SOCi Features

Reports on the performance of social media posts and campaigns.

Allows the creation, management, and scheduling of content to be shared across social media channels.

Identifies trends in social media campaigns, such as optimal posting times, to improve performance.

Centrally manages social media content and conversations across multiple social channels.

Provides features for managing and optimizing paid advertisements across social channels.

Allows for categorizing or grouping individual posts to streamline social media marketing campaigns.

Product functionality for social advertising.

Overview of all media purchases and campaigns in a single interface.

Enables marketer to set metrics by which their campaigns are automatically optimized.

Amount and quality of inventory partner sites on which ads can be placed.

Enables marketers to edit campaigns in bulk as opposed to one piece at a time.

Allows marketer to upload campaign inventory in a single batch instead of one piece at a time.

Ensures marketer's ad reach and performance is not inflated by bots or spam websites.

Allows marketer to set a daily or weekly campaign budget that the ad sever uses to make appropriate bids.

Tools offered for creating and optimizing creative components of campaigns.

Supports rich media display and video ads that involve user interaction.

Allows for ads to be placed in mobile apps.

Supports rich media mobile ads that involve user interaction.

Able to target desired audiences based on demographics and behavior variables.

Able to tailor ads based on consumer general region, state or designated market area (DMA).

Able to match the marketer's ad with specific content on a site or page.

Application Programming Interface - Specification for how the application communicates with other software such as other ad servers, DSPs, DMPs, etc.

Able to create custom reports to cater to specific metrics and key performance indicators.

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.

Provides features to allow scaling for large organizations.

Allows administrators to customize to accommodate their unique process. Includes ability to create custom objects, fields, rules, calculations, and views.

Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action.

Alerts marketer of the performance of particular campaigns.

Allows business to edit conversations to meet the unique needs of one's business.

Gives users the ability to update systems, like CRM, based on conversations.

Allows users to maintain and observe the accuracy and viability of Intelligent Virtual Assistants.

Provide tools for live chat on one's website.

Allows easy integrations with applications, such as messenger applications, APIs, and customer support tools.

Has the ability to customize look and feel of chatbot to match` company branding.

Gives user the ability to analyze conversations with the chatbot and see its performance.

Allows for varying access to chatbot and admin settings, depending on user, their role, etc.

Can collect and store information from interlocators, such as email, phone number, etc.

Allows user flexibility into manipulating and digging deeper into the data that is provided through the tool.

Allows users to export reports from the product into an .xsl, .csv, or .pdf file.

Allows marketer to add, track, and measure a multitude of social media accounts.

Gathers and compares social data from competitors to help keep tabs on competition and benchmark progess in the social sphere.

Analyzes and illustrates follower information such as demographics, location, interests, etc.

Tracks how much engagement (views, likes, favorites, retweets, comments, etc.) each piece of content receives to highlight which types of content resonate best with the target audience.

Tracks and measures the success of paid advertising initiatives run on social media sites.

Analyzes the performance of hashtags and identifies popular or trending hashtags.

Uses AI to accurately assess the sentiment of social media content based on keywords and phrases.

Provides a forum for customers to give feedback and data storage for company analysis.

Allows users to get real-time information on competitors performance and reputation.

Gives users greater visibility into the how feel and respond to reputation gaining tactics.

Helps monitor the overall performance of marketing efforts and brand establishment.

Provides a centralized hub and management tools for all data points related to online reputation.

Helps track and monitor social media trends and interactions.

Helps manage social messaging and measures the full impact of social campaigns.

Helps manage ad messaging and measures the full impact of digital advertising campaigns.

Gives visibility into employee performance and each individual's impact on reputation initiatives.

Helps establish a workflow that allows team members to communicate effectively and collaboratively.

Allows businesses to upload their location information en masse.

Product is intended for specific types of content management systems.

Provides analytics concerning traffic to each location.

Provides data on customers and customer behavior based on location.

Allows customers to see a full list of all locations.

Allows customers to filter locations based on products or other categories.

Map is supported on mobile devices.

Product can use geolocation to automatically point customers toward the closest location.

Ability to submit location data to a wide variety of digital services

Ability to submit location data to major aggregators

Consistently monitors search engines and directories and removes duplicate listings

Offers the ability to enhance listings with menus, photos, videos, or other rich data

Changes to location data are synced across listings immediately and in real time

Provides data or insights into listing performance and engagement

Monitor and report on ranking in local search results

Report on local citations and distribute accurate listing data to directories and search engines

Optimize or automate content for Google My Business

Monitor online reviews and brand reputation

Integrate with social media and offer management or automation tools

Provide insights and data visualizations from a comprehensive dashboard

Enables users to visualize all scheduled social campaigns and content in a timeline or calendar.

Allows users to upload and publish brand content from a shared library.

Collects all customer messages and inquiries from multiple social channels and delivers them to a unified inbox.

Automates the content approval process to ensure social posts are approved by managers or clients before publishing.

Allows administrators to assign permissions for different users or teams to access certain platform features.

Provides features for creating or editing social media assets.

Provides personalized responses to interlocator based on segmentation or past responses.

Has tools (e.g. dashboards and reports) to better understand conversations Intelligent Virtual Assistants have had.

Can have a natural, human-like conversation with an interlocator.

Customize your chat workflows with rules and automations.

Has the ability to connect interlocator with a human agent when the need arises.

Can provide interlocators with menus, through which they can choose a relevant response.

Enables users to create surveys through a simple drag-and-drop or WYSIWYG editor

Allows the use of various question types such as open-ended, closed-ended, multiple choice, and ratings

Offers pre-built templates for creating surveys with different audiences or use cases

Provides tools for distributing surveys through email, SMS, social media, etc.

Helps create more intelligent surveys based on respondent's actions and answers

Allows users to customize survey colors, logos, and URLs to match company branding

Ability to embed videos, photos, or other rich media

Provides tools to visualize and analyze data

Allows integration with third -party reporting and business intelligence applications

Allows users to export reports from the product into an .xsl, .csv, or .pdf file

Allows administrators to set permissions on viewing, filtering, or sharing survey results

Allows users to generate text based on a text prompt.

Condenses long documents or text into a brief summary.

Allows users to generate text based on a text prompt.

Condenses long documents or text into a brief summary.

Allows users to generate text based on a text prompt.

Produces finished or near-finished content with minimal human intervention beyond templating and prompting.

Generates high-quality content that adheres to brand guidelines.

Provides content generation at scale with efficient response times and quick turnaround.

Acts as a central hub for teams to collaborate and coordinate on large-scale content efforts.

Maintains regulatory compliance to ensure company data privacy and protection.

Features guardrails to prevent harmful or offensive content generation.

Allows users to automate responses to customer inquiries across various channels.

Allows users to automate responses to customer inquiries across various channels.

Provides users the ability to automate the collection and analysis of feedback from customers, employees, or other stakeholders.

Allows the AI agent to learn from interactions and adapt its responses accordingly.

Allows the AI agent to learn from interactions and adapt its responses accordingly.

Provides the AI agent the ability to execute tasks without requiring constant user input.

Allows the AI agent to identify and resolve issues without user intervention.

Allows users to automate responses to customer inquiries across various channels.

Provides users the ability to automate the collection and analysis of feedback from customers, employees, or other stakeholders.

Allows users to automate the handling, processing, and management of documents.

Allows the AI agent to learn from interactions and adapt its responses accordingly.

Allows the AI agent to learn from interactions and adapt its responses accordingly.

Provides the AI agent the ability to execute tasks without requiring constant user input.

Allows the AI agent to identify and resolve issues without user intervention.

Allows the AI agent to autonomously resolve customer queries without human intervention.

Enables the AI agent to provide accurate answers based on the context of customer inquiries.

Allows the AI agent to analyze customer sentiment and adjust responses accordingly.

Enables the AI agent to retrieve information from a knowledge base to assist with query resolution.

Provides users the ability to interact with the AI agent in multiple languages for global support.

Enables the AI agent to initiate interactions, such as reminders or follow-ups, with customers.

Provides users the ability to automate gathering and analyzing customer feedback after interactions.

Allows the AI agent to identify when issues require human intervention and escalate them appropriately.

Enables the AI agent to streamline repetitive customer service tasks, improving efficiency and response times.

Capability to perform complex tasks without constant human input

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Engages in human-like conversation for task delegation

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Identify and map entities within content to improve semantic understanding by AI systems

Connect content to entities and knowledge graph relationships to strengthen contextual signals

Evaluate content context, topic coverage, and meaning to improve semantic discoverability

Strengthen topical authority signals so AI systems recognize content as a credible source

Integrate with content management and publishing platforms to operationalize AI optimization

Structure content into retrievable passages optimized for AI search and retrieval pipelines

Optimize content structure and clarity to increase the likelihood of AI-generated citation

Analyze whether content is technically and structurally ready for AI retrieval systems

Evaluate how well content aligns with natural language prompts used in AI search environments

Track references and citations of organizational content within AI answer engines

Monitor when and how content appears within AI-generated responses

Analyze visibility and performance across AI-powered search and answer environments

Structure digital content so AI-powered search engines and answer systems can interpret and retrieve information accurately

Enhance content with structured data and schema markup to improve machine-readable meaning

Format headings, passages, and metadata to improve how AI systems parse and extract information

Prepare content for retrieval and citation within large language model search and answer systems