Fluency Features

Overall product functionality for display advertising. 18 reviewers of Fluency have provided feedback on this feature.

Based on 93 Fluency reviews. Product functionality for social advertising.

Based on 28 Fluency reviews. Overall product functionality for mobile advertising.

Based on 95 Fluency reviews. Overview of all media purchases and campaigns in a single interface.

Enables marketer to set metrics by which their campaigns are automatically optimized. 95 reviewers of Fluency have provided feedback on this feature.

Based on 95 Fluency reviews. Amount and quality of inventory partner sites on which ads can be placed.

Enables marketers to edit campaigns in bulk as opposed to one piece at a time. 95 reviewers of Fluency have provided feedback on this feature.

Allows marketer to upload campaign inventory in a single batch instead of one piece at a time. This feature was mentioned in 94 Fluency reviews.

Ensures marketer's ads are placed on respectable websites that won't damage brand image or reputation. 92 reviewers of Fluency have provided feedback on this feature.

Ensures marketer's ad reach and performance is not inflated by bots or spam websites. This feature was mentioned in 92 Fluency reviews.

Allows marketer to set a limit on how many times a consumer sees their ad. 90 reviewers of Fluency have provided feedback on this feature.

Allows marketer to set a daily or weekly campaign budget that the ad sever uses to make appropriate bids. This feature was mentioned in 94 Fluency reviews.

Tools offered for creating and optimizing creative components of campaigns. This feature was mentioned in 92 Fluency reviews.

As reported in 91 Fluency reviews. Supports rich media display and video ads that involve user interaction.

Based on 89 Fluency reviews. Allows for ads to be placed in mobile apps.

Supports rich media mobile ads that involve user interaction. 89 reviewers of Fluency have provided feedback on this feature.

Able to target desired audiences based on demographics and behavior variables. 94 reviewers of Fluency have provided feedback on this feature.

As reported in 94 Fluency reviews. Able to retarget previous impressions to your site across the web to increase conversion rates.

As reported in 92 Fluency reviews. Able to tailor ads based on consumer general region, state or designated market area (DMA).

Based on 86 Fluency reviews. Able to match the marketer's ad with specific content on a site or page.

As reported in 25 Fluency reviews. Able to track consumers on their mobile devices where cookies do not apply.

Allows for ads to be placed in mobile apps. This feature was mentioned in 89 Fluency reviews.

Based on 89 Fluency reviews. Supports rich media mobile ads that involve user interaction.

Application Programming Interface - Specification for how the application communicates with other software such as other ad servers, DSPs, DMPs, etc. 88 reviewers of Fluency have provided feedback on this feature.

Able to create custom reports to cater to specific metrics and key performance indicators. 89 reviewers of Fluency have provided feedback on this feature.

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. This feature was mentioned in 88 Fluency reviews.

As reported in 90 Fluency reviews. Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.

Provides features to allow scaling for large organizations. This feature was mentioned in 90 Fluency reviews.

As reported in 89 Fluency reviews. Allows administrators to customize to accommodate their unique process. Includes ability to create custom objects, fields, rules, calculations, and views.

Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action. 90 reviewers of Fluency have provided feedback on this feature.

Enables users to create and manage campaigns with the same content in multiple languages and currencies. Marketer can place ads on websites from around the world. This feature was mentioned in 86 Fluency reviews.

As reported in 88 Fluency reviews. Alerts marketer of the performance of particular campaigns.

Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc with other software applications. 131 reviewers of Fluency have provided feedback on this feature.

Able to set custom alerts to notify you of changes to key performance indicators. This feature was mentioned in 135 Fluency reviews.

Based on 133 Fluency reviews. Able to customize metrics and other platform features based on personalized needs.

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. This feature was mentioned in 135 Fluency reviews.

As reported in 136 Fluency reviews. Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.

Based on 134 Fluency reviews. Provides features to allow scaling for large organizations.

Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action. This feature was mentioned in 132 Fluency reviews.

Enables users to view and transact business with the same content in multiple languages and currencies. This feature was mentioned in 123 Fluency reviews.

Based on 143 Fluency reviews. Helps find the right keywords to drive relevant traffic to your website.

Able to set rules to minimize pay per click cost or maximize conversions from your keywords. This feature was mentioned in 142 Fluency reviews.

As reported in 143 Fluency reviews. Can manage and bulk upload changes to multiple platforms.

Automate copy changes by scheduling changes in advance. This feature was mentioned in 134 Fluency reviews.

Predict clicks, costs, conversions, and ROI based on spend scenarios to allow you to estimate results prior to running a campaign. 131 reviewers of Fluency have provided feedback on this feature.

Offers portfolio bid management to automate bid changes based on marginal ROI so you know your next dollar in spend will get you the most return. 137 reviewers of Fluency have provided feedback on this feature.

Target customers by options beyond keywords such as location, time of day or week, or by devices. This feature was mentioned in 134 Fluency reviews.

Able to quickly make bulk changes through a desktop editor. 123 reviewers of Fluency have provided feedback on this feature.

As reported in 132 Fluency reviews. Able to manage ad extensions such as click-to-call, sitelinks, locations, and mobile app downloads.

Supports product listing ads, allowing users to edit ads and track PLA performance. This feature was mentioned in 124 Fluency reviews.

Set a budget plan and automate it’s execution with monitoring capabilities. 137 reviewers of Fluency have provided feedback on this feature.

Tracks effectiveness of ads and which ads or campaigns are receiving clicks and conversions. This feature was mentioned in 134 Fluency reviews.

Able to track click path of users that come to your site via paid search and if they convert to customers. This feature was mentioned in 133 Fluency reviews.

Reports created by the user to cater to specific metrics and key performance indicators. This feature was mentioned in 135 Fluency reviews.

Provides a visual editor to easily create automation models. 22 reviewers of Fluency have provided feedback on this feature.

Based on 22 Fluency reviews. Offers the ability to record processes performed by humans to be recreated by bots.

Based on 23 Fluency reviews. Provides templates for workflows and processes for easier automation creation.

As reported in 24 Fluency reviews. Allows developers to code custom automations.

Offers users the ability to reuse process automations and communicate with other team members around automation building. This feature was mentioned in 25 Fluency reviews.

Allows non-technical users to create bots in an easy, intuitive manner. This feature was mentioned in 20 Fluency reviews.

As reported in 18 Fluency reviews. Equips administrators with the ability to schedule bot deployments in advance or on a consistent, regulated cadence.

Automates processes that supplement human action, often requiring human intervention and collaboration. This feature was mentioned in 23 Fluency reviews.

As reported in 21 Fluency reviews. Automates processes completely without the need for human intervention.

Allows users to analyze the performance of bots via dashboards. 18 reviewers of Fluency have provided feedback on this feature.

Insures data remains secure and compliant with industry standards. 21 reviewers of Fluency have provided feedback on this feature.

As reported in 22 Fluency reviews. Able to support large deployments.

As reported in 18 Fluency reviews. Provides OCR capabilities in order to recognize text in documents and applications.

Allows for intelligent automation whereby the bot can imitate human behavior by learning from behavioral patterns. 23 reviewers of Fluency have provided feedback on this feature.

Provides NLP capabilities in order to understand text in documents and applications. 19 reviewers of Fluency have provided feedback on this feature.

As reported in 15 Fluency reviews. Has an official API marketing partner status with at least three closed ecosystems (i.e. Amazon, Facebook, Google, etc.) to provide access to advertising inventory that is not available through open publisher networks and exchanges.

Has an official API marketing partner status with at least three closed ecosystems (i.e. Amazon, Facebook, Google, etc.) to provide access to advertising inventory that is not available through open publisher networks and exchanges. This feature was mentioned in 21 Fluency reviews.

Based on 77 Fluency reviews. Has an official API marketing partner status with at least three closed ecosystems (i.e. Amazon, Facebook, Google, etc.) to provide access to advertising inventory that is not available through open publisher networks and exchanges.

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Engages in human-like conversation for task delegation

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Based on 14 Fluency reviews. Capability to perform complex tasks without constant human input

As reported in 14 Fluency reviews. Ability to break down and plan multi-step processes

Works across multiple software systems or databases This feature was mentioned in 14 Fluency reviews.

Improves performance based on feedback and experience 14 reviewers of Fluency have provided feedback on this feature.

Based on 14 Fluency reviews. Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives 14 reviewers of Fluency have provided feedback on this feature.

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input 20 reviewers of Fluency have provided feedback on this feature.

As reported in 20 Fluency reviews. Ability to break down and plan multi-step processes

Based on 20 Fluency reviews. Works across multiple software systems or databases

Improves performance based on feedback and experience This feature was mentioned in 20 Fluency reviews.

As reported in 20 Fluency reviews. Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives 21 reviewers of Fluency have provided feedback on this feature.

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives