The Top 20 Easiest To Use Attribution Software

See the top Attribution Software products based on usability ratings. A product’s usability score is calculated by a proprietary algorithm that factors in real user satisfaction ratings of how easy the product is to administer, as well as how well the product meets business requirements, among other ratings. Compare products according to their usability scores to streamline the buying process and quickly identify the best products based on real user experiences.

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Usability Score

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WhatConverts

9.4

Overall Usability Score

9.4

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.5

Ease of Use

Average: 8.8

9.3

Meets Requirements

Average: 9.2

9.4

Customer Segment Breakdown

Small Business

87%

Mid Market

12%

Enterprise

Fibbler

9.1

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 9.1

10.0

Ease of Use

Average: 8.8

9.9

Meets Requirements

Average: 9.2

9.7

Customer Segment Breakdown

Small Business

36%

Mid Market

64%

CallRail

9.0

Overall Usability Score

9.0

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.2

Ease of Use

Average: 8.8

8.8

Meets Requirements

Average: 9.2

9.0

Customer Segment Breakdown

Small Business

75%

Mid Market

22%

Enterprise

CTM (formerly CallTrackingMetrics)

8.8

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.0

Ease of Use

Average: 8.8

9.2

Meets Requirements

Average: 9.2

9.3

Customer Segment Breakdown

Small Business

66%

Mid Market

30%

Enterprise

impact.com

8.7

Overall Usability Score

8.7

Usability Score Breakdown

Ease of Admin

Average: 9.1

8.5

Ease of Use

Average: 8.8

8.4

Meets Requirements

Average: 9.2

8.7

Customer Segment Breakdown

Small Business

74%

Mid Market

20%

Enterprise

Dreamdata

8.7

Overall Usability Score

8.7

Usability Score Breakdown

Ease of Admin

Average: 9.1

8.9

Ease of Use

Average: 8.8

8.3

Meets Requirements

Average: 9.2

9.0

Customer Segment Breakdown

Small Business

34%

Mid Market

60%

Enterprise

HubSpot Marketing Hub

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 9.1

8.5

Ease of Use

Average: 8.8

8.6

Meets Requirements

Average: 9.2

8.4

Customer Segment Breakdown

Small Business

53%

Mid Market

41%

Enterprise

ThoughtMetric

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.6

Ease of Use

Average: 8.8

9.6

Meets Requirements

Average: 9.2

8.9

Customer Segment Breakdown

Small Business

86%

Mid Market

14%

Saleswings

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.3

Ease of Use

Average: 8.8

9.5

Meets Requirements

Average: 9.2

9.3

Customer Segment Breakdown

Small Business

32%

Mid Market

41%

Enterprise

26%

#10

ActiveCampaign

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 9.1

8.1

Ease of Use

Average: 8.8

7.9

Meets Requirements

Average: 9.2

8.2

Customer Segment Breakdown

Small Business

92%

Mid Market

Enterprise

#11

Factors.AI

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.6

Ease of Use

Average: 8.8

8.6

Meets Requirements

Average: 9.2

9.7

Customer Segment Breakdown

Small Business

40%

Mid Market

52%

Enterprise

#12

Solitics

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.1

Ease of Use

Average: 8.8

8.6

Meets Requirements

Average: 9.2

9.7

Customer Segment Breakdown

Small Business

31%

Mid Market

66%

Enterprise

#13

AdRoll

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 9.1

8.9

Ease of Use

Average: 8.8

8.6

Meets Requirements

Average: 9.2

8.9

Customer Segment Breakdown

Small Business

57%

Mid Market

35%

Enterprise

#14

Constant Contact Advanced Automation

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.3

Ease of Use

Average: 8.8

9.1

Meets Requirements

Average: 9.2

8.9

Customer Segment Breakdown

Small Business

81%

Mid Market

17%

Enterprise

#15

Everflow

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.0

Ease of Use

Average: 8.8

8.1

Meets Requirements

Average: 9.2

9.7

Customer Segment Breakdown

Small Business

83%

Mid Market

16%

Enterprise

#16

Invoca

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 9.1

8.4

Ease of Use

Average: 8.8

8.6

Meets Requirements

Average: 9.2

9.2

Customer Segment Breakdown

Small Business

38%

Mid Market

34%

Enterprise

27%

#17

ROIVENUE Attribution

8.1

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 9.1

8.5

Ease of Use

Average: 8.8

8.9

Meets Requirements

Average: 9.2

9.8

Customer Segment Breakdown

Small Business

40%

Mid Market

50%

Enterprise

10%

#18

RevSure

8.1

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.3

Ease of Use

Average: 8.8

8.0

Meets Requirements

Average: 9.2

9.3

Customer Segment Breakdown

Small Business

Mid Market

77%

Enterprise

18%

#19

Flowcode

8.1

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 9.1

8.5

Ease of Use

Average: 8.8

9.1

Meets Requirements

Average: 9.2

9.6

Customer Segment Breakdown

Small Business

55%

Mid Market

26%

Enterprise

19%

#20

BL.INK

8.1

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 9.1

9.8

Ease of Use

Average: 8.8

9.0

Meets Requirements

Average: 9.2

9.3

Customer Segment Breakdown

Small Business

63%

Mid Market

19%

Enterprise

18%