Certain Reviews & Product Details

Certain is an enterprise Event Management platform designed to assist data-driven marketing professionals in enhancing revenue generation through the creation of engaging and personalized attendee experiences at scale. This platform caters to organizations looking to optimize their event strategies by leveraging data to inform decision-making and improve overall event effectiveness. The target audience for Certain includes marketing teams, event planners, and organizations that host a variety of events, whether in-person, virtual, or hybrid. These professionals seek to create memorable experiences for attendees while also ensuring that events contribute positively to their bottom line. Certain addresses these needs by offering a comprehensive suite of tools that facilitate the planning, execution, and analysis of events, allowing users to focus on delivering value to their attendees. A key feature of Certain is its real-time event data engine, which captures high-intent data from all global events. This capability enables organizations to gain insights into attendee behavior and preferences, which can be used to tailor experiences and improve engagement. Additionally, Certain's two-way integration with marketing automation platforms ensures that data flows seamlessly between systems, allowing for more effective follow-up and nurturing of leads generated from events. This integration is crucial for maximizing return on investment (ROI) as it enables organizations to track the impact of their events on overall marketing efforts. Certain stands out in the Event Management category by offering a robust set of features that prioritize data-driven decision-making. The platform not only captures data but also transforms it into actionable insights that can inform future event strategies. By providing a comprehensive view of attendee interactions and intent, Certain empowers organizations to make informed choices that enhance the overall event experience. This focus on personalization and engagement, combined with powerful analytics capabilities, positions Certain as a valuable tool for organizations aiming to elevate their event marketing efforts. Overall, Certain provides a sophisticated solution for enterprises looking to harness the power of data in their event management processes. By facilitating personalized attendee experiences and offering deep insights into event performance, Certain helps organizations drive greater revenue and achieve their marketing objectives effectively.

Product Website

Seller

Certain

Languages Supported

German, English, French, Italian, Spanish

Product Description

Certain is the event technology partner for organizations looking to turn exceptional attendee experiences into pipeline and revenue. Powered by AI and built for scale, Certain manages events, captures real-time engagement, and transforms attendee experiences into buying signals — helping event professionals team up with marketers to identify intent, personalize outreach, and accelerate sales. With seamless data orchestration, turnkey intelligence, and enterprise-grade security, Certain ensures every event drives measurable business impact.

Overview by

Zara Arsala

Discussions

Certain Community

Value at a Glance

Averages based on real user reviews.

Time to Implement

3 months

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Certain Integrations

(9)

Verified by Certain

Certain Media

With Certain, events go beyond logistics. Our enterprise-grade platform helps you orchestrate seamless attendee journeys, personalize every interaction with AI, and connect engagement data to sales and marketing. From intimate roundtables to global conferences, bring your brand to life across...

Easily check-in attendees with simple swipe.

Certain Touchpoint is an Event Mobile App that delivers personalized event experiences at any scale. From tailored agendas to smart content and meeting suggestions, every interaction becomes a chance to understand attendees better and drive results.

Certain Event Advisor monitors each attendee’s profile, goals, interests, and in-event behavior to recommend the sessions, exhibits, and networking opportunities that matter most. With one click, overwhelming event agendas are turned into clear, high-impact event journeys.

Certain Demo - Signal Data Orchestration

Unleash the power of your event data. Move your event data anywhere, anytime throughout your technology stack with the industry's first real-time event data platform. With two-way integration into marketing automation platforms, Certain seamlessly captures high-intent data across all global e...

Use your event data to improve ROI across all your events. Get high intent data to make better decisions.

An overview of Certain Event Management solutions to manage and optimize events, deliver personalized attendee experiences at scale, and drive measurable pipeline and outcomes from your event programs.

Certain Touchpoint – An event mobile app that drives engagement, delights attendees, and turns every interaction into insight and measurable outcomes.

Certain Event Advisor – Uses AI-native Session Advisor to guide attendees with smart, personalized session recommendations.

Discover how Certain Touchpoint helped a leading hearing aid manufacturer take their attendee engagement to the next level.

Official Downloads

(4)

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Datasheet: Certain Buying Signals Solution

Certain Reviews (110)

G2 reviews are authentic and verified.

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Christina R.

President and CCO

Small-Business (50 or fewer emp.)

5/5/2021

"Certain Platform Review"

4.5/5

What do you like best about Certain?

The system is very robust and flexible, allowing us to create sites and reg forms that fit a variety of client requirements. Review collected by and hosted on G2.com.

What do you dislike about Certain?

While I like Touchpoint as a mobile app in general, I wish it felt more natively integrated with the main Certain Platform. Review collected by and hosted on G2.com.

Recommendations to others considering Certain:

Certain's flexibility allows for a wide range of uses from large conferences to smaller, recurring events to everything in between. Review collected by and hosted on G2.com.

What problems is Certain solving and how is that benefiting you?

Certain allows our company to offer registration and event technology solutions to our clients, including custom microsites, registration forms, mobile apps, badging, etc. Review collected by and hosted on G2.com.

Mahon H.

Clinical Operations Coordinator

Small-Business (50 or fewer emp.)

2/22/2022

"Certain Is Amazing and easy to use!"

5/5

What do you like best about Certain?

Ease of use, quick access to tech support, friendliness of staff, fantastic product and a great way to share information about our conferences. Review collected by and hosted on G2.com.

What do you dislike about Certain?

I sometimes have to find workarounds to what I need the website to do, but the support staff are always quick to reply and steer me in the right direction or offer up a better solution! Review collected by and hosted on G2.com.

Christina T.

General Manager / Share Holder

Small-Business (50 or fewer emp.)

10/12/2025

"The best solution out there!"

5/5

What do you like best about Certain?

Certain is totally customizable. We have a variety of clients and they all have different registration and data needs. Review collected by and hosted on G2.com.

What do you dislike about Certain?

Twenty four hour service would be really helpful. We have urgent needs at night and weekends and there is no one there to help. Review collected by and hosted on G2.com.

Baterdene S.

IT Consultant

Enterprise (> 1000 emp.)

3/6/2025

"The most comprehensive event management system out there!"

4.5/5

What do you like best about Certain?

The most valuable aspect of Certain Event Management is its extensive range of modules and suites, covering nearly all aspects of event planning and execution. One of its biggest advantages is the limitless content customization, along with seamlessly integrated modules that enhance the platform’s cohesion. Additionally, its customer service stands out—responses are virtually instant, unlike many other platforms where you often have to wait an entire business day for a reply. Review collected by and hosted on G2.com.

What do you dislike about Certain?

Sure, nothing is perfect. Since it's a large platform, the learning curve can be quite steep. Some interfaces are not very intuitive, and it took me a while to fully grasp how everything fits together. Review collected by and hosted on G2.com.

What problems is Certain solving and how is that benefiting you?

Certain Event Management streamlines event planning by offering integrated modules for registration, attendee engagement, and data analytics. This saves time, enhances customization, and ensures a seamless event experience. Its quick customer support also minimizes delays, making event management more efficient. Review collected by and hosted on G2.com.

Brandon H.

Operations Coordinator for Academic Residencies

Mid-Market (51-1000 emp.)

3/5/2025

"Certain Events has made managing my university events so much smoother"

4.5/5

What do you like best about Certain?

I find Certain Event Management to be highly effective for sending mass event notifications and emails, managing multiple attendees within a single platform, and customizing each event with unique protocols and settings. Certain streamlines the process of managing multiple events, making it seamless and stress-free. It's a service I use almost daily. Review collected by and hosted on G2.com.

What do you dislike about Certain?

Certain offers a wide range of features, some of which I may not yet be familiar with, potentially limiting my ability to fully leverage the platform. Exploring its full capabilities could enhance efficiency and maximize its benefits for event management in conjunction with other Apps and Services I may be using. Review collected by and hosted on G2.com.

Verified User in Non-Profit Organization Management

Mid-Market (51-1000 emp.)

10/30/2025

"Outstanding Customer Support Makes All the Difference"

4.5/5

What do you like best about Certain?

Customer Support is top notch from our CSM to tech support, they go all out to find the answers to any problems and work tirelessly to offer solutions. Review collected by and hosted on G2.com.

What do you dislike about Certain?

I feel like the workflow on how to build an event is not intuitive. Review collected by and hosted on G2.com.

Phil m.

Director of Operations

Small-Business (50 or fewer emp.)

6/1/2024

"The most robust platform"

5/5

What do you like best about Certain?

Flexibility. It can pretty much do anything you need it to, if you know how. It can be pretty easy to implement and very easy to copy and repurpose events once you have a template built.

I use mainly for corporate events, but have a couple where payments are taken and the process is seamless. No fees from Certain, no fees from me as a planner. All you have to do is set up the gateway and the client has their money instantly someone registers. Financial reports are phenomenal and processing registrations and refunds onsite is a snap.

I also integrate Certain with my on-demand badge printing software and it's amazing. You can print a badge from the software seconds after someone registers.

Support is always timely and urgent requests do get flagged and actioned over the weekend.

I spend almost all day, every day in Certain and it very rarely frustrates me. I take pride in coming up with new ways to make the registration process easier for my clients, attendees, and of course, myself.

I also have clients that use the platform under my license. I build their events and they manage the day to day running. Review collected by and hosted on G2.com.

What do you dislike about Certain?

API is not supported, just documentation. Templates are clunky and a little restrictive. Review collected by and hosted on G2.com.

Verified User in Higher Education

Small-Business (50 or fewer emp.)

3/7/2025

"Event Management Capable of Flexibility and Nuance"

4/5

What do you like best about Certain?

Certain Event Management is highly customizable, and able to meet a wide variety of needs. Our organization hosts several small events throughout the year, in-person, online, and everything in between. The variety of tools available allows us to customize each registration according to that event's needs. Review collected by and hosted on G2.com.

What do you dislike about Certain?

Certain Event Management can be a bit daunting to tackle because of the sheer number of options. The high level of customizability can be a bit of a double-edged sword--if your sense of the back-end structure of your events is shaky, it's easy to get a bit lost in the weeds. Review collected by and hosted on G2.com.

Michael E.

Executive Director

Small-Business (50 or fewer emp.)

3/4/2025

"Does Not Have To Be Too Complicated"

5/5

What do you like best about Certain?

Ease of creating custom reports; Ability to copy prior event; Inventory management system; e-mail template that is not caught in spam folders. Seamless payment processing. Review collected by and hosted on G2.com.

What do you dislike about Certain?

Wish there was an easier way to implement a credit card usage fee. Would love if they would integrate to ACH as well (or maybe they do and I am behind). Review collected by and hosted on G2.com.

Response from Zara Arsala of Certain

edit

Thank you for sharing your positive experiences with our custom reports and seamless payment processing. We understand your concerns about implementing credit card usage fees and integrating with ACH, and we'll explore options for addressing these in the future.

Amber T.

CEO

Small-Business (50 or fewer emp.)

10/16/2024

"Works for our needs"

4.5/5

What do you like best about Certain?

Certain has allowed us to take our registration form and customize it depending on what class we are offering. I find it easy to use for both our students and staff. I was very resistant on moving to a database that lived in the cloud, but have had no issues with breech of information. We have used Certain for several years and their customer service/support is responsive. Review collected by and hosted on G2.com.

What do you dislike about Certain?

What I don't like about the database is we were not able to merge our existing database of students with the new. Since Certain deletes user information after a certain about of time, we no longer have access to that's students’ information.

We have had a couple of issues with the look of forms that support has not been able to resolve for us, but we can still generate them. Review collected by and hosted on G2.com.