Epom Ad Server Reviews & Product Details

By integrating with Epom, we gained access to a diverse range of CTV inventory, allowing us to reach a broader audience across different CTV platforms and apps. We used the Epom ad server to connect to premium SSPs and manage our direct CTV deals via an ad server. Epom provides measures to ensure ad quality and brand safety. By integrating with Epom, we benefit by reducing the risk of displaying inappropriate or low-quality ads and maintaining a positive user experience. Review collected by and hosted on G2.com.

We didn't find any faults in the work, and we are satisfied with the process. The support team always helps us with any questions that arise. Review collected by and hosted on G2.com.

Epom ad server offers a variety of ad formats, including display, video, mobile, native, and more. This variety allows us to choose the format best suits our campaign goals. We got access to more than 30 rich media templates. This significantly improved our CTR and conversion rate. Also, the Epom ad server has more flexible pricing structures than other solutions. Review collected by and hosted on G2.com.

No problems occurred. Great and helpful service. Review collected by and hosted on G2.com.

We've seen benefits from the robust ad-serving tool in monitoring traffic source quality. The platform helps us manage our advertising campaigns efficiently and create engaging ad units and formats. With Epom ad server's advanced targeting features and rich media templates for video advertising, we inject creativity into our campaigns and precisely target audiences. Review collected by and hosted on G2.com.

Creating a platform profile might take some time for newcomers, but the technical support team has consistently guided us through any questions or concerns we've had. Review collected by and hosted on G2.com.

We used Epom to boost leads to our product landing pages. The sophisticated targeting options let us reach prospects across multiple channels, ensuring our ads were displayed correctly. We got better campaign performance by conducting A/B tests, which enabled us to make data-driven decisions. By identifying high-performing ad creatives, we strategically allocated more budget to elements driving the most leads, optimizing our advertising spend. Review collected by and hosted on G2.com.

You need time to get it running smoothly, but the support team helps a lot Review collected by and hosted on G2.com.

Epom provides tools for efficient campaign management, including automated bidding and ad scheduling. This helps us save time and resources while ensuring our campaigns run smoothly. We need to optimize our campaigns in the most cost-effective, budget-friendly, and effective manner possible. Automated bidding leads us to better campaign performance by showing ads to the most relevant and engaged audience, ultimately increasing CTR and conversion rates. Review collected by and hosted on G2.com.

The user interface design could use some improvement. Review collected by and hosted on G2.com.

I needed to craft our agency's custom UI to establish a unique workflow. Thankfully, Epom ad server has numerous libraries and frameworks available that aid in making API calls. For instance, we utilize JavaScript to make API calls to Epom ad server endpoints and retrieve data, and it all functions seamlessly. Review collected by and hosted on G2.com.

Setting up the appropriate API can be a bit complex. We lack the technical expertise to handle it all on our own. When our team encountered errors, I struggled to resolve them, and had to turn to Epom's support team for guidance (which, by the way, is excellent). However, this process took time to sort everything out. Review collected by and hosted on G2.com.

"Epom provides a variety of targeting options and ad formats, such as display, video, native ads, and in-app ads, which have proven highly effective for my ad campaigns. I frequently utilize in-app templates. Epom's ad server determines the responsiveness of a banner, its placement, and the degree of in-app compatibility. I simply select a pre-designed layout, upload my creative, and customize the templates to fit my requirements, saving both time and effort.

I can target consumers based on interests. For instance, I've targeted individuals who recently searched for mortgage-related keywords or expressed an interest in home buying.

By using the CTR Optimization feature, I can boost the display rate of a banner in a campaign, provided that it generates more clicks than other banners within the same campaign. This helps me re-engage with consumers and drive conversions more efficiently.

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Navigating some settings required assistance from a support manager, as the interface can be complex. Review collected by and hosted on G2.com.

The Epom ad server advanced targeting is effective feature, helping us optimize our ad budgets and achieve better performance. Contextual targeting has been our best-performing strategy. And also the dayparting feature has also proven beneficial, allowing us to strategically display ads during peak usage periods for maximum visibility and engagement while minimizing spending on underperforming time slots. Review collected by and hosted on G2.com.

Epom ad servers are time-consuming to implement, but the support team helped us get everything up and running. Review collected by and hosted on G2.com.

We used White Label customization for our digital agency, customizing it with our branding. This branding customization helps agencies maintain brand identity across their client-facing interfaces. Сomprehensive reporting and analytics give media buyers real-time insights into campaign performance, allowing them to make data-driven decisions and optimize campaigns accordingly. It saves time to generate custom reports and visualize data. Review collected by and hosted on G2.com.

Despite an initially intuitive interface, I encountered challenges when setting up some of the platform's more complex features. While Epom's customer support is exceptional, the UI could benefit from an improved visual design. Review collected by and hosted on G2.com.

With Epom, I can buy ad inventory for clients straight from publishers, skipping middlemen. Those clients whose business niche is specific are needed to find particular publishers whose inventory suits their needs. Using the Epom ad server, I can quickly cover the needs of my clients and provide them with the right amount of traffic. Also, Epom takes care of the tech side, helping me get my ads up faster. Review collected by and hosted on G2.com.

There's nothing wrong with it now; maybe I'll find something later. Review collected by and hosted on G2.com.