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Compare Marin Software and Similarweb 
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At a Glance
Market Segments
Mid-Market (51.0% of reviews)
Mid-Market (42.3% of reviews)
Entry-Level Pricing
No pricing available
Free Trial
Marin Software
Star Rating
(453)3.8 out of 5
Market Segments
Mid-Market (51.0% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Marin SoftwareSimilarweb
Star Rating
(1,008)4.5 out of 5
Market Segments
Mid-Market (42.3% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial
Free Trial is available
Browse all 5 pricing plansMarin Software vs Similarweb
When assessing the two solutions, reviewers found Similarweb easier to use, set up, and administer. Reviewers also preferred doing business with Similarweb overall.
- Reviewers felt that Similarweb meets the needs of their business better than Marin Software.
- When comparing quality of ongoing product support, reviewers felt that Similarweb is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Similarweb over Marin Software.
Pricing
Entry-Level Pricing
Marin Software
No pricing availableSimilarweb
Free trial
Free Trial
Ideal for Individual marketers who want to have basic data about their competitors.
- Basic Traffic Overview
Free Trial
Marin Software
No trial information availableSimilarweb
Free Trial is available
Ratings
Meets Requirements
7.6
419
8.5
826
Ease of Use
7.6
419
8.6
834
Ease of Setup
7.1
246
8.7
337
Ease of Admin
7.8
251
8.6
268
Quality of Support
7.7
412
8.7
734
Has the product been a good partner in doing business?
8.0
250
8.7
273
Product Direction (% positive)
6.9
415
8.9
788
Features by Category
Channel Functionality
7.3
91
Not enough data
Platform Interoperability
Not enough data
Not enough data
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.0
169
Not enough data
8.3
167
Not enough data
7.9
147
Not enough data
8.1
163
Not enough data
8.1
155
Not enough data
Feature Not Available
Not enough data
7.9
95
Not enough data
8.0
114
Not enough data
8.1
142
Not enough data
7.6
144
Not enough data
7.4
89
Not enough data
7.7
47
Not enough data
7.7
52
Not enough data
Targeting
8.0
135
Not enough data
7.9
121
Not enough data
7.6
136
Not enough data
7.6
113
Not enough data
Platform
7.9
131
Not enough data
8.4
152
Not enough data
8.6
154
Not enough data
8.1
155
Not enough data
8.4
136
Not enough data
7.9
143
Not enough data
8.2
140
Not enough data
8.2
112
Not enough data
8.1
145
Not enough data
Campaign Management & Optimization
8.2
326
Not enough data
8.0
321
Not enough data
7.3
310
Not enough data
7.6
253
Not enough data
6.8
207
Not enough data
7.8
293
Not enough data
7.3
272
Not enough data
6.0
179
Not enough data
6.3
291
Not enough data
7.3
173
Not enough data
7.7
304
Not enough data
Analytics & Administration
7.9
311
Not enough data
7.5
261
Not enough data
8.2
326
Not enough data
Platform
7.6
235
Not enough data
7.6
302
Not enough data
7.6
299
Not enough data
8.3
308
Not enough data
7.5
329
Not enough data
8.1
283
Not enough data
7.7
283
Not enough data
7.9
214
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.3
472
Not enough data
8.4
234
Agentic AI - Competitive Intelligence
Not enough data
7.6
22
Platform Data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
499
Platform Content
Not enough data
Feature Not Available
Platform Reporting
Not enough data
8.2
504
Not enough data
8.4
505
SEO Auditing & Monitoring
Not enough data
7.6
53
Not enough data
8.1
54
Not enough data
8.1
136
Not enough data
7.4
48
Agentic AI - SEO Tools
Not enough data
7.7
11
Not enough data
8.2
11
Not enough data
8.3
11
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.6
11
SEO Content & Rankings
Not enough data
7.6
137
Not enough data
8.5
192
Not enough data
8.2
157
Not enough data
7.9
144
Not enough data
8.2
148
SEO Reporting
Not enough data
9.0
194
Not enough data
8.7
175
Not enough data
8.3
163
Not enough data
Feature Not Available
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Platform Interoperability
Not enough data
Not enough data
Mobile Functionality
7.5
87
Not enough data
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.0
169
Not enough data
8.3
167
Not enough data
7.9
147
Not enough data
8.1
163
Not enough data
8.1
155
Not enough data
Feature Not Available
Not enough data
7.9
95
Not enough data
8.0
114
Not enough data
8.1
142
Not enough data
7.6
144
Not enough data
7.4
89
Not enough data
7.7
47
Not enough data
7.7
52
Not enough data
Targeting
8.0
135
Not enough data
7.9
121
Not enough data
7.6
136
Not enough data
7.6
113
Not enough data
Mobile
8.0
91
Not enough data
7.7
47
Not enough data
7.7
52
Not enough data
Platform
7.9
131
Not enough data
8.4
152
Not enough data
8.6
154
Not enough data
8.1
155
Not enough data
8.4
136
Not enough data
7.9
143
Not enough data
8.2
140
Not enough data
8.2
112
Not enough data
8.1
145
Not enough data
Platform Interoperability
Not enough data
Not enough data
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
7.0(won by default)
68
Not enough data
Campaign Management
8.0(won by default)
169
Not enough data
8.3(won by default)
167
Not enough data
7.9(won by default)
147
Not enough data
8.1(won by default)
163
Not enough data
8.1(won by default)
155
Not enough data
Feature Not Available
Not enough data
7.9(won by default)
95
Not enough data
8.0(won by default)
114
Not enough data
8.1(won by default)
142
Not enough data
7.6(won by default)
144
Not enough data
7.4(won by default)
89
Not enough data
7.7(won by default)
47
Not enough data
7.7(won by default)
52
Not enough data
Targeting
8.0(won by default)
135
Not enough data
7.9(won by default)
121
Not enough data
7.6(won by default)
136
Not enough data
7.6(won by default)
113
Not enough data
Platform
7.9(won by default)
131
Not enough data
8.4(won by default)
152
Not enough data
8.6(won by default)
154
Not enough data
8.1(won by default)
155
Not enough data
8.4(won by default)
136
Not enough data
7.9(won by default)
143
Not enough data
8.2(won by default)
140
Not enough data
8.2(won by default)
112
Not enough data
8.1(won by default)
145
Not enough data
Data collection
Not enough data
7.2
270
Not enough data
Feature Not Available
Not enough data
7.8
343
|
Verified
Not enough data
Feature Not Available
Not enough data
7.8
337
|
Verified
Segment Trending
Not enough data
8.4
445
|
Verified
Not enough data
7.5
377
Not enough data
8.3
418
|
Verified
Not enough data
Feature Not Available
Analysis
Not enough data
8.3
419
Not enough data
8.4
444
|
Verified
Not enough data
7.7
325
|
Verified
Platform
Not enough data
8.5
455
|
Verified
Not enough data
8.3
390
|
Verified
Not enough data
7.3
315
|
Verified
Not enough data
7.5
305
|
Verified
Not enough data
7.8
333
|
Verified
Not enough data
8.0
313
Agentic AI - Market Intelligence
Not enough data
8.3
12
Not enough data
Feature Not Available
Platform Insights
Not enough data
7.6
199
Not enough data
7.5
180
Not enough data
7.8
196
Not enough data
7.1
209
Not enough data
8.1
219
Not enough data
8.0
209
Not enough data
7.9
207
Agentic AI - Digital Advertising Intelligence
Not enough data
8.6
7
Not enough data
8.3
7
Not enough data
9.0
7
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Platform Additional Functionality
Not enough data
7.9
206
Not enough data
7.0
165
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Retail Media Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.4
217
Not enough data
7.4
193
Not enough data
8.1
225
Platform Data
Not enough data
7.4
163
Not enough data
8.0
188
Not enough data
8.7
226
Not enough data
7.6
184
Agentic AI - Operational Risk Management
Not enough data
Feature Not Available
Data Management
Not enough data
9.2
6
Not enough data
9.4
6
Not enough data
Feature Not Available
Data as a Service
Not enough data
9.4
6
Not enough data
9.7
6
Architecture
Not enough data
Feature Not Available
Not enough data
Feature Not Available
AI Visibility & Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Sentiment & Brand Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Competitive Benchmarking
Not enough data
Not enough data
Not enough data
Not enough data
AI Content Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Alerts
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Not enough data
Feature Not Available
Not enough data
8.7
137
Not enough data
Feature Not Available
Metrics
Not enough data
8.1
116
Not enough data
8.3
126
Not enough data
8.3
128
Not enough data
8.0
119
Not enough data
7.7
117
Not enough data
8.7
129
Agentic AI - Content Analytics
Not enough data
7.7
13
Not enough data
7.6
13
Not enough data
7.9
13
Not enough data
8.3
13
Not enough data
8.8
13
Categories
Categories
Shared Categories
Marin Software and Similarweb share no categories
Unique Categories
Marin Software is categorized as Retail Media Advertising Platforms, Cross-Channel Advertising, Social Media Advertising, Mobile Advertising, Display Advertising, and Paid Search Advertising
Similarweb is categorized as Data as a Service (DaaS), Paid Search Intelligence, Digital Advertising Intelligence, Competitive Intelligence, Market Intelligence, Content Analytics, SEO Tools, and Answer Engine Optimization (AEO)
Reviews
Reviewers' Company Size
Marin Software
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Similarweb
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
51.0%
Internet
7.3%
Retail
7.0%
Financial Services
4.8%
Information Technology and Services
2.5%
Other
27.4%
Marketing and Advertising
26.6%
Retail
7.1%
Financial Services
6.8%
Information Technology and Services
5.8%
Computer Software
4.3%
Other
49.4%
Discussions
Marin Software has no discussions with answers
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2 Comments
PM
It's awesome tool, the only one that helps to have a clear overwiew about traffic and competition.
Read more
When will Similarweb APIs be available for new metrics like Sessions per user, Avg Session time in App analysis catgeory
1 Comment
OB
Hi Kishore, good news! This data is now available through our App Intelligence tool. You can read more about this here:...Read more
Can I see what e-Commerce platform that use by the website?
1 Comment
OB
Hi Lifnur,
Similarweb provides a premium feature called 'Website Technologies' which provides a list of the web plugin applications or integrations...Read more
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