Introducing G2.ai, the future of software buying.Try now
Compare Bynder and MarcomCentral 
Featured Products
At a Glance
Market Segments
Mid-Market (50.4% of reviews)
Enterprise (50.0% of reviews)
Entry-Level Pricing
Contact Us
Contact Us
Bynder
Star Rating
(1,082)4.5 out of 5
Market Segments
Mid-Market (50.4% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about BynderMarcomCentral
Star Rating
(88)4.1 out of 5
Market Segments
Enterprise (50.0% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
Contact Us
Learn more about MarcomCentralSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Bynder excels in user satisfaction, boasting a significantly higher overall score compared to MarcomCentral. Users appreciate the platform's intuitive asset management, making it easy to handle thousands of creative documents without the clutter of a traditional folder-based system.
- According to verified reviews, Bynder's onboarding process is highly praised, with users highlighting the support from a dedicated team that guides them through setup. This contrasts with MarcomCentral, where some users have noted that while the platform is customizable, the initial setup can be more challenging.
- Users say that Bynder's ease of use is a standout feature, with a score reflecting its user-friendly interface. Reviewers mention that finding assets is straightforward, enhancing day-to-day usability, while MarcomCentral, although user-friendly, has received lower ratings in this area.
- Reviewers mention that Bynder provides exceptional support quality, with a score that indicates users feel well-supported throughout their experience. In comparison, MarcomCentral users appreciate the helpfulness of the support team but have rated it lower, indicating room for improvement.
- According to recent feedback, Bynder's capabilities in managing digital rights and file types are highly regarded, with users noting the platform's versatility in handling various media formats. MarcomCentral, while also offering good features, has not matched the same level of satisfaction in these specific areas.
- Users highlight that MarcomCentral shines in its customization options, allowing for extensive template creation that meets specific client and employee needs. However, Bynder's overall performance and user satisfaction metrics suggest it may be a more reliable choice for organizations looking for a comprehensive digital asset management solution.
Pricing
Entry-Level Pricing
Bynder
Enterprise
Contact Us
Centralize all digital assets, manage asset storage and support creative and marketing teams to collaborate more efficiently during the creative process.
- Centralised content repository
- Collaboration & asset workflow tools
- Content creation & automation tools
MarcomCentral
Custom
Contact Us
For companies of any size with specific marketing asset management needs.
Free Trial
Bynder
Free Trial is available
MarcomCentral
Free Trial is available
Ratings
Meets Requirements
8.8
936
7.8
75
Ease of Use
8.8
950
7.1
75
Ease of Setup
8.3
775
6.2
64
Ease of Admin
8.6
745
7.0
62
Quality of Support
9.3
899
8.1
75
Has the product been a good partner in doing business?
9.3
732
8.2
65
Product Direction (% positive)
9.2
919
7.4
77
Features by Category
Interface and Performance
8.5
672
|
Verified
7.6
32
|
Verified
8.6
658
|
Verified
7.2
35
|
Verified
8.9
693
|
Verified
8.1
34
|
Verified
8.7
681
|
Verified
7.3
33
|
Verified
7.4
482
Not enough data
Asset Management
9.0
666
|
Verified
8.2
38
|
Verified
8.9
654
|
Verified
7.9
24
|
Verified
8.3
590
|
Verified
7.2
25
|
Verified
8.4
602
|
Verified
7.9
35
|
Verified
8.6
565
|
Verified
8.3
18
|
Verified
8.6
532
|
Verified
8.3
12
|
Verified
8.6
567
|
Verified
7.9
14
|
Verified
8.6
490
Not enough data
Media Types
8.6
605
|
Verified
7.6
17
|
Verified
8.4
517
|
Verified
8.0
14
|
Verified
9.2
665
|
Verified
8.6
33
|
Verified
Administration
8.0
533
|
Verified
7.8
27
|
Verified
8.9
658
|
Verified
8.3
36
|
Verified
8.8
607
|
Verified
8.2
35
|
Verified
7.7
478
|
Verified
7.5
25
|
Verified
7.7
431
|
Verified
7.3
18
|
Verified
Agentic AI - Digital Asset Management
7.5
70
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Authoring Tools
7.2
53
Not enough data
Feature Not Available
Not enough data
6.8
47
Not enough data
6.8
47
Not enough data
Agentic AI - Creative Management Platforms
6.7
5
Not enough data
7.0
5
Not enough data
8.1
6
Not enough data
7.2
6
Not enough data
6.7
5
Not enough data
7.0
5
Not enough data
Testing Tools
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Publishing Tools
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.0
41
Not enough data
Content Protection
9.2
61
Not enough data
8.6
50
Not enough data
9.1
65
Not enough data
8.9
61
Not enough data
Feature Not Available
Not enough data
9.0
64
Not enough data
8.5
57
Not enough data
8.8
50
Not enough data
Content Type
8.9
51
Not enough data
9.0
50
Not enough data
Content Creation
9.2
25
Not enough data
Agentic AI - Content Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Feature Not Available
Not enough data
Editing
6.5
254
Not enough data
7.4
266
Not enough data
6.1
241
Not enough data
6.8
248
Not enough data
Search
8.8
285
Not enough data
7.9
254
Not enough data
7.6
270
Not enough data
7.7
257
Not enough data
Permissions
8.5
275
Not enough data
8.7
281
Not enough data
8.6
271
Not enough data
Platform
8.0
255
Not enough data
7.9
260
Not enough data
7.4
243
Not enough data
Agentic AI - Brand Asset Management
7.2
29
Not enough data
6.6
30
Not enough data
7.6
29
Not enough data
7.2
27
Not enough data
6.9
27
Not enough data
7.0
28
Not enough data
Planning
6.3
68
Not enough data
Publishing
6.8
68
Not enough data
Social Media
6.5
67
Not enough data
Planning
6.7
219
Not enough data
Generative AI
6.5
70
Not enough data
6.2
66
Not enough data
6.1
67
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Content Creation
6.9
8
Not enough data
6.9
8
Not enough data
7.7
8
Not enough data
6.9
8
Not enough data
7.6
9
Not enough data
7.3
8
Not enough data
7.9
8
Not enough data
Agentic AI - Sales Enablement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Management
Not enough data
8.7
18
Not enough data
8.1
16
Not enough data
8.2
19
Not enough data
8.4
16
Not enough data
8.4
19
Analytics
Not enough data
7.1
17
Not enough data
7.6
12
Not enough data
8.6
11
Not enough data
8.0
14
Learning Management - Sales Enablement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Revenue Enablement - Sales Enablement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Resource Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Content Distribution
6.9
24
Not enough data
6.8
24
Not enough data
7.3
24
Not enough data
6.4
22
Not enough data
6.8
24
Not enough data
6.7
23
Not enough data
Planning
6.7
219
Not enough data
Categories
Categories
Shared Categories
Bynder and MarcomCentral are categorized as Digital Asset Management
Unique Categories
Bynder is categorized as Brand Asset Management, Digital Rights Management (DRM), Content Experience Platforms, Content Creation, Creative Management Platforms, and Content Distribution
MarcomCentral is categorized as Sales Enablement and Marketing Resource Management
Reviews
Reviewers' Company Size
Bynder
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
MarcomCentral
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
11.3%
Consumer Goods
5.6%
Manufacturing
4.0%
Non-Profit Organization Management
3.9%
Retail
3.8%
Other
71.4%
Non-Profit Organization Management
10.5%
Insurance
10.5%
Financial Services
10.5%
Hospital & Health Care
8.1%
Marketing and Advertising
7.0%
Other
53.5%
Alternatives
Discussions
Is there a trial version I can sign up for?
2 Comments
SP
https://medium.com/mobiotics/digital-rights-management-software-what-is-it-and-how-does-it-work-36a22ef61191Read more
How long does it take to develop a portal?
2 Comments
MB
Didn't realize this was product specific - so feel free to ignore as needed.
"a portal" is a pretty generic requirement - something as simple as a "contact...Read more
Can the system be integrated to an existing one?
2 Comments
SP
Yes, you can integrate with an existing one, you go through this article which will help you to understand the complete...Read more
MarcomCentral has no discussions with answers
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
