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Compare Brand24 and Brandwatch Consumer Intelligence

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At a Glance
Brand24
Brand24
Star Rating
(310)4.6 out of 5
Market Segments
Small-Business (65.1% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$199.00 Per Month
Free Trial is available
Browse all 4 pricing plans
Brandwatch Consumer Intelligence
Brandwatch Consumer Intelligence
Star Rating
(705)4.4 out of 5
Market Segments
Enterprise (35.4% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Brandwatch Consumer Intelligence
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Brandwatch Consumer Intelligence excels in Brand Monitoring with a score of 8.7, while Brand24 shines in Brand Monitoring with a higher score of 9.3, indicating that Brand24 may provide more comprehensive insights into brand performance.
  • Reviewers mention that Brand24 offers superior Quality of Support with a score of 9.5 compared to Brandwatch's 8.6, suggesting that users may find Brand24's customer service more responsive and helpful.
  • G2 users highlight that Brand24's Ease of Use is rated at 9.2, significantly higher than Brandwatch's 8.2, indicating that Brand24 may be more user-friendly for those new to social media analytics.
  • Users on G2 report that Brand24 provides better Post Performance tracking with a score of 8.9, while Brandwatch scores 7.7, suggesting that Brand24 may offer more detailed insights into how posts are performing across platforms.
  • Reviewers say that Brand24's Report Exporting feature is rated at 9.0, compared to Brandwatch's 8.1, indicating that users may find it easier to generate and share reports with Brand24.
  • Users report that Brandwatch Consumer Intelligence has a strong focus on Competitor Analysis with a score of 8.5, while Brand24 is slightly ahead with a score of 8.8, suggesting both products are competitive in this area but Brand24 may offer a slight edge.
Pricing
Entry-Level Pricing
Brand24
Individual
$199.00
Per Month
Browse all 4 pricing plans
Brandwatch Consumer Intelligence
No pricing available
Free Trial
Brand24
Free Trial is available
Brandwatch Consumer Intelligence
No trial information available
Ratings
Meets Requirements
8.9
285
8.4
575
Ease of Use
9.2
291
8.2
578
Ease of Setup
8.9
165
8.0
378
Ease of Admin
9.0
151
8.3
336
Quality of Support
9.6
267
8.6
542
Has the product been a good partner in doing business?
9.3
143
8.8
335
Product Direction (% positive)
9.1
288
9.1
548
Features by Category
Social Media AnalyticsHide 16 FeaturesShow 16 Features
8.7
133
7.2
288
Social Analytics
8.8
110
8.4
246
8.7
110
7.6
234
8.9
114
7.7
241
Feature Not Available
6.7
159
8.4
100
6.8
175
9.0
43
8.1
154
8.8
43
7.2
168
Reports & Dashboards
8.4
112
8.1
248
9.0
115
8.0
250
9.0
54
8.2
228
8.3
41
7.1
114
Agentic AI - Social Media Analytics
Not enough data
6.2
23
Not enough data
6.2
23
Not enough data
6.2
23
Not enough data
6.3
23
Not enough data
6.4
23
8.8
79
7.2
145
Media Channels
Feature Not Available
6.8
107
Feature Not Available
6.5
105
9.1
78
8.5
133
Geographic Coverage
8.3
72
7.7
119
8.7
73
8.1
124
8.8
68
8.1
117
Reporting
8.8
76
8.6
135
8.7
77
8.4
128
8.8
69
7.9
123
9.2
74
8.9
135
Agentic AI - Media Monitoring
Not enough data
6.3
23
Not enough data
6.2
23
Not enough data
6.0
23
Not enough data
6.0
23
Not enough data
5.8
22
Generative AI
Feature Not Available
7.1
54
8.4
43
7.4
56
Audience Intelligence PlatformsHide 15 FeaturesShow 15 Features
Not enough data
7.7
121
Audiences
Not enough data
8.3
113
Not enough data
7.7
100
Not enough data
6.8
82
Not enough data
7.7
96
Data Analysis
Not enough data
7.8
90
Not enough data
8.9
116
Not enough data
8.7
112
Not enough data
8.7
112
Administration
Not enough data
7.2
73
Not enough data
7.0
69
Not enough data
8.3
99
Agentic AI - Audience Intelligence Platforms
Not enough data
6.9
9
Not enough data
7.5
10
Not enough data
7.3
10
Not enough data
7.3
10
Social Media Listening ToolsHide 15 FeaturesShow 15 Features
8.4
230
7.4
412
Monitoring & Listening
8.8
210
8.5
381
8.5
206
7.5
359
9.4
74
8.6
209
9.0
75
8.7
208
8.7
69
8.5
211
8.6
68
8.3
201
Agentic AI - Social Media Listening Tools
7.9
8
6.3
51
7.3
8
6.0
50
7.5
8
5.8
51
8.1
8
5.9
51
8.1
8
6.0
51
Data Management & Analysis
8.0
208
7.1
384
8.8
206
8.2
374
9.1
69
8.0
181
8.6
64
8.2
197
Not enough data
8.0
108
Brand Signals
Not enough data
8.1
90
Not enough data
7.1
91
Not enough data
8.3
91
Brand Analytics
Not enough data
8.3
101
Not enough data
8.2
98
Marketing Account IntelligenceHide 17 FeaturesShow 17 Features
Not enough data
8.0
86
Agentic AI - Marketing Account Intelligence
Not enough data
7.9
8
Not enough data
7.7
8
Not enough data
7.7
8
Not enough data
8.3
8
Lead Intelligence
Not enough data
8.7
82
Not enough data
8.2
74
Not enough data
8.0
71
Lead Management
Not enough data
8.4
72
Not enough data
7.6
62
Not enough data
7.8
63
Marketing Campaigns
Not enough data
7.6
64
Not enough data
7.0
53
Not enough data
7.5
60
Not enough data
7.6
58
Not enough data
8.4
67
Data Availability - Marketing Account Intelligence
Not enough data
8.9
11
Data Accuracy - Marketing Account Intelligence
Not enough data
9.2
11
Categories
Categories
Shared Categories
Brand24
Brand24
Brandwatch Consumer Intelligence
Brandwatch Consumer Intelligence
Brand24 and Brandwatch Consumer Intelligence are categorized as Media Monitoring, Social Media Analytics, and Social Media Listening Tools
Unique Categories
Brand24
Brand24 has no unique categories
Brandwatch Consumer Intelligence
Brandwatch Consumer Intelligence is categorized as Audience Intelligence Platforms, Marketing Account Intelligence, and Brand Intelligence
Reviews
Reviewers' Company Size
Brand24
Brand24
Small-Business(50 or fewer emp.)
65.1%
Mid-Market(51-1000 emp.)
28.3%
Enterprise(> 1000 emp.)
6.5%
Brandwatch Consumer Intelligence
Brandwatch Consumer Intelligence
Small-Business(50 or fewer emp.)
30.3%
Mid-Market(51-1000 emp.)
34.3%
Enterprise(> 1000 emp.)
35.4%
Reviewers' Industry
Brand24
Brand24
Marketing and Advertising
23.5%
Information Technology and Services
8.8%
Internet
7.8%
Computer Software
7.5%
Public Relations and Communications
3.6%
Other
48.9%
Brandwatch Consumer Intelligence
Brandwatch Consumer Intelligence
Marketing and Advertising
29.3%
Public Relations and Communications
8.4%
Market Research
7.2%
Information Technology and Services
5.5%
Consulting
2.8%
Other
46.7%
Alternatives
Brand24
Brand24 Alternatives
Meltwater
Meltwater
Add Meltwater
Mentionlytics
Mentionlytics
Add Mentionlytics
Hootsuite
Hootsuite
Add Hootsuite
Sprout Social
Sprout Social
Add Sprout Social
Brandwatch Consumer Intelligence
Brandwatch Consumer Intelligence Alternatives
Meltwater
Meltwater
Add Meltwater
CisionOne
CisionOne
Add CisionOne
YouScan
YouScan
Add YouScan
Quid
Quid
Add Quid
Discussions
Brand24
Brand24 Discussions
What is Brand24 tool used for?
1 Comment
Official Response from Brand24
Keep your online reputation safe — Follow positive comments from brand ambassadors and reply to dissatisfied customers before the story overtakes...Read more
Who will benefit from using Brand24 tool?
1 Comment
Official Response from Brand24
Brand24's dashboard was designed to be usable both for small business owners and large enterprises. There is no such a thing as too small business for...Read more
What are the key differentiators of Brand24 from the competition?
1 Comment
Official Response from Brand24
Brand24 is more user-friendly and is much more cost-effective. Most of monitoring tools are have outdated interface, designed for analysts rather than...Read more
Brandwatch Consumer Intelligence
Brandwatch Consumer Intelligence Discussions
What is the difference between a mention and a query that is referenced in the Brandwatch pricing?
4 Comments
Diego V.
DV
a mention is a single tweet, comment, retweet and so in any site. a query is a string of keywords that you can use to search for mentions. In...Read more
Is there any possibility for Brandwatch to gather data from the number of likes?
3 Comments
zain h.
ZH
Thank you for your help it helped me a lot in solving my issue https://thenewsaddicts.com/15-best-universities-in-europe/Read more
What is brandwatch used for?
2 Comments
Ranjeet .
R
Brandwatch is primarily used for Social Listening & Analytics with the help of brand, competitors and industry specific keywords.Read more