--- title: Fibbler Reviews meta_title: 'Fibbler Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 32 reviews by the users' company size, role or industry to find out how Fibbler works for a business like yours. aggregate_rating: rating_value: 4.9 review_count: 32 scale: '5' date_modified: '2026-06-24' parent_category: name: Account-Based Marketing url: https://www.g2.com/categories/account-based-marketing --- # Fibbler Reviews **Vendor:** Fibbler **Category:** [Account-Based Analytics Software](https://www.g2.com/categories/account-based-analytics) **Average Rating:** 4.9/5.0 **Total Reviews:** 32 ## About Fibbler Fibbler helps you see which companies view or engage with your LinkedIn and Google Ads, connect them to pipeline and revenue in your CRM, and alert sales when it's time to reach out. ## Fibbler Pros & Cons **What users like:** - Users enjoy Fibbler's **ease of use** , praising its simple design and quick access to crucial data. (17 reviews) - Users praise Fibbler for its **remarkably simple setup** , allowing quick connection to CRM and LinkedIn effortlessly. (13 reviews) - Users commend Fibbler for its **seamless integrations** , enabling effortless connections and comprehensive insights into ad performance. (13 reviews) - Users find Fibbler to be **remarkably user-friendly** , with quick access to important data and seamless campaign management. (9 reviews) - Users value Fibbler's **attribution accuracy** , effectively linking ad spend to CRM and improving marketing insights. (8 reviews) - Users value the **seamless CRM integration** of Fibbler, enhancing LinkedIn ads attribution and optimizing marketing strategies effortlessly. (8 reviews) - Users praise Fibbler's **easy implementation** , allowing quick setup that integrates seamlessly with their marketing tools. (8 reviews) - Insights (7 reviews) - Customer Support (6 reviews) - Users find Fibbler's **simplicity and ease of setup** invaluable for quickly accessing useful data and insights. (6 reviews) **What users dislike:** - Users find the **date filtering options too limited** , restricting their ability for detailed analysis and extended lookback. (2 reviews) - Users desire a stronger **ads integration** with LinkedIn for better campaign management and data utilization. (1 reviews) - Users desire a stronger integration with LinkedIn Ads for easier campaign cleanup, highlighting a **lack of integration**. (1 reviews) - Users find the **limited date filtering** on Fibbler restrictive, hindering detailed analysis of results. (1 reviews) - Users experience **integration issues** with Fibbler, as it lacks direct connection to Teams for intention signals. (1 reviews) - Lack of Customization (1 reviews) - Lack of Information (1 reviews) - Lead Management (1 reviews) - Users face **missing features** in Fibbler that hinder support for unique use cases compared to standard implementations. (1 reviews) - Users report **software glitches** that require timely support, but functionality remains effective for marketing insights. (1 reviews) ## Fibbler Reviews ### 1. Effortless Attribution Analysis with Fibbler **Rating:** 5.0/5.0 stars **Reviewed by:** Anand V. | Head of Demand Gen **Reviewed Date:** November 18, 2025 **What do you like best about Fibbler?** Fibbler is much more user-friendly than similar platforms because it keeps the design and UX simple. You don't have to navigate a maze of features or run reports just to see your data - everything important is accessible in 1-2 clicks. I also think they are very intentional and thoughtful with their product roadmap - multiple times I've logged in the tool to find some new feature that gives me a new dimension on my data, which is great. **What do you dislike about Fibbler?** I sometimes struggle with conveying the data/ findings to my leadership - Today it requires logging in to the platform and then 5-10 minutes to paint the picture for them. So, it'd be easier if I can create view-only access reports that could be shared with anybody. I'd also love to see the support of Meta alongside LinkedIn and Google - I think the former is a bigger black box than the latter two, so just waiting for that to be launched. **What problems is Fibbler solving and how is that benefiting you?** I use Fibbler to understand the efficacy of my LinkedIn ad spends, linking spends to ROI seamlessly. ### 2. One Stop Shop to get Pipeline Visibility for your LinkedIn ABM Program **Rating:** 5.0/5.0 stars **Reviewed by:** Mithun R. | ABM Strategist, Mid-Market (51-1000 emp.) **Reviewed Date:** December 17, 2025 **What do you like best about Fibbler?** - Influenced Pipeline : Fibbler offers super-detailed insights on influenced pipeline that too on a campaign level which helps me refine my messaging / positioning - Job Title Exclusions : Able to exclude more granluar job titles which usually doesn't show up on Linkedin - Campaign Schedule : If your'e spending above $5k it's a no-brainer to stop running ads on weekends and Fibbler let's you do that! Helps you put in those extra dollars back into the week days and improve per dollar spent! - Really cost efficient! **What do you dislike about Fibbler?** Nothing to dislike - If they are able to bring in multi-channel attribution (Google Ads / Reddit Ads) that might be helpful - My guess is the team is already working on this! **What problems is Fibbler solving and how is that benefiting you?** My go to ABM Tool which solves a very big attribution problem while running Linkedin ABM Programs. ### 3. Great Insights Into Ad Engagement and Attribution **Rating:** 4.5/5.0 stars **Reviewed by:** Sarah K. | Member, Small-Business (50 or fewer emp.) **Reviewed Date:** November 10, 2025 **What do you like best about Fibbler?** I really like that Fibbler lets me see exactly how our clients are viewing and interacting with our LinkedIn ads. It gives a level of visibility we’ve never had before. The product was super easy to setup and I was able to plug in both our LinkedIn Ads account and Hubspot account with no issue. The team is also fantastic and obviously looking to improve their product. They’re constantly building new features, super responsive to feedback, and quick to fix any bugs that come up. **What do you dislike about Fibbler?** Sometimes I’m not totally sure how to act on the insights I get. I feel like a growth marketer would instantly know what to do with the data, but as a non-specialist, I’d love more guidance or recommendations on how to turn the insights into action. **What problems is Fibbler solving and how is that benefiting you?** Helping us see who is clicking on our LinkedIn Ads and where they are in the sales funnel. ### 4. The Best LinkedIn Ad Performance Tracking Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Liam M. | Head of Growth, Small-Business (50 or fewer emp.) **Reviewed Date:** November 26, 2025 **What do you like best about Fibbler?** I love Fibbler for its fastest and easiest approach to demonstrating the effectiveness of my ads. Connecting ads and CRM is incredibly straightforward, and it allows me to instantly view the performance of paid campaigns, making it a primary use case in my work. The webhook signals enrich my ability to trigger outbound actions based on LinkedIn interactions, and I appreciate how it helps in scheduling ads effectively. Moreover, the setup process is remarkably simple, which I would rate a perfect 10 out of 10 in ease. Overall, Fibbler stands out for its seamless usability and efficiency in optimizing LinkedIn Ads. **What do you dislike about Fibbler?** I would love for Fibbler to add more ad platforms to see performance across all paid channels. Additionally, it would be beneficial to include more detailed interaction insights, such as job titles and functions from LinkedIn, instead of just a list of accounts. **What problems is Fibbler solving and how is that benefiting you?** I use Fibbler to measure LinkedIn Ads' effectiveness, understand engagement, and optimize scheduling. It easily connects my ads and CRM, showing real-time performance, which helps in triggering outbound actions based on interaction. ### 5. Revolutionized LinkedIn Ad Impact Analysis **Rating:** 4.5/5.0 stars **Reviewed by:** Hope R. | Director of Growth Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** November 18, 2025 **What do you like best about Fibbler?** I love how Fibbler allows us to prove the impact of LinkedIn ads on our opportunities and pipeline. The software solves the classic problem of understanding what caused opportunities and pipelines to convert, enabling us to focus on those effective elements. One of the standout features of Fibbler is its capability to provide actual dates of ad engagement by people in an account, assigning engagement levels like low, medium, high, etc., which gives us actionable insights. We rely heavily on Thought Leader ads, and while the lack of UTM updates on posts used to leave us guessing, Fibbler now lets us break down impacts by campaign and ad, giving us a clear view of what touches our opportunities and pipeline. Unlike the basic metrics available on LinkedIn, Fibbler delivers detailed breakdowns of account engagements, includes an engagement score, and offers a comprehensive timeline journey view from first ad engagement to the opening of an opportunity. The initial setup was remarkably simple, requiring just the click of a button to integrate everything seamlessly. **What do you dislike about Fibbler?** I wish Fibbler allowed me to break down results by specific date ranges. Currently, the date filtering is too limited, with options like 30, 90 days, or by last quarter only, which restricts my ability to set precise date ranges for more detailed analysis. **What problems is Fibbler solving and how is that benefiting you?** I use Fibbler to prove the impact of LinkedIn ads on opportunities and pipeline, providing insights into engagement levels and timelines tied to opportunity conversion, solving attribution challenges. ### 6. Effortlessly Links LinkedIn Ads to CRM Success **Rating:** 5.0/5.0 stars **Reviewed by:** Carl W. | VP of Marketing **Reviewed Date:** November 18, 2025 **What do you like best about Fibbler?** I find Fibbler remarkably easy to use, making the initial setup a breeze. What stands out to me is how it helps solve the complex puzzle of LinkedIn ads attribution, effectively tying ad spend to CRM systems and deals in HubSpot. This clarity is invaluable in understanding target account paid engagement and influence, as it makes the process super clear and transparent. Fibbler empowers me as a marketer, enabling me to communicate our efforts effectively to the board and executive team. It clearly showcases how our LinkedIn spending influences our buyers, which adds significant value to our marketing strategies. I am entirely satisfied with Fibbler, as it meets my expectations and provides the tools necessary for understanding the impact of our marketing budget effectively. **What do you dislike about Fibbler?** Nothing really **What problems is Fibbler solving and how is that benefiting you?** I find Fibbler solves our attribution issues by connecting LinkedIn ad spend to our CRM, making it easy to illustrate marketing efforts to stakeholders and enhancing engagement and influence analysis. ### 7. Transformative Attribution Insights with Seamless Hubspot Integration **Rating:** 5.0/5.0 stars **Reviewed by:** Jodie W. **Reviewed Date:** November 18, 2025 **What do you like best about Fibbler?** I truly appreciate Fibbler's seamless integration with HubSpot, which notifies our SDRs when prospects have seen or interacted with our ads. This integration ensures that our team can effectively track and respond to potential leads, improving our lead conversion process significantly. The Customer Journeys feature is another standout aspect for me, as it provides detailed insights into how our ads influence deals. This feature is particularly valuable for understanding the impact of our marketing efforts on outbound deals, which often are overlooked in attribution. I also value the exceptional customer service provided by Fibbler, which enhances my overall experience. The initial setup of Fibbler was super easy, allowing for a quick and efficient transition to using the software. **What do you dislike about Fibbler?** I would like a longer lookback window than what Fibbler currently provides, which is limited to 90 days. **What problems is Fibbler solving and how is that benefiting you?** I use Fibbler to resolve attribution issues, identify warm leads from our ads, and integrate with HubSpot for SDR notifications. It clarifies customer journeys, especially for Outbound deals that marketing often misses credit for. ### 8. Effortless Campaign Management and Attribution Insights **Rating:** 5.0/5.0 stars **Reviewed by:** Henry B. | Associate, Mid-Market (51-1000 emp.) **Reviewed Date:** December 16, 2025 **What do you like best about Fibbler?** I like being able to see performance over time and how Fibbler makes it easy to automatically pause and unpause campaigns, which is huge compared to doing it manually. I also really like how easy it is to point to which deals in our pipeline came from which campaigns, as this helps with communicating to upper management. Additionally, the initial setup was very easy and could not have been easier. **What do you dislike about Fibbler?** Now I want to have a Fibbler for all my other ad channels, not just LinkedIn! **What problems is Fibbler solving and how is that benefiting you?** Fibbler helps align campaign attribution with our pipeline, solving LinkedIn attribution issues. I appreciate seeing performance over time and automating campaign pauses, which saves manual effort. It also helps me link deals to campaigns, aiding in decision-making and resource allocation. ### 9. Effortless Attribution with Responsive Support **Rating:** 5.0/5.0 stars **Reviewed by:** Vikash K. **Reviewed Date:** December 16, 2025 **What do you like best about Fibbler?** I like that Fibbler is easy to use and doesn't cost a bomb. They're fast at resolving issues, and it's clear that everything in the tool is well thought through because one of the founders personally experienced the problem. I appreciate that it's not cluttered or bloated with unnecessary features, unlike other tools. The initial setup was effortless; I went live in less than 30 minutes by simply connecting with my CRM and LinkedIn ads account. **What do you dislike about Fibbler?** I don't have any complaints right now. This is more of a feature request. I wish they'd add the capability for Google Ads as well. **What problems is Fibbler solving and how is that benefiting you?** I use Fibbler to track LinkedIn ad performance, attribute deals and revenue, and avoid wasted spend by excluding specific job titles. ### 10. Outstanding Attribution Tool with Exceptional Value **Rating:** 5.0/5.0 stars **Reviewed by:** Dennis H. | Growth Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** September 25, 2025 **What do you like best about Fibbler?** If you're looking for a tool that offers tremendous value, especially when tracking and explaining the impact of LinkedIn, Fibbler is your go-to solution. Ease of Use: Fibbler's interface is incredibly user-friendly. From setup to daily use, everything is intuitive and straightforward. You don’t need to be a tech expert to navigate its features, which makes it accessible for everyone on the team. Value for Money: What sets Fibbler apart is its competitive pricing. The cost-effectiveness, combined with the quality of service, offers unparalleled value. It's not just an attribution tool, but a reliable partner in maximizing your marketing efforts. Service Excellence: The customer service team at Fibbler is outstanding. They are always ready to assist, ensuring that any questions or issues are resolved promptly. Their dedication to customer satisfaction is evident in every interaction. LinkedIn Insights: Explaining the value of LinkedIn campaigns has never been easier. Fibbler provides clear and actionable insights that help you demonstrate tangible results to stakeholders. The analytics are detailed and customizable, making it easier to align with your specific objectives. Overall, Fibbler has exceeded my expectations, and I highly recommend it to anyone seeking a robust attribution tool. It's a great investment for any business looking to enhance their marketing strategy with clarity and precision. **What do you dislike about Fibbler?** Teams Integration: Currently, you can’t connect Teams to Fibbler’s intention signals to receive information directly in your chat. This could be an inconvenience for users who rely on Teams for streamlined communication. **What problems is Fibbler solving and how is that benefiting you?** Explaining the value of LinkedIn campaigns is now much simpler. Fibbler offers clear, actionable insights that make it easier to show tangible results to stakeholders. Its analytics are both detailed and customizable, which helps ensure alignment with specific objectives. ### 11. Every marketer needs this tool! **Rating:** 5.0/5.0 stars **Reviewed by:** Alex M. | Demand Generation Specialist, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** July 04, 2025 **What do you like best about Fibbler?** We all know that most of what LinkedIn ads deliver but is not captured in the standard last-touch PPC attribution model that can only be tracked by direct clicks and UTMs. Fibbler lets me actually attribute LinkedIn ads activity to pipeline and closed revenue by pushing impressions, clicks, and engagement data straight to the account object. This gives me the confidence that what we're doing is actually working, and whether we are actually making an impact with target accounts. Campaign scheduling also ensures that I am not wasting all of my spend during off-peak times, which has also improved performance a lot. For such a cheap monthly price, this is one of my most valued tools. **What do you dislike about Fibbler?** Nothing so far. It's an early-stage, bootstrapped company so do not expect ultra-polished UX and loads of features, but it works well and looks good enough. **What problems is Fibbler solving and how is that benefiting you?** Being able to attribute LinkedIn activity to pipeline and closed revenue. ### 12. The greatest tool for Linkedin ads and it's not even close **Rating:** 5.0/5.0 stars **Reviewed by:** Tim D. | VP of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** July 05, 2025 **What do you like best about Fibbler?** Attribution, attribution, attribution. I've been using Fibbler for a while now, and it’s hands-down the best tool for tying our LinkedIn efforts directly to pipeline and revenue. Not only at the ad account level but at the campaign group and campaign level which is really awesome to see They are always innovating adding new features such as campaign scheduling and impression capping which are really nice. The company and job title insights is really nice for tuning your targeting **What do you dislike about Fibbler?** Not really a Fibbler problem but i'm finding that the Salesforce setup can be a battle just because every companies Salesforce instance is so different so issues can arise but their team is really great with jumping in and helping out **What problems is Fibbler solving and how is that benefiting you?** It helps with attribution a lot, As an outside Linkedin ads consultant, attribution is one of the biggest battles and Fibbler has made my life so much easier ### 13. Must have insights tool if your running LinkedIn Ads **Rating:** 5.0/5.0 stars **Reviewed by:** Scott F. | Head of Growth, Mid-Market (51-1000 emp.) **Reviewed Date:** August 15, 2025 **What do you like best about Fibbler?** Fibbler allows us to extend the functionality and insights we have when running LinkedIn ads. Its so easy to use and the ability to see direct attribution of our Paid Social spend to Pipeline and revenue is incredibly useful. LinkedIn has several capability gaps, Fibbler allows us to plug these. The ability to schedule ads to protect budget and spend when we want to vs being forced to follow the sun. The impression cap that gives us more control and helps budget get spread more evenly across large and small accounts. **What do you dislike about Fibbler?** Nothing, its incredible value for money. More features around the CRM integration to tighten the attribution to deal and closed revenue would be nice. **What problems is Fibbler solving and how is that benefiting you?** Fibbler gives us visibility and greater control of our Ad spend. We can monitor target account engagement, attribute spend to performance etc and report with confidence our spend is doing what we expected it to. ### 14. Our clients really like the new dimension of reporting **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** August 15, 2025 **What do you like best about Fibbler?** Most of our clients use HubSpot as a CRM. Matching campaign performance to sales data to prove marketing effect has been troublesome. Fibbler helps us give our clients the rundown on how our campaigns have reached and created engagement with the customers as well as marketing influenced pipeline and revenue. The customers like it because it's not over complicated and they can basically start usign the platform themselves after a 20 min walkthrough. Another benefit is the customer support. I don't think I've waited more than 3-4 hours for a issue to be resolved by the Fibbler team. It's a platform in development, but the development is quite rapid and new features are added often. I have great expectations for the next 12 months of Fibbler. **What do you dislike about Fibbler?** Overall a great platform. I have experienced some bugs, but when I've contacted the support team the response has been fast and they have fixed whatever was the problem the same day. It's not a finished and vastly comprehensive platform like some of the giants (it's niche and I believe that's what they're aiming for). But if you want good insights to attribute marketing spend to business results, Fibbler works very well. **What problems is Fibbler solving and how is that benefiting you?** Attributing marketing performance to business result in an easy to understand manner, which is basically what our clients want to see. ### 15. A gem of a product, a must for any LinkedIn Ads advertiser **Rating:** 5.0/5.0 stars **Reviewed by:** Gilad G. | Head of Demand Generation, Small-Business (50 or fewer emp.) **Reviewed Date:** August 17, 2025 **What do you like best about Fibbler?** Fibbler is very easy to implement, easy to integrate, and to use, it is quite simple but super effective and allows you to show how your LinkedIn ads are influencing your sales pipeline. The team is also very responsive and open to hearing feedback and implementing quick changes and improvements. The price is also very fair for what it provides. **What do you dislike about Fibbler?** Nothing really. I don't have anything bad to say about it. **What problems is Fibbler solving and how is that benefiting you?** It helps me show how our LinkedIn ads activity is affecting and influencing the creation of sales pipeline. Without it, it would be very hard making the case for most of our LinkedIn ads spend. ### 16. Finally your Linkedin Ads data in your crm **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** June 05, 2025 **What do you like best about Fibbler?** It allows full visibility on where we spend our Linkedin Ads budget and which accounts are reached, engaged, untouched. It's super easy to integrate and their team has been helpful when we wanted to import the backlog data in our crm. **What do you dislike about Fibbler?** It would be great to expand to even more visibility: stats per campaign (accounts touched vs untouched, etc.). **What problems is Fibbler solving and how is that benefiting you?** We were completely blind when we were relying on Linkedin dashboards. We were always exporting data and comparing with crm and our whole campaign reporting + attribution was made really hard. At one point we even questioned if we should stop Linkedin Ads completely because of the lack of visibility and impact measurement. Fibbler came in and we now know exactly where our budget goes and we can correlate Linkedin Ads touchpoints with our other marketing activities and measure influence. ### 17. Fibbler is a must if you are running LinkedIn ads **Rating:** 5.0/5.0 stars **Reviewed by:** Caroline B. | Performance Marketing and Insight Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 19, 2025 **What do you like best about Fibbler?** Fibbler is a very useful tool for understanding the impact of LinkedIn ads and how they influence pipeline. It gives a full overview of which companies have seen your ads and how they engaged with them. I also find the ”Impression cap” to be a useful feature to ensure a more even distribution of impression across the companies in the campaign. A big plus is also that it was super easy to set up the account (ready to use in under 5 minutes). **What do you dislike about Fibbler?** It would be nice to have the Hubspot sync more frequently. **What problems is Fibbler solving and how is that benefiting you?** Understanding the influence of LinkedIn ads on a company level, which we can use for optimizing our campaigns to drive better results. ### 18. Easy to set up and use, and great insights at your fingertips. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** August 15, 2025 **What do you like best about Fibbler?** It is easy to set up and use, and replaces hours of manual analysis instantly. **What do you dislike about Fibbler?** I have a couple different edge use cases that fibbler can't support because our GTM is different than most. **What problems is Fibbler solving and how is that benefiting you?** Fibbler is solving the challenge of building confidence that marketing investments are being spent on the right accounts, and that these accounts are turning into opportunities - in a market in which buyers to not buy software like ours based on direct response ads (and thus marketing impact is hard to measure). ### 19. Great tool to understand LinkedIn ads engagement **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** June 05, 2025 **What do you like best about Fibbler?** Fibbler is very useful and helps us understand which companies engaged with our LinkedIn ads. The HubSpot integration is a critical feature for us, as it enables us to push data from Fibbler to our CRM, which helps us prioritize accounts for our ABM efforts. I like that Fibbler started pushing new updates more frequently and introducing more and more useful features. **What do you dislike about Fibbler?** I believe the HubSpot sync currently occurs once a week. It would be nice to have it more frequently, ideally every day. **What problems is Fibbler solving and how is that benefiting you?** Fibbler helps us understand our LinkedIn ads performance on the company level. Based on that engagement, we optimize our ABM efforts. It also helps us understand the LinkedIn ads influence on our pipeline. ### 20. Must have a tool for B2B agencies **Rating:** 5.0/5.0 stars **Reviewed by:** Mattijs D. | Co-founder, Small-Business (50 or fewer emp.) **Reviewed Date:** July 04, 2025 **What do you like best about Fibbler?** Fibbler is a cornerstone in our B2B commercial tech stack. Implementation is really easy. Pricing is (too?) low. Support by the team is swift. I would definitely recommend this to anyone who is running LinkedIn campaigns. **What do you dislike about Fibbler?** Currently missing a HubSpot sync for companies that are not yet known in HubSpot. **What problems is Fibbler solving and how is that benefiting you?** Pulling LinkedIn intent data to HubSpot. Making the clicks / impressions etc. on campaigns actionable. ### 21. Simple, clean and unbeatable set up **Rating:** 5.0/5.0 stars **Reviewed by:** Minou K. | Senior Growth Operations Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** August 15, 2025 **What do you like best about Fibbler?** Flawless HubSpot integration, ease of use. **What do you dislike about Fibbler?** Would love to have daily data syncs to HubSpot for improved reporting, but it's not a dealbreaker or big issue **What problems is Fibbler solving and how is that benefiting you?** How many impressions per company visible AND reportable in CRM ### 22. Does the Linkedin attribution trick! **Rating:** 5.0/5.0 stars **Reviewed by:** Elin M. | Head of Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** July 04, 2025 **What do you like best about Fibbler?** Very straightforward and affordable tool for Linkedin attribution. **What do you dislike about Fibbler?** The tool is a bit slow some times, but I know it's being worked on. **What problems is Fibbler solving and how is that benefiting you?** Solving the insight gap between our CRM and Llinkedin in terms of how revenue is impacted. ### 23. Identify influenced deals from your LinkedIn Ads impression data **Rating:** 5.0/5.0 stars **Reviewed by:** Jordan A. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** January 22, 2025 **What do you like best about Fibbler?** Takes minutes to set up (easy integration) and instantly can look at my client's performance from our LinkedIn campaigns to understand what's influencing pipeline and revenue. Then, we can use that data to adjust anything from the strategy to the audience targeting to the messaging. Customer support is responsive and have helped whenever I have questions on implementation. **What do you dislike about Fibbler?** Nothing, right now. I know Adam and the team will continue to innovate and release new features. Right now it solves the problems I was experiencing with understand LinkedIn influence without relying on my clients to go out and pay for an expensive, overpriced ABM/Attribution tool (won't name any names, but you can probably figure it out). **What problems is Fibbler solving and how is that benefiting you?** Understanding LinkedIn influence. ### 24. Fibbler has solved attribution for LinkedIn, and proves it's working **Rating:** 5.0/5.0 stars **Reviewed by:** Jessica A. | VP Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** January 07, 2025 **What do you like best about Fibbler?** We've struggled with attribution for a long time. Fibbler has helped immensely by identifying how much revenue was influenced by LinkedIn, and provided us with a ROAS metric we can compare to other bottom-funnel tactics. **What do you dislike about Fibbler?** Nothing! Fibbler is just getting started and we can't wait to see what other features are coming. **What problems is Fibbler solving and how is that benefiting you?** Marketing attribution for LinkedIn. By being able to prove that LinkedIn drives revenue, we've been able to increase spend on LinkedIn. ### 25. Literally tells you if you LinkedIn ads is working or not **Rating:** 5.0/5.0 stars **Reviewed by:** Pontus L. | Demand Generation Manager, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** October 08, 2024 **What do you like best about Fibbler?** This is a game changer for anyone running LinkedIn ads! Gone are the days of looking only at impressions, clicks, and the slowly declining amount of directly attributed conversions. Fibbler gives me a holistic overview of the full effects of our LinkedIn ads performance. Knowing what companies in our pipeline that have seen and interacted with our ads, before converting, gives us an idea of what used to be a black hole of attribution. It's easy to get lost in measuring ads performance on CTRs and engagement rate, but Fibbler gives us the opportunity to measure the actual business impact. It gives a lot of fire power in internal discussions, especially when talking to the mgmt team. Not to mention the ability to build custom workflows off the intent data that the integration send every week. It was easy to get started as well. Getting connected to our CRM (HubSpot) was done in a few clicks, same with LinkedIn. **What do you dislike about Fibbler?** It used to be that there wasn't an option to set your own criteria for when a deal was considered to be an "influenced deal". However, they release that option in their latest update, so now it's possible. **What problems is Fibbler solving and how is that benefiting you?** It helps me attribute our ABM efforts and see the business impact of it. It helps me see trends in revenue-related metrics and empowers me internally when speaking to the mgmt team. ### 26. I am finnaly able to understand the full reach of my campaigns and how it influences my pipeline **Rating:** 5.0/5.0 stars **Reviewed by:** Eddie C. | Head of Growth Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** June 05, 2024 **What do you like best about Fibbler?** I can see all the companies that have seen or interacted with my LinkedIn Ads. I can search for them intuitively in case there is a specific deal I need to assess their activity level. With Fibbler, I am able to report back to my sales team if there is any increased activity from a prospect, or an account that is primed for outreach. Ever since I started using it, it's become a crucial part of my intelligence and attribution set up and I use it every day. There was no implementation needed other than connecting it to your accounts, and there is no security or privacy risk. They don't store any information that would be sensitive to your business! **What do you dislike about Fibbler?** Not much to say about dislikes. I hope that in the future there is a stronger integration with LinkedIn Ads so that you can clean up campaigns easily based on Fibbler's data. **What problems is Fibbler solving and how is that benefiting you?** My main problem was how limiting LinkedIn Ads is when showing company demographics for your ads. It only shows 25 roww, when in reality you are getting impressions for far more companies. If you are running ABM or Demand Generation, then Fibbler is the perfect tool to assess what accounts are primed for an outreach. It also helps me streamline communication with sales, as now I can provide details about company activity on our advertising. ### 27. Game changer for LinkedIn analytics **Rating:** 5.0/5.0 stars **Reviewed by:** Freddie H. | VP, Strategy, Mid-Market (51-1000 emp.) **Reviewed Date:** October 09, 2024 **What do you like best about Fibbler?** Incredibly simple set up and a direct sync to Hubspot that has taken our LinkedIn ad reporting from 1 to 100 in no time. Paired with a custom object in Hubspot to track changes, we're now able to produce influence reports for our LinkedIn ad strategy over time completely on our own terms. **What do you dislike about Fibbler?** Nothing just yet. It's been one of simplest decisions I've ever made in tech purchasing. **What problems is Fibbler solving and how is that benefiting you?** Truly understanding the influence of our LinkedIn ad spend in our market. Are we reaching the companies we're targeting? How often? And what level and frequency of impressions do we need to keep up to really influence pipeline? ### 28. Great tool if you're running linkedin ads **Rating:** 5.0/5.0 stars **Reviewed by:** Bharadwaj G. | Founder & CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** August 01, 2024 **What do you like best about Fibbler?** Uncovering linkedin account impressions of view though impressions not just clicks. I love the fact they have a long 1 month trial. Integration was very simple and easy to use! I check it pretty much every morning, and what's cool is the hubspot implementation! **What do you dislike about Fibbler?** Nothing as of now! Would be nice to have more webhooks to slack / smartlead. **What problems is Fibbler solving and how is that benefiting you?** Linkedin doesn't give you any information on who is clicking or viewing your ads in the name of privacy. This is a shame considering the amount of money you put into it. So Fibbler benefits us by unlocking those accounts. Attribution is a huge problem, especially on linkedin ads because B2B buyer journeys are very complicated. Marketers don't get proper attribution for the ads they run, and fibbler solves it by showing the deals in CRM influenced by ads. ### 29. Solved a lot of our ABM measurement problems **Rating:** 5.0/5.0 stars **Reviewed by:** Yulia O. | Marketing Strategist, Mid-Market (51-1000 emp.) **Reviewed Date:** August 08, 2024 **What do you like best about Fibbler?** We've struggled a lot with getting an understanding of how many target accounts in our ABM program we were able to engage with different channels. Fibbler made it super easy to assess our LinkedIn ads coverage on an account level and get this data directly to our HubSpot dashboard. We're also using it to identify highest engaging accounts to prioritize together with the sales team. **What do you dislike about Fibbler?** More a feature request - be able to pull LinkedIn data for a greater time range (up to 12 months) **What problems is Fibbler solving and how is that benefiting you?** Understanding of how our ICP accounts are engaging with our LinkedIn ads campaigns ### 30. Great for mapping linkedin campaigns to revenue **Rating:** 5.0/5.0 stars **Reviewed by:** Ross H. | Product Marketing Director, Mid-Market (51-1000 emp.) **Reviewed Date:** June 25, 2024 **What do you like best about Fibbler?** Fibbler was really easy and simple to set up. Connected to hubspot and linkedin quickly and immediately gave us useable data. **What do you dislike about Fibbler?** I was hoping that the data could be pushed to hubspot when i first joined, but now it can! No complaints. **What problems is Fibbler solving and how is that benefiting you?** Fibbler helps me report to my board about marketign effectiveness and how we are delivering growth to the business. ### 31. Useful tool for both sales and marketing teams **Rating:** 5.0/5.0 stars **Reviewed by:** Elisabet N. | Head Of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** June 25, 2024 **What do you like best about Fibbler?** Easy to set up and use. Very useful information to get a better idea of how your ads on Linkedin are actually effecting your sales pipe, and also useful to get new leads. **What do you dislike about Fibbler?** I haven't used Fibbler for that long, but I haven't noticed anything I dislike yet. **What problems is Fibbler solving and how is that benefiting you?** It's been difficult to see how many of our deals that our Linkedin ads are influencing, and this problem is solved by Fibbler, so we can understand the true effect of our ads better. ### 32. Great tool to track Linkedin ads impact **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** June 25, 2024 **What do you like best about Fibbler?** - Easy to use - Ease of integration, just a few clicks, and it works - All features you need and all data is exportable **What do you dislike about Fibbler?** Possibility to combine multiple Linkedin Ads **What problems is Fibbler solving and how is that benefiting you?** Possibility to track all companies with Linkedin impressions and clicks and use that for lead scoring - [View Fibbler pricing details and edition comparison](https://www.g2.com/products/fibbler/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-26+04%3A35%3A51+-0500&secure%5Bsession_id%5D=c0a8439f-8771-4b67-8e33-1fa4e9ae094a&secure%5Btoken%5D=90f33b7080bb67e5f93fb0bcdef72a57be98103088d77c63a73a0cc69c2d8b5e&format=llm_user) ## Fibbler Integrations - [Clay](https://www.g2.com/products/clay-com-clay/reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) - [LinkedIn Marketing Solutions](https://www.g2.com/products/linkedin-marketing-solutions/reviews) - [Slack](https://www.g2.com/products/slack/reviews) ## Fibbler Features **Attribution Modeling** - Single-Touch Attribution - Multi-Touch Attribution - Cross-Device Attribution - Custom Attribution **Agentic AI - Attribution** - Autonomous Task Execution - Cross-system Integration - Natural Language Interaction - Proactive Assistance **Agentic AI - Account-Based Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance **Lead Intelligence** - Market Insights - Account-level Insights - Lead Analysis **Marketing Distribution** - Segmentation **Marketing Operations** - ROI Tracking - Data Collection - Customer Insights - Multi-User Access - Spend Management - White Label **Marketing** - B2B Attribution - Marketing Channels - Integrations **Lead Management** - Segmentation - Predictive Scoring - Account Identification **Campaign Planning** - Strategy Mapping - Prioritized Accounts - Trending Accounts - Sales Activation **Reporting** - Dashboards - Data Visualizations - Custom Reporting **Marketing Campaigns** - Omni-Channel Tracking - Revenue Planning - Media Attribution - Opportunity Timeline - Customization - Journey Analytics **Campaign Activity** - Campaign Insights - Reports and Dashboards - Campaign Stickiness - Multichannel Tracking **Agentic AI - Marketing Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance **Integrations** - Ad Network Integrations - Marketing Automation Integration - CRM Integration ## Top Fibbler Alternatives - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,161 reviews) - [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) - 4.4/5.0 (1,942 reviews) - [6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews) - 4.3/5.0 (1,418 reviews)