---
title: Liftoff Reviews
meta_title: 'Liftoff Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 11 reviews by the users' company size, role or industry to
  find out how Liftoff works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 11
  scale: '5'
date_modified: '2026-09-28'
parent_category:
  name: Digital Advertising Tech
  url: https://www.g2.com/categories/digital-advertising-tech
---


# Liftoff Reviews
**Vendor:** Launchpad Intelligent Software  
**Category:** [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 11  
**AI Enabled:** This product embeds AI to enhance or extend its core functionality.
## About Liftoff
Liftoff is a cloud-based eCommerce selling, shipping, and site content management solution for B2B and B2C sellers. The platform allows users to set up their own custom company store or retail site, without requiring any coding or website building experience. Liftoff offers a range of website templates and themes which users can customize with their company logo, color schemes, and fonts. Template HTML and CSS can also be modified, giving users greater control over store customization. The Liftoff dashboard allows users to manage site content, products, users, and discounts, and configure metrics, analytics, and ERP integrations in a single interface. Stores can be given custom domain names, custom SSL certificates are supported, and users can also add blogs, news feeds, and other data-driven content to their site. For payment processing, Liftoff supports multiple payment gateways, including PayPal, Authorize.Net, Payflow Pro and PayTrace. Purchase orders are also supported, and users can control customer credit, discounts, gift cards, and more. Inventory levels are updated automatically with every sale, and users are alerted when inventory drops below specified levels. Taxes are automatically calculated, and automatic shipment rating for both UPS and USPS is supported, for domestic and international shipments. The ordering process can be customized using workflow rules to manage customer messaging, hold orders for approval, and more.



## Liftoff Pros & Cons
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.

**What users like:**

- Users appreciate the **ease of use** of Liftoff, making it accessible and efficient for all, even non-coders. (4 reviews)
- Users appreciate the **quick and helpful customer support** of Liftoff, enhancing their overall experience and success. (2 reviews)
- Users appreciate the **app variety** of Liftoff, enjoying the ease of use across multiple integrated services. (1 reviews)
- Users appreciate the **automatic inventory updates** of Liftoff, simplifying management and enhancing efficiency for all skill levels. (1 reviews)
- Users value the **no coding experience required** feature of Liftoff, allowing effortless use for everyone. (1 reviews)
- Process Simplification (1 reviews)
- Template Variety (1 reviews)

**What users dislike:**

- Users find the initial experience **confusing** , suggesting a need for better tutorials for new users. (1 reviews)
- Users find Liftoff to be **expensive** initially, but many feel the value justifies the cost over time. (1 reviews)
- Users find the initial experience **confusing** and suggest better tutorials for new users to improve usability. (1 reviews)
- Users feel that the **missing features** like website building and customer support hinder Liftoff&#39;s full potential. (1 reviews)
- Users express frustration over **poor customer support** , wishing for a more responsive assistance team for better service. (1 reviews)

## Liftoff Reviews
  ### 1. Great platform for monetization and acquisition

**Rating:** 5.0/5.0 stars

**Reviewed by:** Chris M. | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** August 24, 2023

**What do you like best about Liftoff?**

Super easy platform to follow and support is both super useful and quick with the responses. They have multi services within the one platform and each one is easy to use.

**What do you dislike about Liftoff?**

Honestly nothing - it is a solid platform and performs exactly as advertised and as needed. There is nothing to dislike about for the simplicity that it is. Again, even tech support is good, fast and useful.

**What problems is Liftoff solving and how is that benefiting you?**

We needed liftoff for advertising and monetizing our platforms and they provided an easy setup both internally and externally with regards to connecting to other platforms.

  ### 2. a very cool experience

**Rating:** 4.5/5.0 stars

**Reviewed by:** george m. | Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**AI Translated:** This review has been translated from Spanish; Castilian using AI.

**Reviewed Date:** September 05, 2023

**What do you like best about Liftoff?**

The information they provide about the product, from my point of view, is very interesting and useful in day-to-day activities for the areas that require it to achieve the accomplishments that can be obtained.

**What do you dislike about Liftoff?**

In my opinion, it is the duration time that the system provides, I would like the duration to be longer to be able to perform more functions and also more takes.

**What problems is Liftoff solving and how is that benefiting you?**

it is giving me more publicity in the business and allowing me to reach more people so they can acquire my products. Similarly, it provides me with more information about what I am selling.

  ### 3. Best for all

**Rating:** 4.5/5.0 stars

**Reviewed by:** Tanmaya P. | Management Trainee, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 28, 2023

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about Liftoff?**

It helps build App for the business so that they can grow smoothly but it depends how it grow ambition is. Super fast growing business that enhance other business.

**What do you dislike about Liftoff?**

Nothing much but it should add some new features like helping in website building. It can be implemented in all types of business. It should provide a customer support team.

**What problems is Liftoff solving and how is that benefiting you?**

It solves the problem of building a new application for the business. Good time to grow in a better way.

  ### 4. Liftoff is great tool to work with.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Marvin M. | Agent, Consumer Services, Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** August 15, 2023

**What do you like best about Liftoff?**

Liftoff is actually an easy tool to use, it has helped my company with overall work and make improvements on production where needed. Fully recommend giving it a try!

**What do you dislike about Liftoff?**

In the beginning, it was actually a little confusing, I think an improved tutorial on how to use would help new users a lot. Overall Liftoff is a great tool and doesn't have any cons.

**What problems is Liftoff solving and how is that benefiting you?**

One of our problems was engaging new people, but thanks to Liftoff we were able to resolve that issue. The customization options and how easy is to get people to know about you help alot.

  ### 5. Excellent Platform to Easily Set Up eCommerce Stores

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ali K. | Sales Executive, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** September 04, 2023

**What do you like best about Liftoff?**

Liftoff updates inventory automatically. Liftoff requires little or no coding experience making it possible for users who cannot code to use it effortlessly. It has many customizable templates. Multiple payment gateways are supported such as PayPal and Payflow. Taxes are automatically calculated.

**What do you dislike about Liftoff?**

I have no dislike about Liftoff as of now.

**What problems is Liftoff solving and how is that benefiting you?**

Liftoff streamlines payment processing on our website. It makes the transactions transparent. We can track inventory levels, easily calculate taxes and orders can be shipped worldwide. It saves us time and increases our productivity.

  ### 6. Liftoff was a very helpful tool in starting my app.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kurt L. | inside sales, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** February 27, 2023

**What do you like best about Liftoff?**

Liftoff was very easy to use, they answered all the questions I had and made my process much easier and more successful overall.

**What do you dislike about Liftoff?**

The starting money to use liftoff was my main concern, but that was quickly erased once I started using the service.

**What problems is Liftoff solving and how is that benefiting you?**

Liftall is solving my problems of getting my app to the people. It has services to help spread the word and improve every aspect of this process.

  ### 7. Great platform with ease of accessibility

**Rating:** 5.0/5.0 stars

**Reviewed by:** Maicon R. | Engenheiro de software, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**AI Translated:** This review has been translated from Portuguese using AI.

**Reviewed Date:** April 20, 2022

**What do you like best about Liftoff?**

From efficiency and speed to develop my work on the platform. On it, I can get feedback in case any technical error occurs. In this case, the company provides good support.

**What do you dislike about Liftoff?**

At the moment, I have no complaints about the company; it meets my expectations on the platform. I have full confidence in using the company's tools to facilitate my daily activities.

**What problems is Liftoff solving and how is that benefiting you?**

I am reproducing a marketing campaign for a virtual product where the platform is assisting me in developing its visual communication across different networks for sharing. The benefit is the convenience of working with the company.

  ### 8. A unique way to engage

**Rating:** 4.5/5.0 stars

**Reviewed by:** Carmen P. | Executive Assistant, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a review partner

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** April 25, 2022

**What do you like best about Liftoff?**

Lift offers a unique way to engage consumers/audiences through its developed advertising system.

**What do you dislike about Liftoff?**

It's a uniquely easy way to gain consumers and customers by offering them engagement through games that intrigue people.

**Recommendations to others considering Liftoff:**

If you are looking to grow your business Liftoff is the way to go. Their system is backed by continuous studies and is a proven method to quickly engage with tech users.

**What problems is Liftoff solving and how is that benefiting you?**

On the trail of engaging new people to gain new customers for my virtual community.

  ### 9. Its is good & Easy to use marketing with with lots of options

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Consumer Services | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** April 21, 2022

**What do you like best about Liftoff?**

Lots of options & facilities are available. It is a user-friendly app. I appreciate developers for this. The cost is also not too much. Overall a good application

**What do you dislike about Liftoff?**

Fewer options for Indian Market. Need to focus on Indian market as well

**What problems is Liftoff solving and how is that benefiting you?**

Cheaper than agencies. Lots of customizations & Options available. Things are there to enhance our marketing skills

  ### 10. Liftoff review

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 11, 2021

**What do you like best about Liftoff?**

Liftoff is Mobile App Marketing for programmatic user acquisition and re-engagement. It helps find the best users, deliver the most engaging ad experience, and find users who generate the most revenue for the app.

**What do you dislike about Liftoff?**

Liftoff is the best software for mobile app marketing, and I like this software very much, so I have don't have any cons for liftoff

**What problems is Liftoff solving and how is that benefiting you?**

Liftoff helps to do the best marketing and helps to generate more leads

  ### 11. Liftoff for "purchasing documents"

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Enterprise (> 1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** September 29, 2018

**What do you like best about Liftoff?**

Liftoff is easy to access. My company uses this product for documents that have been created and approved.

**What do you dislike about Liftoff?**

I can't see my pending documents until approved. I had a product that I needed to edit but could not access it to do so.

**Recommendations to others considering Liftoff:**

It seems better this year. This is my second year using the product.

**What problems is Liftoff solving and how is that benefiting you?**

Easy tracking of documents once approved for distribution.


## Liftoff Discussions
  - [What is Liftoff used for?](https://www.g2.com/discussions/what-is-liftoff-used-for)
  - [It could get better?](https://www.g2.com/discussions/13372-it-could-get-better) - 1 upvote

- [View Liftoff pricing details and edition comparison](https://www.g2.com/products/liftoff/reviews?section=pricing&secure%5Bexpires_at%5D=2026-10-04+17%3A15%3A54+-0500&secure%5Bsession_id%5D=2b486f0c-5c2d-4812-8dbb-81b197271ace&secure%5Btoken%5D=a1d44ec5a30ea99054d2462eae8bf19358498232324048440c1f9fd4239007e6&format=llm_user)

## Liftoff Features
**Channel Functionality**
- Display Functionality

**Platform Interoperability**
- Close Ecosystem API

**Platform Interoperability**
- Close Ecosystem API

**Demand Side Platforms**
- Cross Channel Capabilities 

**Agentic AI - Demand Side Platform (DSP)**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Agentic AI - Display Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making
- Task Planning
- Project Planning

**Mobile Functionality**
- Mobile Functionality

**Agentic AI - Mobile Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Campaign Management**
- Campaign Dashboard
- Campaign Optimization
- Reach
- Bulk Editing
- Batch Uploading
- Brand Safety
- Fraud Protection
- Frequency Capping
- Budget Pacing
- Creative Optimization
- Rich Media Capabilties
- In-App Ads
- Mobile Rich Media Capabilities
- Activity Dashboard
- Retargeting Ads

**Targeting**
- Targeting
- Retargeting
- Geo-Targeting
- Contextual Targeting
- Audience Targeting

**Mobile**
- Mobile Tracking
- In-App Ads
- Mobile Rich Media Capabilities

**Demand Side Platforms**
- Machine Learning Optimization
- Estimate and Projections
- Cross-Device Capabilities
- AI/Machine Learning

**Platform**
- API / Integrations
- Custom Reports
- User, Role, and Access Management
- Performance and Reliability
- Enterprise Scalability
- Customization
- Workflow Capability
- Internationalization
- Notifications
- Budget Management
- Display Ad Management
- Campaign Management
- Ad Inventory Management
- Alerts/Notifications
- Document Management
- File Management
- Workflow Management
- Email Management
- Display Ad Management
- Calendar Management
- Task Management
- Campaign Management
- Deadline Management
- Client Management
- Project Management

**Additional Functionality**
- Multi-Channel Marketing
- Customer Segmentation
- Generative AI
- AI Copilot
- For Advertising Agencies
- Bidding Strategies
- ROI Tracking

**Additional Functionality**
- Campaign Analytics
- Generative AI
- Dynamic Content
- Performance Metrics
- Data Visualization
- Project Time Tracking
- Real-Time Updates
- Data Import/Export
- Real-Time Data
- Cross Channel Attribution
- Prioritization
- Heatmaps
- Customizable Branding
- Customizable Templates
- Drag & Drop
- Monitoring
- Access Controls/Permissions
- Search/Filter
- Personalization
- Real-Time Reporting
- A/B Testing
- Reminders
- Reporting & Statistics
- Activity Tracking
- Collaboration Tools
- Tagging
- AI Copilot
- Behavior Analytics
- Task Progress Tracking
- Commenting/Notes
- Task Scheduling
- Projections

## Top Liftoff Alternatives
  - [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) - 4.2/5.0 (1,393 reviews)
  - [AdRoll](https://www.g2.com/products/adroll/reviews) - 4.1/5.0 (765 reviews)
  - [StackAdapt](https://www.g2.com/products/stackadapt/reviews) - 4.7/5.0 (897 reviews)

