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Compare Brandwatch Consumer Intelligence and DataEQ 
Featured Products
At a Glance
Market Segments
Enterprise (35.3% of reviews)
Small-Business (57.9% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Brandwatch Consumer Intelligence
Star Rating
(709)4.4 out of 5
Market Segments
Enterprise (35.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Brandwatch Consumer IntelligenceDataEQ
Star Rating
(19)4.7 out of 5
Market Segments
Small-Business (57.9% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about DataEQSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Brandwatch Consumer Intelligence excels in user experience, with many praising its friendly user interface and the ease of navigating through features. Users appreciate how the platform helps them surface and analyze online conversations effectively, making it a strong choice for those who prioritize usability.
- According to verified reviews, DataEQ shines in its ability to quickly launch new data collections tailored to specific needs. Users highlight the platform's capability to gather insights from a broad spectrum of public data sources, which can be particularly beneficial for businesses looking for real-time insights.
- Reviewers mention that Brandwatch Consumer Intelligence has a comprehensive database and an innovative interface that presents results in a multifaceted way. This feature is particularly appreciated by users who need to refine data and findings, making it a robust tool for in-depth analysis.
- Users say that DataEQ offers strong sentiment analysis capabilities, with many expressing satisfaction with how sentiments and ratings are processed. This focus on sentiment can be a significant advantage for businesses looking to gauge public perception effectively.
- G2 reviewers highlight that Brandwatch Consumer Intelligence has a higher overall satisfaction score compared to DataEQ, indicating a more favorable user experience overall. The platform's ability to present relevant content in an easily digestible format is frequently noted as a key strength.
- According to recent feedback, while DataEQ has a higher rating for support quality, Brandwatch Consumer Intelligence still receives commendations for its support, with users appreciating the platform's responsiveness and helpfulness in addressing queries, which is crucial for day-to-day operations.
Pricing
Entry-Level Pricing
Brandwatch Consumer Intelligence
No pricing availableDataEQ
No pricing availableFree Trial
Brandwatch Consumer Intelligence
No trial information availableDataEQ
No trial information availableRatings
Meets Requirements
8.4
579
9.3
16
Ease of Use
8.2
582
7.9
15
Ease of Setup
8.0
382
8.1
6
Ease of Admin
8.3
338
8.1
6
Quality of Support
8.6
546
10.0
15
Has the product been a good partner in doing business?
8.8
337
9.7
6
Product Direction (% positive)
9.1
552
9.2
15
Features by Category
Social Analytics
8.4(won by default)
247
Not enough data
7.6(won by default)
234
Not enough data
7.7(won by default)
242
Not enough data
6.7(won by default)
159
Not enough data
6.8(won by default)
175
Not enough data
8.1(won by default)
154
Not enough data
7.2(won by default)
168
Not enough data
Reports & Dashboards
8.1(won by default)
248
Not enough data
8.0(won by default)
250
Not enough data
8.2(won by default)
229
Not enough data
7.1(won by default)
114
Not enough data
Agentic AI - Social Media Analytics
6.2(won by default)
23
Not enough data
6.2(won by default)
23
Not enough data
6.2(won by default)
23
Not enough data
6.3(won by default)
23
Not enough data
6.4(won by default)
23
Not enough data
Media Channels
6.8
107
Not enough data
6.5
105
Not enough data
8.5
134
Not enough data
Geographic Coverage
7.7
119
Not enough data
8.1
124
Not enough data
8.1
117
Not enough data
Reporting
8.6
135
Not enough data
8.4
128
Not enough data
7.9
124
Not enough data
8.9
136
Not enough data
Agentic AI - Media Monitoring
6.3
23
Not enough data
6.2
23
Not enough data
6.0
23
Not enough data
6.0
23
Not enough data
5.8
22
Not enough data
Generative AI
7.1
54
Not enough data
7.4
56
Not enough data
Audiences
8.3
113
Not enough data
7.7
100
Not enough data
6.8
82
Not enough data
7.7
96
Not enough data
Data Analysis
7.8
90
Not enough data
8.9
116
Not enough data
8.7
112
Not enough data
8.7
112
Not enough data
Administration
7.2
73
Not enough data
7.0
69
Not enough data
8.3
99
Not enough data
Agentic AI - Audience Intelligence Platforms
6.9
9
Not enough data
7.5
10
Not enough data
7.3
10
Not enough data
7.3
10
Not enough data
Feedback Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feedback Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feedback Sources
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring & Listening
8.5
383
9.3
12
7.5
359
9.7
10
8.6
212
Not enough data
8.7
208
Not enough data
8.5
213
Not enough data
8.3
202
Not enough data
Agentic AI - Social Media Listening Tools
6.3
51
Not enough data
6.0
50
Not enough data
5.8
51
Not enough data
5.9
51
Not enough data
6.0
51
Not enough data
Data Management & Analysis
7.1
386
9.0
12
8.2
375
9.2
10
8.0
181
Not enough data
8.2
197
Not enough data
Brand Signals
8.1
90
Not enough data
7.1
91
Not enough data
8.3
91
Not enough data
Brand Analytics
8.3
102
Not enough data
8.2
98
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Process
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Channels
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Account Intelligence
7.9
8
Not enough data
7.7
8
Not enough data
7.7
8
Not enough data
8.3
8
Not enough data
Lead Intelligence
8.7
82
Not enough data
8.2
74
Not enough data
8.0
71
Not enough data
Lead Management
8.4
73
Not enough data
7.6
62
Not enough data
7.8
63
Not enough data
Marketing Campaigns
7.6
64
Not enough data
7.0
53
Not enough data
7.5
60
Not enough data
7.6
58
Not enough data
8.4
67
Not enough data
Data Availability - Marketing Account Intelligence
8.9
11
Not enough data
Data Accuracy - Marketing Account Intelligence
9.2
11
Not enough data
Categories
Categories
Shared Categories
Brandwatch Consumer Intelligence and DataEQ are categorized as Social Media Listening Tools
Unique Categories
Brandwatch Consumer Intelligence is categorized as Audience Intelligence Platforms, Marketing Account Intelligence, Media Monitoring, Social Media Analytics, and Brand Intelligence
DataEQ is categorized as Social Customer Service and Feedback Analytics
Reviews
Reviewers' Company Size
Brandwatch Consumer Intelligence
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
DataEQ
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
29.3%
Public Relations and Communications
8.4%
Market Research
7.2%
Information Technology and Services
5.6%
Consulting
2.8%
Other
46.8%
Marketing and Advertising
21.1%
Public Relations and Communications
15.8%
Information Technology and Services
10.5%
Hospital & Health Care
10.5%
Telecommunications
5.3%
Other
36.8%
Discussions
What is the difference between a mention and a query that is referenced in the Brandwatch pricing?
4 Comments
DV
a mention is a single tweet, comment, retweet and so in any site.
a query is a string of keywords that you can use to search for mentions.
In...Read more
Is there any possibility for Brandwatch to gather data from the number of likes?
3 Comments
ZH
Thank you for your help it helped me a lot in solving my issue
https://thenewsaddicts.com/15-best-universities-in-europe/Read more
What is brandwatch used for?
2 Comments
R
Brandwatch is primarily used for Social Listening & Analytics with the help of brand, competitors and industry specific keywords.Read more
DataEQ has no discussions with answers
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