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At a Glance
Market Segments
Mid-Market (43.4% of reviews)
Small-Business (71.4% of reviews)
Entry-Level Pricing
No pricing available
Free
AppsFlyer
Star Rating
(683)4.5 out of 5
Market Segments
Mid-Market (43.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about AppsFlyerTenjin
Star Rating
(55)4.3 out of 5
Market Segments
Small-Business (71.4% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Tenjin excels in integrations, scoring 8.9, which allows for seamless connectivity with various platforms, while AppsFlyer, although strong, has a slightly lower score of 8.8. Reviewers mention that this makes Tenjin a preferred choice for businesses looking for extensive integration capabilities.
- Reviewers mention that AppsFlyer outshines Tenjin in fraud detection, with a score of 8.4 compared to Tenjin's 6.7. Users on G2 highlight that AppsFlyer's robust fraud detection features provide peace of mind, especially for businesses concerned about ad spend efficiency.
- Users say that both platforms offer strong custom event tracking capabilities, scoring equally at 8.7. However, reviewers mention that Tenjin's user-friendly interface makes it easier for small businesses to set up and manage these custom events compared to AppsFlyer.
- G2 users report that AppsFlyer has a superior attribution score of 8.9, while Tenjin scores 8.4. Reviewers mention that AppsFlyer's advanced attribution models help businesses better understand their marketing effectiveness, which is crucial for optimizing campaigns.
- Users report that Tenjin has a higher score in quality of support at 8.8 compared to AppsFlyer's 8.6. Reviewers mention that Tenjin's customer support is responsive and helpful, making it a strong contender for businesses that prioritize support services.
- Reviewers mention that AppsFlyer leads in user demographics and user segmentation, scoring 8.1 and 8.2 respectively, compared to Tenjin's 6.8 in both areas. Users on G2 highlight that this allows for more targeted marketing strategies, which can significantly enhance campaign performance.
Pricing
Entry-Level Pricing
AppsFlyer
No pricing availableTenjin
Starter Plan
Free
Included attributions*: Up to 24,000 conversions/year
- Unlimited free organic installs
- DataVault: Not included
- Campaign Management & Reporting Metrics APIs: Add-On
Free Trial
AppsFlyer
Free Trial is available
Tenjin
Free Trial is available
Ratings
Meets Requirements
8.7
438
8.3
36
Ease of Use
8.4
582
8.6
37
Ease of Setup
8.0
343
8.5
23
Ease of Admin
8.4
186
8.4
16
Quality of Support
8.6
415
9.0
36
Has the product been a good partner in doing business?
8.6
184
9.3
16
Product Direction (% positive)
9.3
431
7.5
33
Features by Category
User Identification
Feature Not Available
6.8
15
8.2
266
7.3
15
8.2
255
8.5
20
Tracking & Reporting
8.7
288
8.8
19
8.4
277
8.5
21
8.9
291
8.7
21
8.4
295
8.1
22
8.3
269
8.1
15
8.2
268
7.8
15
Metrics
8.6
231
8.1
20
8.4
220
7.4
15
8.5
227
8.7
20
8.4
218
8.8
19
8.8
241
8.7
19
Authoring Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Creative Management Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Testing Tools
Not enough data
Not enough data
Not enough data
Not enough data
Publishing Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Trading
8.2
59
Not enough data
7.9
58
Not enough data
9.0
73
Not enough data
Threat Detection
8.6
68
Not enough data
8.4
67
Not enough data
8.2
61
Not enough data
8.4
66
Not enough data
Blocking
8.0
58
Not enough data
8.3
62
Not enough data
8.1
59
Not enough data
Agentic AI - Click Fraud
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
9.0
209
8.6
24
8.7
195
7.9
18
8.5
173
8.0
18
8.5
177
8.1
18
8.4
167
7.2
18
8.4
166
Feature Not Available
Platform Data
8.0
180
Feature Not Available
8.4
193
8.1
21
8.5
215
7.6
23
8.2
178
8.1
17
8.4
193
7.4
20
8.5
184
7.8
20
Agentic AI - Value Selling Tools
7.7
8
Not enough data
7.5
8
Not enough data
7.9
7
Not enough data
8.1
7
Not enough data
7.9
8
Not enough data
7.9
7
Not enough data
Centralized computation
8.8
18
Not enough data
Localized computation
9.0
18
Not enough data
Analysis
9.0
209
Not enough data
8.8
214
|
Verified
Not enough data
8.1
164
Not enough data
8.4
178
Not enough data
Campaigns
Feature Not Available
Not enough data
7.7
116
Not enough data
7.0
101
Not enough data
7.1
97
Not enough data
7.7
108
Not enough data
8.6
141
Not enough data
Engagement
7.8
112
Not enough data
Platform
8.5
172
Not enough data
8.8
182
|
Verified
Not enough data
8.3
125
Not enough data
Agentic AI - Mobile Marketing
8.0
10
Not enough data
8.3
9
Not enough data
8.0
10
Not enough data
7.8
10
Not enough data
8.0
10
Not enough data
8.2
10
Not enough data
Audience Targeting
8.7
10
Not enough data
8.5
9
Not enough data
8.9
9
Not enough data
Analytics
9.4
9
Not enough data
9.4
9
Not enough data
9.3
9
Not enough data
Agentic AI - Business Continuity Management
7.8
6
Not enough data
7.8
6
Not enough data
Metrics
8.6
231
8.1
20
8.4
220
7.4
15
8.5
227
8.7
20
8.4
218
8.8
19
8.8
241
8.7
19
Variation Testing
8.0
129
Not enough data
7.5
109
Not enough data
Feature Not Available
Not enough data
8.3
135
Not enough data
Feature Not Available
Not enough data
7.9
115
Not enough data
Reporting
8.3
164
Not enough data
8.5
189
Not enough data
Personalization
8.3
141
Not enough data
8.5
142
Not enough data
8.7
140
Not enough data
Administration
8.4
163
Not enough data
7.9
133
Not enough data
8.7
174
Not enough data
8.9
172
Not enough data
Categories
Categories
Shared Categories
AppsFlyer and Tenjin are categorized as Mobile Attribution and Mobile App Analytics
Unique Categories
AppsFlyer is categorized as Data Clean Room, Click Fraud, Creative Management Platforms, Mobile App Optimization, Mobile Marketing, and Smart Link
Tenjin has no unique categories
Reviews
Reviewers' Company Size
AppsFlyer
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Tenjin
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
16.2%
Marketing and Advertising
15.9%
Retail
7.1%
Information Technology and Services
4.7%
Computer Games
4.2%
Other
52.0%
Computer Games
67.3%
Marketing and Advertising
6.1%
Information Technology and Services
6.1%
Computer Software
6.1%
Publishing
4.1%
Other
10.2%
Discussions
What is Mobile Attribution?
2 Comments
BM
Mobile Attribution allows marketers to attribute every app install to a marketing campaign and media source, giving the marketer the data needed to make...Read more
Does AppsFlyer have a Mobile App?
1 Comment
Official Response from AppsFlyer
Absolutely! AppsFlyer allows you to use a mobile app to measure your growth on the go!Read more
What is Tenjin tool?
1 Comment
AM
Tenjin offers free to start, pay as you grow advertising measurement for mobile game and app developers. We help small and medium-sized companies punch above...Read more
What is Tenjin automation?
1 Comment
AM
Tenjin is a mobile marketing automation platform that helps mobile app developers and marketers measure and optimize their user acquisition and retention...Read more
What is the use of Tenjin?
1 Comment
AM
Tenjin offers advanced attribution features and tools that allow advertisers to track user acquisition campaigns across different marketing channels,...Read more
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