# Best Display Advertising Software - Page 4

## How Many Display Advertising Software Products Does G2 Track?

**Total Products under this Category:** 226

### Category Stats (Aug 2026)

- **Average Rating:** 4.24/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Realize (+22.98%) - Among all products in this category, Realize recorded the largest rating increase compared to last month

_Last updated: August 04, 2026_

## How Does G2 Rank Display Advertising Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 14,500+ Authentic Reviews
- 226+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Display Advertising Software
 ![G2 Grid® for Display Advertising Software plotting products by satisfaction and market presence](https://www.g2.com/categories/display-advertising/grids.png?focus%5B%5D=5910&focus%5B%5D=3026&focus%5B%5D=4907&focus%5B%5D=54066&focus%5B%5D=5532&focus%5B%5D=3249&focus%5B%5D=5405&focus%5B%5D=74625)

Highlighted products: StackAdapt, AdRoll, The Trade Desk, AdRoll ABM (Formerly RollWorks), Quantcast Platform, LocaliQ, Facebook for Business, and Amazon Display Ads.

Underlying data: [Grid® JSON](https://www.g2.com/categories/display-advertising/grids.json?focus%5B%5D=stackadapt&focus%5B%5D=adroll&focus%5B%5D=the-trade-desk&focus%5B%5D=adroll-abm-formerly-rollworks&focus%5B%5D=quantcast-platform&focus%5B%5D=localiq&focus%5B%5D=facebook-for-business&focus%5B%5D=amazon-amazon-display-ads)

**Sponsored**

### Cube

Cube is the financial intelligence platform built for the AI-era. We supercharge planning, accelerate analysis, and unify data to unlock the insights that drive better decisions—while giving FP&A teams the freedom to work seamlessly in Excel, Google Sheets, the web, or chat. Cube is the smartest way to work in the tools you love. With native Excel and Google Sheets integrations, Slack and Teams apps, and an AI-powered collaboration suite, Cube helps finance work faster, align better, and guide plans without changing how they work. Founded in New York City by a 3x CFO, Cube now supports thousands of finance professionals across industries including manufacturing, retail, healthcare, education, and more. The platform combines flexibility and scalability in a modern planning environment that’s easy to adopt and powerful to grow with. Cube connects your spreadsheets and source systems to powerful planning, modeling, and analytics without the need for code or consultants. Teams use Cube to operate faster, run what-if scenarios instantly, and deliver real-time insights that help business partners make quick, confident decisions. With Cube, finance teams can: \*Get AI-generated business insights \* Automate manual tasks \* Eliminate version control issues \* Collaborate across teams and tools all while working in the spreadsheet and communication apps they already love.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=277&secure%5Bchosen_at%5D=2026-08-15T10%3A25%3A41Z&secure%5Bdisplayable_resource_id%5D=1108&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=122537&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=122537&secure%5Bresource_id%5D=277&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fdisplay-advertising%3Fpage%3D4&secure%5Btoken%5D=dba1b07106c2811a6e88b0bc006a0cf21d415430316c6ea13ceefd341eb6c7fa&secure%5Burl%5D=https%3A%2F%2Fwww.cubesoftware.com%2F%3Futm_source%3Dg2%26utm_medium%3Dcpc%26utm_campaign%3Ddefault&secure%5Burl_type%5D=book_demo)

### [Adobe Advertising Cloud](https://www.g2.com/products/adobe-advertising-cloud/reviews)

Adobe Advertising is a digital advertising solution that lets brands plan, buy, measure, and optimize across digital channels. Our tools seamlessly connect marketing and advertising data to create consistent consumer experiences across touchpoints.

**Average Rating:** 3.7/5.0

**Total Reviews:** 93

#### How Do G2 Users Rate Adobe Advertising Cloud?

- **Close Ecosystem API:** 8.3/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 7.7/10 (Category avg: 8.6/10)
- **Display Functionality:** 7.8/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 7.5/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Adobe Advertising Cloud?

- **Seller:** [Adobe](https://www.g2.com/sellers/adobe)
- **Year Founded:** 1982
- **HQ Location:** San Jose, CA
- **Twitter:** @Adobe  
956,842 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4bd838466d461c6fe81e09c861e82adaaf56d5a567f856b855f9808677f90560&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1480%2F&secure%5Burl_type%5D=linkedin_company_website)  
42,087 employees on LinkedIn®
- **Ownership:** NASDAQ:ADBE

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Internet
- **Company Size:** 38% Large, 35% Medium

#### What Do G2 Reviewers Say About Adobe Advertising Cloud?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **comprehensive integration** of Adobe Advertising Cloud, enhancing collaboration and file syncing seamlessly.
- Users praise the **collaborative integration** of Adobe Advertising Cloud, enhancing teamwork and file syncing across apps.
- Users value the **comprehensive and integrated nature** of Adobe Advertising Cloud, enhancing their advertising strategies effectively.
- Users commend the **ease of use** in Adobe Advertising Cloud, appreciating seamless integration and collaborative features.
- Users praise the **easy integrations** of Adobe Advertising Cloud, enjoying seamless collaboration and file syncing capabilities.

##### Cons

- Users find the **functionality limitations** frustrating, as creating complements is harder compared to competing platforms.
- Users find the **high competition** makes it challenging for the community to create effective complements compared to rivals.
- Users find the **lack of clarity** in creating complements challenging compared to competitors, hindering their experience.
- Users find Adobe Advertising Cloud **not intuitive** , making it challenging to create complementary applications compared to competitors.
- Users find **poor usability** in Adobe Advertising Cloud, making it difficult to create complements compared to competitors.

#### What Are Recent G2 Reviews of Adobe Advertising Cloud?

**["A perfect package for cloud advertising services"](https://www.g2.com/survey_responses/adobe-advertising-cloud-review-8931722)**

**Rating:** 4.5/5.0 stars

_— Stephanie H._

[Read full review](https://www.g2.com/survey_responses/adobe-advertising-cloud-review-8931722)

**["Adobe is the most powerful creative ecosystem to work with"](https://www.g2.com/survey_responses/adobe-advertising-cloud-review-10657671)**

**Rating:** 5.0/5.0 stars

_— Bairon P._

[Read full review](https://www.g2.com/survey_responses/adobe-advertising-cloud-review-10657671)

#### What Are G2 Users Discussing About Adobe Advertising Cloud?

- [What is your primary use case for Adobe Advertising Cloud, and how has it impacted your digital advertising efforts?](https://www.g2.com/discussions/what-is-your-primary-use-case-for-adobe-advertising-cloud-and-how-has-it-impacted-your-digital-advertising-efforts)
- [What is Adobe Advertising Cloud used for?](https://www.g2.com/discussions/what-is-adobe-advertising-cloud-used-for)

### [Airtory](https://www.g2.com/products/airtory/reviews)

Airtory is a Creative Management Platform that allows advertisers to build high-performing and engaging rich media display ads within minutes. Engage your prospects, ensure better and higher ROI and improve brand engagement with Airtory's easy-to-build rich media ads! We have 500+ templates across desktop, mobile, native and interactive video (although we can build bespoke templates for only you to use, or we've found a way to ingest ads built in Google Web Designer and run them as Airtory tags, for those very custom one-offs). These can easily be implemented across DSPs or on direct publishers. With the rise in popularity of CTV and OTT platforms, Airtory has also introduced video ads that support dynamic content, interactive features, and QR codes. These ads can be implemented on all CTV and OTT platforms, enabling advertisers to engage with those users as well. You can check out Airtory’s Rich Media Ads on the Showcase Page: https://formats.airtory.com/ Additionally, we have another product Self Serve+ which is a SaaS offering that allows publishers to open up their ad inventory to advertisers to set up and manage direct ad campaigns autonomously. Airtory's Rich Media builder can also be integrated, which is just a cherry on top! Last but not the least, Airtory has additional features that can elevate your Rich Media campaigns to the next level. Create hyper-personal ads with Airtory’s DCO suite or leverage our Landing Page Builder to incorporate it as an offering in your next campaign. In short, we are a faster, cheaper, easier, and more nimble provider within the ad creation/monetization vertical.

**Average Rating:** 4.5/5.0

**Total Reviews:** 46

#### How Do G2 Users Rate Airtory?

- **Close Ecosystem API:** 8.3/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.7/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 8.9/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Airtory?

- **Seller:** [Airtory](https://www.g2.com/sellers/airtory)
- **Year Founded:** 2016
- **HQ Location:** Austin, US
- **Twitter:** @airtoryHQ  
487 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fa9e7afdae97eccbfa74d06e1808357a405dc67a47c6248b6726d91c65ae1dd3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fairtory&secure%5Burl_type%5D=linkedin_company_website)  
24 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Online Media
- **Company Size:** 53% Medium, 30% Small

#### What Are Recent G2 Reviews of Airtory?

**["Best Rich Media Solution Partner"](https://www.g2.com/survey_responses/airtory-review-8457056)**

**Rating:** 5.0/5.0 stars

_— Suhaib H._

[Read full review](https://www.g2.com/survey_responses/airtory-review-8457056)

**["Beginner-friendly. Good Experience with the platform."](https://www.g2.com/survey_responses/airtory-review-8457937)**

**Rating:** 4.5/5.0 stars

_— Sasirekha P._

[Read full review](https://www.g2.com/survey_responses/airtory-review-8457937)

#### What Are G2 Users Discussing About Airtory?

- [What is Airtory used for?](https://www.g2.com/discussions/what-is-airtory-used-for)

### [Bitmedia.IO](https://www.g2.com/products/bitmedia-io/reviews)

Bitmedia.io is a programmatic advertising platform and global ad network that helps businesses grow through user acquisition and performance marketing campaigns. The platform combines audience targeting, campaign optimization, and publisher monetization tools in a single self-service solution. Advertisers can reach verified audiences across websites, mobile apps, Telegram communities, and other digital media properties. Campaigns can be managed through an easy-to-use dashboard with CPM, CPC, and Smart Bid pricing models, advanced targeting options, real-time reporting, conversion tracking, and API access. Bitmedia supports multiple ad formats, including display banners, responsive ads, image ads, HTML5 ads, in-app ads, Telegram ads, popunder ads and text ads. The platform helps advertisers improve traffic quality, optimize performance, and scale campaigns more efficiently. Businesses across e-commerce, fintech, SaaS, AI, gaming, mobile apps, cybersecurity, affiliate marketing, trading, and blockchain industries use Bitmedia to drive user acquisition, increase brand awareness, and generate leads. For publishers, Bitmedia provides monetization solutions that help maximize revenue through display advertising, header bidding integrations, yield optimization tools, and detailed performance analytics. By combining programmatic advertising, display advertising, audience targeting, performance marketing, campaign optimization, and publisher monetization in one platform, Bitmedia helps advertisers reach the right users and publishers get more value from their inventory.

**Average Rating:** 4.7/5.0

**Total Reviews:** 13

#### How Do G2 Users Rate Bitmedia.IO?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Bitmedia.IO?

- **Seller:** [BitMedia](https://www.g2.com/sellers/bitmedia)
- **Year Founded:** 2014
- **HQ Location:** London, GB
- **Twitter:** @bitmedia\_io  
20,981 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9a8d82ad7d6f0c73ecbf86b49eb16a80bd367483a4b5e6a9b885e537dea7ee98&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbitmedia-io&secure%5Burl_type%5D=linkedin_company_website)  
33 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 85% Small, 15% Medium

#### What Do G2 Reviewers Say About Bitmedia.IO?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **transparent analytics** of Bitmedia.IO for optimizing campaigns and tracking performance in real-time.
- Users appreciate the **ease of use** of Bitmedia.IO, facilitating quick campaign launches and efficient management.
- Users find the **easy setup** of Bitmedia.IO efficient, enabling quick campaign launches without technical complications.

#### What Are Recent G2 Reviews of Bitmedia.IO?

**["Seamless Crypto Ad Solutions with Outstanding Support"](https://www.g2.com/survey_responses/bitmedia-io-review-13223613)**

**Rating:** 5.0/5.0 stars

_— Kyle L._

[Read full review](https://www.g2.com/survey_responses/bitmedia-io-review-13223613)

**["Fast, Supportive Customer Service That Quickly Improved Campaign Performance"](https://www.g2.com/survey_responses/bitmedia-io-review-13225761)**

**Rating:** 4.0/5.0 stars

_— Verified User in Gambling & Casinos_

[Read full review](https://www.g2.com/survey_responses/bitmedia-io-review-13225761)

#### What Are G2 Users Discussing About Bitmedia.IO?

- [What is Bitmedia.IO used for?](https://www.g2.com/discussions/what-is-bitmedia-io-used-for)

### [Brandzooka](https://www.g2.com/products/brandzooka/reviews)

Brandzooka makes it possible for anyone to put their ads on Primetime TV, Internet Radio and the Web affordably in minutes. Our revolutionary self-service platform is built with the mission of making world-class digital advertising accessible and affordable to all. With the first ad-buying experience that outsmarts traditional advertisers, we deliver effective and automated management of TV & digital ad-buying with none of the complexity. Based in Boulder, Colorado. We’re a venture-backed technology company; founded, funded and run by the most successful professionals working in media today. Trusted by 60,000 advertisers across 110 countries, we are disrupting the $500b digital and programmatic media ecosystems. We're proud to have built the first scalable platform connecting millions of business and agencies worldwide to the power of premium media.

**Average Rating:** 4.5/5.0

**Total Reviews:** 41

#### How Do G2 Users Rate Brandzooka?

- **Close Ecosystem API:** 8.3/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.6/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 8.5/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Brandzooka?

- **Seller:** [Brandzooka](https://www.g2.com/sellers/brandzooka)
- **Year Founded:** 2015
- **HQ Location:** Boulder, Colorado
- **Twitter:** @Brandzooka  
11,088 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6ff5a91b2fa0df6aaf708c46dd3879e11ebe0da650bd3c298689d1d3fc9a018a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F9281930%2F&secure%5Burl_type%5D=linkedin_company_website)  
9 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 75% Small, 18% Medium

#### What Are Recent G2 Reviews of Brandzooka?

**["Go with the Best!"](https://www.g2.com/survey_responses/brandzooka-review-6719836)**

**Rating:** 5.0/5.0 stars

_— Sean T._

[Read full review](https://www.g2.com/survey_responses/brandzooka-review-6719836)

**["Great service and communication"](https://www.g2.com/survey_responses/brandzooka-review-6907185)**

**Rating:** 5.0/5.0 stars

_— Brad H._

[Read full review](https://www.g2.com/survey_responses/brandzooka-review-6907185)

#### What Are G2 Users Discussing About Brandzooka?

- [What is Brandzooka used for?](https://www.g2.com/discussions/what-is-brandzooka-used-for)

### [Yahoo AdTech DSP](https://www.g2.com/products/yahoo-adtech-dsp/reviews)

Built for the way you buy, the Verizon Media DSP\* provides exclusive access to Verizon Media's wealth of data and insights from nearly one billion users. Our advanced DSP combines machine learning optimization with enhanced productivity features that give marketers the flexibility and control to manage omni-channel programmatic strategy, effectively hit complex branding and performance goals, and reach precise audiences with premium inventory across every device. \*Formerly BrightRoll DSP, Oath Ad Platforms

**Average Rating:** 3.6/5.0

**Total Reviews:** 175

#### How Do G2 Users Rate Yahoo AdTech DSP?

- **Close Ecosystem API:** 3.9/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 7.6/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.4/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 8.0/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Yahoo AdTech DSP?

- **Seller:** [Verizon Media](https://www.g2.com/sellers/verizon-media)
- **Year Founded:** 2005
- **HQ Location:** San Francisco, CA
- **Twitter:** @FlurryMobile  
16,225 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=07dd026ace8dd4a16c2f3214b07a29f2f833c55ac741d2e698c4fc8f1633f755&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F430650%2F&secure%5Burl_type%5D=linkedin_company_website)  
11 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Executive
- **Top Industries:** Marketing and Advertising, Internet
- **Company Size:** 45% Small, 37% Medium

#### What Do G2 Reviewers Say About Yahoo AdTech DSP?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **unified buying experience** of Yahoo AdTech DSP, enjoying its comprehensive tools for effective advertising.
- Users value the **advanced audience targeting** of Yahoo AdTech DSP for its precise segmentation capabilities.
- Users value the **unified buying experience** provided by Yahoo AdTech DSP, enhancing efficiency and effectiveness in campaigns.
- Users value the **unified platform experience** of Yahoo AdTech DSP, enhancing campaign efficiency and effectiveness.
- Users value the **intuitive and clean user interface** of Yahoo AdTech DSP, simplifying campaign setup and tracking.

##### Cons

- Users experience **ad issues** due to reporting delays and lengthy creative approval processes impacting campaign execution.
- Users face **reporting and creative approval delays** , impacting timely access to data and campaign launches.
- Users face **reporting and creative approval delays** that hinder timely access to data and campaign launches.
- Users experience **delayed implementation** due to slow reporting and lengthy creative approval processes, impacting campaign timelines.
- Users experience **delay issues** with reporting and creative approvals, impacting performance insights and campaign launches.

#### What Are Recent G2 Reviews of Yahoo AdTech DSP?

**["Exceptional Targeting with a Complex Interface"](https://www.g2.com/survey_responses/yahoo-adtech-dsp-review-12606024)**

**Rating:** 4.5/5.0 stars

_— Sanket D._

[Read full review](https://www.g2.com/survey_responses/yahoo-adtech-dsp-review-12606024)

**["Easy Campaign Programming with an Efficient Setup Process"](https://www.g2.com/survey_responses/yahoo-adtech-dsp-review-12502990)**

**Rating:** 4.0/5.0 stars

_— Edward R._

[Read full review](https://www.g2.com/survey_responses/yahoo-adtech-dsp-review-12502990)

#### What Are G2 Users Discussing About Yahoo AdTech DSP?

- [What is a DSP programmatic?](https://www.g2.com/discussions/what-is-a-dsp-programmatic)
- [What do Verizon media do?](https://www.g2.com/discussions/what-do-verizon-media-do)
- [What is DSP in media buying?](https://www.g2.com/discussions/what-is-dsp-in-media-buying)
- [What is Verizon Media DSP?](https://www.g2.com/discussions/what-is-verizon-media-dsp)

### [Perion One](https://www.g2.com/products/perion-one/reviews)

Perion One: Smarter Advertising Starts Here Today’s fragmented media landscape needs more than execution — it demands orchestration. Perion One unifies insights, AI, and creative to fuel real-time, multi-channel advertising that adapts by the moment and delivers measurable results at scale.

**Average Rating:** 4.0/5.0

**Total Reviews:** 90

#### How Do G2 Users Rate Perion One?

- **Has the product been a good partner in doing business?:** 8.0/10 (Category avg: 8.6/10)
- **Performance and Reliability:** 7.3/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Perion One?

- **Seller:** [Perion](https://www.g2.com/sellers/perion-9db4cf16-f6dd-405c-87d2-af0e6d19018b)
- **Year Founded:** 2001
- **HQ Location:** New York
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ab0c31a7c3c1abed622ad0422c2cab11c7a8a97b1571d519ae8140f074c1b8ed&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fperion%2F&secure%5Burl_type%5D=linkedin_company_website)  
655 employees on LinkedIn®
- **Ownership:** NASDAQ: PERI

#### Who Uses This Product?

- **Company Size:** 46% Medium, 34% Small

#### What Do G2 Reviewers Say About Perion One?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of Perion One, allowing effortless access to essential information across platforms.
- Users appreciate the **automation features** of Perion One, allowing easy access to all platforms and saving time.
- Users value the **centralized management** of Perion One, enhancing efficiency and providing ease of access across platforms.
- Users praise the **great customer support** of Perion One, enhancing their overall service experience.
- Users value the **customization** options in Perion One, finding them essential for daily data management.

##### Cons

- Users report challenges with **data inaccuracy** , noting difficulties in proper categorization despite using strict naming conventions.
- Users experience occasional difficulty with **data categorization** in Perion One, even with proper naming conventions.
- Users find the **expensive pricing** of Perion One concerning, feeling the value does not justify the cost.
- Users report occasional **inaccuracy in data categorization** , even when using strict naming conventions and labels.

#### What Are Recent G2 Reviews of Perion One?

**["Easy to Use & Customer Centric Platform"](https://www.g2.com/survey_responses/perion-one-review-10732486)**

**Rating:** 4.0/5.0 stars

_— Stelios K._

[Read full review](https://www.g2.com/survey_responses/perion-one-review-10732486)

**["Streamlines Work"](https://www.g2.com/survey_responses/perion-one-review-7712988)**

**Rating:** 5.0/5.0 stars

_— Maddy B._

[Read full review](https://www.g2.com/survey_responses/perion-one-review-7712988)

#### What Are G2 Users Discussing About Perion One?

- [What do you like most about Paragone for social media advertising, and what would you improve?](https://www.g2.com/discussions/what-do-you-like-most-about-paragone-for-social-media-advertising-and-what-would-you-improve)
- [What is Undertone used for?](https://www.g2.com/discussions/what-is-undertone-used-for)

### [Magnite, for Buyers](https://www.g2.com/products/magnite-for-buyers/reviews)

Buyer Cloud delivers a powerful platform for brands to reach their desired audiences, driving unparalleled brand engagement, customer acquisition, and results.

**Average Rating:** 3.7/5.0

**Total Reviews:** 18

#### How Do G2 Users Rate Magnite, for Buyers?

- **Has the product been a good partner in doing business?:** 7.7/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.2/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 7.1/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Magnite, for Buyers?

- **Seller:** [Magnite](https://www.g2.com/sellers/magnite)
- **Year Founded:** 2007
- **HQ Location:** Playa Vista, CA
- **Twitter:** @magnite  
36,314 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1f89a08670be12f06b69fbb036c8cf62253545485af3ac17281a35b811b4394f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmagnite%2F&secure%5Burl_type%5D=linkedin_company_website)  
998 employees on LinkedIn®
- **Ownership:** NASDAQ: MGNI

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 61% Medium, 56% Large

#### What Are Recent G2 Reviews of Magnite, for Buyers?

**["Definitely must have software for programmatic!"](https://www.g2.com/survey_responses/magnite-for-buyers-review-159023)**

**Rating:** 4.5/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/magnite-for-buyers-review-159023)

**["One of the best SSPs"](https://www.g2.com/survey_responses/magnite-for-buyers-review-559012)**

**Rating:** 5.0/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/magnite-for-buyers-review-559012)

### [Liftoff](https://www.g2.com/products/liftoff/reviews)

Liftoff is a cloud-based eCommerce selling, shipping, and site content management solution for B2B and B2C sellers. The platform allows users to set up their own custom company store or retail site, without requiring any coding or website building experience. Liftoff offers a range of website templates and themes which users can customize with their company logo, color schemes, and fonts. Template HTML and CSS can also be modified, giving users greater control over store customization. The Liftoff dashboard allows users to manage site content, products, users, and discounts, and configure metrics, analytics, and ERP integrations in a single interface. Stores can be given custom domain names, custom SSL certificates are supported, and users can also add blogs, news feeds, and other data-driven content to their site. For payment processing, Liftoff supports multiple payment gateways, including PayPal, Authorize.Net, Payflow Pro and PayTrace. Purchase orders are also supported, and users can control customer credit, discounts, gift cards, and more. Inventory levels are updated automatically with every sale, and users are alerted when inventory drops below specified levels. Taxes are automatically calculated, and automatic shipment rating for both UPS and USPS is supported, for domestic and international shipments. The ordering process can be customized using workflow rules to manage customer messaging, hold orders for approval, and more.

**Average Rating:** 4.5/5.0

**Total Reviews:** 11

#### How Do G2 Users Rate Liftoff?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Liftoff?

- **Seller:** [Launchpad Intelligent Software](https://www.g2.com/sellers/launchpad-intelligent-software)
- **Year Founded:** 2012
- **HQ Location:** Austell, Georgia
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6ac6a17ab0c6872afed383b3ec744ac74e6e84f6d6ee6fb973ec2614de758ee5&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F7802380&secure%5Burl_type%5D=linkedin_company_website)  
18 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 73% Small, 18% Large

#### What Do G2 Reviewers Say About Liftoff?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Liftoff to be **extremely easy to use** , appreciating its user-friendly features and automation capabilities.
- Users commend the **responsive and helpful customer support** of Liftoff, enhancing their overall experience with the platform.
- Users enjoy the **wonderful app variety** of Liftoff, finding the platform easy to navigate and highly supportive.
- Users appreciate the **automated inventory updates** in Liftoff, making management effortless and efficient.
- Users enjoy the **no coding required** feature of Liftoff, making it effortless for everyone to use.

##### Cons

- Users find the **initial confusion** overwhelming, suggesting improved tutorials would significantly enhance the user experience.
- Users find the **initial cost of Liftoff expensive** , though some believe its value justifies the investment.
- Users find the **learning curve challenging** , suggesting an improved tutorial would greatly benefit new users.
- Users feel Liftoff lacks **essential features** like website building assistance and adequate customer support.
- Users express concerns over **poor customer support** , often feeling neglected when seeking assistance with Liftoff.

#### What Are Recent G2 Reviews of Liftoff?

**["Great platform for monetization and acquistion"](https://www.g2.com/survey_responses/liftoff-review-8523502)**

**Rating:** 5.0/5.0 stars

_— Chris M._

[Read full review](https://www.g2.com/survey_responses/liftoff-review-8523502)

**["a very cool experience"](https://www.g2.com/survey_responses/liftoff-review-8569211)**

**Rating:** 4.5/5.0 stars

_— george m._

[Read full review](https://www.g2.com/survey_responses/liftoff-review-8569211)

#### What Are G2 Users Discussing About Liftoff?

- [What is Liftoff used for?](https://www.g2.com/discussions/what-is-liftoff-used-for)

### [Adcash Advertiser Platform](https://www.g2.com/products/adcash-advertiser-platform/reviews)

Adcash is a global online advertising platform for advertisers and publishers worldwide. We have over 10 thousand active campaigns shown in 195+ countries that reach more than 200 million unique internet users daily. Adcash platform uses advanced machine learning algorithms to automatically optimize campaigns and deliver the best performance and high revenue. With Adcash, advertisers can reach highly-targeted worldwide audiences, and publishers can monetize web traffic with minimum effort and maximum profit.

**Average Rating:** 4.0/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate Adcash Advertiser Platform?

- **Close Ecosystem API:** 6.9/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.6/10)
- **Display Functionality:** 9.0/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 7.1/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Adcash Advertiser Platform?

- **Seller:** [Adcash](https://www.g2.com/sellers/adcash)
- **Year Founded:** 2007
- **HQ Location:** Harjumaa, Estonia
- **Twitter:** @Adcash  
2,826 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=66c11b2747f218afa7d73be26c86bccd5deb8bd383f3aad019275703e8ae739a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2641341&secure%5Burl_type%5D=linkedin_company_website)  
123 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 70% Small, 30% Medium

#### What Do G2 Reviewers Say About Adcash Advertiser Platform?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **intuitive dashboard and real-time bidding** , making campaign management both simple and effective.
- Users appreciate the **intuitive dashboard and real-time bidding** for simplifying and enhancing campaign management effectively.
- Users appreciate the **setup ease** of Adcash Advertiser Platform, enabling swift launches and effective campaign management.
- Users value the **advanced targeting options** of Adcash, enabling effective campaign management with diverse traffic sources.

##### Cons

- Users face **high spending requirements** on Adcash, making it challenging for small advertisers to utilize effectively.
- Users feel the **insufficient training** and lack of detailed documentation hinder their experience on the Adcash platform.
- Users experience **performance issues** with real-time reporting lags and insufficient detail in the analysis tools.
- Users experience **poor customer support** with inconsistent response times, affecting their overall satisfaction with Adcash Advertiser Platform.

#### What Are Recent G2 Reviews of Adcash Advertiser Platform?

**["A Performance-Driven Platform for Programmatic Advertising"](https://www.g2.com/survey_responses/adcash-advertiser-platform-review-11386901)**

**Rating:** 4.0/5.0 stars

_— Imrul K._

[Read full review](https://www.g2.com/survey_responses/adcash-advertiser-platform-review-11386901)

**["EXPERIENCE"](https://www.g2.com/survey_responses/adcash-advertiser-platform-review-9897234)**

**Rating:** 5.0/5.0 stars

_— Rachel B._

[Read full review](https://www.g2.com/survey_responses/adcash-advertiser-platform-review-9897234)

#### What Are G2 Users Discussing About Adcash Advertiser Platform?

- [What is Adcash Advertiser Platform used for?](https://www.g2.com/discussions/what-is-adcash-advertiser-platform-used-for)

### [Quora Ads](https://www.g2.com/products/quora-ads/reviews)

Reach over 300 million high intent potential customers who use Quora every month to discover and buy products and services. With features such as highly native Promoted Answers, Lead Gen Forms and more, join the conversation your product's users and attract future ones. Connect with valuable audiences that you can't reach anywhere else with Quora for Business. Get started today with a self-serve Ads account.

**Average Rating:** 4.1/5.0

**Total Reviews:** 19

#### How Do G2 Users Rate Quora Ads?

- **Close Ecosystem API:** 7.8/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 7.3/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.2/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 7.4/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Quora Ads?

- **Seller:** [Quora](https://www.g2.com/sellers/quora)
- **Year Founded:** 2009
- **HQ Location:** Mountain View, CA
- **Twitter:** @Quora  
247,669 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3cc699bfdfb6aa1a68b83a35d0701541b934665ca13a09b3d923e7210ff75634&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fquora%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,173 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 53% Small, 42% Medium

#### What Are Recent G2 Reviews of Quora Ads?

**["Good ad tool for targeting niche topics"](https://www.g2.com/survey_responses/quora-ads-review-8500739)**

**Rating:** 4.0/5.0 stars

_— Lucy T._

[Read full review](https://www.g2.com/survey_responses/quora-ads-review-8500739)

**["Quors ads honest review"](https://www.g2.com/survey_responses/quora-ads-review-9862824)**

**Rating:** 5.0/5.0 stars

_— Mani Kr. R._

[Read full review](https://www.g2.com/survey_responses/quora-ads-review-9862824)

#### What Are G2 Users Discussing About Quora Ads?

- [Is Quora ad free?](https://www.g2.com/discussions/is-quora-ad-free)
- [Is Quora good for advertising?](https://www.g2.com/discussions/is-quora-good-for-advertising) - 1 comment
- [What are Quora ads?](https://www.g2.com/discussions/what-are-quora-ads)
- [How does Quora ads work?](https://www.g2.com/discussions/how-does-quora-ads-work)

### [Choozle](https://www.g2.com/products/choozle/reviews)

Choozle – Digital Advertising Made Easy® offers a powerful platform and expert services for omnichannel digital advertising across programmatic, search, and social. Marketers can run data-driven campaigns across display, connected TV, video, mobile, and more—using one intuitive interface backed by strategic support.

**Average Rating:** 4.2/5.0

**Total Reviews:** 198

#### How Do G2 Users Rate Choozle?

- **Close Ecosystem API:** 8.0/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.5/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 8.0/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Choozle?

- **Seller:** [Choozle, Inc.](https://www.g2.com/sellers/choozle-inc)
- **Company Website:** www.choozle.com
- **Year Founded:** 2012
- **HQ Location:** Denver, Colorado
- **Twitter:** @choozle  
1,235 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ec71223aef5e873cb8a29ada7e3621019da777b1a167743b1d0c7278a5777731&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2893114%2F&secure%5Burl_type%5D=linkedin_company_website)  
52 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Digital Marketing Manager, CEO
- **Top Industries:** Marketing and Advertising, Financial Services
- **Company Size:** 73% Small, 21% Medium

#### What Do G2 Reviewers Say About Choozle?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate Choozle's **brilliant audience targeting** and behavioral analytics for enhancing their digital marketing efforts.
- Users value the **supportive campaign management team** at Choozle, which enhances collaboration and strategic insights.
- Users commend the **supportive and collaborative team** at Choozle, enhancing campaign management and strategic recommendations.
- Users appreciate the **easy-to-use interface** of Choozle, simplifying their digital marketing efforts and campaign tracking.
- Users find Choozle to be **affordable** , providing high ad technology without breaking the budget.

##### Cons

- Users report **insufficient training** for beginners, leading to difficulties in achieving optimal performance with Choozle.
- Users express concerns about **account management issues** , feeling that details are often overlooked due to workload.
- Users note **account management issues** with Choozle, leading to missed details and less dedicated time for support.
- Users report facing **multiple errors** during campaigns, causing delays and impacting desired results.
- Users face challenges due to **data inaccuracy** , hindering effective reporting and analysis in Choozle.

#### What Are Recent G2 Reviews of Choozle?

**["Great Transparency"](https://www.g2.com/survey_responses/choozle-review-9421269)**

**Rating:** 4.0/5.0 stars

_— Verified User in Automotive_

[Read full review](https://www.g2.com/survey_responses/choozle-review-9421269)

**["Great partner for programmatic."](https://www.g2.com/survey_responses/choozle-review-10383643)**

**Rating:** 5.0/5.0 stars

_— Matt W._

[Read full review](https://www.g2.com/survey_responses/choozle-review-10383643)

#### What Are G2 Users Discussing About Choozle?

- [What is Choozle used for?](https://www.g2.com/discussions/what-is-choozle-used-for) - 1 comment

### [SmartyAds DSP](https://www.g2.com/products/smartyads-dsp/reviews)

SmartyAds is a global digital advertising software developer that creates cutting-edge programmatic solutions for digital advertisers, publishers, ad agencies, and enterprises worldwide. Through leadership in machine learning, AI, and real-time bidding algorithms, SmartyAds drives new opportunities and provides a safe, robust, easy-to-use, and future-proof environment for collaboration. SmartyAds places the needs of partners and clients above all, striving to deliver maximum success and yield. The company is dedicated to ensuring continuous compliance with data protection regulations worldwide. By implementing stringent data protection measures, SmartyAds safeguards information and fosters trust and confidence. SmartyAds DSP SmartyAds Demand Side Platform (DSP) is an AI-powered media buying solution that streamlines inventory purchase, ROI generation, and real-time advertising campaign management across all platforms. SmartyAds DSP combines direct media-buying and programmatic approaches to automate advertising campaign execution, ensure cross-channel message delivery, and safeguard every impression within a fraud-free advertising ecosystem. SmartyAds programmatic algorithms connect advertisers, brands, and agencies with global premium publishers and SSPs. The platform supports cutting-edge advertising formats, including CTV, playable ads, and all standard IAB formats. With a strong commitment to prioritizing the needs of partners and clients, SmartyAds DSP ensures optimal performance and maximizes the return on investment for all stakeholders involved.

**Average Rating:** 4.5/5.0

**Total Reviews:** 21

#### How Do G2 Users Rate SmartyAds DSP?

- **Close Ecosystem API:** 5.0/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.6/10)
- **Display Functionality:** 7.8/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 8.9/10 (Category avg: 8.3/10)

#### Who Is the Company Behind SmartyAds DSP?

- **Seller:** [SmartyAds](https://www.g2.com/sellers/smartyads-3bc1343f-953e-4539-83fe-88bb4e94e3d2)
- **Year Founded:** 2013
- **HQ Location:** Wilmington, US
- **Twitter:** @SmartyAds  
402 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c0a394271497140c1ace098a4a3c2db325b6ec931adaffcdb8076ff085fd07c9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3592611%2F&secure%5Burl_type%5D=linkedin_company_website)  
73 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 77% Small, 14% Medium

#### What Do G2 Reviewers Say About SmartyAds DSP?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **user-friendly interface** of SmartyAds DSP, making campaign setup and management effortless.
- Users value the **easy setup** of SmartyAds DSP, making campaign creation straightforward and hassle-free.
- Users value the **setup ease** of SmartyAds DSP, facilitating quick and straightforward campaign initiation.
- Users appreciate the **ease of campaign management** with intuitive setup and efficient reporting capabilities.
- Users appreciate the **professional support team** of SmartyAds DSP, highlighting their communicative and helpful nature.

##### Cons

- Users are frustrated with the **delay in creative approvals** , which hampers their advertising campaigns effectively.
- Users experience delays due to **ad review times** of 10-15 minutes, impacting campaign efficiency.
- Users express concerns about the **delayed implementation** of creatives, impacting their advertising efficiency.
- Users report frustration with the **delay in creative approvals** , impacting the efficiency of their campaigns.
- Users report **delivery issues** with SmartyAds DSP, often facing delays in creative review times of 10-15 minutes.

#### What Are Recent G2 Reviews of SmartyAds DSP?

**["It is a user-friendly platform and has good technical support."](https://www.g2.com/survey_responses/smartyads-dsp-review-10871607)**

**Rating:** 4.5/5.0 stars

_— Carolina C._

[Read full review](https://www.g2.com/survey_responses/smartyads-dsp-review-10871607)

**["Ad platform that is easy to use"](https://www.g2.com/survey_responses/smartyads-dsp-review-11855856)**

**Rating:** 4.0/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/smartyads-dsp-review-11855856)

#### What Are G2 Users Discussing About SmartyAds DSP?

- [What is SmartyAds DSP used for?](https://www.g2.com/discussions/what-is-smartyads-dsp-used-for) - 1 comment

### [Nexxen](https://www.g2.com/products/nexxen/reviews)

We help you reach your consumers & maximize your ROI​. Our true, full-stack solution, unique data and creative services simplify your programmatic ad journey to help you get the results you want.

**Average Rating:** 3.8/5.0

**Total Reviews:** 51

#### How Do G2 Users Rate Nexxen?

- **Close Ecosystem API:** 9.4/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 7.9/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.2/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 7.9/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Nexxen?

- **Seller:** [Nexxen](https://www.g2.com/sellers/nexxen)
- **HQ Location:** New York, New York, United States
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=57e37b9d2996190cb00827b6296c4207f4197a6c73dec0913eec09d642bddc9a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fnexxen-inc%2F&secure%5Burl_type%5D=linkedin_company_website)  
792 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 56% Large, 35% Medium

#### What Are Recent G2 Reviews of Nexxen?

**["A Great SSP to help monetize your channels."](https://www.g2.com/survey_responses/nexxen-review-10706621)**

**Rating:** 4.5/5.0 stars

_— Sampreeth D._

[Read full review](https://www.g2.com/survey_responses/nexxen-review-10706621)

**["Support Amobee Reps"](https://www.g2.com/survey_responses/nexxen-review-5430480)**

**Rating:** 4.0/5.0 stars

_— Verified User in Financial Services_

[Read full review](https://www.g2.com/survey_responses/nexxen-review-5430480)

#### What Are G2 Users Discussing About Nexxen?

- [What is Amobee used for?](https://www.g2.com/discussions/what-is-amobee-used-for)

### [Perpetua](https://www.g2.com/products/perpetua/reviews)

Perpetua’s all-in-one retail media platform helps brands take ad performance to a new level. We give you the tools, automation and control you need to reach your full advertising potential across Amazon, Walmart, Instacart and more.

**Average Rating:** 4.4/5.0

**Total Reviews:** 79

#### How Do G2 Users Rate Perpetua?

- **Close Ecosystem API:** 0.0/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.3/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 7.4/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Perpetua?

- **Seller:** [Flywheel Digital](https://www.g2.com/sellers/flywheel-digital)
- **Year Founded:** 2014
- **HQ Location:** Baltimore, MD
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=64b6afef097c2299da7db89f840d8f913c7044b76faa2e839b2d0ead97440dbf&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fflywheel-digital%2F&secure%5Burl_type%5D=linkedin_company_website)  
2,052 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Health, Wellness and Fitness
- **Company Size:** 76% Small, 23% Medium

#### What Are Recent G2 Reviews of Perpetua?

**["Great app for PPC optimization"](https://www.g2.com/survey_responses/perpetua-review-8296361)**

**Rating:** 4.5/5.0 stars

_— Alexandre G._

[Read full review](https://www.g2.com/survey_responses/perpetua-review-8296361)

**["Continue to achieve my goals with Perptua"](https://www.g2.com/survey_responses/perpetua-review-9308379)**

**Rating:** 5.0/5.0 stars

_— Garett T._

[Read full review](https://www.g2.com/survey_responses/perpetua-review-9308379)

#### What Are G2 Users Discussing About Perpetua?

- [What is Perpetua used for?](https://www.g2.com/discussions/what-is-perpetua-used-for)

### [WideOrbit](https://www.g2.com/products/wideorbit/reviews)

Founded in 1999, WideOrbit helps media companies do more business by making it easier to sell advertising. We offer the one platform that ties everything together, from pitch to payment, across digital, linear, and cross-platform advertising. WideOrbit remains at the forefront of the industry by focusing on automation and integrations to streamline digital, linear, and cross-platform workflows and advancing our digital solutions to address the needs of broadcasters, digital publishers, and advertisers. WideOrbit is headquartered in New York, with offices worldwide. Customers include NBCUniversal, ViacomCBS, ABC/Disney, Fox, Paramount, Hearst, TelevisaUnivision, Gray Television, TEGNA, and many other major media companies around the world. WideOrbit is a wholly owned subsidiary within the Lumine Group companies. Lumine Group Inc. (TSXV:LMN), is a Canadian listed company, with Constellation Software Inc., (TSX:CSU), a multi-billion dollar public company, as its majority shareholder.

**Average Rating:** 4.1/5.0

**Total Reviews:** 50

#### How Do G2 Users Rate WideOrbit?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.6/10)
- **Display Functionality:** 7.2/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 7.2/10 (Category avg: 8.3/10)

#### Who Is the Company Behind WideOrbit?

- **Seller:** [Lumine Group](https://www.g2.com/sellers/lumine-group)
- **Year Founded:** 1999
- **HQ Location:** Toronto, Ontario
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=550793010659e259f6a7e65f02ec9b6e41bd1e7a524a71d50c70fb448334b5f2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flumine-group%2F&secure%5Burl_type%5D=linkedin_company_website)  
199 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Broadcast Media, Marketing and Advertising
- **Company Size:** 44% Medium, 34% Large

#### What Do G2 Reviewers Say About WideOrbit?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **reliable automation** of WideOrbit, ensuring seamless on-air programming even during computer failures.
- Users commend the **ease of use** of WideOrbit, appreciating its reliable performance and intuitive layout.
- Users value the **reliable on-air functionality** of WideOrbit, ensuring seamless programming even during equipment failures.
- Users appreciate the **reliable on-air performance** of WideOrbit, ensuring seamless programming even during technical issues.
- Users value the **reliability and seamless operation** of WideOrbit, ensuring uninterrupted broadcasting even during computer failures.

##### Cons

- Users experience **delays and bugs** with WideOrbit's budget management, which complicates live usage and performance.
- Users experience **delayed implementation** issues with WideOrbit, affecting live usage and leading to playback inconsistencies.
- Users experience **delay issues** with WideOrbit, as configuration can lead to slow playback and unpredictable behavior.
- Users experience **editing difficulties** with WideOrbit, facing delays, bugs, and crashes when operating at a fast pace.
- Users experience **functionality limitations** with WideOrbit, including delays and crashes during live usage and playback.

#### What Are Recent G2 Reviews of WideOrbit?

**["Best Traffic System of 2022"](https://www.g2.com/survey_responses/wideorbit-review-4538257)**

**Rating:** 5.0/5.0 stars

_— Linda C._

[Read full review](https://www.g2.com/survey_responses/wideorbit-review-4538257)

**["Wide Orbit is user friendly and very efficient!"](https://www.g2.com/survey_responses/wideorbit-review-6623852)**

**Rating:** 5.0/5.0 stars

_— Shannon D._

[Read full review](https://www.g2.com/survey_responses/wideorbit-review-6623852)

#### What Are G2 Users Discussing About WideOrbit?

- [What is white orbit?](https://www.g2.com/discussions/what-is-white-orbit)
- [Who owns WideOrbit?](https://www.g2.com/discussions/who-owns-wideorbit)
- [What is WideOrbit traffic?](https://www.g2.com/discussions/what-is-wideorbit-traffic)
- [What is WideOrbit used for?](https://www.g2.com/discussions/what-is-wideorbit-used-for)

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- [Ad Networks](/categories/ad-networks)
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- [Connected TV (CTV) Advertising Platforms](/categories/connected-tv-ctv-advertising-platforms)

- [Creative Management Platforms](/categories/creative-management-platforms)
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- [Mobile Advertising](/categories/mobile-advertising)
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[Browse Display Advertising Themes](/categories/display-advertising/themes)

 ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi")
YR

Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)

Updated October 3, 2024

Display advertising software helps companies advertise on a wide range of websites. Display advertising products allow advertisers to buy, manage, and place display advertisements on websites, including banner, overlay, and rich media ads. Display advertising is typically managed by a company’s marketing team or a third-party ad agency to drive both brand awareness and direct response initiatives. Display advertising software provides advertisers with the broadest reach comparative to other advertising channels, as it is among the most common form of online advertising. Display advertising functionality may be offered through a best-of-breed product, but is more commonly offered as part of a [cross-channel advertising platform](https://www.g2.com/categories/cross-channel-advertising), which includes additional channel functionality across [search](https://www.g2.com/categories/search-advertising), [mobile](https://www.g2.com/categories/mobile-advertising), [social media](https://www.g2.com/categories/social-media-advertising), or [video](https://www.g2.com/categories/video-advertising). Display advertising products may also function as a [demand side platform (DSP)](https://www.g2.com/categories/demand-side-platform) to serve ads in real time through a process called real-time bidding (RTB). Display advertising products are paralleled by [publisher ad management](https://www.g2.com/categories/publisher-ad-management) products, including publisher ad servers and [supply side platforms (SSP)](https://www.g2.com/categories/supply-side-platform-ssp), that allow website owners to create and sell ad inventory on their websites.

To qualify for inclusion in the Display Advertising category, a product must:

- Offer tools for uploading or creating display ads such as banners, overlays, or rich media ads
- Be able to buy and serve display ads to websites via ad networks, ad exchanges, or directly with website publishers
- Provide workflows for effectively managing and trafficking ads within the platform
- Track key success metrics reach, conversions, and ROAS

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