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At a Glance
Market Segments
Mid-Market (51.7% of reviews)
Small-Business (94.0% of reviews)
Entry-Level Pricing
Starting at $2,500.00 Per Month
$0 Free Forever
Drift
Star Rating
(1,254)4.4 out of 5
Market Segments
Mid-Market (51.7% of reviews)
Entry-Level Pricing
Starting at $2,500.00 Per Month
Browse all 3 pricing plansGist
Star Rating
(218)4.6 out of 5
Market Segments
Small-Business (94.0% of reviews)
Entry-Level Pricing
$0 Free Forever
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Drift excels in its live chat functionality, with a rating of 9.1, while Gist also performs well with a rating of 9.4, indicating that both platforms offer robust chat features, but Gist may provide a slightly better user experience in this area.
- Reviewers mention that Gist's email marketing capabilities, particularly in managing email lists and sending targeted emails, are rated higher (8.8) compared to Drift (7.8), suggesting that Gist may be more effective for users focused on email campaigns.
- G2 users highlight that Gist offers a free forever plan, making it more accessible for small businesses, while Drift's entry-level price starts at $2,500, which may be a barrier for budget-conscious users.
- Users on G2 report that Gist has a superior quality of support, with a score of 9.0 compared to Drift's 8.8, indicating that Gist may provide more responsive and helpful customer service.
- Reviewers say that Drift's integration capabilities, particularly with Salesforce (8.0), are strong, but Gist's overall integration score (8.1) suggests it may offer a more seamless experience across various platforms.
- Users report that Gist shines in its self-service experience, with a knowledge base rating of 8.9, while Drift's knowledge base is rated lower at 8.1, indicating that Gist may provide better resources for users seeking to resolve issues independently.
Pricing
Entry-Level Pricing
Drift
Premium
Starting at $2,500.00
Per Month
For small businesses. The right amount of conversational firepower to keep your business growing.
- * Everything in Free, plus:
- Live Chat
- Meetings
Gist
Gist Free
$0
Free Forever
For small business owners who want to start marketing right with lead capture forms, contact tracking, email marketing and connect with and support customers - for free.
- Live chat
- Conversations inbox
- Saved replies
Free Trial
Drift
Free Trial is available
Gist
Free Trial is available
Ratings
Meets Requirements
8.7
1,017
8.8
194
Ease of Use
8.7
1,030
8.8
193
Ease of Setup
8.4
507
8.8
153
Ease of Admin
8.5
473
8.8
153
Quality of Support
8.8
938
9.0
186
Has the product been a good partner in doing business?
8.9
472
9.2
150
Product Direction (% positive)
8.9
995
9.6
184
Features by Category
Email Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Online Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Messenger
8.5
204
|
Verified
Not enough data
8.2
202
|
Verified
Not enough data
9.1
274
|
Verified
Not enough data
8.6
251
|
Verified
Not enough data
Channels
7.9
117
|
Verified
Not enough data
8.9
250
|
Verified
Not enough data
7.7
92
|
Verified
Not enough data
7.6
82
|
Verified
Not enough data
7.8
91
|
Verified
Not enough data
Customers
8.6
225
|
Verified
Not enough data
8.4
203
|
Verified
Not enough data
8.1
242
|
Verified
Not enough data
8.7
241
|
Verified
Not enough data
8.5
245
|
Verified
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
8.9
316
|
Verified
Not enough data
8.2
310
|
Verified
Not enough data
8.2
289
|
Verified
Not enough data
8.7
305
|
Verified
Not enough data
Organization
8.0
266
|
Verified
Not enough data
8.0
270
|
Verified
Not enough data
8.3
277
|
Verified
Not enough data
Performance Analysis
7.8
242
|
Verified
Not enough data
8.0
262
|
Verified
Not enough data
Sales Analysis
7.5
216
|
Verified
Not enough data
7.7
222
|
Verified
Not enough data
Generative AI
7.5
88
Not enough data
7.6
86
Not enough data
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Design and Customization
Not enough data
8.1
18
Not enough data
8.0
21
Not enough data
8.3
19
Not enough data
8.3
19
Campaigns
Not enough data
8.5
21
Not enough data
8.5
21
Not enough data
Feature Not Available
Not enough data
8.3
20
Integrations
Not enough data
8.4
19
Not enough data
Feature Not Available
Not enough data
7.3
15
Not enough data
8.6
15
Generative AI
Not enough data
Not enough data
Agentic AI - Vulnerability Scanner
Not enough data
Not enough data
Not enough data
Not enough data
Responses
8.2
281
Not enough data
8.3
269
Not enough data
8.5
304
Not enough data
8.1
274
Not enough data
8.0
229
Not enough data
Platform
8.9
310
Not enough data
8.4
292
Not enough data
8.4
276
Not enough data
8.1
282
Not enough data
7.9
241
Not enough data
8.4
262
Not enough data
8.2
287
Not enough data
Generative AI
7.7
85
Not enough data
7.7
83
Not enough data
Conversational Platform
8.6
168
Not enough data
8.4
118
Not enough data
8.7
129
Not enough data
8.6
93
Not enough data
Support Automation
Feature Not Available
Not enough data
8.4
148
Not enough data
8.8
139
Not enough data
8.5
93
Not enough data
Generative AI
8.0
32
Not enough data
7.8
32
Not enough data
Integrations
7.4
92
Not enough data
7.9
95
Not enough data
7.8
91
Not enough data
7.3
88
Not enough data
8.0
94
Not enough data
Branding & Customizatio
8.2
94
Not enough data
8.3
93
Not enough data
7.9
90
Not enough data
Automatic Rules & Configurations
8.4
95
Not enough data
8.2
90
Not enough data
8.1
93
Not enough data
Agentic AI - Business Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Customer Support
7.8
12
Not enough data
7.8
12
Not enough data
8.1
12
Not enough data
Automation
8.2
11
Not enough data
8.3
13
Not enough data
8.3
12
Not enough data
Artificial Intelligence
7.7
13
Not enough data
8.2
13
Not enough data
8.3
14
Not enough data
Generative AI
7.7
31
Not enough data
7.9
30
Not enough data
Agentic AI - Bot Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
7.7
83
6.4
7
7.7
81
6.4
7
7.3
81
6.2
7
Communication
9.2
542
|
Verified
9.3
151
|
Verified
8.5
538
|
Verified
9.1
145
|
Verified
7.8
323
|
Verified
8.7
133
|
Verified
8.6
414
|
Verified
9.1
112
|
Verified
7.9
189
7.0
26
Internal Use
8.4
461
|
Verified
8.3
143
|
Verified
8.7
471
|
Verified
8.9
131
|
Verified
8.5
472
|
Verified
8.7
124
|
Verified
8.2
409
|
Verified
8.7
114
|
Verified
8.3
372
|
Verified
8.6
124
|
Verified
8.1
402
|
Verified
8.6
137
|
Verified
Generative AI
7.4
20
6.7
7
Self-Service Experience
8.1
57
8.6
37
8.2
53
8.6
36
Feature Not Available
Feature Not Available
8.2
51
8.3
22
8.5
57
8.1
24
Self-Service Platform
8.6
57
7.7
27
8.7
60
8.4
23
8.2
59
7.2
18
8.5
58
7.8
25
Agentic AI - Customer Self-Service
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Drift and Gist are categorized as Live Chat and Customer Self-Service
Unique Categories
Drift is categorized as Business Scheduling, Conversational Support, AI Sales Assistant, Conversational Marketing, Chatbots, Bot Platforms, and Customer Service Automation
Gist is categorized as Pop-Up Builder and Marketing Automation
Reviews
Reviewers' Company Size
Drift
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Gist
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
32.9%
Information Technology and Services
20.5%
Marketing and Advertising
7.2%
Financial Services
3.2%
Computer & Network Security
3.0%
Other
33.3%
Marketing and Advertising
22.5%
Computer Software
8.7%
Information Technology and Services
6.9%
Internet
5.5%
E-Learning
3.7%
Other
52.8%
Discussions
Do I have to completely remove all of my lead capture forms?
2 Comments
Official Response from Drift
Getting started with conversational marketing isn’t an “all or nothing” decision. Rather than ripping all the forms off their site, many companies start by...Read more
How do I measure the effectiveness of conversational marketing?
2 Comments
Official Response from Drift
You can measure your conversational marketing efforts just like you would measure any other marketing channel. Platforms like Drift give you dashboards that...Read more
What types of people are having conversations with businesses?
2 Comments
Official Response from Drift
When we analyzed the data from the 50,000+ businesses using Drift for conversational marketing, we found that people in key decision-making roles are often...Read more
Is there a way to embed email collection forms with the use of popups?
1 Comment
Official Response from Gist
Sure you can, Vik.
With Gist, it's incredibly easy to embed any forms on your site. Here's a guide to help you get started:...Read more
Gist has no more discussions with answers
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