# Top-Rated App for SMS Marketing Campaigns: Which Tools Are Worth It?

<p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">Exploring which SMS marketing platforms deliver the best results for campaigns, especially those that combine ease of use, automation, integrations, and compliance with carrier regulations.</p><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">Here are some of the highest-rated apps on G2's <a class="a a--md" elv="true" href="https://www.g2.com/categories/sms-marketing">SMS Marketing category</a>:</p><ul>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/slicktext/reviews"><strong>SlickText</strong></a>: Strong pick for marketers who want a no-fuss interface with powerful features like list growth tools, autoresponders, and drip campaigns. It also supports integrations with Mailchimp, Zapier, and CRMs, making it versatile for a range of use cases.</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/klaviyo/reviews"><strong>Klaviyo</strong></a>: While known for its email automation, Klaviyo's SMS features are deeply integrated with e-commerce platforms like Shopify and BigCommerce. Users highlight its segmentation, A/B testing, and the ability to orchestrate SMS and email flows in one place.</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/insider/reviews"><strong>Insider</strong></a>: Positioned as a cross-channel marketing platform, Insider includes SMS as part of its broader personalization suite. It’s geared toward companies looking to run data-driven campaigns using behavioral targeting across web, email, app, and SMS.</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/birdeye/reviews"><strong>Birdeye</strong></a>: Primarily a reputation and customer experience platform, but its SMS capabilities support campaigns for review requests, promotions, and appointment reminders. It's a common choice for local businesses in healthcare, legal, and real estate.</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/ez-texting/reviews"><strong>EZ Texting</strong></a>: Popular for scheduled messaging, campaign tracking, and keyword-based list building. It also provides MMS support and templates, and users mention it's easy to deploy without a steep learning curve.</li>
</ul><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">If you're currently running SMS campaigns, which platform have you found most effective, and why? Any wins or challenges others should know about?</p>

##### Post Metadata
- Posted at: about 1 year ago
- Author title: SEO Specialist at G2 | AEO &amp;amp; LLM Visibility | Programmatic SEO | B2B SaaS Organic Growth
- Net upvotes: 2


## Comments
### Comment 1

&lt;p&gt;For teams using Klaviyo, does the SMS side feel just as powerful as its email tools, or does it fall short when managing standalone text campaigns?&lt;/p&gt;

##### Comment Metadata
- Posted at: about 1 year ago
- Author title: SEO Specialist at G2 | AEO &amp;amp; LLM Visibility | Programmatic SEO | B2B SaaS Organic Growth





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