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EXADS Reviews & Product Details

EXADS is a White-label Ad Serving Technology provider that has been developing platforms for advertisers, publishers, ad networks and agencies for over 10 years. At EXADS, we build scalable solutions for big and small companies and cater to all their ad serving needs. EXADS delivers powerful and customized ad platforms that come with an extensive range of features, from automatic optimizations to some of the best analytics capabilities, without any additional costs. Our team of ad tech experts are always available to provide the best support possible and answer any questions. With EXADS you can save time and money by having your own ad platform ready in weeks!

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EXADS

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EXADS Community

Overview by

Barry O'Sullivan

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EXADS Media

Our customizable dashboards give you real-time statistics to access ad serving data and examine client performance. Deep dive into statistics using multiple dimensions and metrics to maximize your advertising potential.

With EXADS, you can customise your own ad platform as you require and ensure that each member of your team has the access they need.

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Benoit C.

Tram manager sales

Mid-Market (51-1000 emp.)

6/12/2025

"complete ad server solution an campaign management system"

5/5

What do you like best about EXADS?

White-Label Ad Serving Technology very responsive easy to setup Review collected by and hosted on G2.com.

What do you dislike about EXADS?

tailor made developments takes time to be released Review collected by and hosted on G2.com.

Ana S.

Small-Business (50 or fewer emp.)

1/19/2024

"Robust white label solution for your DSP"

5/5

What do you like best about EXADS?

- All in one Solution DSP

- Good reporting tools , real time stats

- Wide targeting options

- Advanced tools as Bidder, Smart Bid

- Very intuitive and user friendly platform Review collected by and hosted on G2.com.

What do you dislike about EXADS?

- I would like to have more payments options, especially for asian market as for example wechat Review collected by and hosted on G2.com.

What problems is EXADS solving and how is that benefiting you?

We use the WL DSP solution of Exads, we are missing some small details, but generally the platform has everything we need: diferent ad formats, openRTB technology to connect any SSPs, the great features for our advertisers. The platform is very intuitive and user friendly which is very important for self-service platform. We receive also good support guideness from Exads , they always try to fix any issue or adjustment we need in the shortest of time Review collected by and hosted on G2.com.

David A.

Small-Business (50 or fewer emp.)

4/23/2024

"Intuitive platform taking our network to new heights"

5/5

What do you like best about EXADS?

The reporting is easy to navigate and the ability to create custom dashboards for each user democratises analysis and gives visibilty to all levels of the business. Review collected by and hosted on G2.com.

What do you dislike about EXADS?

Further customisations on the front end to ensure the experience can be differentiated further from other networks. Review collected by and hosted on G2.com.

Juanma C.

Head of Tech Support

Mid-Market (51-1000 emp.)

5/26/2022

"Powerful and Customizable platform"

5/5

What do you like best about EXADS?

The easily that I'm able to create new zones and campaigns and interact with them.

Great real time statistics that allow me to multi filter by several dimensions.

The improvements on the bidder. Dashboards. Blacklist section which allows me to block entire sites and advertisers on account level. Review collected by and hosted on G2.com.

What do you dislike about EXADS?

There are some limitations while doing bulk actions, for instance, as an advertiser my domain got blocked, and I want to update it in all my XXX campaigns but the campaign URL have different parameters which I cannot do a bulk action for that.

On campaign creation, display which are the most common keywords used by zone, so I can add them in keywords targeting. On statistics allow me to target/block by all the dimensions that are not profitable for me (only available for zones/sites) Review collected by and hosted on G2.com.

Recommendations to others considering EXADS:

I'm daily dealing with the platform in all the possible sections and seeing how is improving day after day. Worth to give a try as it is very complete comparing it with other platforms in the market. Review collected by and hosted on G2.com.

What problems is EXADS solving and how is that benefiting you?

I can switch between the advertiser and publisher section easily and check their stats.

Additionally, as a publisher, I can set internal campaigns and close direct deals with advertisers that want to promote in my site. Review collected by and hosted on G2.com.

Marc D.

Customer Services Team Lead

Mid-Market (51-1000 emp.)

5/27/2022

Business partner of the seller or seller's competitor, not included in G2 scores.

"Probably one of the BEST Ad Serving Platforms! 🔝"

5/5

What do you like best about EXADS?

I've tried many ad serving platforms and I must say that EXADS provides one of the best UX. The platform is not only easy to use, but also allows you to perform different customizations to make it look as you wish. Moreover, the statistics are displayed intuitively and being able to use multi-filtering allows me to review and optimize my campaigns based on real-time data efficiently. Review collected by and hosted on G2.com.

What do you dislike about EXADS?

I miss being able to target in-App traffic when running certain types of affiliate campaigns and I would improve the keyword targeting by adding some suggested keywords based on your other targeting settings and your offers, but in general terms, I am really happy. Review collected by and hosted on G2.com.

Anastasiya S.

Head of Programmatic

Mid-Market (51-1000 emp.)

7/29/2022

Business partner of the seller or seller's competitor, not included in G2 scores.

"Ready-made white label RTB Exchange Ad Server solution"

5/5

What do you like best about EXADS?

The white label programmatic advertising is very robust and sophisticated! Probably is one of the best solutions on the market. I like that the majority of programmatic features are aligned with open RTB protocol and the standards of the industry, so it will make it very easy to integrate with other partners. Also, we are constantly working with Exads on the development of new perks to maintain the system competitive and innovative. Review collected by and hosted on G2.com.

What do you dislike about EXADS?

If we go deeper in detail, there are some small features that could be added, however, the solution is very not missing anything important that other players have. Review collected by and hosted on G2.com.

Jerome F.

Head of Publisher

Mid-Market (51-1000 emp.)

5/27/2022

"Powerful platform"

5/5

What do you like best about EXADS?

We took a big leap in quality when we started using EXADS a few years ago. The platform is very powerful for our business and offers a wide range of ad formats to monetize all types of traffic. The interface is very intuitive and user-friendly for our publishers. They also offer very good and responsive support. Review collected by and hosted on G2.com.

What do you dislike about EXADS?

Sometimes some direct variables are missing when we do global reporting, such as fill rate, but I'm sure they will make these improvements in the future. Review collected by and hosted on G2.com.

Evangelos Z.

Director of Sales & Ad Operations

5/27/2022

"Great White label Ad Serving solution at an affordable price"

5/5

What do you like best about EXADS?

Ad campaign optimization option

Real-time analytics in multiple dimensions

Open RTB & Prebid Integrations Review collected by and hosted on G2.com.

What do you dislike about EXADS?

Some basic training is needed to make use of all the available features, especially on programmatic campaigns. Review collected by and hosted on G2.com.

What problems is EXADS solving and how is that benefiting you?

It can be used as a DSP, SSP or an Adnetwork, all three at the same time.

As a DSP it allows you to connect with your traffic source via OpenRTB, Prebid or standard ad tags. Similarly, as an SSP you can add demand partners. Finally, you can provide full access to your demand and supply partners to self manage their accounts, analyze stats, manage payments, etc. Review collected by and hosted on G2.com.

Mohammed S.

Team Leader

Mid-Market (51-1000 emp.)

5/29/2022

"Exads Review of Product"

5/5

What do you like best about EXADS?

Everything is in a presented precise manner, tool tips are great and there is a lot of statistics available for managing. Review collected by and hosted on G2.com.

What do you dislike about EXADS?

maybe more color schemes should be made available for the AP Review collected by and hosted on G2.com.

Ada L.

Head of Publishing

Mid-Market (51-1000 emp.)

5/30/2022

"A trusted ad serving platform"

5/5

What do you like best about EXADS?

The platform is very intuitive, detailed statistics, and is easy to integrate with other partners, directly and via RTB.

It's the most advanced platform compared to our main competitors, a very powerful software. Review collected by and hosted on G2.com.

What do you dislike about EXADS?

It would be nice to have an interactive guide with the step by step when getting started with Exads platform because this software offers so many features that a quick guide would make it easier. Review collected by and hosted on G2.com.