Compare Choozle and The Trade Desk 
Featured Products
At a Glance
Market Segments
Small-Business (71.9% of reviews)
Mid-Market (44.5% of reviews)
Entry-Level Pricing
Contact Us
Contact Us
Choozle
Star Rating
(212)4.2 out of 5
Market Segments
Small-Business (71.9% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about ChoozleThe Trade Desk
Star Rating
(147)4.4 out of 5
Market Segments
Mid-Market (44.5% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about The Trade DeskSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that The Trade Desk excels in providing a diverse audience for targeting, which allows for unique and complex targeting capabilities that many other DSPs lack. Users appreciate its advanced features and streamlined platform compared to competitors like DV360 and Amazon.
- Users say Choozle stands out for its user-friendly platform that simplifies digital marketing processes. Reviewers highlight its effective targeting and behavioral analytics, making it easier to track campaign performance based on geographical and behavioral data.
- According to verified reviews, The Trade Desk has a higher overall satisfaction score, reflecting its reputation for innovation and unmatched service. Users frequently mention the platform's extensive capabilities and the support provided to agencies and clients.
- Reviewers mention that while Choozle offers excellent communication and support, particularly in onboarding and campaign setup, it may not match the advanced technical capabilities of The Trade Desk, which is often described as the most advanced DSP available.
- Users report that The Trade Desk's implementation process is quick and intuitive, with many praising the onboarding wizard that helps new users get started efficiently. In contrast, Choozle's setup is also noted as simple, but some users feel it lacks the depth of features found in The Trade Desk.
- G2 reviewers highlight that while both platforms offer solid support, The Trade Desk's quality of support is slightly lower than Choozle's, with users noting that Choozle's team is consistently helpful and collaborative, providing strategic recommendations for campaigns.
Pricing
Entry-Level Pricing
Choozle
All of the essentials in one price.
Contact Us
We have various pricing models that gain you access to Choozle's digital advertising software platform, unlimited advertiser accounts, powerful analytics and dashboard reporting, access to 60-plus premium third-party data providers, and personal support & online learning.
- EVERYTHING-YOU-NEED PLATFORM: Gain access to all the online media buying platforms you need regardless of of your spend, and tools to access omnichannel marketing needs. One tool to rule them all.
- HIGH-TOUCH PARTNERSHIP: We are experts on helping you choose the right way to allocate your resources, place your media in all the right channels against the right audiences and measure your progress. We are your support squad.
- EASY & INTUITIVE: From goal setting and campaign creation, to targeting, bidding, optimizing and reporting, our platform is easy and intuitive.
The Trade Desk
The Trade Desk Pricing Overview
Contact Us
- Ad Serving
- Audience Building
- Forecasting
Free Trial
Choozle
No trial information availableThe Trade Desk
No trial information availableRatings
Meets Requirements
8.3
175
8.5
126
Ease of Use
8.2
175
8.0
123
Ease of Setup
8.0
128
8.1
89
Ease of Admin
8.2
125
8.2
67
Quality of Support
8.9
176
8.8
125
Has the product been a good partner in doing business?
8.8
124
8.7
71
Product Direction (% positive)
8.2
165
8.7
122
Features by Category
Channel Functionality
8.5
141
8.7
75
Platform Interoperability
Feature Not Available
7.9
43
Agentic AI - Display Advertising
Not enough data
7.9
8
Not enough data
8.3
7
Not enough data
7.9
8
Not enough data
7.7
8
Not enough data
7.5
8
Not enough data
7.3
8
Campaign Management
7.6
143
|
Verified
7.8
98
|
Verified
7.4
142
|
Verified
8.3
95
|
Verified
8.2
137
|
Verified
8.4
95
|
Verified
Feature Not Available
7.6
94
|
Verified
7.3
119
|
Verified
7.7
94
|
Verified
7.8
110
|
Verified
8.5
80
|
Verified
7.8
100
|
Verified
8.6
80
|
Verified
8.5
116
|
Verified
8.5
83
|
Verified
8.5
135
|
Verified
8.2
95
|
Verified
7.5
117
|
Verified
7.7
78
|
Verified
7.8
86
|
Verified
7.9
83
|
Verified
8.0
66
|
Verified
8.1
83
|
Verified
8.1
60
|
Verified
7.8
84
|
Verified
Targeting
8.4
139
|
Verified
8.7
94
|
Verified
8.3
126
|
Verified
8.7
91
|
Verified
8.2
127
|
Verified
8.7
90
|
Verified
8.1
122
|
Verified
8.5
78
|
Verified
Platform
7.0
79
|
Verified
7.9
73
|
Verified
6.5
105
|
Verified
7.4
87
|
Verified
8.3
121
|
Verified
8.4
87
8.0
133
|
Verified
8.4
89
|
Verified
7.5
96
|
Verified
8.4
83
|
Verified
Feature Not Available
8.0
84
|
Verified
Feature Not Available
7.9
76
|
Verified
7.9
65
|
Verified
7.9
77
|
Verified
7.2
108
|
Verified
7.9
82
|
Verified
Platform Interoperability
Feature Not Available
7.9
26
Mobile Functionality
8.6
86
8.9
49
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
7.6
143
|
Verified
7.8
98
|
Verified
7.4
142
|
Verified
8.3
95
|
Verified
8.2
137
|
Verified
8.4
95
|
Verified
Feature Not Available
7.6
94
|
Verified
7.3
119
|
Verified
7.7
94
|
Verified
7.8
110
|
Verified
8.5
80
|
Verified
7.8
100
|
Verified
8.6
80
|
Verified
8.5
116
|
Verified
8.5
83
|
Verified
8.5
135
|
Verified
8.2
95
|
Verified
7.5
117
|
Verified
7.7
78
|
Verified
7.8
86
|
Verified
7.9
83
|
Verified
8.0
66
|
Verified
8.1
83
|
Verified
8.1
60
|
Verified
7.8
84
|
Verified
Targeting
8.4
139
|
Verified
8.7
94
|
Verified
8.3
126
|
Verified
8.7
91
|
Verified
8.2
127
|
Verified
8.7
90
|
Verified
8.1
122
|
Verified
8.5
78
|
Verified
Mobile
8.1
61
8.3
45
8.0
66
|
Verified
8.1
83
|
Verified
8.1
60
|
Verified
7.8
84
|
Verified
Platform
7.0
79
|
Verified
7.9
73
|
Verified
6.5
105
|
Verified
7.4
87
|
Verified
8.3
121
|
Verified
8.4
87
8.0
133
|
Verified
8.4
89
|
Verified
7.5
96
|
Verified
8.4
83
|
Verified
Feature Not Available
8.0
84
|
Verified
Feature Not Available
7.9
76
|
Verified
7.9
65
|
Verified
7.9
77
|
Verified
7.2
108
|
Verified
7.9
82
|
Verified
Platform Interoperability
Feature Not Available
7.8
38
Video Functionality
8.4
68
8.4
55
Agentic AI - Video Advertising
Not enough data
7.0
9
Not enough data
7.0
9
Not enough data
7.4
9
Not enough data
7.4
9
Not enough data
7.4
9
Not enough data
7.2
9
Campaign Management
7.6
143
|
Verified
7.8
98
|
Verified
7.4
142
|
Verified
8.3
95
|
Verified
8.2
137
|
Verified
8.4
95
|
Verified
Feature Not Available
7.6
94
|
Verified
7.3
119
|
Verified
7.7
94
|
Verified
7.8
110
|
Verified
8.5
80
|
Verified
7.8
100
|
Verified
8.6
80
|
Verified
8.5
116
|
Verified
8.5
83
|
Verified
8.5
135
|
Verified
8.2
95
|
Verified
7.5
117
|
Verified
7.7
78
|
Verified
7.8
86
|
Verified
7.9
83
|
Verified
8.0
66
|
Verified
8.1
83
|
Verified
8.1
60
|
Verified
7.8
84
|
Verified
Targeting
8.4
139
|
Verified
8.7
94
|
Verified
8.3
126
|
Verified
8.7
91
|
Verified
8.2
127
|
Verified
8.7
90
|
Verified
8.1
122
|
Verified
8.5
78
|
Verified
Platform
7.0
79
|
Verified
7.9
73
|
Verified
6.5
105
|
Verified
7.4
87
|
Verified
8.3
121
|
Verified
8.4
87
8.0
133
|
Verified
8.4
89
|
Verified
7.5
96
|
Verified
8.4
83
|
Verified
Feature Not Available
8.0
84
|
Verified
Feature Not Available
7.9
76
|
Verified
7.9
65
|
Verified
7.9
77
|
Verified
7.2
108
|
Verified
7.9
82
|
Verified
Audiences
8.1
12
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
9
Not enough data
Data Analysis
Feature Not Available
Not enough data
6.5
12
Not enough data
6.7
10
Not enough data
6.3
10
Not enough data
Administration
6.7
8
Not enough data
7.6
9
Not enough data
8.3
9
Not enough data
Agentic AI - Audience Intelligence Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.7
9
8.5
10
9.2
8
8.0
10
9.1
9
8.0
9
8.8
10
8.3
9
Platform Reporting
8.5
10
8.3
9
8.3
10
7.4
9
8.3
10
8.1
9
6.9
8
Feature Not Available
Agentic AI - Digital Audio Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
7.7
5
Not enough data
6.0
5
Not enough data
8.0
5
Not enough data
8.7
5
Platform Data
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
8.3
5
Platform Additional Functionality
Not enough data
5.7
5
Not enough data
8.0
5
Not enough data
8.3
5
Not enough data
8.3
5
Agentic AI - Retail Media Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Demand Side Platforms
8.3
15
8.4
58
Agentic AI - Demand Side Platform (DSP)
Not enough data
7.5
10
Not enough data
7.7
10
Not enough data
7.5
10
Not enough data
7.5
10
Not enough data
8.0
10
Not enough data
7.8
10
Campaign Management
7.6
143
|
Verified
7.8
98
|
Verified
7.4
142
|
Verified
8.3
95
|
Verified
8.2
137
|
Verified
8.4
95
|
Verified
Feature Not Available
7.6
94
|
Verified
7.3
119
|
Verified
7.7
94
|
Verified
7.8
110
|
Verified
8.5
80
|
Verified
7.8
100
|
Verified
8.6
80
|
Verified
8.5
116
|
Verified
8.5
83
|
Verified
8.5
135
|
Verified
8.2
95
|
Verified
7.5
117
|
Verified
7.7
78
|
Verified
7.8
86
|
Verified
7.9
83
|
Verified
8.0
66
|
Verified
8.1
83
|
Verified
8.1
60
|
Verified
7.8
84
|
Verified
Targeting
8.4
139
|
Verified
8.7
94
|
Verified
8.3
126
|
Verified
8.7
91
|
Verified
8.2
127
|
Verified
8.7
90
|
Verified
8.1
122
|
Verified
8.5
78
|
Verified
Demand Side Platforms
7.5
70
|
Verified
8.3
77
|
Verified
7.6
75
|
Verified
7.8
77
|
Verified
8.3
73
|
Verified
8.5
75
|
Verified
Platform
7.0
79
|
Verified
7.9
73
|
Verified
6.5
105
|
Verified
7.4
87
|
Verified
8.3
121
|
Verified
8.4
87
8.0
133
|
Verified
8.4
89
|
Verified
7.5
96
|
Verified
8.4
83
|
Verified
Feature Not Available
8.0
84
|
Verified
Feature Not Available
7.9
76
|
Verified
7.9
65
|
Verified
7.9
77
|
Verified
7.2
108
|
Verified
7.9
82
|
Verified
Platform - Connected TV (CTV) Advertising Platforms
Not enough data
8.2
12
Not enough data
7.4
12
Not enough data
7.5
12
Not enough data
7.5
12
Campaign Management - Connected TV (CTV) Advertising Platforms
Not enough data
8.2
12
Not enough data
8.1
12
Agentic AI - Connected TV (CTV) Advertising Platforms
Not enough data
6.7
5
Not enough data
6.0
5
Not enough data
6.3
5
Not enough data
6.3
5
Not enough data
6.3
5
Not enough data
6.7
5
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
Not enough data
7.2
6
Not enough data
7.0
5
Not enough data
6.3
5
Not enough data
6.7
5
Not enough data
6.7
5
Not enough data
7.2
6
Analysis
Not enough data
9.0
8
Not enough data
8.3
8
Not enough data
8.5
8
Not enough data
7.9
8
Campaigns
Not enough data
7.7
8
Not enough data
7.7
8
Not enough data
7.9
7
Not enough data
7.7
8
Not enough data
7.7
8
Not enough data
8.3
8
Engagement
Not enough data
8.3
8
Platform
Not enough data
8.1
8
Not enough data
8.5
8
Not enough data
7.9
8
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Choozle and The Trade Desk are categorized as Cross-Channel Advertising, Demand Side Platform (DSP), Video Advertising, Mobile Advertising, Display Advertising, and Digital Audio Advertising
Unique Categories
Choozle is categorized as Audience Intelligence Platforms
The Trade Desk is categorized as Connected TV (CTV) Advertising Platforms, Native Advertising, Mobile Marketing, and Retail Media Advertising Platforms
Reviews
Reviewers' Company Size
Choozle
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
The Trade Desk
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
49.5%
Financial Services
4.6%
Real Estate
3.6%
Computer Software
3.1%
Hospital & Health Care
2.6%
Other
36.7%
Marketing and Advertising
63.5%
Retail
4.4%
Internet
2.9%
Manufacturing
2.2%
Leisure, Travel & Tourism
2.2%
Other
24.8%
Alternatives
Discussions
Interaction details
2 Comments
JR
I don't have the answer to most of your questions handy, but I can tell you if you're interested you should set up an intro call with Choozle as a platform,...Read more
What are Choozle Insights CRM Data Packages?
2 Comments
Official Response from Choozle
Our CRM feature gives you direct access to LiveRamp. This enterprise-level tool for identity will give you unmatched capabilities for precision targeting and...Read more
Why Choozle?
1 Comment
Official Response from Choozle
Choozle simplifies the digital marketing process therefore helping any marketer or advertiser in growing their business or their client's businesses. A...Read more
The Trade Desk has no discussions with answers
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