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At a Glance
Market Segments
Mid-Market (62.9% of reviews)
Mid-Market (43.2% of reviews)
Entry-Level Pricing
Free Per Month
$500.00 100000 Credits
Hightouch
Star Rating
(380)4.6 out of 5
Market Segments
Mid-Market (62.9% of reviews)
Pros & Cons
Entry-Level Pricing
Free Per Month
Browse all 4 pricing plansSalesforce Data Cloud
Star Rating
(206)4.3 out of 5
Market Segments
Mid-Market (43.2% of reviews)
Pros & Cons
Entry-Level Pricing
$500.00 100000 Credits
Learn more about Salesforce Data CloudSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Hightouch excels in real-time integration with a score of 9.6, making it a preferred choice for businesses needing immediate data synchronization. In contrast, Salesforce CDP, while still effective, has not been rated as highly in this area.
- Reviewers mention that Hightouch's ease of setup is a standout feature, scoring 9.2, which is significantly higher than Salesforce CDP's score of 7.0. This suggests that Hightouch may be more user-friendly for new users.
- G2 users highlight Hightouch's quality of support with a score of 9.2, indicating a strong customer service experience. Salesforce CDP, while also rated positively at 8.8, does not match the level of support reported by Hightouch users.
- Users on G2 appreciate Hightouch's automated workflows, scoring 9.4, which enhances operational efficiency. Salesforce CDP, while offering similar features, has a lower score of 8.7 in this category, suggesting Hightouch may provide a more streamlined experience.
- Reviewers mention that Hightouch's pre-built connectors are rated at 9.5, which allows for easier integration with various platforms. Salesforce CDP's pre-built connectors score lower at 9.4, indicating that Hightouch may offer a slight edge in this area.
- Users say that Hightouch's data encryption and security standards are rated at 9.5, reflecting a strong commitment to data protection. Salesforce CDP also performs well with a score of 8.4, but Hightouch's higher rating may provide additional peace of mind for users concerned about security.
Pricing
Entry-Level Pricing
Hightouch
Free
Free
Per Month
Get started for Free! No credit card required.
- Up to 1 destination
- Unlimited destination fields
- SSO with Google
Salesforce Data Cloud
Consumption Credits
$500.00
100000 Credits
List Price
- Data Services
- Segmentation & Activation
Free Trial
Hightouch
Free Trial is available
Salesforce Data Cloud
No trial information availableRatings
Meets Requirements
8.9
301
9.0
88
Ease of Use
9.2
304
8.0
166
Ease of Setup
9.1
144
7.4
139
Ease of Admin
8.9
130
8.6
42
Quality of Support
9.2
253
8.7
84
Has the product been a good partner in doing business?
9.3
127
9.3
41
Product Direction (% positive)
9.4
277
9.1
86
Features by Category
Data Integration
Not enough data
10.0
5
Not enough data
10.0
5
Not enough data
9.7
5
Not enough data
8.0
5
Not enough data
9.3
5
Not enough data
10.0
5
Agentic AI - Data Management Platform (DMP)
Not enough data
8.9
6
Not enough data
9.2
6
Not enough data
9.7
6
Not enough data
9.4
6
Not enough data
9.2
6
Not enough data
8.6
6
Data Analysis & Optimization
Not enough data
10.0
5
Not enough data
9.2
6
Not enough data
8.6
6
Not enough data
9.4
6
Platform
Not enough data
8.9
6
Not enough data
9.7
6
Not enough data
10.0
6
Not enough data
9.4
6
Not enough data
10.0
5
Administration
Not enough data
9.0
7
Not enough data
8.8
7
Not enough data
8.6
6
Not enough data
8.3
7
Management
Not enough data
8.3
7
Not enough data
9.0
7
Not enough data
8.6
7
Not enough data
8.3
7
Not enough data
8.3
6
Compliance
Not enough data
9.3
7
Not enough data
9.0
7
Not enough data
9.3
7
Not enough data
10.0
6
Security
Not enough data
9.3
7
Not enough data
8.8
7
Not enough data
9.3
7
Data Quality
Not enough data
9.3
7
Not enough data
8.8
7
Not enough data
9.5
7
Maintainence
Not enough data
9.0
7
Not enough data
9.0
7
Generative AI
Not enough data
8.1
7
Not enough data
8.3
7
Agentic AI - Data Governance
Not enough data
8.3
7
Not enough data
8.3
7
Not enough data
9.0
7
Not enough data
9.0
7
Not enough data
8.6
7
Not enough data
9.4
6
Data Sourcing
8.8
78
8.9
30
8.6
73
9.1
30
7.9
64
8.6
29
7.7
64
9.1
29
Intelligence
8.3
67
8.6
29
7.2
58
8.8
28
7.8
60
8.6
28
Audiences
Not enough data
10.0
6
Not enough data
9.2
6
Not enough data
9.7
6
Not enough data
10.0
6
Data Analysis
Not enough data
9.2
6
Not enough data
9.4
6
Not enough data
9.7
6
Not enough data
10.0
6
Administration
Not enough data
9.7
6
Not enough data
9.4
6
Not enough data
9.2
6
Agentic AI - Audience Intelligence Platforms
Not enough data
8.9
6
Not enough data
9.2
6
Not enough data
8.9
6
Not enough data
8.9
6
Development
9.5
13
Not enough data
9.2
13
Not enough data
9.2
12
Not enough data
9.4
14
Not enough data
8.9
11
Not enough data
9.5
13
Not enough data
8.9
11
Not enough data
Management
8.6
14
Not enough data
9.0
13
Not enough data
9.2
14
Not enough data
9.4
13
Not enough data
Feature Not Available
Not enough data
Security
9.4
12
Not enough data
9.4
14
Not enough data
9.5
13
Not enough data
Integration Options
9.3
12
Not enough data
9.1
11
Not enough data
8.9
11
Not enough data
8.3
10
Not enough data
Deployment
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Development
9.4
38
Not enough data
8.7
33
Not enough data
Management
8.8
36
Not enough data
9.4
39
Not enough data
Integration Options
9.1
31
Not enough data
8.6
28
Not enough data
9.4
34
Not enough data
8.4
26
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Not enough data
Not enough data
Data Management
9.3
70
Not enough data
8.7
58
Not enough data
9.2
69
Not enough data
9.3
68
Not enough data
Agentic AI - DataOps Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
8.3
51
Not enough data
7.4
50
Not enough data
Monitoring and Management
8.4
60
Not enough data
8.1
57
Not enough data
Cloud Deployment
Feature Not Available
Not enough data
8.6
51
Not enough data
Generative AI
6.0
17
Not enough data
6.1
17
Not enough data
Data Management
8.5
107
Not enough data
8.1
89
Not enough data
8.5
107
Not enough data
8.9
123
Not enough data
8.1
99
Not enough data
Functionality
8.1
106
Not enough data
8.7
112
Not enough data
8.3
112
Not enough data
8.9
106
Not enough data
9.3
115
Not enough data
9.2
115
Not enough data
8.2
89
Not enough data
Security
8.4
96
Not enough data
8.4
84
Not enough data
Generative AI
6.1
32
Not enough data
Agentic AI - Firewall Software
Not enough data
8.3
17
Not enough data
8.7
17
Categories
Categories
Shared Categories
Hightouch and Salesforce Data Cloud are categorized as Customer Data Platform (CDP) and Identity Resolution
Unique Categories
Salesforce Data Cloud is categorized as Audience Intelligence Platforms, Data Management Platform (DMP), Master Data Management (MDM), Data Governance, and Data Management Software
Reviews
Reviewers' Company Size
Hightouch
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Salesforce Data Cloud
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
18.7%
Information Technology and Services
15.8%
Financial Services
14.7%
Marketing and Advertising
5.3%
Leisure, Travel & Tourism
3.4%
Other
42.1%
Information Technology and Services
16.8%
Computer Software
9.5%
Financial Services
7.4%
Consulting
4.7%
Marketing and Advertising
4.2%
Other
57.4%
Alternatives
Discussions
What is Hightouch used for?
1 Comment
JP
Hightouch is used for pushing data from your data warehouse to other tools/systems an SaaS tools. That process is called Reverse ETL or data activation. For...Read more
Hightouch has no more discussions with answers
Salesforce Data Cloud has no discussions with answers
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