ThoughtMetric Reviews & Product Details

It provides the same if not better attribution tracking as Hyros which we paid SIGNIFICANTLY more for. In addition we had several issues integrating Hyros and getting customer service with them would leave us up in the air for days and given unclear answers. I love that ThoughtMetric has an amazing live chat option with knowledgable staff. It is very easy to use and to set up, after struggling with google analytics for months this gave me the insights I needed immediately. I was also able to quickly get a custom rule implemented same day with the chat option. Review collected by and hosted on G2.com.

I would like if there were an option to add multiple sites but I understand the pricing model and why that doesn't work. Review collected by and hosted on G2.com.

ThoughtMetric has provided valuable insight into our marketing activity, something which we were relatively blind to previously. It has allowed us to make informed decisions to refine our campaigns and get a better return for our spend. The team have been extremely helpful throughout, particularly in setting up the tracking pixel for us on our customer web platform. The dashboard is very easy to navigate. Review collected by and hosted on G2.com.

It can take a few weeks to start seeing the value in the investment of ThoughtMetric, but this is to be expected. I would also love to be able to create custom reports to filter our traffic further to really understand our customers' behaviour more. Review collected by and hosted on G2.com.

Cross channel views are very good.

Support on technical integration has been excellent. Review collected by and hosted on G2.com.

Hard to keep revenue numbers up to date when amends to orders are made - in our case this is frequent.

Support has been excellent and solutions are workable however system is not set-up by default to be able to track orders made through our complicated business model. Review collected by and hosted on G2.com.

Super easy to set up and use. Also makes it easy to track customer journey. The team is also quite supportive and for the price of the software, makes it the no-brainer solution for smaller businesses that still need to watch their budget. Review collected by and hosted on G2.com.

I think there could be better reporting for e-commerce such as doing more advanced breakdowns such as location breakdowns for multi-country campaigns, but that's about it. Review collected by and hosted on G2.com.

I like to intuitive nature of the Tool itself, and the ease of use. The customer service and onboarding experience was above and beyond. If you are looking for a great attribution tool that is effective and intuitive, look no further. Cost is VERY reasonable as well! Review collected by and hosted on G2.com.

Nothing to dislike. Definitely worth going with TM! Review collected by and hosted on G2.com.

Customer service is some of the best I've had. The reporting capabilities are also clean and easy to use. The multiple attribution models are helpful too. Pretty easy to implement as well. Review collected by and hosted on G2.com.

It's heavily focused on ecom, and could use some more attention to lead collection. Right now, it only collects customers but not leads. Some competitors of theirs are collecting both and displaying both with customer journeys. Review collected by and hosted on G2.com.

It's clear and concise, and, most importantly, it's accurate. In 90 days we have reduced our clients' ad spend by 85% and reduced their CAC by 69% while increasing sales by 2%. We couldn't have done that without Thought Metric. There is so much noise coming from Meta and Google as the clammer to win in the advertising wars, that it's impossible to know what is what. Thoughtmetric cuts through noise and provides clear, actionable signals to your advertising efforts. I don't believe we should start businesses just to fund Meta and Google's ad bills. Review collected by and hosted on G2.com.

This product is the Shopify for Attribution. In the early days, people couldn't imagine selling online was so easy. It takes a fundamental shift to realize there is a better way. Many people don't ever make that jump, but those who do; reap the rewards. Give the product time and really learn what the numbers are telling you. Review collected by and hosted on G2.com.

The ThoughtMetric dashboard is very easy to understand. I like that I get an accurate read on ROAS and attribution, as we ll as being able to understand our customer better. The functionality shows you all of the touchpoints in the customer journey, as well as how many times a customer is touched before making a purchase. The customer support is very responsive and helpful. Review collected by and hosted on G2.com.

Sometimes the advertising systems connected to ThoughtMetric make updates to their system that doesn't automatically get passed through to ThoughtMetric. But the support team is responsive and helpful and will always work to get things fixed. Review collected by and hosted on G2.com.

ThoughtMetric has made it super easy for us to see where customers are coming from, which means we can increase efforts in some channels while reducing effort in channels that aren't giving us the same return on investment. Review collected by and hosted on G2.com.

There's a bit of a learning curve, but fortunately the customer service has been exceptional in helping me understand installing the code to track on our sales platforms. Review collected by and hosted on G2.com.

I can't begin to express how much ThoughtMetric helped our business grow!

We had the hardest time identifying the true ROAS on all marketing channels. Review collected by and hosted on G2.com.

The only thing I wish it had is a way to search order ID to identify their path to place an order. Review collected by and hosted on G2.com.