--- title: TrafficGuard Reviews meta\_title: 'TrafficGuard Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 34 reviews by the users' company size, role or industry to find out how TrafficGuard works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 34 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech --- # TrafficGuard Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by TrafficGuard but has limited features. Are you part of the TrafficGuard team? [Upgrade your plan](https://my.g2.com/trafficguard/upgrade?utm_campaign=s3&utm_medium=claim-popup&utm_source=g2) to enhance your branding and engage with visitors to your profile! Digital advertisers lose billions every year to invalid traffic, and most do not know it is happening. Fake clicks, bots and click farms are only part of it. The bigger drain is non-incremental traffic: excessive clickers with no intent to convert, and navigational traffic that would have found your brand anyway. All of it inflates cost and corrupts the data your optimisation depends on. TrafficGuard sits inside the advertising journey and verifies traffic in real time, before it reaches your campaigns. Our approach is surgical, not blunt force. Statistical invalidation removes the invalid and protects the genuine, with full transparency into exactly what was actioned and why. The result is cleaner signals, more accurate reporting, and ad spend that reaches real, high-intent users. One platform protects every channel that matters: - Search (Google Search & Performance Max) - Meta (Instagram & Facebook) - Affiliate - Mobile Start with a free 30-day audit in detection mode and see exactly how much invalid traffic is hitting your campaigns. Switch on prevention when you are ready. Backed by expert onboarding and responsive support, TrafficGuard is built to scale with your spend. See how much you're losing: dash.trafficguard.ai/signup TrafficGuard is part of Adveritas, publicly listed and accountable on the Australian Securities Exchange (ASX:AV1). * * * Seller [TrafficGuard](https://www.g2.com/sellers/trafficguard) Discussions [TrafficGuard Community](https://www.g2.com/products/trafficguard/discuss) Languages Supported German, English, French, Portuguese, Spanish, Chinese (Simplified) Solution Type All-in-One Overview by Irene Paniagua Show More ## Top-Rated Alternatives [ ![AppsFlyer](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "AppsFlyer") AppsFlyer 4.5/5(780) ](https://www.g2.com/products/appsflyer/reviews) [ ![Adjust](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adjust") Adjust 4.7/5(729) ](https://www.g2.com/products/adjust/reviews) [ ![Singular](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Singular") Singular 4.6/5(529) ](https://www.g2.com/products/singular/reviews) [ View All Alternatives ](https://www.g2.com/products/trafficguard/competitors/alternatives) ## User Insights Average based on 34 real user reviews. [Log in to unlock pricing and user insights](/login) ![Olga S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Olga S.") OS Olga S. Gios Small-Business (50 or fewer emp.) 1/25/2025 "Es una solución confiable para prevenir el fraude publicitario." 4/5 What do you like best about TrafficGuard? This text is already in English and does not require translation. Review collected by and hosted on G2.com. What do you dislike about TrafficGuard? It was a bit complex and time-consuming at the beginning for me. And the pricing was a bit high. Review collected by and hosted on G2.com. What problems is TrafficGuard solving and how is that benefiting you? It prevents fraudulent clicks, ensuring that our advertising budget is spent effectively and on genuine users. This improves return on investment (ROI), and we are gaining valuable insights to optimize our campaigns. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite VZ Vitalii Z. Marketer Small-Business (50 or fewer emp.) 1/24/2025 "Great services" 5/5 What do you like best about TrafficGuard? Solution for frod traffic in Google Ads. Uniqe solution for big problem in industry of US Review collected by and hosted on G2.com. What do you dislike about TrafficGuard? Not dislike. All right. Good experience. Review collected by and hosted on G2.com. What problems is TrafficGuard solving and how is that benefiting you? Bots are really spent our money. And TrafficGuard minimize cost for 30% Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Stefan G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Stefan G.") SG Stefan G. Owner Small-Business (50 or fewer emp.) 1/25/2025 "Great and safe" 2.5/5 What do you like best about TrafficGuard? It is secure, and it had very fast updates Review collected by and hosted on G2.com. What do you dislike about TrafficGuard? Things are great around here, nothing to report Review collected by and hosted on G2.com. What problems is TrafficGuard solving and how is that benefiting you? They keep me secure Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Small-Business (50 or fewer emp.) 1/28/2025 "One of the best fraud protection software" 5/5 What do you like best about TrafficGuard? Very easy to set up and has great support from the team. Review collected by and hosted on G2.com. What do you dislike about TrafficGuard? I think it takes a little getting used to it, but after that, you never look back. Review collected by and hosted on G2.com. What problems is TrafficGuard solving and how is that benefiting you? It helps us getting make better decisions by looking at real numbers of clicks. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Gambling & Casinos](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Gambling & Casinos") UG Verified User in Gambling & Casinos Mid-Market (51-1000 emp.) 4/2/2024 "Useful product, though monthly reports are not always on time, and ROI is based on estimates" 3.5/5 What do you like best about TrafficGuard? It helps us with reducing ad spent on returning users, mostly in our branded campaign. The shadow campaign gives a good indication on how effective the exclusion rules are, helping to further optimise. Platform itself is easy to use and easy to set up, onboarding was helpful. The support is very friendly and helpful. Review collected by and hosted on G2.com. What do you dislike about TrafficGuard? So far the support has been good, though going into the new year we got behind with our monthly reports, leading to my feeling that sometimes we're not on top of our performance. Also I find it a limitation that we can't figure how many clicks it takes in our branded campaign before people on average convert. This could help us massively in determining what click thresholds we use and base this of a CPA. I'd also like to get better reports on what happened to the excluded users, what share of these people still finds their way through organic/direct/shadow campaigns is still a blackbox and can only be analysed on user-level. Review collected by and hosted on G2.com. What problems is TrafficGuard solving and how is that benefiting you? It helps reducing ad spend on returning users, allowing us to reduce ad cost or spend more money on new users. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller TA Timi A. Mid-Market (51-1000 emp.) 12/13/2023 "PPC and Mobile Fraud prevention improvements have been excellent" 5/5 What do you like best about TrafficGuard? The tool's effectiveness and the on-hand team. For both our PPC and Mobile Fraud prevention efforts TrafficGuard has proven itself to be incredibly useful at improving our fraud levels across this activity, while also being relatively easy to set up. As for the team, they provide excellent customer service, and are on hand to help with our integration needs, educating partners and wider team members, and any general inquiries. Review collected by and hosted on G2.com. What do you dislike about TrafficGuard? It's a shame that on the mobile side the links aren't compatible with all media buying platforms. It would be great if solutions can be found for some of the platforms where wrapping a TG domain link around an MMP link isn't currently possible. Review collected by and hosted on G2.com. What problems is TrafficGuard solving and how is that benefiting you? Our problem has been two fold: On PPC we wanted to prohibit returning users from clicking on branded ads and 'wasting' our marketing budgets by driving up the CPCs, and on Mobile we need to tackle the high amounts of bot and malware traffic that increases our MMP costs and also leads to source misattribution. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Sara M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sara M.") SM Sara M. Mid-Market (51-1000 emp.) 12/15/2023 "User-Friendly Interface and Efficient Ad Fraud Prevention" 4/5 What do you like best about TrafficGuard? Onboarding went smooth with good explanations and help from our account manager. User-friendly interface which makes it easy to unvocer insights for our PPC campaigns. Also like how TrafficGuard efficiently tackles ad fraud and invalid traffic, allowing us to allocate our marketing budget more effectively. It's a valuable tool for enhancing campaign performance and ensuring our resources are used wisely. Review collected by and hosted on G2.com. What do you dislike about TrafficGuard? Some things are still some kind of black box for me Review collected by and hosted on G2.com. What problems is TrafficGuard solving and how is that benefiting you? mitigating ad fraud and invalid traffic which enables extra campaign budget. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller KV Kinnari V. Small-Business (50 or fewer emp.) 6/1/2023 "Great experience with TrafficGuard" 4.5/5 What do you like best about TrafficGuard? We rely on TrafficGuard to monitor our daily traffic and prevent wasting money on invalid clicks and traffic. I particularly appreciate the detailed campaign report, which provides valuable insights on keywords and potential threats. Review collected by and hosted on G2.com. What do you dislike about TrafficGuard? It would be great if we could monitor other platforms for invalid clicks and traffic, such as Microsoft Bing and social channels. Having a trafficking report for social and other search channels would increase our ROI. Review collected by and hosted on G2.com. What problems is TrafficGuard solving and how is that benefiting you? We have found TrafficGuard to be extremely beneficial. We utilize the reports provided by TrafficGuard to evaluate our search campaigns and determine the cost per click value. The keywords report has been particularly useful in identifying low ROI and invalid clicks. Additionally, the new shadow campaigns strategy introduced by TrafficGuard has provided an unparalleled level of search campaign prevention, resulting in significant budget savings and a 30% reduction in wastage. Furthermore, we are utilizing the mobile App Analytics feature to monitor our app campaign placement. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Nathalia C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nathalia C.") NC Nathalia C. Estagiária de Mídia Mid-Market (51-1000 emp.) 11/16/2023 "My TrafficGuard Experience" 4.5/5 What do you like best about TrafficGuard? The platform is easy to use and the support is very good. Easy use helps you understand the data and visualize it in a practical way. Review collected by and hosted on G2.com. What do you dislike about TrafficGuard? There are some usabilities that are not available. Example: Supermetrics Review collected by and hosted on G2.com. What problems is TrafficGuard solving and how is that benefiting you? We are better understanding how the invalid traffic part works, and it is bringing good results, such as better targeting of our budget. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Gambling & Casinos](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Gambling & Casinos") UG Verified User in Gambling & Casinos Mid-Market (51-1000 emp.) 9/26/2023 "Seamless integration & Great results" 4/5 What do you like best about TrafficGuard? We recently onboarded trafficguard to prevent fraudulent activity in our PPC accounts. From the first introduction the team provided great support and answered all queries relating to their service allowing us to implement the service seamlessly into our existing PPC infrastructure. Since then we have seen great results as PPC bounce rates reduced and conversion rates have increased, and we are able to utilise all the great reporting features the platform provides in order to quantify calculable ROI to the business. Review collected by and hosted on G2.com. What do you dislike about TrafficGuard? Would like to understand more about how they categorise and define a valid click from an invalid click Review collected by and hosted on G2.com. What problems is TrafficGuard solving and how is that benefiting you? Reducing returning/non-incremental traffic to save on our PPC costs and allow us to reduce CPA's and increase conversion rates Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ## Questions about TrafficGuard? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about TrafficGuard ](https://www.g2.com/products/trafficguard/discussions/new) GU Guest User • Last activity 3 months ago What is TrafficGuard PPC Protection by TrafficGuard used for? 0 Upvotes 1 [ Join the conversation ](https://www.g2.com/discussions/what-is-trafficguard-ppc-protection-by-trafficguard-used-for) [ View all Discussions ](https://www.g2.com/products/trafficguard/discuss) ##### Pricing Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more. [ View More Pricing Information ](https://www.g2.com/products/trafficguard/pricing) TrafficGuard Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_3fde9c96a1e1535d8c396617402599d6/clickguard.png "Product Avatar Image") ClickGUARD 4.7/5(30) [ Compare Now ](https://www.g2.com/compare/clickguard-vs-trafficguard) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_2e3e8ad88bd668769b6dbbebd0fa8020/lunio.png "Product Avatar Image") Lunio 4.6/5(146) [ Compare Now ](https://www.g2.com/compare/lunio-vs-trafficguard) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_d0857ec610ec047f5ca3072998f49408/clickcease.png "Product Avatar Image") ClickCease 4.6/5(113) [ Compare Now ](https://www.g2.com/compare/clickcease-vs-trafficguard) ##### ##### TrafficGuard Features Trading Keyword Tracking Refund Management Third-Party Integrations Threat Detection Account Alerts Threat Detection IP Address Monitoring Blocking Manual IP Blocking Automated IP Blocking Cross-Campaign Blocking [ View More Features ](https://www.g2.com/products/trafficguard/features) ##### Categories on G2 [Attribution](https://www.g2.com/categories/attribution)[Mobile App Analytics](https://www.g2.com/categories/mobile-app-analytics)[Affiliate Marketing](https://www.g2.com/categories/affiliate-marketing) [Attribution](https://www.g2.com/categories/attribution)[Mobile App Analytics](https://www.g2.com/categories/mobile-app-analytics)[Affiliate Marketing](https://www.g2.com/categories/affiliate-marketing)[Click Fraud](https://www.g2.com/categories/click-fraud) [Show MoreShow Less](javascript:void(0);) ##### Explore More [Top tools for managing GDPR and CCPA compliance](https://www.g2.com/discussions/what-are-the-top-tools-for-managing-gdpr-and-ccpa-compliance)[Best account-based orchestration software for SMBs](https://www.g2.com/discussions/best-account-based-orchestration-tools-for-smbs-what-s-your-go-to)[Customer data software top picks for mid-sized companies](https://www.g2.com/discussions/customer-data-software-top-picks-for-mid-sized-companies) [What survey platforms come with a solid template library so you are not building every survey from scratch?](https://www.g2.com/discussions/what-survey-platforms-come-with-a-solid-template-library-so-you-are-not-building-every-survey-from-scratch)[Top-rated big data integration solutions for cloud migration](https://www.g2.com/discussions/what-are-the-top-rated-big-data-integration-solutions-for-cloud-migration)[Pros and Cons Details](https://www.g2.com/products/trafficguard/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)