G2

Artemiy R.

Head of lead generation

Marketing and Advertising

Small-Business (50 or fewer emp.)

4/25/2023

"Predictive insights to reveal the true impact of each channel and ROMI improvement in Search Ads"

5/5

What do you like best about Tomi.ai?

The tool worked as advertised and helped us increase ROMI in Search Ads. We used scored segments to optimize the ad spend in several channels and managed to profitably scale our new client acquisition. Predictive attribution algorithms helped us understand the impact of various campaigns on the sale. We were impressed by the expertise of the Customer Success team and the level of their dedication to the success of our project: from a very smooth integration to ongoing support and brainstormings and campaign optimization together with our performance marketing team. Review collected by and hosted on G2.com.

What do you dislike about Tomi.ai?

Nothing comes to mind. We are very satisfied with the results of the pilot project. Review collected by and hosted on G2.com.

What problems is Tomi.ai solving and how is that benefiting you?

We were looking for a tool that would predict the revenue of the ongoing campaigns so that we would not rush with the decisions in turning them off. We used to adjust the allocation of the budget between channels before all the sales fully matured and suspected we might have underinvested in the top-of-the-funnel campaigns. We needed a smart tool that would help us identify the real value of the traffic, so that we don’t turn off profitable campaigns prematurely. Review collected by and hosted on G2.com.