Adobe Advertising Cloud Reviews & Product Details

Adobe Advertising Cloud is used to manage and optimize digital advertising campaigns. It brings advertising activity together with campaign and performance data to help teams plan and assess their marketing efforts.

What languages does Adobe Advertising Cloud support?

Adobe Advertising Cloud supports 1 language: English.

What company sizes and industries is Adobe Advertising Cloud the best fit for?

Adobe Advertising Cloud has positive reviewer representation across small businesses, mid-market organizations, and enterprises, with marketing and advertising especially prominent among the industries represented. Other visible industry segments include:

Company sizes: Small Business, Mid-Market, and Enterprise
Industries: Marketing and Advertising, Internet, and Computer Software

How long does it take to implement Adobe Advertising Cloud across a team?

Implementation timelines vary, but the most common reported ranges are under a month and one to three months. Longer implementations are also reported.

What customer support options does Adobe Advertising Cloud provide, and how do users find the overall support experience?

Adobe Advertising Cloud provides self-service and direct support options, including its Knowledge Base, phone support, and email/help desk. The support experience can be helpful and knowledgeable, particularly when users have access to a dedicated representative, but some users encounter slow responses or need extra assistance during setup and troubleshooting.

What features or capabilities could make Adobe Advertising Cloud even more useful?

Adobe Advertising Cloud could be easier to learn and more straightforward to navigate, particularly for teams new to the platform. Improvements users would value include:

Simpler onboarding and clearer training to help teams get comfortable with the platform’s many workflows
More flexible controls for campaign and bid management, including additional customization options
More reliable data handling and smoother reporting and integrations across advertising tools

G2 reviews are authentic and verified.

Here's how.

Bairon P.

Creative Editor Lead

Small-Business (50 or fewer emp.)

Originally submitted 12/17/2024

"Adobe is the most powerful creative ecosystem to work with"

5/5

What do you like best about Adobe Advertising Cloud?

All integration through the apps and the syncing files.

It's collaborative, it's integrated, it's top of the top! Review collected by and hosted on G2.com.

What do you dislike about Adobe Advertising Cloud?

The apps aren't easy to the community to create complements as the competitors Review collected by and hosted on G2.com.

Stephanie H.

Marketing Specialist

Enterprise (> 1000 emp.)

11/27/2023

"A perfect package for cloud advertising services"

4.5/5

What do you like best about Adobe Advertising Cloud?

The program's integrated data management capabilities, coupled with cross-device targeting, ensure a cohesive and personalized ad experience for our audience. The transparency in reporting and analytics is a game-changer, providing real-time insights that empower data-driven decision-making. The transparency and real-time analytics empower us to track campaign performance accurately, optimize strategies on the fly, and maximize our advertising ROI. In essence, Adobe Advertising Cloud is a catalyst for efficiency, precision, and success in our digital advertising endeavors. Review collected by and hosted on G2.com.

What do you dislike about Adobe Advertising Cloud?

The learning curve, particularly for users new to programmatic advertising, can be steep. Additional educational resources or more intuitive onboarding processes would be beneficial. Review collected by and hosted on G2.com.

What problems is Adobe Advertising Cloud solving and how is that benefiting you?

Adobe Advertising Cloud addresses the complexities of digital advertising by providing a unified platform for planning, executing, and optimizing campaigns. The program streamlines our advertising workflows, saving time and resources. The robust data management features enhance our targeting precision, ensuring our ads reach the right audience across devices. Review collected by and hosted on G2.com.

Tanvi P.

Manager, Customer Success

Mid-Market (51-1000 emp.)

12/18/2023

"Best tool to leverage brand impressions"

4/5

What do you like best about Adobe Advertising Cloud?

Its ability to offer dynamic advertising space which helps me to show relevant content to relevant audience at the right time. Its indeed a scalable solution Review collected by and hosted on G2.com.

What do you dislike about Adobe Advertising Cloud?

Some restrictions in the email build tool were a bit hard to decipher at first. Also I have faced issues setting up the tool as learning to use the tool smoothly is a steep learning curve and there were many components which training team couldn't cover although it took almost a month to get done with the trainings Review collected by and hosted on G2.com.

What problems is Adobe Advertising Cloud solving and how is that benefiting you?

Its ability to seamlessly integrate with other Adobe products like its DMP, Adobe Analytics is top-notch. I am also convinced our organisation will use the tool because it offers pretty much every ad inventory and available network with amazing buying options easily comparable with other DSP tools out there Review collected by and hosted on G2.com.

Hilary S.

Sr. Director, Marketing

Mid-Market (51-1000 emp.)

12/18/2023

"Expensive, but effective for what we needed"

3.5/5

What do you like best about Adobe Advertising Cloud?

It was an effective tool, plugged into and integrated with Adobe Analytics - which was the primary benefit for using this platform. Review collected by and hosted on G2.com.

What do you dislike about Adobe Advertising Cloud?

It was incredibly expensive and required a certain threshold for advertising spend that wasn't always attainable for us. If we were unable to meet that spending threshold, it resulted in a significant additional charge. Review collected by and hosted on G2.com.

Jacob S.

Project Manager

Enterprise (> 1000 emp.)

12/4/2023

"Good program for running advertising campaigns."

4/5

What do you like best about Adobe Advertising Cloud?

I like it because it has comprehensive advertising solutions, including multi-channel ad management and optimization. Its analytics and targeting capabilities contribute to effective, data-driven advertising campaigns. Review collected by and hosted on G2.com.

What do you dislike about Adobe Advertising Cloud?

One thing that bothers me about Adobe Advertising Cloud is how high the learning curve can be. There is room for improvement in the user interface and the intricacy of the functions, which can make using the product difficult for novice users. Review collected by and hosted on G2.com.

Ruth J.

Mid-Market (51-1000 emp.)

11/14/2023

"Flexibility is key when it comes to Advertising."

3.5/5

What do you like best about Adobe Advertising Cloud?

Our business has been using Adobe Advertising Cloud for over 6 months now, and we are very impressed with the functionalities and the flexibility of the platform. The platform has helped us manage campaigns across a variety of channels and that has been the main standpoint. Review collected by and hosted on G2.com.

What do you dislike about Adobe Advertising Cloud?

Nothing negative. Overall, Adobe advertising cloud is a powerful and versatile advertising platform. It is easy to use, flexible, and affordable. Review collected by and hosted on G2.com.

Kartik A.

Import and Export

Mid-Market (51-1000 emp.)

6/7/2023

"A Best package for cloud services"

5/5

What do you like best about Adobe Advertising Cloud?

The best thing that I love about this software is its reliability as it provides a reliable environment where I can work efficiently without any interference. also it offers a variety of services, so users don't need to search for different websites for tools as everything resides at one place Review collected by and hosted on G2.com.

What do you dislike about Adobe Advertising Cloud?

The thing that I disliked about this is complexity as this software is very complex to use if the user tries it for the first time, they will find it difficult and costly. It sometimes works slowly when uploading large files Review collected by and hosted on G2.com.

Rajeev R.

Software Engineering Manager II

Enterprise (> 1000 emp.)

12/3/2023

"Good Advertising Platform"

4/5

What do you like best about Adobe Advertising Cloud?

Good tool to run TV advertising campaign, Dynamic ad template, Demand site platform Review collected by and hosted on G2.com.

What do you dislike about Adobe Advertising Cloud?

Pricing in comparison to competitors, performance optimization is lacking Review collected by and hosted on G2.com.

Vaishnavi M.

Graphic Designer

Small-Business (50 or fewer emp.)

10/8/2023

"A chance to flex your creativity."

4/5

What do you like best about Adobe Advertising Cloud?

With the Adobe advertising cloud, you can automate and access rich performance data for search, display, and ad campaigns. Review collected by and hosted on G2.com.

What do you dislike about Adobe Advertising Cloud?

I think the biggest mistake Adobe has made thus far is ignoring that group that only wants one piece of software and not the whole one. Review collected by and hosted on G2.com.