenses, ensuring optimal budget utilization with a 97%-99% spend rate by month-end.Set personalized parameters such as minimum ROAS or maximum CPA to drive budget allocation towards high-performing campaigns or platforms, maximizing conversions. Intelligent Improvement Suggestions: Receive actionable recommendations for refining your campaigns, including suggestions for keyword adjustments, audience targeting, and creative enhancements. Streamlined Consolidated Reporting: Seamlessly gather data from leading platforms such as Google, Meta, and TikTok, alongside integrations with tools like Google Analytics. Understand performance insights through comprehensive, natural language explanations, detailing what occurred, why, and the underlying causes. Seamless Integration with Third-party Measurement Tools: Enhance optimization capabilities by integrating with third-party measurement tools like Google Analytics, facilitating detailed reporting and analysis. Primary Benefits: Save Time: Shirofune automates tedious tasks, freeing up valuable time for strategic decision-making. Boost Performance: Experience a significant uplift in campaign performance through intelligent optimization and data-driven insights. Elevate your PPC campaigns with Shirofune – the ultimate solution for efficient and effective advertising management.

**Average Rating:** 5.0/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate Shirofune?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.6/10)
- **Ease of Use:** 9.7/10 (Category avg: 8.5/10)
- **Quality of Support:** 9.5/10 (Category avg: 8.7/10)
- **Ease of Admin:** 9.3/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Shirofune?

- **Seller:** [Shirofune](https://www.g2.com/sellers/shirofune)
- **Year Founded:** 2014
- **HQ Location:** El Segundo, US
- **Twitter:** @Shirofune\_ad  
1,568 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bf9389c68d46d821f81efe1b7ca61434059cea0f16c778f30258f652163b8f9c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fshirofune-usa%2F&secure%5Burl_type%5D=linkedin_company_website)  
11 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Consulting
- **Company Size:** 60% Small, 30% Medium

#### What Are Recent G2 Reviews of Shirofune?

**["Efficiency improved by more than 60% with Shirofune!"](https://www.g2.com/survey_responses/shirofune-review-9755839)**

**Rating:** 5.0/5.0 stars

_— 芳教 ._

[Read full review](https://www.g2.com/survey_responses/shirofune-review-9755839)

**["We couldn't start an ad business without Shirofune."](https://www.g2.com/survey_responses/shirofune-review-9833508)**

**Rating:** 5.0/5.0 stars

_— 功次 ._

[Read full review](https://www.g2.com/survey_responses/shirofune-review-9833508)

### [EXADS](https://www.g2.com/products/exads/reviews)

EXADS is a White-label Ad Serving Technology provider that has been developing platforms for advertisers, publishers, ad networks and agencies for over 10 years. At EXADS, we build scalable solutions for big and small companies and cater to all their ad serving needs. EXADS delivers powerful and customized ad platforms that come with an extensive range of features, from automatic optimizations to some of the best analytics capabilities, without any additional costs. Our team of ad tech experts are always available to provide the best support possible and answer any questions. With EXADS you can save time and money by having your own ad platform ready in weeks!

**Average Rating:** 5.0/5.0

**Total Reviews:** 14

#### How Do G2 Users Rate EXADS?

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 8.6/10)
- **Ease of Use:** 9.6/10 (Category avg: 8.5/10)
- **Quality of Support:** 9.8/10 (Category avg: 8.7/10)
- **Ease of Admin:** 9.2/10 (Category avg: 8.2/10)

#### Who Is the Company Behind EXADS?

- **Seller:** [EXADS](https://www.g2.com/sellers/exads)
- **Year Founded:** 2013
- **HQ Location:** Sandyford, IE
- **Twitter:** @exads  
90 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=db79bc0022146dea4011455be45bf2aafcfd06ea3dd506ecb479775a1d1bb875&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fexads%2F&secure%5Burl_type%5D=linkedin_company_website)  
60 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 75% Medium, 19% Small

#### What Do G2 Reviewers Say About EXADS?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **responsive setup** of EXADS, appreciating the simplicity of implementing their white-label ad serving technology.
- Users appreciate the **ease of use** of EXADS, highlighting its responsive setup process and user-friendly interface.
- Users love the **easy setup** of EXADS, finding it very responsive and quick to implement.
- Users find EXADS to be **very responsive and easy to set up** , enhancing their overall experience effortlessly.
- Users find the **responsive and easy setup** of EXADS' user interface highly beneficial for their ad serving needs.

#### What Are Recent G2 Reviews of EXADS?

**["complete ad server solution an campaign management system"](https://www.g2.com/survey_responses/exads-review-11236631)**

**Rating:** 5.0/5.0 stars

_— Benoit C._

[Read full review](https://www.g2.com/survey_responses/exads-review-11236631)

**["Robust white label solution for your DSP"](https://www.g2.com/survey_responses/exads-review-9129573)**

**Rating:** 5.0/5.0 stars

_— Ana S._

[Read full review](https://www.g2.com/survey_responses/exads-review-9129573)

#### What Are G2 Users Discussing About EXADS?

- [What is EXADS used for?](https://www.g2.com/discussions/what-is-exads-used-for)

### [Skai](https://www.g2.com/products/skai/reviews)

Skai is an omnichannel advertising platform, uniquely enabling brands and agencies to run data-driven programs across walled garden media. It empowers both media leaders and activation teams to drive impactful results from their advertising program with AI-powered decisioning, activation, and optimization solutions. Its partners include Google, Amazon Ads, Microsoft, Walmart Connect, Apple Search Ads, Instacart, Criteo, TikTok, Snap, Pinterest, Meta, and more. For over a decade, Skai has earned the trust from notable brands such as Reckitt, Doordash, Sony, Philips, and L’Oreal. Renowned for innovation and a values-driven culture, Skai is headquartered in San Francisco and Tel Aviv with eight international locations.

**Average Rating:** 4.0/5.0

**Total Reviews:** 281

#### How Do G2 Users Rate Skai?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.6/10)
- **Ease of Use:** 7.6/10 (Category avg: 8.5/10)
- **Quality of Support:** 8.3/10 (Category avg: 8.7/10)
- **Ease of Admin:** 7.7/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Skai?

- **Seller:** [Skai](https://www.g2.com/sellers/skai)
- **HQ Location:** Tel Aviv, Israel
- **Twitter:** @skaicommerce  
7,446 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a70a11d6c85b424cfb4caecc66a84f055951ce5b6c99bb1913aef91a7e8c5511&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F167470%2F&secure%5Burl_type%5D=linkedin_company_website)  
726 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Manager
- **Top Industries:** Marketing and Advertising, Internet
- **Company Size:** 44% Medium, 30% Large

#### What Do G2 Reviewers Say About Skai?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Skai, finding its intuitive UI and tools enhance their experience.
- Users appreciate the **speed and reliability of automation** in Skai, simplifying bidding and account management significantly.
- Users appreciate the **excellent customer support** from Skai, enhancing their experience and helping them utilize the platform effectively.
- Users praise Skai for its **fast and reliable ad management** , facilitating easy bidding adjustments and actionable insights.
- Users praise the **speed and reliability** of Skai for optimizing bidding and managing accounts effectively.

##### Cons

- Users find **poor reporting** frustrating, lacking details on failures and updates for shopping campaign adjustments.
- Users find room for improvement in **ad issues** related to shopping reporting and campaign updates in Skai.
- Users find **adjustment difficulty** in Skai for shopping reporting and PMAX updates, impacting campaign management.
- Users feel that Skai's **campaign management** could improve for shopping reporting and PMAX adjustments.
- Users find **campaign management issues** in Skai, especially in shopping reporting and PMAX adjustments, needing improvements.

#### What Are Recent G2 Reviews of Skai?

**["Experienced User for 2 Years"](https://www.g2.com/survey_responses/skai-review-10336805)**

**Rating:** 4.5/5.0 stars

_— Taylor E._

[Read full review](https://www.g2.com/survey_responses/skai-review-10336805)

**["Easy To Use and Great Customer Service"](https://www.g2.com/survey_responses/skai-review-7024093)**

**Rating:** 5.0/5.0 stars

_— Verified User in Automotive_

[Read full review](https://www.g2.com/survey_responses/skai-review-7024093)

#### What Are G2 Users Discussing About Skai?

- [What is Skai used for?](https://www.g2.com/discussions/what-is-skai-used-for)

### [Humming](https://www.g2.com/products/humming/reviews)

Get your ads everywhere so you can reach people anywhere. Humming helps you manage ads across every channel from one platform. Behind the scenes, an experienced team and some pretty cool tech help ensure the best bang for your advertising buck. Get started now! Sign up for free.

**Average Rating:** 4.7/5.0

**Total Reviews:** 13

#### How Do G2 Users Rate Humming?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.6/10)
- **Ease of Use:** 9.7/10 (Category avg: 8.5/10)
- **Quality of Support:** 9.4/10 (Category avg: 8.7/10)
- **Ease of Admin:** 6.7/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Humming?

- **Seller:** [Humming](https://www.g2.com/sellers/humming)
- **Year Founded:** 2019
- **HQ Location:** Tacoma, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c8c2cb12304c3a2240f220551c9fcdfd4b15e40ecda41f82bb1e72626182c89a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18397819&secure%5Burl_type%5D=linkedin_company_website)  
19 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Social Media Manager
- **Company Size:** 54% Medium, 38% Small

#### What Are Recent G2 Reviews of Humming?

**["Perfect marketing tool with AI features"](https://www.g2.com/survey_responses/humming-review-9722431)**

**Rating:** 5.0/5.0 stars

_— Aimee K._

[Read full review](https://www.g2.com/survey_responses/humming-review-9722431)

**["BEST TOOL IN MY OPINION FOR MARKETING"](https://www.g2.com/survey_responses/humming-review-9751259)**

**Rating:** 5.0/5.0 stars

_— Jaden B._

[Read full review](https://www.g2.com/survey_responses/humming-review-9751259)

### [MediaMath by Infillion](https://www.g2.com/products/mediamath-by-infillion/reviews)

MediaMath is a global omnichannel demand-side platform (DSP) that opens up the limitless possibilities of programmatic to meet brands' and agencies' unique goals. A pioneer in the industry introducing the first DSP with the company's founding in 2007, MediaMath was acquired by Infillion in 2023, an advertising technology company that owns and markets premium advertising products, to provide advertisers with an end-to-end solution including attention-guaranteed video and unique first-party data for future-proofed programmatic and creative solutions. MediaMath's programmatic platform offers a customizable tech stack with a modular, API-first approach for flexibility and customization, future-proofed identity solutions to expand addressability, curated inventory optimized towards specific KPIs for powerful results, and transparency into performance for improved efficiency. 

**Average Rating:** 3.9/5.0

**Total Reviews:** 118

#### How Do G2 Users Rate MediaMath by Infillion?

- **Has the product been a good partner in doing business?:** 8.2/10 (Category avg: 8.6/10)
- **Ease of Use:** 7.5/10 (Category avg: 8.5/10)
- **Quality of Support:** 8.0/10 (Category avg: 8.7/10)
- **Ease of Admin:** 7.7/10 (Category avg: 8.2/10)

#### Who Is the Company Behind MediaMath by Infillion?

- **Seller:** [Infillion](https://www.g2.com/sellers/infillion)
- **Company Website:** infillion.com
- **Year Founded:** 2008
- **HQ Location:** New York, US
- **Twitter:** @infilliontech  
300 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e4d78aa8e530521e677595798571a57b379f0fb74de7b006e83ef66844b48929&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Finfilliontech%2F&secure%5Burl_type%5D=linkedin_company_website)  
186 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Manager
- **Top Industries:** Marketing and Advertising, Internet
- **Company Size:** 51% Medium, 25% Small

#### What Do G2 Reviewers Say About MediaMath by Infillion?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **unique campaign categories** offered by MediaMath and appreciate the responsive customer support.
- Users appreciate the **transparency and control over spending** offered by MediaMath, enhancing their advertising management experience.
- Users appreciate the **transparency and control over spending** that MediaMath by Infillion offers for effective budget management.
- Users value the **unique campaign category options** and exceptional customer support offered by MediaMath.
- Users value the **diverse campaign options** offered by MediaMath, along with exceptional customer support.

##### Cons

- Users find the **complexity** of MediaMath challenging due to its outdated UI and awkward navigation.
- Users find the **complex setup** of MediaMath cumbersome and time-consuming, impacting their initial experience with the product.
- Users find the **complex user interface** challenging, with outdated design, nested menus, and slow reporting updates.
- Users find the **dashboard issues** frustrating, including outdated UI, complex navigation, and slow report updates.
- Users find the **difficult navigation** due to outdated UI and nested menus frustrating and time-consuming.

#### What Are Recent G2 Reviews of MediaMath by Infillion?

**["Media Math is very attentive and prompt to delivery for all of your business solutions needs."](https://www.g2.com/survey_responses/mediamath-by-infillion-review-11376957)**

**Rating:** 5.0/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/mediamath-by-infillion-review-11376957)

**["Powerful Control, Needs UI Overhaul"](https://www.g2.com/survey_responses/mediamath-by-infillion-review-12049561)**

**Rating:** 4.0/5.0 stars

_— David C._

[Read full review](https://www.g2.com/survey_responses/mediamath-by-infillion-review-12049561)

#### What Are G2 Users Discussing About MediaMath by Infillion?

- [What is MediaMath TerminalOne Marketing OS™ used for?](https://www.g2.com/discussions/what-is-mediamath-terminalone-marketing-os-used-for)
- [How many employees does MediaMath have?](https://www.g2.com/discussions/how-many-employees-does-mediamath-have)
- [Is MediaMath a DSP?](https://www.g2.com/discussions/is-mediamath-a-dsp)
- [What is MediaMath?](https://www.g2.com/discussions/what-is-mediamath)

### [Prism](https://www.g2.com/products/pixis-prism/reviews)

Pixis is the digital marketer’s AI sidekick, that empowers you to use your own data across platforms to reach the best outcomes with confidence, all while saving teams time and effort. Our AI-powered platform brings out the hero in marketers, supercharging their decisions and empowering them to turn data into automated action. It helps marketers streamline ad manager bid and budget allocation, audience targeting, and creative asset management using tailor-made, true AI for their brand (not rules-based). This allows marketing teams to leverage real-time data to provide the best optimizations possible. These actions can be done manually, or fully automated by the marketer. This leads to meaningful, actionable insights that can be used to create better marketing decisions, whether it's dynamically optimizing ad budgets, bids, or targeting new cohorts and audiences. Pixis can also help brands build creative assets quickly, and iterate on them intelligently based on confidence scores indicating what works best with which audiences. Marketing teams can choose to implement brand, compliance, and security guidelines that Pixis will follow as it builds out creative assets. With Pixis, brands can grow and profitably scale with ease. Marketers can set-and-forget (automate) many of their tasks and receive easy-to understand recommendations on how to optimize their ad spend, reduce costs, save time, build compelling creative assets, and reach new untapped audiences. Pixis is a service that allows marketers to benefit from true AI, with minimal direction. Just tell Pixis what your objectives are, and we’ll do the rest! We currently serve over 200+ customers which include Fortune 500 brands like DHL and Sanofi, along with large enterprises like HelloFresh and Allbirds. Marketing heroes need a sidekick that frees them from toil, manual analysis, and guesswork. Pixis can empower marketers to focus on what matters, and can empower agencies to focus on high-level strategy, or bringing in new business. Ask for a demo to see how Pixis can revolutionize your ad campaigns!

**Average Rating:** 4.6/5.0

**Total Reviews:** 14

#### How Do G2 Users Rate Prism?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.6/10)
- **Ease of Use:** 9.6/10 (Category avg: 8.5/10)
- **Quality of Support:** 9.6/10 (Category avg: 8.7/10)
- **Ease of Admin:** 9.4/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Prism?

- **Seller:** [Pixis](https://www.g2.com/sellers/pixis)
- **Year Founded:** 2018
- **HQ Location:** California , US
- **Twitter:** @Pixis\_AI  
154 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=45328ef7d265373c9f56bc254744d5ed921c9624bbf573cdbb1a9ce91291a769&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F31559415&secure%5Burl_type%5D=linkedin_company_website)  
434 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Medium, 43% Large

#### What Are Recent G2 Reviews of Prism?

**["Pixis Helped Us Scale New Users for Swiggy Food Delivery App at a Much Better Cost per Acquisition"](https://www.g2.com/survey_responses/prism-review-8041973)**

**Rating:** 4.5/5.0 stars

_— Awant B._

[Read full review](https://www.g2.com/survey_responses/prism-review-8041973)

**["With Pixis AI, we were able to scale high-interest audiences and increase in the Conversion Rate"](https://www.g2.com/survey_responses/prism-review-8037229)**

**Rating:** 5.0/5.0 stars

_— Akash S._

[Read full review](https://www.g2.com/survey_responses/prism-review-8037229)

### [Criteo Commerce Max (Retail Media)](https://www.g2.com/products/criteo-commerce-max-retail-media/reviews)

Criteo’s Commerce Max enables brands and agencies to activate cross-channel retail media campaigns onsite across 200+ global retailers and offsite across thousands of premium publishers with closed loop measurement tied to actual online and in-store sales data. A single point of entry for 200+ retailers, Commerce Max allows advertisers to operate onsite and offsite campaigns within one platform with unified workflows and reporting. Access AI-powered optimization models to maximize revenue while targeting unique retailer audiences. Advanced commerce insights enable brands and agencies to make smarter media and merchandising decisions.

**Average Rating:** 4.0/5.0

**Total Reviews:** 18

#### How Do G2 Users Rate Criteo Commerce Max (Retail Media)?

- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 8.6/10)
- **Ease of Use:** 9.0/10 (Category avg: 8.5/10)
- **Quality of Support:** 8.3/10 (Category avg: 8.7/10)
- **Ease of Admin:** 7.5/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Criteo Commerce Max (Retail Media)?

- **Seller:** [Criteo](https://www.g2.com/sellers/criteo)
- **HQ Location:** Paris, France
- **Twitter:** @criteo  
18,673 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=69406c6d0298f79a224af0d7707d6083d07375167dfd6842f05584cc6d16eef7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F37209%2F&secure%5Burl_type%5D=linkedin_company_website)  
3,912 employees on LinkedIn®
- **Ownership:** NASDAQ:CRTO
- **Total Revenue (USD mm):** $2,072

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 39% Small, 33% Medium

#### What Are Recent G2 Reviews of Criteo Commerce Max (Retail Media)?

**["One Of The Best Open Internet Platform For E commerce Business"](https://www.g2.com/survey_responses/criteo-commerce-max-retail-media-review-5163748)**

**Rating:** 4.5/5.0 stars

_— Prakash T._

[Read full review](https://www.g2.com/survey_responses/criteo-commerce-max-retail-media-review-5163748)

**["Criteo is very effective platform for us especially for retargeting campaigns"](https://www.g2.com/survey_responses/criteo-commerce-max-retail-media-review-5204627)**

**Rating:** 5.0/5.0 stars

_— Büşra A._

[Read full review](https://www.g2.com/survey_responses/criteo-commerce-max-retail-media-review-5204627)

#### What Are G2 Users Discussing About Criteo Commerce Max (Retail Media)?

- [What is Retail Media by Criteo used for?](https://www.g2.com/discussions/what-is-retail-media-by-criteo-used-for)

### [OpenWeb](https://www.g2.com/products/openweb/reviews)

OpenWeb powers communities across the open internet, turning real participation into direct audience relationships, actionable insights, and revenue. OpenWeb’s mission is to to build the community infrastructure that powers trusted engagement across the open internet for real people, publishers, and brands alike. OpenWeb works with more than 5,000 partners, hosting more than 150 million active users each month. Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London and Paris and is backed by world-class investors including Insight Partners, Georgian, Entrée Capital, The New York Times Company, Samsung Next, Dentsu, and ScaleUp. To learn more about OpenWeb’s platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn.

**Average Rating:** 4.2/5.0

**Total Reviews:** 19

#### How Do G2 Users Rate OpenWeb?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.6/10)
- **Ease of Use:** 8.6/10 (Category avg: 8.5/10)
- **Quality of Support:** 8.9/10 (Category avg: 8.7/10)
- **Ease of Admin:** 8.5/10 (Category avg: 8.2/10)

#### Who Is the Company Behind OpenWeb?

- **Seller:** [OpenWeb](https://www.g2.com/sellers/openweb)
- **Year Founded:** 2015
- **HQ Location:** New York
- **Twitter:** @OpenWebHQ  
3,418 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=829aa5c7e11f89c7cf3384c46579e34480e1430e3bec5f3825e2cd1ff47fb950&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fopenwebhq&secure%5Burl_type%5D=linkedin_company_website)  
251 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Online Media, Newspapers
- **Company Size:** 47% Small, 42% Medium

#### What Are Recent G2 Reviews of OpenWeb?

**["OpenWeb vs MundoDeportivo"](https://www.g2.com/survey_responses/openweb-review-5374469)**

**Rating:** 5.0/5.0 stars

_— Verified User in Newspapers_

[Read full review](https://www.g2.com/survey_responses/openweb-review-5374469)

**["RNS review of OpenWeb"](https://www.g2.com/survey_responses/openweb-review-5348722)**

**Rating:** 5.0/5.0 stars

_— Verified User in Online Media_

[Read full review](https://www.g2.com/survey_responses/openweb-review-5348722)

#### What Are G2 Users Discussing About OpenWeb?

- [What is OpenWeb used for?](https://www.g2.com/discussions/what-is-openweb-used-for)

### [Airtory](https://www.g2.com/products/airtory/reviews)

Airtory is a Creative Management Platform that allows advertisers to build high-performing and engaging rich media display ads within minutes. Engage your prospects, ensure better and higher ROI and improve brand engagement with Airtory's easy-to-build rich media ads! We have 500+ templates across desktop, mobile, native and interactive video (although we can build bespoke templates for only you to use, or we've found a way to ingest ads built in Google Web Designer and run them as Airtory tags, for those very custom one-offs). These can easily be implemented across DSPs or on direct publishers. With the rise in popularity of CTV and OTT platforms, Airtory has also introduced video ads that support dynamic content, interactive features, and QR codes. These ads can be implemented on all CTV and OTT platforms, enabling advertisers to engage with those users as well. You can check out Airtory’s Rich Media Ads on the Showcase Page: https://formats.airtory.com/ Additionally, we have another product Self Serve+ which is a SaaS offering that allows publishers to open up their ad inventory to advertisers to set up and manage direct ad campaigns autonomously. Airtory's Rich Media builder can also be integrated, which is just a cherry on top! Last but not the least, Airtory has additional features that can elevate your Rich Media campaigns to the next level. Create hyper-personal ads with Airtory’s DCO suite or leverage our Landing Page Builder to incorporate it as an offering in your next campaign. In short, we are a faster, cheaper, easier, and more nimble provider within the ad creation/monetization vertical.

**Average Rating:** 4.5/5.0

**Total Reviews:** 46

#### How Do G2 Users Rate Airtory?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.6/10)
- **Ease of Use:** 8.6/10 (Category avg: 8.5/10)
- **Quality of Support:** 8.9/10 (Category avg: 8.7/10)
- **Ease of Admin:** 8.5/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Airtory?

- **Seller:** [Airtory](https://www.g2.com/sellers/airtory)
- **Year Founded:** 2016
- **HQ Location:** Austin, US
- **Twitter:** @airtoryHQ  
487 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fa9e7afdae97eccbfa74d06e1808357a405dc67a47c6248b6726d91c65ae1dd3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fairtory&secure%5Burl_type%5D=linkedin_company_website)  
24 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Online Media
- **Company Size:** 53% Medium, 30% Small

#### What Are Recent G2 Reviews of Airtory?

**["Best Rich Media Solution Partner"](https://www.g2.com/survey_responses/airtory-review-8457056)**

**Rating:** 5.0/5.0 stars

_— Suhaib H._

[Read full review](https://www.g2.com/survey_responses/airtory-review-8457056)

**["Beginner-friendly. Good Experience with the platform."](https://www.g2.com/survey_responses/airtory-review-8457937)**

**Rating:** 4.5/5.0 stars

_— Sasirekha P._

[Read full review](https://www.g2.com/survey_responses/airtory-review-8457937)

#### What Are G2 Users Discussing About Airtory?

- [What is Airtory used for?](https://www.g2.com/discussions/what-is-airtory-used-for)

### [Perion One](https://www.g2.com/products/perion-one/reviews)

Perion One: Smarter Advertising Starts Here Today’s fragmented media landscape needs more than execution — it demands orchestration. Perion One unifies insights, AI, and creative to fuel real-time, multi-channel advertising that adapts by the moment and delivers measurable results at scale.

**Average Rating:** 4.0/5.0

**Total Reviews:** 90

#### How Do G2 Users Rate Perion One?

- **Has the product been a good partner in doing business?:** 8.0/10 (Category avg: 8.6/10)
- **Ease of Use:** 7.8/10 (Category avg: 8.5/10)
- **Quality of Support:** 7.8/10 (Category avg: 8.7/10)
- **Ease of Admin:** 7.5/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Perion One?

- **Seller:** [Perion](https://www.g2.com/sellers/perion-9db4cf16-f6dd-405c-87d2-af0e6d19018b)
- **Year Founded:** 2001
- **HQ Location:** New York
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ab0c31a7c3c1abed622ad0422c2cab11c7a8a97b1571d519ae8140f074c1b8ed&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fperion%2F&secure%5Burl_type%5D=linkedin_company_website)  
668 employees on LinkedIn®
- **Ownership:** NASDAQ: PERI

#### Who Uses This Product?

- **Company Size:** 46% Medium, 34% Small

#### What Do G2 Reviewers Say About Perion One?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of Perion One, allowing effortless access to essential information across platforms.
- Users appreciate the **automation features** of Perion One, allowing easy access to all platforms and saving time.
- Users value the **centralized management** of Perion One, enhancing efficiency and providing ease of access across platforms.
- Users praise the **great customer support** of Perion One, enhancing their overall service experience.
- Users value the **customization** options in Perion One, finding them essential for daily data management.

##### Cons

- Users report challenges with **data inaccuracy** , noting difficulties in proper categorization despite using strict naming conventions.
- Users experience occasional difficulty with **data categorization** in Perion One, even with proper naming conventions.
- Users find the **expensive pricing** of Perion One concerning, feeling the value does not justify the cost.
- Users report occasional **inaccuracy in data categorization** , even when using strict naming conventions and labels.

#### What Are Recent G2 Reviews of Perion One?

**["Easy to Use & Customer Centric Platform"](https://www.g2.com/survey_responses/perion-one-review-10732486)**

**Rating:** 4.0/5.0 stars

_— Stelios K._

[Read full review](https://www.g2.com/survey_responses/perion-one-review-10732486)

**["Streamlines Work"](https://www.g2.com/survey_responses/perion-one-review-7712988)**

**Rating:** 5.0/5.0 stars

_— Maddy B._

[Read full review](https://www.g2.com/survey_responses/perion-one-review-7712988)

#### What Are G2 Users Discussing About Perion One?

- [What do you like most about Paragone for social media advertising, and what would you improve?](https://www.g2.com/discussions/what-do-you-like-most-about-paragone-for-social-media-advertising-and-what-would-you-improve)
- [What is Undertone used for?](https://www.g2.com/discussions/what-is-undertone-used-for)

### [Tomi.ai](https://www.g2.com/products/tomi-ai/reviews)

Tomi.ai is a privacy-friendly website visitor and inbound lead scoring platform that predicts the probability to buy and future revenue for every website visitor and turns these predictions into: - Advertising audiences and synthetic conversions (smart bidding optimization signals) that maximize revenue (not leads) and eliminate wasted marketing spend, - Instant insights into the actual quality of traffic generated by various channels, audiences, and ad creatives, - Lead and prospect scores that help sales teams create more pipeline and close more deals.

**Average Rating:** 4.8/5.0

**Total Reviews:** 21

#### How Do G2 Users Rate Tomi.ai?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.6/10)
- **Ease of Use:** 8.5/10 (Category avg: 8.5/10)
- **Quality of Support:** 9.9/10 (Category avg: 8.7/10)
- **Ease of Admin:** 9.7/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Tomi.ai?

- **Seller:** [Tomi.ai](https://www.g2.com/sellers/tomi-ai)
- **Year Founded:** 2020
- **HQ Location:** Sunnyvale, US
- **Twitter:** @MeetTomiAI  
23 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d241201c38e3346349f84519bc64717374b9f02cedb3d315a2ad05b733731ec4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftomi-ai%2F&secure%5Burl_type%5D=linkedin_company_website)  
13 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 43% Large, 43% Medium

#### What Are Recent G2 Reviews of Tomi.ai?

**["Predictive insights to reveal the true impact of each channel and ROMI improvement in Search Ads"](https://www.g2.com/survey_responses/tomi-ai-review-7988663)**

**Rating:** 5.0/5.0 stars

_— Artemiy R._

[Read full review](https://www.g2.com/survey_responses/tomi-ai-review-7988663)

**["Impressive tool with exceptional technical support"](https://www.g2.com/survey_responses/tomi-ai-review-9840681)**

**Rating:** 4.5/5.0 stars

_— Verified User in Financial Services_

[Read full review](https://www.g2.com/survey_responses/tomi-ai-review-9840681)

#### What Are G2 Users Discussing About Tomi.ai?

- [What is Tomi.ai used for?](https://www.g2.com/discussions/what-is-tomi-ai-used-for) - 1 comment, 2 upvotes

### [WideOrbit](https://www.g2.com/products/wideorbit/reviews)

Founded in 1999, WideOrbit helps media companies do more business by making it easier to sell advertising. We offer the one platform that ties everything together, from pitch to payment, across digital, linear, and cross-platform advertising. WideOrbit remains at the forefront of the industry by focusing on automation and integrations to streamline digital, linear, and cross-platform workflows and advancing our digital solutions to address the needs of broadcasters, digital publishers, and advertisers. WideOrbit is headquartered in New York, with offices worldwide. Customers include NBCUniversal, ViacomCBS, ABC/Disney, Fox, Paramount, Hearst, TelevisaUnivision, Gray Television, TEGNA, and many other major media companies around the world. WideOrbit is a wholly owned subsidiary within the Lumine Group companies. Lumine Group Inc. (TSXV:LMN), is a Canadian listed company, with Constellation Software Inc., (TSX:CSU), a multi-billion dollar public company, as its majority shareholder.

**Average Rating:** 4.1/5.0

**Total Reviews:** 50

#### How Do G2 Users Rate WideOrbit?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.6/10)
- **Ease of Use:** 7.8/10 (Category avg: 8.5/10)
- **Quality of Support:** 8.2/10 (Category avg: 8.7/10)
- **Ease of Admin:** 8.3/10 (Category avg: 8.2/10)

#### Who Is the Company Behind WideOrbit?

- **Seller:** [Lumine Group](https://www.g2.com/sellers/lumine-group)
- **Year Founded:** 1999
- **HQ Location:** Toronto, Ontario
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=550793010659e259f6a7e65f02ec9b6e41bd1e7a524a71d50c70fb448334b5f2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flumine-group%2F&secure%5Burl_type%5D=linkedin_company_website)  
199 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Broadcast Media, Marketing and Advertising
- **Company Size:** 44% Medium, 34% Large

#### What Do G2 Reviewers Say About WideOrbit?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **reliable automation** of WideOrbit, ensuring seamless on-air programming even during computer failures.
- Users commend the **ease of use** of WideOrbit, appreciating its reliable performance and intuitive layout.
- Users value the **reliable on-air functionality** of WideOrbit, ensuring seamless programming even during equipment failures.
- Users appreciate the **reliable on-air performance** of WideOrbit, ensuring seamless programming even during technical issues.
- Users value the **reliability and seamless operation** of WideOrbit, ensuring uninterrupted broadcasting even during computer failures.

##### Cons

- Users experience **delays and bugs** with WideOrbit's budget management, which complicates live usage and performance.
- Users experience **delayed implementation** issues with WideOrbit, affecting live usage and leading to playback inconsistencies.
- Users experience **delay issues** with WideOrbit, as configuration can lead to slow playback and unpredictable behavior.
- Users experience **editing difficulties** with WideOrbit, facing delays, bugs, and crashes when operating at a fast pace.
- Users experience **functionality limitations** with WideOrbit, including delays and crashes during live usage and playback.

#### What Are Recent G2 Reviews of WideOrbit?

**["Best Traffic System of 2022"](https://www.g2.com/survey_responses/wideorbit-review-4538257)**

**Rating:** 5.0/5.0 stars

_— Linda C._

[Read full review](https://www.g2.com/survey_responses/wideorbit-review-4538257)

**["Wide Orbit is user friendly and very efficient!"](https://www.g2.com/survey_responses/wideorbit-review-6623852)**

**Rating:** 5.0/5.0 stars

_— Shannon D._

[Read full review](https://www.g2.com/survey_responses/wideorbit-review-6623852)

#### What Are G2 Users Discussing About WideOrbit?

- [What is white orbit?](https://www.g2.com/discussions/what-is-white-orbit)
- [Who owns WideOrbit?](https://www.g2.com/discussions/who-owns-wideorbit)
- [What is WideOrbit traffic?](https://www.g2.com/discussions/what-is-wideorbit-traffic)
- [What is WideOrbit used for?](https://www.g2.com/discussions/what-is-wideorbit-used-for)

### [Epom Ad Server](https://www.g2.com/products/epom-ad-server/reviews)

Epom Ad Server is a cross-channel and cross-platform ad serving solution tailored to the needs of publishers, advertisers, and ad networks. It enables display, mobile app, mobile web, and video ad campaigns. Epom Ad Server provides all the functionality needed to launch, run, and manage ad campaigns of any scale. Epom Ad Server features real time analytics, advanced targeting, a wide variety of ad formats, Big Data Optimization, cross-channel marketing, their own RTB platform, easy DMP integration, and more. Epom Ad Server also offers white labeling options and custom feature development per request.

**Average Rating:** 4.6/5.0

**Total Reviews:** 46

#### How Do G2 Users Rate Epom Ad Server?

- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 8.6/10)
- **Ease of Use:** 8.5/10 (Category avg: 8.5/10)
- **Quality of Support:** 9.1/10 (Category avg: 8.7/10)
- **Ease of Admin:** 7.5/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Epom Ad Server?

- **Seller:** [Epom](https://www.g2.com/sellers/epom)
- **Year Founded:** 2011
- **HQ Location:** Kiev, Ukraine
- **Twitter:** @EpomAdServer  
983 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=58e8dfd3bcc2d53482cd346c81413137d39900fdb6c105699d4154c2bc5ee58c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2412434%2F&secure%5Burl_type%5D=linkedin_company_website)  
112 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services, Marketing and Advertising
- **Company Size:** 70% Small, 30% Medium

#### What Do G2 Reviewers Say About Epom Ad Server?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **effective campaign management** of Epom Ad Server, enhancing retargeting and boosting conversion rates significantly.
- Users value the **outstanding customer support** of Epom Ad Server, enhancing their ad management experience significantly.
- Users value the **convenient ad integration** and effective management features of Epom Ad Server for improved campaign performance.
- Users value the **outstanding technical support** of Epom Ad Server, enhancing their ad management experience significantly.
- Users laud the **solid ad management** and exceptional technical support provided by Epom Ad Server.

##### Cons

- Users experience **difficult setup** challenges with Epom Ad Server, but the support team is helpful and guiding.
- Users often find the **complex setup** of Epom Ad Server requires significant support assistance for proper configuration.
- Users often face difficulties due to **poor customer support** , hindering successful setup and utilization of Epom Ad Server.
- Users often require assistance due to **poor documentation** , making setup and usage challenging for many.

#### What Are Recent G2 Reviews of Epom Ad Server?

**["We've been using Epom API in retail for 2 years"](https://www.g2.com/survey_responses/epom-ad-server-review-11282979)**

**Rating:** 4.0/5.0 stars

_— Irene K._

[Read full review](https://www.g2.com/survey_responses/epom-ad-server-review-11282979)

**["Using Epom Ad Server to manage media buying"](https://www.g2.com/survey_responses/epom-ad-server-review-11597453)**

**Rating:** 5.0/5.0 stars

_— Anastasiia C._

[Read full review](https://www.g2.com/survey_responses/epom-ad-server-review-11597453)

### [TubeMogul](https://www.g2.com/products/tubemogul/reviews)

TubeMogul is an advertising software company for digital branding. With a single, integrated video ad solution, TubeMogul puts Brands & Agencies in control.

**Average Rating:** 3.5/5.0

**Total Reviews:** 32

#### How Do G2 Users Rate TubeMogul?

- **Has the product been a good partner in doing business?:** 7.3/10 (Category avg: 8.6/10)
- **Ease of Use:** 7.3/10 (Category avg: 8.5/10)
- **Quality of Support:** 7.1/10 (Category avg: 8.7/10)
- **Ease of Admin:** 6.8/10 (Category avg: 8.2/10)

#### Who Is the Company Behind TubeMogul?

- **Seller:** [Adobe](https://www.g2.com/sellers/adobe)
- **Year Founded:** 1982
- **HQ Location:** San Jose, CA
- **Twitter:** @Adobe  
956,842 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4bd838466d461c6fe81e09c861e82adaaf56d5a567f856b855f9808677f90560&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1480%2F&secure%5Burl_type%5D=linkedin_company_website)  
42,087 employees on LinkedIn®
- **Ownership:** NASDAQ:ADBE

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Internet
- **Company Size:** 66% Medium, 25% Large

#### What Are Recent G2 Reviews of TubeMogul?

**["Programmatic becomes easy with Tubemogul"](https://www.g2.com/survey_responses/tubemogul-review-4315330)**

**Rating:** 4.5/5.0 stars

_— Anurag T._

[Read full review](https://www.g2.com/survey_responses/tubemogul-review-4315330)

**["Great platform for both Display and Video advertising."](https://www.g2.com/survey_responses/tubemogul-review-569147)**

**Rating:** 5.0/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/tubemogul-review-569147)

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[Browse Cross-Channel Advertising Themes](/categories/cross-channel-advertising/themes)

 ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi")
YR

Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)

Updated April 9, 2026

Cross-channel advertising software enables businesses to plan, manage, and optimize paid advertising campaigns across three or more digital channels, including search, display, mobile, social, and video, through a single platform, giving marketers access to a wider variety of audiences and the unique benefits of each channel.

### Core Capabilities of Cross-Channel Advertising Software

To qualify for inclusion in the Cross-Channel Advertising category, a product must:

- Manage and serve ads across three or more of the following digital advertising channels: search, display, mobile, social, video
- Offer features for uploading or creating online advertisements
- Provide workflows for effectively managing and trafficking ads within the platform
- Track key success metrics including reach, conversions, and ROAS

### Common Use Cases for Cross-Channel Advertising Software

In-house marketing teams and advertising agencies use cross-channel advertising software to diversify and unify their digital advertising strategies. Common use cases include:

- Running coordinated campaigns across search, social, and display from a single management interface
- Buying ads in real time via integrated demand-side platform (DSP) capabilities
- Tracking and reporting unified ROAS and conversion metrics across all active channels

### How Cross-Channel Advertising Software Differs from Other Tools

Cross-channel advertising platforms consolidate what individual channel tools handle separately, including [paid search](https://www.g2.com/categories/paid-search-advertising), [display](https://www.g2.com/categories/display-advertising), [mobile](https://www.g2.com/categories/mobile-advertising), and [video advertising](https://www.g2.com/categories/video-advertising), into a unified workflow. They may also integrate with a [demand-side platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp) for programmatic ad buying, and connect with [supply-side platforms (SSPs)](https://www.g2.com/categories/supply-side-platform-ssp) and [app monetization platforms](https://www.g2.com/categories/app-monetization-platforms) used by publishers.

### Insights from G2 on Cross-Channel Advertising Software

Based on category trends on G2, unified campaign management and cross-channel performance reporting stand out as standout capabilities. Improved advertising efficiency and reduced overhead from managing multiple channel-specific tools stand out as primary benefits of adoption.

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