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Compare Motion Software and Smartly 
Featured Products
At a Glance
Market Segments
Mid-Market (52.1% of reviews)
Mid-Market (51.4% of reviews)
Entry-Level Pricing
No pricing available
% Fee of Media Spend
Motion
Star Rating
(111)4.5 out of 5
Market Segments
Mid-Market (52.1% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about MotionSmartly
Star Rating
(468)4.4 out of 5
Market Segments
Mid-Market (51.4% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
% Fee of Media Spend
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Smartly excels in customer support, with users highlighting the "beneficial and resourceful support" they receive, making it a strong choice for those who value assistance during their campaigns.
- Users say that Motion stands out for its ability to quickly surface creative insights, allowing for efficient analysis of performance metrics alongside creative elements, which can significantly enhance decision-making processes.
- According to verified reviews, Smartly is praised for its ease of use and deployment, with one user mentioning how it saves time when uploading multiple creatives to platforms like Facebook, making it ideal for businesses with high-volume advertising needs.
- Reviewers mention that Motion's interface allows for seamless review of ad creatives alongside key performance indicators, which simplifies the analysis process and reduces the need to switch between different platforms or spreadsheets.
- G2 reviewers highlight that while Smartly has a strong offering in ad templates and automated ad creation, Motion's features in these areas are perceived as less robust, indicating a potential area for improvement for users focused on creative production.
- Users report that Motion's setup process is notably easier, with a score reflecting its user-friendly onboarding experience, which can be a significant advantage for teams looking to get started quickly without extensive training.
Pricing
Entry-Level Pricing
Motion
No pricing availableSmartly
Self-Serve + Support
% Fee
of Media Spend
The fee percentage calculation shall be based on the Customer’s Advertising Spend in Customer’s Ad Account(s) connected to the Smartly.io platform as converted daily to EUR by Smartly.io.
- Full access to the platform.
- Your CSM serves as your strategic advisor, your very own secret weapon in all things social.
- We train your performance & creative teams to use Smartly.io effectively.
Free Trial
Motion
No trial information availableSmartly
No trial information availableRatings
Meets Requirements
8.6
44
8.5
385
Ease of Use
8.6
44
8.3
387
Ease of Setup
9.0
34
8.3
178
Ease of Admin
9.3
12
8.3
178
Quality of Support
9.0
38
9.3
380
Has the product been a good partner in doing business?
9.2
11
8.9
176
Product Direction (% positive)
9.5
44
8.6
381
Features by Category
Authoring Tools
6.5
11
8.5
57
5.6
9
7.8
24
6.8
11
8.5
56
4.8
9
8.2
32
Agentic AI - Creative Management Platforms
7.6
12
Not enough data
7.9
7
Not enough data
5.7
9
Not enough data
7.5
8
Not enough data
7.5
10
Not enough data
8.9
17
Not enough data
Testing Tools
7.1
12
8.7
45
8.0
15
8.8
54
Publishing Tools
6.7
10
Feature Not Available
6.5
9
Feature Not Available
7.3
11
8.9
56
Platform Interoperability
Not enough data
8.8
20
Video Functionality
Not enough data
8.4
68
Agentic AI - Video Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
8.2
320
Not enough data
8.5
317
Not enough data
Feature Not Available
Not enough data
7.8
284
Not enough data
7.7
238
Not enough data
8.2
204
Not enough data
8.0
161
Not enough data
8.1
211
Not enough data
8.2
273
Not enough data
8.5
296
Not enough data
8.3
193
Not enough data
7.9
141
Not enough data
8.2
151
Targeting
Not enough data
8.8
312
Not enough data
8.9
293
Not enough data
8.9
288
Not enough data
Feature Not Available
Platform
Not enough data
8.3
221
Not enough data
8.4
273
Not enough data
8.3
291
Not enough data
8.3
311
Not enough data
8.5
261
Not enough data
8.3
279
Not enough data
8.4
258
Not enough data
8.6
223
Not enough data
8.2
274
Platform Interoperability
Not enough data
8.2(won by default)
27
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
8.7(won by default)
286
Campaign Management
Not enough data
8.2(won by default)
320
Not enough data
8.5(won by default)
317
Not enough data
Feature Not Available
Not enough data
7.8(won by default)
284
Not enough data
7.7(won by default)
238
Not enough data
8.2(won by default)
204
Not enough data
8.0(won by default)
161
Not enough data
8.1(won by default)
211
Not enough data
8.2(won by default)
273
Not enough data
8.5(won by default)
296
Not enough data
8.3(won by default)
193
Not enough data
7.9(won by default)
141
Not enough data
8.2(won by default)
151
Targeting
Not enough data
8.8(won by default)
312
Not enough data
8.9(won by default)
293
Not enough data
8.9(won by default)
288
Not enough data
Feature Not Available
Platform
Not enough data
8.3(won by default)
221
Not enough data
8.4(won by default)
273
Not enough data
8.3(won by default)
291
Not enough data
8.3(won by default)
311
Not enough data
8.5(won by default)
261
Not enough data
8.3(won by default)
279
Not enough data
8.4(won by default)
258
Not enough data
8.6(won by default)
223
Not enough data
8.2(won by default)
274
Categories
Categories
Shared Categories
Motion and Smartly are categorized as Creative Management Platforms
Unique Categories
Motion has no unique categories
Smartly is categorized as Video Advertising and Social Media Advertising
Reviews
Reviewers' Company Size
Motion
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Smartly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
35.4%
Retail
8.3%
Consumer Goods
8.3%
Leisure, Travel & Tourism
6.3%
Health, Wellness and Fitness
6.3%
Other
35.4%
Marketing and Advertising
18.1%
Retail
13.1%
Leisure, Travel & Tourism
8.2%
Apparel & Fashion
7.3%
Food & Beverages
5.6%
Other
47.7%
Discussions
Motion has no discussions with answers
What is your favorite feature of Smartly? How are you utilizing it to drop your CPA?
1 Comment
AM
I think the dinamyc ads through image templates are a powerful feature but requires a lot of work.
If you want something quick, I suggest you to try these...Read more
Would you add the option of creating reach and frequency campaigns?
1 Comment
AM
I think it is not available since Smartly is focus on performance.
R&F campaigns reserves inventory paying a fixed CPM but I guess you can create this kind...Read more
what is the best use-case of smartly you have seen in the industry?
1 Comment
JC
There are so many great use cases of our platform that it is hard to pick just one as the best! But being able to customize, personalize, and localize...Read more
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