Users report that Epom Ad Server excels in Display Functionality with a rating of 9.8, making it a preferred choice for those focused on visual ad formats. In contrast, Kevel does not provide a specific rating for this feature, which may indicate a lesser emphasis on display ads.
Reviewers mention that Epom Ad Server's Video Functionality is rated a perfect 10.0, highlighting its robust capabilities in video ad serving. Users on G2 note that Kevel, while strong in other areas, does not match this level of performance in video ads.
G2 users indicate that Epom Ad Server offers superior Brand Safety features with a perfect score of 10.0, which is crucial for advertisers concerned about their brand's reputation. In comparison, Kevel's brand safety measures, while effective, do not reach the same level of user satisfaction.
Users say that Epom Ad Server's Campaign Optimization capabilities are rated at 9.8, allowing for highly effective ad campaigns. Reviewers mention that Kevel's optimization features, while solid, do not provide the same depth of functionality as Epom's.
Reviewers mention that both platforms offer strong Mobile Functionality, but Epom Ad Server stands out with a rating of 9.3 for Mobile Rich Media Capabilities, which users find particularly beneficial for engaging mobile audiences. Kevel, while competent, does not have the same level of user acclaim in this area.
Users on G2 report that Epom Ad Server's API / Integrations score of 9.7 reflects its ease of integration with other tools, which is a significant advantage for businesses looking to streamline their ad operations. Kevel's integration capabilities are good but do not receive the same level of praise from users.
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