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At a Glance
Market Segments
Mid-Market (51.0% of reviews)
Small-Business (62.6% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Marin Software
Star Rating
(453)3.8 out of 5
Market Segments
Mid-Market (51.0% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Marin SoftwareStackAdapt
Star Rating
(829)4.7 out of 5
Market Segments
Small-Business (62.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about StackAdaptSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Marin Software's Campaign Management features, such as Ad Creation and Editing and Ad and Landing Page Scheduling, are less intuitive compared to StackAdapt, which excels in these areas with a higher ease of use rating.
- Reviewers mention that StackAdapt's Quality of Support is exceptional, with a score of 9.9, while Marin Software's support is rated at 7.7, indicating a significant gap in user satisfaction regarding assistance and responsiveness.
- G2 users highlight that StackAdapt's Advanced Targeting Options and Geo-Targeting capabilities are superior, providing more precise audience segmentation compared to Marin Software, which received lower ratings in these functionalities.
- Users on G2 report that Marin Software struggles with Offline Capabilities, scoring only 6.0, while StackAdapt offers robust offline features, making it a better choice for campaigns that require flexibility in execution.
- Reviewers say that StackAdapt's Campaign Optimization tools, including Budget Pacing and Creative Optimization, are highly effective, leading to better performance outcomes, whereas Marin Software's tools in this area are perceived as less effective.
- Users report that StackAdapt's Mobile Functionality is notably advanced, with features like In-App Ads and Mobile Rich Media Capabilities receiving high praise, while Marin Software's mobile offerings are seen as lacking in comparison.
Pricing
Entry-Level Pricing
Marin Software
No pricing availableStackAdapt
No pricing availableFree Trial
Marin Software
No trial information availableStackAdapt
No trial information availableRatings
Meets Requirements
7.6
419
9.4
726
Ease of Use
7.6
419
9.1
713
Ease of Setup
7.1
246
9.2
582
Ease of Admin
7.8
251
9.2
541
Quality of Support
7.7
412
9.9
719
Has the product been a good partner in doing business?
8.0
250
9.8
553
Product Direction (% positive)
6.9
415
9.7
697
Features by Category
Channel Functionality
7.3
91
9.3
389
Platform Interoperability
Not enough data
8.7
257
Agentic AI - Display Advertising
Not enough data
8.1
40
Not enough data
8.4
39
Not enough data
8.6
39
Not enough data
8.5
39
Not enough data
8.4
39
Not enough data
8.5
39
Campaign Management
8.0
169
9.0
477
|
Verified
8.3
167
8.9
477
|
Verified
7.9
147
9.1
466
|
Verified
8.1
163
8.5
401
|
Verified
8.1
155
8.6
398
|
Verified
Feature Not Available
9.1
443
|
Verified
7.9
95
9.0
417
|
Verified
8.0
114
9.2
436
|
Verified
8.1
142
9.3
469
|
Verified
7.6
144
8.9
450
|
Verified
7.4
89
9.0
392
|
Verified
7.7
47
8.9
364
|
Verified
7.7
52
8.9
352
|
Verified
Targeting
8.0
135
9.4
477
|
Verified
7.9
121
9.3
462
|
Verified
7.6
136
9.2
464
|
Verified
7.6
113
9.3
456
|
Verified
Platform
7.9
131
8.7
387
|
Verified
8.4
152
8.7
446
|
Verified
8.6
154
9.2
444
8.1
155
9.3
464
|
Verified
8.4
136
9.2
398
|
Verified
7.9
143
8.9
406
|
Verified
8.2
140
8.9
397
|
Verified
8.2
112
8.9
354
|
Verified
8.1
145
8.7
397
|
Verified
Campaign Management & Optimization
8.2
326
Not enough data
8.0
321
Not enough data
7.3
310
Not enough data
7.6
253
Not enough data
6.8
207
Not enough data
7.8
293
Not enough data
7.3
272
Not enough data
6.0
179
Not enough data
6.3
291
Not enough data
7.3
173
Not enough data
7.7
304
Not enough data
Analytics & Administration
7.9
311
Not enough data
7.5
261
Not enough data
8.2
326
Not enough data
Platform
7.6
235
Not enough data
7.6
302
Not enough data
7.6
299
Not enough data
8.3
308
Not enough data
7.5
329
Not enough data
8.1
283
Not enough data
7.7
283
Not enough data
7.9
214
Not enough data
Platform Interoperability
Not enough data
Not enough data
Mobile Functionality
7.5
87
Not enough data
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.0
169
9.0
477
|
Verified
8.3
167
8.9
477
|
Verified
7.9
147
9.1
466
|
Verified
8.1
163
8.5
401
|
Verified
8.1
155
8.6
398
|
Verified
Feature Not Available
9.1
443
|
Verified
7.9
95
9.0
417
|
Verified
8.0
114
9.2
436
|
Verified
8.1
142
9.3
469
|
Verified
7.6
144
8.9
450
|
Verified
7.4
89
9.0
392
|
Verified
7.7
47
8.9
364
|
Verified
7.7
52
8.9
352
|
Verified
Targeting
8.0
135
9.4
477
|
Verified
7.9
121
9.3
462
|
Verified
7.6
136
9.2
464
|
Verified
7.6
113
9.3
456
|
Verified
Mobile
8.0
91
Not enough data
7.7
47
8.9
364
|
Verified
7.7
52
8.9
352
|
Verified
Platform
7.9
131
8.7
387
|
Verified
8.4
152
8.7
446
|
Verified
8.6
154
9.2
444
8.1
155
9.3
464
|
Verified
8.4
136
9.2
398
|
Verified
7.9
143
8.9
406
|
Verified
8.2
140
8.9
397
|
Verified
8.2
112
8.9
354
|
Verified
8.1
145
8.7
397
|
Verified
Platform Interoperability
Not enough data
8.7
198
Video Functionality
Not enough data
9.2
375
Agentic AI - Video Advertising
Not enough data
8.5
26
Not enough data
8.6
26
Not enough data
8.5
26
Not enough data
8.7
26
Not enough data
8.4
26
Not enough data
8.5
26
Campaign Management
8.0
169
9.0
477
|
Verified
8.3
167
8.9
477
|
Verified
7.9
147
9.1
466
|
Verified
8.1
163
8.5
401
|
Verified
8.1
155
8.6
398
|
Verified
Feature Not Available
9.1
443
|
Verified
7.9
95
9.0
417
|
Verified
8.0
114
9.2
436
|
Verified
8.1
142
9.3
469
|
Verified
7.6
144
8.9
450
|
Verified
7.4
89
9.0
392
|
Verified
7.7
47
8.9
364
|
Verified
7.7
52
8.9
352
|
Verified
Targeting
8.0
135
9.4
477
|
Verified
7.9
121
9.3
462
|
Verified
7.6
136
9.2
464
|
Verified
7.6
113
9.3
456
|
Verified
Platform
7.9
131
8.7
387
|
Verified
8.4
152
8.7
446
|
Verified
8.6
154
9.2
444
8.1
155
9.3
464
|
Verified
8.4
136
9.2
398
|
Verified
7.9
143
8.9
406
|
Verified
8.2
140
8.9
397
|
Verified
8.2
112
8.9
354
|
Verified
8.1
145
8.7
397
|
Verified
Platform Interoperability
Not enough data
Not enough data
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
7.0(won by default)
68
Not enough data
Campaign Management
8.0
169
9.0(won by 1.0)
477
|
Verified
8.3
167
8.9(won by 0.6)
477
|
Verified
7.9
147
9.1(won by 1.2)
466
|
Verified
8.1
163
8.5(won by 0.4)
401
|
Verified
8.1
155
8.6(won by 0.5)
398
|
Verified
Feature Not Available
9.1(won by default)
443
|
Verified
7.9
95
9.0(won by 1.1)
417
|
Verified
8.0
114
9.2(won by 1.2)
436
|
Verified
8.1
142
9.3(won by 1.2)
469
|
Verified
7.6
144
8.9(won by 1.3)
450
|
Verified
7.4
89
9.0(won by 1.6)
392
|
Verified
7.7
47
8.9(won by 1.2)
364
|
Verified
7.7
52
8.9(won by 1.2)
352
|
Verified
Targeting
8.0
135
9.4(won by 1.4)
477
|
Verified
7.9
121
9.3(won by 1.4)
462
|
Verified
7.6
136
9.2(won by 1.6)
464
|
Verified
7.6
113
9.3(won by 1.7)
456
|
Verified
Platform
7.9
131
8.7(won by 0.8)
387
|
Verified
8.4
152
8.7(won by 0.3)
446
|
Verified
8.6
154
9.2(won by 0.6)
444
8.1
155
9.3(won by 1.2)
464
|
Verified
8.4
136
9.2(won by 0.8)
398
|
Verified
7.9
143
8.9(won by 1.0)
406
|
Verified
8.2
140
8.9(won by 0.7)
397
|
Verified
8.2
112
8.9(won by 0.7)
354
|
Verified
8.1
145
8.7(won by 0.6)
397
|
Verified
Platform Basics
Not enough data
9.7
24
Not enough data
9.6
24
Not enough data
9.5
24
Not enough data
9.8
24
Platform Reporting
Not enough data
9.3
24
Not enough data
8.9
24
Not enough data
8.5
23
Not enough data
8.3
23
Agentic AI - Digital Audio Advertising
Not enough data
8.4
16
Not enough data
8.6
16
Not enough data
8.4
16
Not enough data
8.9
16
Not enough data
8.3
16
Not enough data
8.5
16
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Retail Media Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Demand Side Platforms
Not enough data
9.4
233
Agentic AI - Demand Side Platform (DSP)
Not enough data
8.5
35
Not enough data
8.5
37
Not enough data
8.6
37
Not enough data
8.8
37
Not enough data
8.4
37
Not enough data
8.5
37
Campaign Management
8.0
169
9.0
477
|
Verified
8.3
167
8.9
477
|
Verified
7.9
147
9.1
466
|
Verified
8.1
163
8.5
401
|
Verified
8.1
155
8.6
398
|
Verified
Feature Not Available
9.1
443
|
Verified
7.9
95
9.0
417
|
Verified
8.0
114
9.2
436
|
Verified
8.1
142
9.3
469
|
Verified
7.6
144
8.9
450
|
Verified
7.4
89
9.0
392
|
Verified
7.7
47
8.9
364
|
Verified
7.7
52
8.9
352
|
Verified
Targeting
8.0
135
9.4
477
|
Verified
7.9
121
9.3
462
|
Verified
7.6
136
9.2
464
|
Verified
7.6
113
9.3
456
|
Verified
Demand Side Platforms
Not enough data
9.0
369
|
Verified
Not enough data
8.9
359
|
Verified
Not enough data
9.2
369
|
Verified
Platform
7.9
131
8.7
387
|
Verified
8.4
152
8.7
446
|
Verified
8.6
154
9.2
444
8.1
155
9.3
464
|
Verified
8.4
136
9.2
398
|
Verified
7.9
143
8.9
406
|
Verified
8.2
140
8.9
397
|
Verified
8.2
112
8.9
354
|
Verified
8.1
145
8.7
397
|
Verified
Platform - Connected TV (CTV) Advertising Platforms
Not enough data
9.5
36
Not enough data
9.4
36
Not enough data
9.6
36
Not enough data
9.4
36
Campaign Management - Connected TV (CTV) Advertising Platforms
Not enough data
9.4
36
Not enough data
9.5
36
Agentic AI - Connected TV (CTV) Advertising Platforms
Not enough data
8.5
21
Not enough data
8.5
21
Not enough data
8.5
21
Not enough data
8.7
21
Not enough data
8.4
21
Not enough data
8.5
21
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
Not enough data
8.3
22
Not enough data
8.3
22
Not enough data
8.5
22
Not enough data
8.5
22
Not enough data
8.2
22
Not enough data
8.3
22
Categories
Categories
Shared Categories
Marin Software and StackAdapt are categorized as Cross-Channel Advertising and Display Advertising
Unique Categories
Marin Software is categorized as Retail Media Advertising Platforms, Social Media Advertising, Mobile Advertising, and Paid Search Advertising
StackAdapt is categorized as Native Advertising, Demand Side Platform (DSP), Video Advertising, Connected TV (CTV) Advertising Platforms, and Digital Audio Advertising
Reviews
Reviewers' Company Size
Marin Software
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
StackAdapt
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
51.0%
Internet
7.3%
Retail
7.0%
Financial Services
4.8%
Information Technology and Services
2.5%
Other
27.4%
Marketing and Advertising
57.9%
Financial Services
2.7%
Online Media
2.4%
Health, Wellness and Fitness
2.3%
Retail
2.1%
Other
32.5%
Alternatives
Discussions
Marin Software has no discussions with answers
How is StackAdapt different from other DSPs?
1 Comment
Official Response from StackAdapt
StackAdapt is not just an advertising platform, the software aims to solve brands’ biggest pain point – customer acquisition. In today’s saturated market,...Read more
Is the StackAdapt platform difficult to use?
1 Comment
Official Response from StackAdapt
No. The StackAdapt platform is known for usability. In addition to its intuitive user experience, they have a sophisticated onboarding process where your...Read more
How does StackAdapt fight fraud?
1 Comment
Official Response from StackAdapt
StackAdapt has four main methods of preventing ad fraud: 1) They block IP addresses of known server and web hosting providers that send non-human traffic; 2)...Read more
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