Introducing G2.ai, the future of software buying.Try now
Compare AppsFlyer and ClickGUARD 
Featured Products
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
HiHello
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
NEXD
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
CampaignTrackly
Visit Website
At a Glance
Market Segments
Mid-Market (43.4% of reviews)
Small-Business (71.4% of reviews)
Entry-Level Pricing
No pricing available
$89.00
AppsFlyer
Star Rating
(683)4.5 out of 5
Market Segments
Mid-Market (43.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about AppsFlyerClickGUARD
Star Rating
(30)4.7 out of 5
Market Segments
Small-Business (71.4% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
$89.00
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that AppsFlyer excels in its Attribution Windows feature, scoring 9.0, which allows for precise tracking of user interactions over time. In contrast, ClickGUARD, while strong, does not emphasize this feature as much, leading to a slightly lower user satisfaction in this area.
- Reviewers mention that ClickGUARD shines in Automated IP Blocking with a score of 9.0, providing robust protection against fraudulent activities. AppsFlyer, while offering similar features, scores lower at 8.2, indicating that users may find ClickGUARD's solution more effective for their needs.
- G2 users highlight the superior Quality of Support from ClickGUARD, which received a score of 9.2 compared to AppsFlyer's 8.6. This suggests that users feel more supported and valued when using ClickGUARD, which can be crucial for businesses needing timely assistance.
- Users on G2 report that AppsFlyer’s Custom Event Tracking feature, scoring 8.7, is particularly beneficial for detailed analytics, allowing businesses to tailor their tracking to specific user actions. ClickGUARD, while effective, does not have as strong a focus on this feature, which may limit customization for some users.
- Reviewers mention that ClickGUARD's Threat Detection capabilities, scoring 9.0, are highly praised for their effectiveness in identifying and mitigating risks. AppsFlyer, with a score of 8.3, may not provide the same level of assurance for users concerned about security threats.
- Users say that AppsFlyer’s Cross-platform Attribution feature, scoring 8.5, is a significant advantage for businesses operating across multiple platforms, allowing for comprehensive tracking. ClickGUARD, while strong in other areas, does not emphasize this feature as much, which could be a drawback for users needing multi-platform insights.
Pricing
Entry-Level Pricing
AppsFlyer
No pricing availableClickGUARD
Lite
$89.00
Click fraud detection and prevention for Google, Meta and Bing Ads campaigns.
- Single Website
- Up to 5k ad spend
- Unlimited clicks
Free Trial
AppsFlyer
Free Trial is available
ClickGUARD
Free Trial is available
Ratings
Meets Requirements
8.7
439
9.4
17
Ease of Use
8.4
583
9.0
18
Ease of Setup
8.0
344
8.7
10
Ease of Admin
8.4
187
8.9
11
Quality of Support
8.6
416
9.2
19
Has the product been a good partner in doing business?
8.6
185
9.2
11
Product Direction (% positive)
9.3
432
9.3
17
Features by Category
User Identification
Feature Not Available
Not enough data
8.2
266
Not enough data
8.2
255
Not enough data
Tracking & Reporting
8.7
288
Not enough data
8.4
277
Not enough data
8.9
292
Not enough data
8.4
296
Not enough data
8.3
269
Not enough data
8.2
268
Not enough data
Metrics
8.6
231
Not enough data
8.4
220
Not enough data
8.5
227
Not enough data
8.4
218
Not enough data
8.8
241
Not enough data
Authoring Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Creative Management Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Testing Tools
Not enough data
Not enough data
Not enough data
Not enough data
Publishing Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Trading
8.2
59
8.9
12
7.9
58
9.3
9
9.0
73
8.6
13
Threat Detection
8.6
68
9.2
13
8.4
67
9.0
14
8.2
61
9.0
14
8.4
66
9.3
12
Blocking
8.0
58
9.2
12
8.3
62
9.0
14
8.1
59
9.7
11
Agentic AI - Click Fraud
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
9.0
209
Not enough data
8.7
195
Not enough data
8.5
173
Not enough data
8.5
177
Not enough data
8.4
167
Not enough data
8.4
166
Not enough data
Platform Data
8.0
180
Not enough data
8.4
193
Not enough data
8.5
215
Not enough data
8.2
178
Not enough data
8.4
193
Not enough data
8.5
184
Not enough data
Agentic AI - Value Selling Tools
7.7
8
Not enough data
7.5
8
Not enough data
7.9
7
Not enough data
8.1
7
Not enough data
7.9
8
Not enough data
7.9
7
Not enough data
Centralized computation
8.8
18
Not enough data
Localized computation
9.0
18
Not enough data
Analysis
9.0
210
Not enough data
8.8
215
|
Verified
Not enough data
8.1
164
Not enough data
8.4
178
Not enough data
Campaigns
Feature Not Available
Not enough data
7.7
116
Not enough data
7.0
101
Not enough data
7.1
97
Not enough data
7.7
108
Not enough data
8.6
141
Not enough data
Engagement
7.8
112
Not enough data
Platform
8.5
172
Not enough data
8.8
183
|
Verified
Not enough data
8.3
125
Not enough data
Agentic AI - Mobile Marketing
8.0
10
Not enough data
8.3
9
Not enough data
8.0
10
Not enough data
7.8
10
Not enough data
8.0
10
Not enough data
8.2
10
Not enough data
Audience Targeting
8.7
10
Not enough data
8.5
9
Not enough data
8.9
9
Not enough data
Analytics
9.4
9
Not enough data
9.4
9
Not enough data
9.3
9
Not enough data
Agentic AI - Business Continuity Management
7.8
6
Not enough data
7.8
6
Not enough data
Metrics
8.6
231
Not enough data
8.4
220
Not enough data
8.5
227
Not enough data
8.4
218
Not enough data
8.8
241
Not enough data
Variation Testing
8.0
129
Not enough data
7.5
109
Not enough data
Feature Not Available
Not enough data
8.3
135
Not enough data
Feature Not Available
Not enough data
7.9
115
Not enough data
Reporting
8.3
164
Not enough data
8.5
189
Not enough data
Personalization
8.3
141
Not enough data
8.5
142
Not enough data
8.7
140
Not enough data
Administration
8.4
163
Not enough data
7.9
133
Not enough data
8.7
175
Not enough data
8.9
172
Not enough data
Categories
Categories
Shared Categories
AppsFlyer and ClickGUARD are categorized as Click Fraud
Unique Categories
AppsFlyer is categorized as Data Clean Room, Mobile Attribution, Creative Management Platforms, Mobile App Analytics, Mobile App Optimization, Mobile Marketing, and Smart Link
ClickGUARD has no unique categories
Reviews
Reviewers' Company Size
AppsFlyer
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
ClickGUARD
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
16.1%
Marketing and Advertising
15.8%
Retail
7.1%
Information Technology and Services
4.7%
Computer Games
4.2%
Other
52.0%
Marketing and Advertising
42.9%
Information Technology and Services
14.3%
Retail
7.1%
Hospital & Health Care
7.1%
Pharmaceuticals
3.6%
Other
25.0%
Alternatives
Discussions
What is Mobile Attribution?
2 Comments
BM
Mobile Attribution allows marketers to attribute every app install to a marketing campaign and media source, giving the marketer the data needed to make...Read more
Does AppsFlyer have a Mobile App?
1 Comment
Official Response from AppsFlyer
Absolutely! AppsFlyer allows you to use a mobile app to measure your growth on the go!Read more
ClickGUARD has no discussions with answers
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
