# What is your favorite feature of Smartly? How are you utilizing it to drop your CPA?

I'd like to know what you find to be the most valuable feature. For most I've heard its the creative aspect, the automated ads feature. However, for us it's been difficult to make ads that convert for rugs using their creative suite.

##### Post Metadata
- Posted at: about 7 years ago
- Author title: Ecommerce Growth || Paid Social at RUGGABLE®
- Net upvotes: 1


## Comments
### Comment 1

I think the dinamyc ads through image templates are a powerful feature but requires a lot of work.
If you want something quick, I suggest you to try these features:
- Predictive Budget Allocation
- Connect with Google Analytics to use his goals as campaign objetive
- Predictive Creative Optimization
- Lookalike Expansion

##### Comment Metadata
- Posted at: about 7 years ago
- Author title: Paid Consultant




## Related Product
[Smartly](https://www.g2.com/products/smartly/reviews)

## Related Category
[Social Media Advertising](https://www.g2.com/categories/social-media-advertising)

## Related discussions
- [How well does Trello scale into a larger team?](https://www.g2.com/discussions/1-how-well-does-trello-scale-into-a-larger-team)
  - Posted at: over 13 years ago
  - Comments: 6
- [Can we please add a new section](https://www.g2.com/discussions/2-can-we-please-add-a-new-section)
  - Posted at: over 13 years ago
  - Comments: 0
- [Quantifiable benefits from implementing your CRM](https://www.g2.com/discussions/quantifiable-benefits-from-implementing-your-crm)
  - Posted at: about 13 years ago
  - Comments: 4