# Best Ad Networks Software - Page 2

*By [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)*


Advertising network software connects advertisers with web and app publishers. They aggregate ad inventory from websites and apps and match it with advertiser demand to facilitate the process of buying digital advertising space.

These solutions offer advertisers a centralized platform for potential ad placements and provide publishers with a monetization solution for their content. For advertisers, ad networks present available ad inventory for purchase. For publishers, ad networks package inventory in a manner that is appealing to advertisers and maximizes profit. Ad networks serve as a bridge between advertiser campaign management and publisher ad management software, requiring integration with both to function effectively.

To qualify for inclusion in the Ad Network category, a product must:

- Aggregate ad inventory from digital domains (websites, mobile apps, etc.)
- Work with both advertiser campaign tools and publisher ad management systems to enable buying and placing ads
- Allow for advanced ad placement features like dynamic ad creatives and integration with creative tools






## How Many Ad Networks Software Products Does G2 Track?
**Total Products under this Category:** 101

### Category Stats (Jul 2026)
- **Average Rating**: 4.34/5 (↑0.01 vs Jun 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product**: Opti Digital (+1.1%) - Among all products in this category, Opti Digital recorded the largest rating increase compared to last month
*Last updated: July 01, 2026*


## How Does G2 Rank Ad Networks Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 1,200+ Authentic Reviews
- 101+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.


## Which Ad Networks Software Is Best for Your Use Case?

- **Leader:** [Google AdMob](https://www.g2.com/products/google-admob/reviews)
- **Highest Performer:** [Opti Digital](https://www.g2.com/products/opti-digital/reviews)
- **Easiest to Use:** [Adpushup](https://www.g2.com/products/adpushup/reviews)
- **Top Trending:** [beehiiv](https://www.g2.com/products/beehiiv/reviews)
- **Best Free Software:** [beehiiv](https://www.g2.com/products/beehiiv/reviews)


---

**Sponsored**

### Criteo GO

Criteo GO is a self-serve, AI-driven advertising platform designed for ecommerce and DTC brands that want to launch high-performing campaigns quickly — without the complexity of managing multiple ad platforms. A full self-service, end-to-end performance marketing platform, Criteo GO helps businesses discover new traffic, acquire customers, and drive performance at scale. Built as a simple, marketing-led entry point for new-to-Criteo advertisers, Criteo GO guides users from onboarding through campaign launch to ensure success from the start. Guided onboarding, optimised campaign templates covering the full marketing funnel, and intuitive self-service tools with clear performance insights make sophisticated commerce advertising accessible to teams of any size. At the core of Criteo GO is Criteo AI — powered by over 20 years of commerce intelligence, real-time commerce signals, and billions of shopping interactions. This intelligence fuels smarter full-funnel targeting, automated optimisation, cross-channel reach, and more relevant ads, helping advertisers reach high-intent shoppers with precision and less manual effort. The platform auto-optimises bidding, targeting, and creatives using thousands of signals per second, so teams can focus on growth rather than manual campaign management. Criteo GO is designed for advertisers — especially new-to-Criteo brands and SMBs — looking to run performance marketing campaigns that are simple to set up, fast to launch, and built to scale. From onboarding to campaign activation, the entire workflow is streamlined so campaigns start performing within days, not weeks. Key capabilities include: 1. Cross-channel reach by design — reach shoppers across the open web, app, and social using display, video, and native ad formats, all within a single campaign 2. Full-funnel performance — drive discovery, acquire new customers, and maximise conversions across the shopper journey 3. Criteo AI automation — campaign setup, targeting, bidding, and creative optimisation handled automatically using product-level data, shopper behaviour, and publisher context 4. Transparent reporting — clear performance insights and actionable analytics so advertisers always know what is working 5. Guided self-service — no deep technical expertise required; AI-assisted recommendations guide users through every step Criteo GO is built on a foundation of real-time commerce data and live shopping signals — including product-level data, shopper behaviour, and publisher context — that power more accurate targeting and better predictions across every channel and format. The result is a platform that removes fragmented workflows and channel-specific constraints, making cross-channel, full-funnel performance advertising simpler, more transparent, and more effective — especially for growing teams. Whether you are a growth marketer, ecommerce manager, or founder, Criteo GO helps you drive sales faster with less manual work.



[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=346&secure%5Bdisplayable_resource_id%5D=346&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=346&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1774500&secure%5Bresource_id%5D=346&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fad-networks%3Fpage%3D5&secure%5Btoken%5D=832cab1424147bb35a76319767cb0a4d6d3a231b98d4cf992fb24bda13aa82d5&secure%5Burl%5D=https%3A%2F%2Fwww.criteo.com%2Fgo%3Futm_campaign%3D2026.gbl.pame.go_g2_ads%26utm_medium%3Dcpc%26utm_source%3Dg2%26utm_detail%3Dad_networks&secure%5Burl_type%5D=custom_url)

---

## What Are the Top-Rated Ad Networks Software Products in 2026?
### 1. [IcyAds](https://www.g2.com/products/icyads/reviews)
IcyAds is a programmatic self-serve advertising network that connects advertisers and publishers worldwide, offering a range of ad formats to effectively reach target audiences. Established in 2021 and based in New Delhi, India, IcyAds provides a user-friendly platform designed to facilitate the creation and management of diverse advertising campaigns. Key Features and Functionality: - Multiple Ad Formats: IcyAds supports various ad formats, including native ads, push notifications, popunders, popups, video ads, zero-click ads, and iOS calendar notifications, allowing advertisers to choose the most suitable format for their campaigns. - Advanced Targeting Options: The platform offers comprehensive targeting capabilities, such as geolocation, device type, operating system, internet service provider, browser, IP range, website, language, category, and time-based scheduling, enabling precise audience segmentation. - Self-Serve Platform: IcyAds features an intuitive interface that allows advertisers to independently set up and manage campaigns efficiently, with step-by-step guidance for campaign creation. - Anti-Fraud Measures: To ensure traffic quality, IcyAds implements robust anti-fraud solutions, working exclusively with trusted sources and publishers to deliver genuine human views. - Global Traffic Volume: As a Demand-Side Platform , IcyAds processes approximately 10 billion ad requests per month across all ad formats, providing substantial opportunities for campaign scaling worldwide. Primary Value and Solutions: IcyAds addresses the needs of advertisers seeking a versatile and efficient platform for digital marketing campaigns. By offering multiple ad formats and advanced targeting options, it enables precise audience engagement, enhancing campaign effectiveness. The self-serve nature of the platform empowers advertisers to manage campaigns with ease, while the implementation of anti-fraud measures ensures the delivery of high-quality traffic. Additionally, the substantial global traffic volume allows advertisers to scale their campaigns effectively, reaching diverse audiences across various regions.


**Average Rating:** 4.0/5.0
**Total Reviews:** 7
**How Do G2 Users Rate IcyAds?**

- **Quality of Support:** 8.3/10 (Category avg: 8.7/10)
- **Ease of Use:** 8.1/10 (Category avg: 8.9/10)

**Who Is the Company Behind IcyAds?**

- **Seller:** [IcyAds](https://www.g2.com/sellers/icyads)
- **Year Founded:** 2021
- **HQ Location:** New Delhi, IN
- **Twitter:** @icy_ads (35 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/74077670/ (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 86% Small-Business, 14% Mid-Market



#### What Are Recent G2 Reviews of IcyAds?

**"[Great Services](https://www.g2.com/survey_responses/icyads-review-10297989)"**

**Rating:** 4.0/5.0 stars
*— Shawn B.*

[Read full review](https://www.g2.com/survey_responses/icyads-review-10297989)

---

**"[Innovative, Tech-Driven Digital Advertising That Boosts Marketing Performance](https://www.g2.com/survey_responses/icyads-review-12459813)"**

**Rating:** 4.0/5.0 stars
*— SAUD  A.*

[Read full review](https://www.g2.com/survey_responses/icyads-review-12459813)

---


#### What Are G2 Users Discussing About IcyAds?

- [What is IcyAds used for?](https://www.g2.com/discussions/what-is-icyads-used-for)

### 2. [ClickAdilla](https://www.g2.com/products/clickadilla/reviews)
ClickAdilla is a high-technology self-serve ad network platform that provides quality traffic with anti-fraud and anti-spam systems. The network grants services to advertisers and publishers. Creating an ad campaign takes only a few clicks - a user-friendly interface is very intuitive, campaign moderation takes up to 10 minutes and the support team works 24/7 to solve any issues. Every day ClickAdilla brings more than 4,5 BLN impressions to its users covering 240+ GEOs including Tier 1. We provide traffic to more than 15 000 clients daily. PopUnder at ClickAdilla delivers maximum control and conversions in a single format. Set the exact moment your ad appears with Popunder View Targeting to capture users at peak attention, and track the full customer journey with Dual Postbacks — from click to conversion. The format brings high volumes of quality traffic, launches in minutes, and scales effortlessly across any GEOs and devices. Traffic DSP is a service that allows advertisers to integrate third-party traffic sources and manage their advertising accounts through ClickAdilla’s interface. One user-friendly interface of ClickAdilla allows you to see transparent statistics, optimize, and receive all information about campaign performance. Using Traffic DSP you get traffic straight from the sources without overpaying the margin.


**Average Rating:** 4.4/5.0
**Total Reviews:** 6
**How Do G2 Users Rate ClickAdilla?**

- **Quality of Support:** 9.2/10 (Category avg: 8.7/10)
- **Ease of Use:** 9.4/10 (Category avg: 8.9/10)

**Who Is the Company Behind ClickAdilla?**

- **Seller:** [ClickAdilla](https://www.g2.com/sellers/clickadilla)
- **HQ Location:** Dublin, IE
- **Twitter:** @Clickadilla1 (578 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/clickadilla (62 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of ClickAdilla?

**"[Clickadilla Is Providing A Seamless Advertising Experience](https://www.g2.com/survey_responses/clickadilla-review-8838095)"**

**Rating:** 4.5/5.0 stars
*— Leonardo C.*

[Read full review](https://www.g2.com/survey_responses/clickadilla-review-8838095)

---

**"[ClickAdilla is amazing platform for publishers and advertisers.](https://www.g2.com/survey_responses/clickadilla-review-9333411)"**

**Rating:** 4.0/5.0 stars
*— Jennifer J.*

[Read full review](https://www.g2.com/survey_responses/clickadilla-review-9333411)

---



### 3. [PubScale](https://www.g2.com/products/pubscale/reviews)
PubScale is a unified dashboard designed for mobile publishers to scale their apps or games. It helps mobile publishers acquire users for their apps or games and monetize them to increase ad revenue. PubScale comprises five powerful products: 1. PubScale Immersive Ads: Integrate native ads seamlessly into mobile games for engaging, non-intrusive advertising. 2. PubScale Offerwall: Monetize apps through task completion for in-app currency, enhancing revenue and user engagement. 3. PubScale AdX: Monetize with Google AdMob or AdSense, backed by PubScale's expertise as a Google Certified Publishing Partner. 4.PubScale PLUG: Embed HTML5 games and quizzes in third-party apps or websites to boost engagement and revenue. 5. PubScale GROW: Acquire new users for apps through high-converting ad placements and precise targeting.


**Average Rating:** 4.8/5.0
**Total Reviews:** 7
**How Do G2 Users Rate PubScale?**

- **Quality of Support:** 9.8/10 (Category avg: 8.7/10)
- **Ease of Use:** 9.3/10 (Category avg: 8.9/10)

**Who Is the Company Behind PubScale?**

- **Seller:** [GreedyGame Media](https://www.g2.com/sellers/greedygame-media)
- **Year Founded:** 2013
- **HQ Location:** Bangalore, Karnataka
- **Twitter:** @GreedyGameMedia (446 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/greedygame-media/ (90 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 57% Mid-Market, 43% Small-Business


#### What Are PubScale's Pros and Cons?

**Pros:**

- Ease of Use (2 reviews)
- Automation (1 reviews)
- Collaboration (1 reviews)
- Customer Support (1 reviews)
- Features (1 reviews)



### What Do G2 Reviewers Say About PubScale?
*AI-generated summary from verified user reviews*

**Pros:**

- Users praise the **ease of use** of PubScale, enjoying seamless access and excellent customer support for publishers.
- Users value the **automation features** of PubScale, enhancing workflow efficiency and streamlining their monetization efforts.
- Users value the **ease of collaboration** in PubScale, appreciating the seamless integration of monetization features.
- Users commend the **exceptional customer support** provided by PubScale, enhancing their overall experience with the platform.
- Users appreciate the **all-in-one platform** of PubScale, which simplifies app monetization with innovative features.


#### What Are Recent G2 Reviews of PubScale?

**"[About PubScale](https://www.g2.com/survey_responses/pubscale-review-10424174)"**

**Rating:** 5.0/5.0 stars
*— Pugazhenthiran  G.*

[Read full review](https://www.g2.com/survey_responses/pubscale-review-10424174)

---

**"[A Game-Changer for Publishing Success](https://www.g2.com/survey_responses/pubscale-review-8208099)"**

**Rating:** 4.5/5.0 stars
*— Kri V.*

[Read full review](https://www.g2.com/survey_responses/pubscale-review-8208099)

---



### 4. [adPOPcorn](https://www.g2.com/products/adpopcorn/reviews)
adPOPcorn is a mobile ad network and application monetization platform.


**Average Rating:** 3.9/5.0
**Total Reviews:** 5
**How Do G2 Users Rate adPOPcorn?**

- **Quality of Support:** 7.5/10 (Category avg: 8.7/10)
- **Ease of Use:** 8.3/10 (Category avg: 8.9/10)

**Who Is the Company Behind adPOPcorn?**

- **Seller:** [IGAWorks](https://www.g2.com/sellers/igaworks)
- **HQ Location:** Seoul, KR
- **Twitter:** @adbrix (156 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/adbrix/ (2 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 60% Small-Business, 20% Enterprise



#### What Are Recent G2 Reviews of adPOPcorn?

**"[Flexible advertising platform for marketing.](https://www.g2.com/survey_responses/adpopcorn-review-8156991)"**

**Rating:** 4.0/5.0 stars
*— pratibha p.*

[Read full review](https://www.g2.com/survey_responses/adpopcorn-review-8156991)

---

**"[Good... but](https://www.g2.com/survey_responses/adpopcorn-review-10417170)"**

**Rating:** 4.0/5.0 stars
*— Rodrigo A.*

[Read full review](https://www.g2.com/survey_responses/adpopcorn-review-10417170)

---


#### What Are G2 Users Discussing About adPOPcorn?

- [What is adPOPcorn used for?](https://www.g2.com/discussions/what-is-adpopcorn-used-for)

### 5. [Publift](https://www.g2.com/products/publift/reviews)
Publift is a programmatic advertising technology partner that helps digital publishers grow ad revenue with cutting edge tech and dedicated service focus.


**Average Rating:** 5.0/5.0
**Total Reviews:** 5
**How Do G2 Users Rate Publift?**

- **Quality of Support:** 10.0/10 (Category avg: 8.7/10)
- **Ease of Use:** 9.3/10 (Category avg: 8.9/10)

**Who Is the Company Behind Publift?**

- **Seller:** [Publift](https://www.g2.com/sellers/publift)
- **Year Founded:** 2015
- **HQ Location:** Dublin, IE
- **Twitter:** @PubliftHQ (332 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/publift/ (80 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Publift?

**"[Great Service from Publift](https://www.g2.com/survey_responses/publift-review-11396411)"**

**Rating:** 5.0/5.0 stars
*— Alan P.*

[Read full review](https://www.g2.com/survey_responses/publift-review-11396411)

---

**"[Fantastic Support That Brings Creative Ideas and Covers Blind Spots](https://www.g2.com/survey_responses/publift-review-13041544)"**

**Rating:** 4.5/5.0 stars
*— Verified User in Airlines/Aviation*

[Read full review](https://www.g2.com/survey_responses/publift-review-13041544)

---



### 6. [UpRival](https://www.g2.com/products/uprival/reviews)
Helping Ad Networks, Agencies, Advertisers, and Publishers take back control of their advertising.


**Average Rating:** 4.7/5.0
**Total Reviews:** 5
**How Do G2 Users Rate UpRival?**

- **Quality of Support:** 9.2/10 (Category avg: 8.7/10)
- **Ease of Use:** 8.8/10 (Category avg: 8.9/10)

**Who Is the Company Behind UpRival?**

- **Seller:** [UpRival](https://www.g2.com/sellers/uprival)
- **Year Founded:** 2018
- **HQ Location:** Pleasant Grove, US
- **Twitter:** @UpRivalSocial (2 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/uprival/ (2 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 80% Small-Business, 20% Mid-Market



#### What Are Recent G2 Reviews of UpRival?

**"[It's great for Business Growth](https://www.g2.com/survey_responses/uprival-review-8168390)"**

**Rating:** 4.5/5.0 stars
*— CA Abhishek J.*

[Read full review](https://www.g2.com/survey_responses/uprival-review-8168390)

---

**"[It works wonders for your business](https://www.g2.com/survey_responses/uprival-review-8184923)"**

**Rating:** 5.0/5.0 stars
*— Deepam G.*

[Read full review](https://www.g2.com/survey_responses/uprival-review-8184923)

---


#### What Are G2 Users Discussing About UpRival?

- [What is UpRival used for?](https://www.g2.com/discussions/what-is-uprival-used-for)

### 7. [AdReady](https://www.g2.com/products/adready/reviews)
Digital Remedy is a performance marketing and media partner for brands and agencies. Through technology, services, and partnerships, Digital Remedy offers performance solutions for marketers, empowering them to exceed beyond standard media goals. Whether brand- or outcome-focused, marketers can access media planning, activation, measurement, and optimization capabilities to deliver the highest performance tied to ROI.


**Average Rating:** 4.3/5.0
**Total Reviews:** 4
**How Do G2 Users Rate AdReady?**

- **Quality of Support:** 9.6/10 (Category avg: 8.7/10)
- **Ease of Use:** 8.8/10 (Category avg: 8.9/10)

**Who Is the Company Behind AdReady?**

- **Seller:** [Digital Remedy](https://www.g2.com/sellers/digital-remedy)
- **HQ Location:** New York, US
- **Twitter:** @cpxi (3,101 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/digitalremedy/ (190 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business, 25% Enterprise



#### What Are Recent G2 Reviews of AdReady?

**"[It helped increase ad flow and maximize profits.](https://www.g2.com/survey_responses/adready-review-10522249)"**

**Rating:** 5.0/5.0 stars
*— Tanya L.*

[Read full review](https://www.g2.com/survey_responses/adready-review-10522249)

---

**"[Helpful staff, great platform](https://www.g2.com/survey_responses/adready-review-4865591)"**

**Rating:** 5.0/5.0 stars
*— Lauren L.*

[Read full review](https://www.g2.com/survey_responses/adready-review-4865591)

---


#### What Are G2 Users Discussing About AdReady?

- [What is AdReady used for?](https://www.g2.com/discussions/what-is-adready-used-for)

### 8. [ADxAD.COM](https://www.g2.com/products/adxad-com/reviews)
ADxAD is №1 Advertising Network for Asian traffic and worldwide. Pops, Native, Display,Push are delivering highly converting traffic with flexible targeting. Performance and precision at scale. Start now with Free Full Service: advertise to profit. ADxAD is all about growing your online success. Instant start with an easy-to-use intuitive platform. Free full service and 24/7 support by industry top experts will help you to get utmost from every dollar you invest in. Wide range of ad formats covers pops, native, display and more is empowering you to experiment and enrich your presence online. Flexible targeting provides your business with maximum precision at scale: reach out for your customers in the right time at the right place. Rapid scaling proves vital when it comes to business needs. Benefit by a wide variety of targeting to boost your campaign. Geo, language, device type, operational system and more - everything is available through one admin panel. Whether you are an experienced marketer or a newby, big business or a startup ADxAD is anticipating and exceeding your expectations at every stage: from ad campaign planning to execution and performance. Efficient growth to expand and profit online - ADxAD delivers tailored solutions for every advertiser. 3B+ impressions a day are generating top quality traffic to your offers: only from target websites and no in-app showups. Over 3K advertisers growing their sales with ADxAD: founded in 2017 ADxAD has already earned a strong presence around the world with the focus on Asian markets. Our experienced knowledgeable team is fully committed to your success. Grow your online sales with ADxAD. Start now!


**Average Rating:** 4.1/5.0
**Total Reviews:** 4
**How Do G2 Users Rate ADxAD.COM?**

- **Quality of Support:** 10.0/10 (Category avg: 8.7/10)
- **Ease of Use:** 10.0/10 (Category avg: 8.9/10)

**Who Is the Company Behind ADxAD.COM?**

- **Seller:** [ADxAD](https://www.g2.com/sellers/adxad)
- **HQ Location:** Nicosia, CY
- **Twitter:** @AdxadNetwork (342 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/adxad-network (14 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 50% Small-Business, 25% Mid-Market



#### What Are Recent G2 Reviews of ADxAD.COM?

**"[Great software to earn by selling traffic](https://www.g2.com/survey_responses/adxad-com-review-10409670)"**

**Rating:** 4.5/5.0 stars
*— Laxman P.*

[Read full review](https://www.g2.com/survey_responses/adxad-com-review-10409670)

---

**"[awesome](https://www.g2.com/survey_responses/adxad-com-review-5338020)"**

**Rating:** 4.5/5.0 stars
*— Sarah C.*

[Read full review](https://www.g2.com/survey_responses/adxad-com-review-5338020)

---


#### What Are G2 Users Discussing About ADxAD.COM?

- [What is ADxAD.COM used for?](https://www.g2.com/discussions/what-is-adxad-com-used-for)

### 9. [Auxo Ads](https://www.g2.com/products/auxo-ads/reviews)
Auxo Ads is a product of CyberMedia Research and Services Limited (CMRSL) company. Auxo Ads is an AI/ML technology supply-side platform (SSP) helping ad bids become better accessible to publishers without compromising on user experience. Auxo Ads assists publishers in optimizing their ad inventory and increasing ad revenue through programmatic and premium direct demand. With Auxo Ads Publishers can manage their Ad inventory across direct programmatic and ad network demand.


**Average Rating:** 4.0/5.0
**Total Reviews:** 6
**How Do G2 Users Rate Auxo Ads?**

- **Quality of Support:** 8.3/10 (Category avg: 8.7/10)
- **Ease of Use:** 8.6/10 (Category avg: 8.9/10)

**Who Is the Company Behind Auxo Ads?**

- **Seller:** [Cyber Media Research and Services Limited (CMRSL)](https://www.g2.com/sellers/cyber-media-research-and-services-limited-cmrsl)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 57% Small-Business, 29% Mid-Market


#### What Are Auxo Ads's Pros and Cons?

**Pros:**

- Ease of Use (2 reviews)
- Audience Targeting (1 reviews)
- Dashboard Customization (1 reviews)
- Efficiency (1 reviews)
- Features (1 reviews)

**Cons:**

- Complex Pricing (1 reviews)
- Data Inaccuracy (1 reviews)
- Expensive (1 reviews)
- Limited Data (1 reviews)
- Limited Features (1 reviews)


### What Do G2 Reviewers Say About Auxo Ads?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Auxo Ads to be an **easy-to-use tool** , benefiting from its intuitive ad builder and customizable templates.
- Users appreciate the **sophisticated audience targeting** of Auxo Ads, enhancing campaign performance and maximizing ROI effectively.
- Users love the **dashboard customization** in Auxo Ads, enabling tailored setups for their unique advertising needs.
- Users find Auxo Ads enhances **efficiency** in resource management, enabling a more analytical and strategic approach.
- Users value the **unique features** of Auxo Ads, praising its seamless integration with content.

**Cons:**

- Users are frustrated by **complex pricing** and additional fees that complicate the use of Auxo Ads.
- Users feel that Auxo Ads suffers from **data inaccuracy** , as it overlooks important factors and data points.
- Users find the **pricing and extra fees** for Auxo Ads plans to be quite expensive and limiting.
- Users feel that Auxo Ads has **limited data** integration, not accounting for all desired factors in advertising.
- Users are frustrated by the **limited control over ad placement** , which restricts customization and effectiveness.

#### What Are Recent G2 Reviews of Auxo Ads?

**"[Programmatic Demand Partner](https://www.g2.com/survey_responses/auxo-ads-review-10469192)"**

**Rating:** 5.0/5.0 stars
*— Avichal  S.*

[Read full review](https://www.g2.com/survey_responses/auxo-ads-review-10469192)

---

**"[Good for monetization of content](https://www.g2.com/survey_responses/auxo-ads-review-10405630)"**

**Rating:** 5.0/5.0 stars
*— Anuj C.*

[Read full review](https://www.g2.com/survey_responses/auxo-ads-review-10405630)

---



### 10. [Adlane](https://www.g2.com/products/adlane/reviews)
Adlane.info - Smart advertising platform for website & traffic monetization The project is designed specifically as an ultimate way to monetize your Site traffic using simple integration and popular ad formats: Browser Push notifications, In-page Push, Popunder, Display and Video by CPM / CPC models We invite everyone to Adlane who wants to make money on the traffic of their sites.


**Average Rating:** 4.7/5.0
**Total Reviews:** 3
**How Do G2 Users Rate Adlane?**

- **Quality of Support:** 10.0/10 (Category avg: 8.7/10)
- **Ease of Use:** 10.0/10 (Category avg: 8.9/10)

**Who Is the Company Behind Adlane?**

- **Seller:** [Adlane](https://www.g2.com/sellers/adlane)
- **Year Founded:** 2019
- **HQ Location:** Burgas, BG
- **LinkedIn® Page:** https://www.linkedin.com/company/adlane/ (9 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Adlane?

**"[Great tools for earning money online](https://www.g2.com/survey_responses/adlane-review-5248711)"**

**Rating:** 5.0/5.0 stars
*— SHAMS MD RAGIB  S.*

[Read full review](https://www.g2.com/survey_responses/adlane-review-5248711)

---

**"[Adlane has been a great company so far](https://www.g2.com/survey_responses/adlane-review-6766611)"**

**Rating:** 4.0/5.0 stars
*— Ruon Nhial B.*

[Read full review](https://www.g2.com/survey_responses/adlane-review-6766611)

---


#### What Are G2 Users Discussing About Adlane?

- [What is Adlane used for?](https://www.g2.com/discussions/what-is-adlane-used-for)

### 11. [Automatad](https://www.g2.com/products/automatad/reviews)
Automatad is a digital media products co, that provides a suite of programmatic monetization solutions that drives efficiency and superior monetization at scale. Using our platform digital publishers can create, monetize and optimize for the best ad experience.


**Average Rating:** 4.5/5.0
**Total Reviews:** 28
**How Do G2 Users Rate Automatad?**

- **Quality of Support:** 8.7/10 (Category avg: 8.7/10)
- **Ease of Use:** 8.8/10 (Category avg: 8.9/10)

**Who Is the Company Behind Automatad?**

- **Seller:** [Automatad](https://www.g2.com/sellers/automatad)
- **Year Founded:** 2013
- **HQ Location:** New York, US
- **Twitter:** @AutomatadX (293 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/automatad/ (7 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 57% Small-Business, 33% Mid-Market



#### What Are Recent G2 Reviews of Automatad?

**"[Automatad is a fully featured Publishing And Subscriptions Software designed to serve SMEs, Startups](https://www.g2.com/survey_responses/automatad-review-6969803)"**

**Rating:** 4.5/5.0 stars
*— Verified User in Management Consulting*

[Read full review](https://www.g2.com/survey_responses/automatad-review-6969803)

---

**"[Comprehensive Solutions and User-Friendly Interface](https://www.g2.com/survey_responses/automatad-review-9670502)"**

**Rating:** 5.0/5.0 stars
*— Sai Prasanth T.*

[Read full review](https://www.g2.com/survey_responses/automatad-review-9670502)

---



### 12. [HilltopAds](https://www.g2.com/products/hilltopads/reviews)
HilltopAds is the best ad network for advertisers and publishers since 2013 with direct traffic sources, innovative advertising and monetization tools, self-serve platform, and personal support. As the best ad network for advertisers, HilltopAds provides: - 273B+/month ad impressions from all 250+ countries, - The most performing ad formats: Popunder, In-Page, Banner, Video, - Advanced targeting options: GEOs, browsers and OS, keywords, interests-based, and others, - AI Optimization tools, White/Black Lists, and other tools that will help advertisers get high ROI. Own anti-fraud system ensures every impression and click comes from real, verified users. As the best ad network for publishers, HilltopAds offers: - The highest CPM rates for traffic from all over the world, - Clean and safe ads that will work with AdSense and other networks, - Weekly payouts from $20. These features ensure maximum revenue without compromising user experience.


**Average Rating:** 5.0/5.0
**Total Reviews:** 3
**How Do G2 Users Rate HilltopAds?**

- **Quality of Support:** 8.3/10 (Category avg: 8.7/10)
- **Ease of Use:** 8.3/10 (Category avg: 8.9/10)

**Who Is the Company Behind HilltopAds?**

- **Seller:** [HILLTOP ADS LTD](https://www.g2.com/sellers/hilltop-ads-ltd)
- **Year Founded:** 2013
- **HQ Location:** United Kingdom
- **LinkedIn® Page:** https://www.linkedin.com/company/hilltopads/ (29 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 67% Small-Business



#### What Are Recent G2 Reviews of HilltopAds?

**"[Fast Payment and High Fill Rate, Very Satisfying](https://www.g2.com/survey_responses/hilltopads-review-12348745)"**

**Rating:** 5.0/5.0 stars
*— Andri S.*

[Read full review](https://www.g2.com/survey_responses/hilltopads-review-12348745)

---

**"[I will continue to use HilltopAds](https://www.g2.com/survey_responses/hilltopads-review-11651071)"**

**Rating:** 5.0/5.0 stars
*— Lukas Y.*

[Read full review](https://www.g2.com/survey_responses/hilltopads-review-11651071)

---



### 13. [Mass Exchange](https://www.g2.com/products/mass-exchange/reviews)
MASS Exchange is a 'bid and ask' negotiating environment designed for transacting TV media, both linear and addressable.


**Average Rating:** 4.7/5.0
**Total Reviews:** 3
**How Do G2 Users Rate Mass Exchange?**

- **Quality of Support:** 9.2/10 (Category avg: 8.7/10)
- **Ease of Use:** 9.2/10 (Category avg: 8.9/10)

**Who Is the Company Behind Mass Exchange?**

- **Seller:** [Mass Exchange](https://www.g2.com/sellers/mass-exchange)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/2658417 (2 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 67% Mid-Market, 33% Small-Business



#### What Are Recent G2 Reviews of Mass Exchange?

**"[Streamline transaction with Mass Exchange](https://www.g2.com/survey_responses/mass-exchange-review-7563732)"**

**Rating:** 5.0/5.0 stars
*— Harsh V.*

[Read full review](https://www.g2.com/survey_responses/mass-exchange-review-7563732)

---

**"[Handaling the excahnge of data easily](https://www.g2.com/survey_responses/mass-exchange-review-9404042)"**

**Rating:** 4.5/5.0 stars
*— Simran  K.*

[Read full review](https://www.g2.com/survey_responses/mass-exchange-review-9404042)

---



### 14. [Sulvo Surge](https://www.g2.com/products/sulvo-surge/reviews)
Sulvo is an ad server, a marketplace and a pricing engine in one. Sulvo's pricing tools help publishers discover the true value of their inventory so they can prevent underselling valuable ad inventory.


**Average Rating:** 3.4/5.0
**Total Reviews:** 4
**How Do G2 Users Rate Sulvo Surge?**

- **Quality of Support:** 5.4/10 (Category avg: 8.7/10)
- **Ease of Use:** 6.7/10 (Category avg: 8.9/10)

**Who Is the Company Behind Sulvo Surge?**

- **Seller:** [Sulvo](https://www.g2.com/sellers/sulvo)
- **Year Founded:** 2013
- **HQ Location:** New York, US
- **Twitter:** @SulvoX (282 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3184659 (8 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Sulvo Surge?

**"[Really efficient, effective & easy ad management platform.](https://www.g2.com/survey_responses/sulvo-surge-review-5450591)"**

**Rating:** 4.5/5.0 stars
*— Pranjal P.*

[Read full review](https://www.g2.com/survey_responses/sulvo-surge-review-5450591)

---

**"[Best Ad managment platforms that offer no ad serving fee upto 250M ad impression](https://www.g2.com/survey_responses/sulvo-surge-review-5157809)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Financial Services*

[Read full review](https://www.g2.com/survey_responses/sulvo-surge-review-5157809)

---


#### What Are G2 Users Discussing About Sulvo Surge?

- [What is Sulvo Surge used for?](https://www.g2.com/discussions/what-is-sulvo-surge-used-for)

### 15. [VDX.TV](https://www.g2.com/products/vdx-tv/reviews)
VDX.tv is a global advertising technology company that is transforming the way brands connect with relevant audiences in today’s converging video landscape. We create video-driven experiences that integrate a brand’s TV and digital messages and empower marketers to captivate viewers, compel action, and convert awareness into response. We connect the dots between people, devices, and households to deliver a more consistent, relevant, and meaningful brand experience across connected TVs and personal devices. Our multidimensional approach to household targeting provides visibility into the entire consumer journey, allowing brands to amplify their message and turn consumers into customers.


**Average Rating:** 4.8/5.0
**Total Reviews:** 3
**How Do G2 Users Rate VDX.TV?**

- **Quality of Support:** 10.0/10 (Category avg: 8.7/10)
- **Ease of Use:** 10.0/10 (Category avg: 8.9/10)

**Who Is the Company Behind VDX.TV?**

- **Seller:** [VDX.TV](https://www.g2.com/sellers/vdx-tv)
- **HQ Location:** Emeryville, US
- **LinkedIn® Page:** https://www.linkedin.com/company/19185506 (349 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 67% Mid-Market, 67% Small-Business



#### What Are Recent G2 Reviews of VDX.TV?

**"[Awesome....](https://www.g2.com/survey_responses/vdx-tv-review-5329808)"**

**Rating:** 4.5/5.0 stars
*— Santosh K.*

[Read full review](https://www.g2.com/survey_responses/vdx-tv-review-5329808)

---

**"[Audience appealing & highly Expertise way to deliver our video advertisement in the market](https://www.g2.com/survey_responses/vdx-tv-review-5293918)"**

**Rating:** 5.0/5.0 stars
*— Saurabh J.*

[Read full review](https://www.g2.com/survey_responses/vdx-tv-review-5293918)

---


#### What Are G2 Users Discussing About VDX.TV?

- [What is VDX.TV used for?](https://www.g2.com/discussions/what-is-vdx-tv-used-for)

### 16. [Adapex](https://www.g2.com/products/adapex/reviews)
Adapex helps publishers maximize programmatic revenue with a powerful mix of full-service support and the proprietary M4 Tech Suite. Our platform combines header bidding, real-time analytics, and a First-Party Data Connector for privacy-compliant targeting. Backed by expert account management, Adapex delivers measurable uplifts in RPM, RPS, CPM and overall revenue, helping publishers scale monetization while staying ahead of industry changes.


**Average Rating:** 4.3/5.0
**Total Reviews:** 2
**How Do G2 Users Rate Adapex?**

- **Quality of Support:** 6.7/10 (Category avg: 8.7/10)
- **Ease of Use:** 7.5/10 (Category avg: 8.9/10)

**Who Is the Company Behind Adapex?**

- **Seller:** [Adapex](https://www.g2.com/sellers/adapex)
- **Year Founded:** 2013
- **HQ Location:** New York, US
- **LinkedIn® Page:** https://www.linkedin.com/company/adapex-inc/ (25 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Enterprise



#### What Are Recent G2 Reviews of Adapex?

**"[Adops review for for Adapex](https://www.g2.com/survey_responses/adapex-review-6944646)"**

**Rating:** 4.0/5.0 stars
*— Verified User in Telecommunications*

[Read full review](https://www.g2.com/survey_responses/adapex-review-6944646)

---

**"[Superb Ad Monetization Resource for the small businesses](https://www.g2.com/survey_responses/adapex-review-5055252)"**

**Rating:** 4.5/5.0 stars
*— Nitin S.*

[Read full review](https://www.g2.com/survey_responses/adapex-review-5055252)

---


#### What Are G2 Users Discussing About Adapex?

- [What is Adapex used for?](https://www.g2.com/discussions/what-is-adapex-used-for)

### 17. [Adosiz](https://www.g2.com/products/adosiz/reviews)
Best performance tracking platform for ad network, advertisers, agencies & publisher with pre integrated 2500+ affiliate & many more feature at lowest cost.


**Average Rating:** 4.5/5.0
**Total Reviews:** 2
**How Do G2 Users Rate Adosiz?**

- **Quality of Support:** 8.3/10 (Category avg: 8.7/10)
- **Ease of Use:** 8.3/10 (Category avg: 8.9/10)

**Who Is the Company Behind Adosiz?**

- **Seller:** [Oneplace Web Solution Pvt Ltd](https://www.g2.com/sellers/oneplace-web-solution-pvt-ltd)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 50% Mid-Market, 50% Small-Business



#### What Are Recent G2 Reviews of Adosiz?

**"[Amazing Work](https://www.g2.com/survey_responses/adosiz-review-7618570)"**

**Rating:** 4.5/5.0 stars
*— Mushir M.*

[Read full review](https://www.g2.com/survey_responses/adosiz-review-7618570)

---

**"[Excellent](https://www.g2.com/survey_responses/adosiz-review-7665744)"**

**Rating:** 4.5/5.0 stars
*— Zaiynab M.*

[Read full review](https://www.g2.com/survey_responses/adosiz-review-7665744)

---



### 18. [Ambire AdEx (formerly AdEx Network)](https://www.g2.com/products/ambire/reviews)
AdEx is a innovative web3 marketing platform, that is using the advantages of blockchain technology and programmatic advertising to enhance digital advertising. Through AdEx Web3 advertisers can reach an untapped market of potential crypto users. AdEx originated in 2017 as a decentralized ad exchange and subsequently expanded into a full protocol for trading of advertising space/time, which generated more than 20,000 registered users and processed billions of micropayments on the blockchain since it's launch . Currently AdEx is acting as a Demand-Side Platform, focused on advertisers and buying traffic through SSPs, generating campaigns through real time bidding and programmatic technology. Nevertheless AdEx continues to work with its own premium publishers directly, thus covering the full realm of interactions between publishers, advertisers and end users. ADX is the native utility token that has many purposes, such as rewards, governance, payment and staking tool.


**Average Rating:** 4.3/5.0
**Total Reviews:** 2

**Who Is the Company Behind Ambire AdEx (formerly AdEx Network)?**

- **Seller:** [AdEx Network](https://www.g2.com/sellers/adex-network)
- **Year Founded:** 2017
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/adexnetwork (12 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Ambire AdEx (formerly AdEx Network)?

**"[Ambire AdEx - A user Review](https://www.g2.com/survey_responses/ambire-adex-formerly-adex-network-review-7570333)"**

**Rating:** 4.5/5.0 stars
*— Neethu J.*

[Read full review](https://www.g2.com/survey_responses/ambire-adex-formerly-adex-network-review-7570333)

---

**"[Best ad network to detect fraud](https://www.g2.com/survey_responses/ambire-adex-formerly-adex-network-review-7512639)"**

**Rating:** 4.0/5.0 stars
*— Prashant T.*

[Read full review](https://www.g2.com/survey_responses/ambire-adex-formerly-adex-network-review-7512639)

---



### 19. [CPMStar](https://www.g2.com/products/cpmstar/reviews)
CPMStar is an Ad Network providing advertising solutions to the gaming industry.


**Average Rating:** 4.0/5.0
**Total Reviews:** 2
**How Do G2 Users Rate CPMStar?**

- **Quality of Support:** 6.7/10 (Category avg: 8.7/10)
- **Ease of Use:** 8.3/10 (Category avg: 8.9/10)

**Who Is the Company Behind CPMStar?**

- **Seller:** [CPMStar](https://www.g2.com/sellers/cpmstar)
- **Year Founded:** 2005
- **HQ Location:** Los Angeles, US
- **LinkedIn® Page:** https://www.linkedin.com/company/cpmstar/ (12 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 60% Small-Business, 20% Enterprise



#### What Are Recent G2 Reviews of CPMStar?

**"[Most Reliable & effective tool for advertising in gaming space.](https://www.g2.com/survey_responses/cpmstar-review-5455354)"**

**Rating:** 4.5/5.0 stars
*— Pranjal P.*

[Read full review](https://www.g2.com/survey_responses/cpmstar-review-5455354)

---

**"[CPMStar review](https://www.g2.com/survey_responses/cpmstar-review-6547887)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Marketing and Advertising*

[Read full review](https://www.g2.com/survey_responses/cpmstar-review-6547887)

---


#### What Are G2 Users Discussing About CPMStar?

- [What is CPMStar used for?](https://www.g2.com/discussions/what-is-cpmstar-used-for)

### 20. [Etology](https://www.g2.com/products/etology/reviews)
Etology provides a centralized marketplace for both advertisers and publishers to serve traffic to dating websites.


**Average Rating:** 5.0/5.0
**Total Reviews:** 2
**How Do G2 Users Rate Etology?**

- **Quality of Support:** 10.0/10 (Category avg: 8.7/10)
- **Ease of Use:** 10.0/10 (Category avg: 8.9/10)

**Who Is the Company Behind Etology?**

- **Seller:** [Etology.com](https://www.g2.com/sellers/etology-com)
- **Year Founded:** 2014
- **HQ Location:** Los Angeles, US
- **Twitter:** @etologyads (56 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/etology (9 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Mid-Market



#### What Are Recent G2 Reviews of Etology?

**"[Records Featuring This Company](https://www.g2.com/survey_responses/etology-review-6478295)"**

**Rating:** 5.0/5.0 stars
*— Vikash K.*

[Read full review](https://www.g2.com/survey_responses/etology-review-6478295)

---

**"[ONLY FOR YOU](https://www.g2.com/survey_responses/etology-review-6478382)"**

**Rating:** 5.0/5.0 stars
*— Yatin C.*

[Read full review](https://www.g2.com/survey_responses/etology-review-6478382)

---


#### What Are G2 Users Discussing About Etology?

- [What is Etology used for?](https://www.g2.com/discussions/what-is-etology-used-for)

### 21. [Kritter Ad Trading Stack](https://www.g2.com/products/kritter-ad-trading-stack/reviews)
Kritter Software Technology Kritter's ad trading stack enables organizations to run their own campaigns, manage publisher inventory, and integrate demand and supply partners of all kinds. Our highly customizable, white-label, on-premise software platforms are deployed on-location (on our partners' servers) to help our partners completely in-house their programmatic advertising in as little as 2 weeks, versus white-label solutions from other companies that host the software on their own servers (SaaS). Organizations can also use Kritter's Data Management Platform with the Ad Trading Stack to harness first-party and third-party data and tailor, improve and re-define the content experience across the internet. The ready-to-go ad trading stack that can be used as an ad server, demand-sided platform (DSP), supply-side platform (SSP) and an ad-exchange. More on our products... AD TRADING STACK: - Onboard various kinds of demand and supply players in the digital advertising industry. Demand players can include direct advertisers, API advertisers and DSPs, and compatible supply partners consist of direct publishers, API publishers, SSPs and ad exchanges. - Aggregate ad space supply from publishers and match it with the right demand. - Manage trade with multiple demand and supply partners through a single interface. - Manage bids for ads using our machine learning algorithm, even at the domain level - Manage advertising space inventory, offer impressions to as many potential buyers as possible, and maximize revenue through automated sales of online media space. - Deliver the right advertisements to most conversion-likely consumers all from a central ad server using real-time bidding. - Enable targeting, tracking and reporting of impressions. DATA MANAGEMENT PLATFORM: - Store, manage and sell all kinds of first-party data, as well as purchase and store third-party data from multiple sources, all through a single interface. - House data about user activity and tie user data together from multiple sources - Create campaign and audience segments and use these with the ATS for targeting and optimizing future media buys. - Understand user information and patterns to monetize accordingly. Check our website out for more information on our team, our product features, and pricing!


**Average Rating:** 3.4/5.0
**Total Reviews:** 4
**How Do G2 Users Rate Kritter Ad Trading Stack?**

- **Quality of Support:** 6.7/10 (Category avg: 8.7/10)
- **Ease of Use:** 8.3/10 (Category avg: 8.9/10)

**Who Is the Company Behind Kritter Ad Trading Stack?**

- **Seller:** [Kritter](https://www.g2.com/sellers/kritter)
- **Year Founded:** 2013
- **HQ Location:** Bengaluru, IN
- **Twitter:** @tweetingkritter (159 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/kritter/ (28 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 50% Mid-Market, 50% Small-Business


#### What Are Kritter Ad Trading Stack's Pros and Cons?

**Pros:**

- Advertising (1 reviews)
- Advertising Management (1 reviews)
- Affordable (1 reviews)
- Audience Targeting (1 reviews)
- Campaign Management (1 reviews)

**Cons:**

- Adjustment Difficulty (1 reviews)
- Ad Management Issues (1 reviews)
- Campaign Management (1 reviews)
- Complex Interface (1 reviews)
- Complex Management (1 reviews)


### What Do G2 Reviewers Say About Kritter Ad Trading Stack?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **customizable ads experience** and fast data processing capabilities of Kritter Ad Trading Stack.
- Users appreciate the **customizable ad experience** of Kritter Ad Trading Stack, enhancing their marketing effectiveness efficiently.
- Users value the **affordability** of Kritter Ad Trading Stack, enabling effective marketing without breaking the bank.
- Users value the **customizable audience targeting** in Kritter Ad Trading Stack, enhancing their marketing effectiveness and speed.
- Users value the **customizable ad experience** of Kritter Ad Trading Stack, enhancing their marketing strategies effectively.

**Cons:**

- Users indicate that **adjustment difficulty** is a challenge, especially for those new to programmatic advertising.
- Users find **ad management challenging** , especially those without prior experience in programmatic advertising.
- Users find that a **lack of user-friendliness** can complicate campaign management for those new to programmatic advertising.
- Users feel that the **complex interface** makes it challenging for newcomers to manage and maintain the system effectively.
- Users find the **complex management** challenging, especially those with limited experience in programmatic advertising.

#### What Are Recent G2 Reviews of Kritter Ad Trading Stack?

**"[Use your data to grow your business](https://www.g2.com/survey_responses/kritter-ad-trading-stack-review-4977615)"**

**Rating:** 4.0/5.0 stars
*— K W.*

[Read full review](https://www.g2.com/survey_responses/kritter-ad-trading-stack-review-4977615)

---

**"[Great software for grow your business.](https://www.g2.com/survey_responses/kritter-ad-trading-stack-review-5288526)"**

**Rating:** 5.0/5.0 stars
*— SHAMS MD RAGIB  S.*

[Read full review](https://www.g2.com/survey_responses/kritter-ad-trading-stack-review-5288526)

---


#### What Are G2 Users Discussing About Kritter Ad Trading Stack?

- [What is Kritter Ad Trading Stack used for?](https://www.g2.com/discussions/what-is-kritter-ad-trading-stack-used-for)

### 22. [Mirelia Networks](https://www.g2.com/products/mirelia-networks/reviews)
Mirelia is an experienced ad network with more than a decade in affiliate marketing and advertising. Generating over 30 million clicks each month in 20+ Tier 1 regions, it’s the top choice for acquiring CPC and CPM traffic for any affiliate requirements. Advertise with Mirelia Network to increase your affiliate revenue today!


**Average Rating:** 5.0/5.0
**Total Reviews:** 2
**How Do G2 Users Rate Mirelia Networks?**

- **Quality of Support:** 10.0/10 (Category avg: 8.7/10)
- **Ease of Use:** 10.0/10 (Category avg: 8.9/10)

**Who Is the Company Behind Mirelia Networks?**

- **Seller:** [Mirelia Networks](https://www.g2.com/sellers/mirelia-networks)
- **Year Founded:** 2016
- **HQ Location:** Nicosia, CY
- **LinkedIn® Page:** https://www.linkedin.com/company/mirelia-networks (4 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 67% Small-Business, 33% Enterprise



#### What Are Recent G2 Reviews of Mirelia Networks?

**"[They do things their own way, but they do it brilliantly!](https://www.g2.com/survey_responses/mirelia-networks-review-10032526)"**

**Rating:** 5.0/5.0 stars
*— Anastasiia B.*

[Read full review](https://www.g2.com/survey_responses/mirelia-networks-review-10032526)

---

**"[Mirelia Networks: Dependable Internet Access and Outstanding Support!](https://www.g2.com/survey_responses/mirelia-networks-review-10408807)"**

**Rating:** 5.0/5.0 stars
*— Mohit  K.*

[Read full review](https://www.g2.com/survey_responses/mirelia-networks-review-10408807)

---



### 23. [RedLotus Programmatic](https://www.g2.com/products/redlotus-programmatic/reviews)
RedLotus helps connect advertisers with audiences across devices at scale. Provides brand-safe, premium digital advertising and branded content distribution solutions with insights derived from first, second, and third-party data.


**Average Rating:** 4.8/5.0
**Total Reviews:** 2
**How Do G2 Users Rate RedLotus Programmatic?**

- **Quality of Support:** 8.3/10 (Category avg: 8.7/10)
- **Ease of Use:** 10.0/10 (Category avg: 8.9/10)

**Who Is the Company Behind RedLotus Programmatic?**

- **Seller:** [VeerOne](https://www.g2.com/sellers/veerone)
- **Year Founded:** 2020
- **HQ Location:** Kwun Tong, Hong Kong
- **LinkedIn® Page:** https://www.linkedin.com/company/veerone/ (65 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 50% Mid-Market, 50% Enterprise



#### What Are Recent G2 Reviews of RedLotus Programmatic?

**"[RedLotus Programmatic - Revolutionizing Programmatic Advertising](https://www.g2.com/survey_responses/redlotus-programmatic-review-7678426)"**

**Rating:** 4.5/5.0 stars
*— Ujjawal T.*

[Read full review](https://www.g2.com/survey_responses/redlotus-programmatic-review-7678426)

---

**"[Great service and great working experience](https://www.g2.com/survey_responses/redlotus-programmatic-review-7479193)"**

**Rating:** 5.0/5.0 stars
*— Rajpal S.*

[Read full review](https://www.g2.com/survey_responses/redlotus-programmatic-review-7479193)

---



### 24. [Vortex Advertising](https://www.g2.com/products/vortex-advertising/reviews)
Vortex Advertising is a worldwide advertising agency specialized in performance marketing. Working with Dating, Gaming and Application verticals and continuously growing the number of offers. Main reasons you should pick Vortex Advertising among other networks: - Over 150 direct advertisers offering worldwide GEO’s; - Exclusive offers and advanced smartlinks; - Best-performing creatives and optimized landing pages; - Highly qualified managers interested in increasing partners’ earnings.


**Average Rating:** 5.0/5.0
**Total Reviews:** 2
**How Do G2 Users Rate Vortex Advertising?**

- **Quality of Support:** 10.0/10 (Category avg: 8.7/10)
- **Ease of Use:** 10.0/10 (Category avg: 8.9/10)

**Who Is the Company Behind Vortex Advertising?**

- **Seller:** [VortexAds](https://www.g2.com/sellers/vortexads)
- **Year Founded:** 2017
- **HQ Location:** London, GB
- **LinkedIn® Page:** https://ru.linkedin.com/company/vortex-ads (25 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Mid-Market



#### What Are Recent G2 Reviews of Vortex Advertising?

**"[Extreme open doors for traffic adaptation](https://www.g2.com/survey_responses/vortex-advertising-review-6483277)"**

**Rating:** 5.0/5.0 stars
*— Praveen K.*

[Read full review](https://www.g2.com/survey_responses/vortex-advertising-review-6483277)

---

**"[Updating Targeting Capabilities](https://www.g2.com/survey_responses/vortex-advertising-review-6483447)"**

**Rating:** 5.0/5.0 stars
*— Shivan K.*

[Read full review](https://www.g2.com/survey_responses/vortex-advertising-review-6483447)

---


#### What Are G2 Users Discussing About Vortex Advertising?

- [What is Vortex Advertising used for?](https://www.g2.com/discussions/what-is-vortex-advertising-used-for)

### 25. [YTZ International](https://www.g2.com/products/ytz-international/reviews)
YTZ International specializes in global traffic monetiziation solutions for online publishers. Simple set up and proven results make us the best solutions for redirects or unsold traffic.


**Average Rating:** 4.3/5.0
**Total Reviews:** 2
**How Do G2 Users Rate YTZ International?**

- **Quality of Support:** 7.5/10 (Category avg: 8.7/10)
- **Ease of Use:** 8.3/10 (Category avg: 8.9/10)

**Who Is the Company Behind YTZ International?**

- **Seller:** [YTZ International](https://www.g2.com/sellers/ytz-international)
- **HQ Location:** Toronto, CA
- **LinkedIn® Page:** https://www.linkedin.com/company/ytz-international (22 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 67% Mid-Market, 33% Small-Business



#### What Are Recent G2 Reviews of YTZ International?

**"[YTZ International- Above average](https://www.g2.com/survey_responses/ytz-international-review-6517817)"**

**Rating:** 5.0/5.0 stars
*— Eduardo C.*

[Read full review](https://www.g2.com/survey_responses/ytz-international-review-6517817)

---

**"[Creating traffic and reach clients directly](https://www.g2.com/survey_responses/ytz-international-review-4250449)"**

**Rating:** 4.0/5.0 stars
*— Philip B.*

[Read full review](https://www.g2.com/survey_responses/ytz-international-review-4250449)

---


#### What Are G2 Users Discussing About YTZ International?

- [What is YTZ International used for?](https://www.g2.com/discussions/what-is-ytz-international-used-for)


## What Is Ad Networks Software?

[Digital Advertising Tech](https://www.g2.com/categories/digital-advertising-tech)

## What Software Categories Are Similar to Ad Networks Software?

- [Mobile Advertising Software](https://www.g2.com/categories/mobile-advertising)
- [Supply Side Platforms (SSP)](https://www.g2.com/categories/supply-side-platform-ssp)
- [Publisher Ad Server Software](https://www.g2.com/categories/publisher-ad-server)


---

## How Do You Choose the Right Ad Networks Software?

### What You Should Know About Ad Networks Software

### What is an ad network software?

Ad network software connects advertisers with publishers to facilitate the purchase and sale of digital ad space across various online channels. It automates ad placement, targeting, and performance tracking.

Advertisers use ad network software to run campaigns across multiple platforms, while publishers use it to monetize their digital spaces by selling ad inventory. Ad agencies use it to manage client campaigns and ensure optimized ad performance and [budget management](https://www.g2.com/glossary/budget-management-definition).

### What are the common features of ad network software?

Here are some key features that make ad network tools valuable for advertisers and publishers: 

- **Aggregate ad inventory:** Ad network software centralizes ad spaces from various digital sources, like websites, apps, and streaming platforms, into a single marketplace. An ad network might pull inventory from popular news websites and social media apps, allowing advertisers to access various placements via one interface.
- **Integrate with campaign & ad systems:** Ad networks enable seamless [ad buying](https://www.g2.com/articles/media-buying)and placement by connecting advertiser campaign tools and publisher ad management systems. A brand can use its campaign management tool to launch ads directly onto compatible platforms like news sites or gaming apps without requiring manual adjustments.
- **Advanced ad placement & creative integration:** Ad networks offer advanced placement features like dynamic ad creatives and direct integration with design tools. A retailer can display ads that automatically update based on inventory or user interests, using design software integration to keep visuals fresh and engaging.

### What types of ad network software exist?

Ad networks are divided into several types, each with distinct characteristics and use cases in digital advertising. These include:

- [Display networks](https://www.g2.com/categories/display-advertising) connect advertisers to websites and apps that support banners, images, and interactive ads. It allows advertisers to reach audiences across many sites and apps using targeting options based on keywords, interests, and demographics.
- **Native ad networks** offer a less intrusive experience by placing ads that blend seamlessly with a site's content. Such ad networks provide advertisements that match the look and feel of the site they appear on, making them seem more like recommended content than traditional ads.
- **Video ad networks** focus on video content across various platforms. This makes placing video ads on high-traffic sites and streaming services easy. These ad networks provide targeted video advertising solutions and premium video publishers across multiple devices.

### What are the benefits of ad network software?

Ad network tools provide many benefits for advertisers and publishers, including:

- **Access to a diverse range of publishers:** Ad networks target a broad audience by aggregating inventory from multiple publishers. Advertisers can efficiently place ads across social media, news websites, and video platforms without manually setting up advertisements for each platform.
- **Better ad placement and management:** Ad networks ensure that advertisers' promotions reach a relevant audience at the right time. They use programmatic technology to simplify the process of managing ad inventory, help automate ad placement, and target customer segments based on real-time data and bidding. 

### Who uses ad network software?

The primary users of ad network software are:

- **Advertisers** use ad networks to access various inventories across different digital platforms. By connecting with multiple publishers through a single interface, they can reach a larger audience, improve targeting, and simplify ad buying. 
- **Publishers** use ad networks to monetize their content and digital spaces. Ad networks allow them to connect with a large pool of advertisers, fill ad spaces more efficiently, optimize ad placements, and track performance.

### Cost of an ad network software

Pricing can vary widely between ad network tools due to differences in features, scope, and services provided. The cost structure of these platforms is shaped by numerous factors. Businesses should have an in-depth discussion with their vendors about pricing models and specific needs. 

Below is an example of a typical pricing structure:

#### Setup fees

Setup fees cover the initial integration of the ad network software into an advertiser's or publisher's system. The setup may involve integrating with existing CRM systems, data analytics platforms, etc., or customizing the software for the specific needs of the business.

#### Platform fees

Platform fees are ongoing charges linked with the usage of the ad network software:

- **Subscription-based:** A fixed monthly or annual fee to access the platform's features and tools.
- **Revenue share model:** Some ad networks take a percentage of the revenue generated through ad placements.
- [Pay-per-click (PPC)](https://www.g2.com/categories/ppc-services) **or pay-per-impression (PPI) fees:** Charges are based on the number of clicks or impressions each ad of the network generates.

#### Maintenance costs

Like other software, ad networks must constantly keep up with advertisers' and publishers' growing requirements. Maintenance costs include ongoing updates to ensure the ad network works smoothly. They may include: 

- Regular software updates and patches
- Technical support for troubleshooting 
- Costs for customization or additional feature development. 

These ongoing costs could be fixed fees or vary depending on the features required.

All in all, the total cost of ad network software will depend on the scale of the business, the complexity of the software, and the platform's pricing model.

### Return on investment (ROI) for ad network software

Measuring ROI involves assessing factors such as targeting precision, platform capabilities, and compliance. Let’s break them down:

#### Ad targeting accuracy

Accurate ad targeting helps advertisers reach out to audiences most likely to convert. Tracking specific metrics can help understand how effective ad targeting capabilities for the ad network are:

- [Click-through rate (CTR)](https://www.g2.com/glossary/click-through-rate-definition) reveals the percentage of users who click on the ad after seeing it. A high CTR means that targeting is effective.
- **Conversion rate** tracks how many ad interactions lead to a purchase, sign-up, or download. High conversion rates indicate accurate targeting.
- **Cost per conversion** helps calculate the amount spent on each successful conversion. Lower costs per conversion, with high accuracy, reflect a good return on investment.

#### Platform capabilities

The features and efficiency of the ad network platform directly impact ROI. Evaluate whether the platform helps minimize ad spending while maximizing exposure and conversions. Assess which channels or placements are driving the highest returns. Multi-touch attribution can show how different ad campaign elements contribute to the final conversion and help identify the most valuable ad placements.

#### Compliance with regulations

Ad networks comply with data privacy regulations such as GDPR, CCPA, and others that require user consent to collect and use data. Tracking user opt-ins is essential to understanding how many people trust the network. A reputable, well-known network will have higher consent rates. The more users consent, the larger the audience becomes for advertisers. 

### Software and services related to ad network software

Complementary tools and services that can enhance the functionality of ad networks include: 

#### Publisher servers

A [publisher server](https://www.g2.com/categories/publisher-ad-server) is used by publishers to manage and serve ad inventory on their websites or apps. It can:

- Optimize ad placements
- Integrate with ad networks and demand-side platforms (DSPs)
- Track impressions, clicks, and conversions
- Manage direct and programmatic ad sales

#### Demand-side platform (DSP)

A [demand-side platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp) automates purchasing digital ad inventory across multiple ad exchanges and networks. It can:

- Automate ad buying through real-time bidding (RTB)
- Offer demographic, behavioral, and geographic audience targeting
- Integrate with ad networks and supply-side platforms (SSPs)
- Track impressions, clicks, and conversions
- Optimize bids based on campaign goals and audience data

### Challenges with ad network software

Common issues faced by advertisers and publishers when using ad network software include:

- **Fraud and invalid traffic** are concerns for both advertisers and publishers. Bots can create fake traffic or clicks. It misleads advertisers into believing their ads have high engagement. For example, a campaign targeting consumers of a specific product may be wasted if bots create fake clicks. Publishers could also inflate impressions and display more ad views, which could lead advertisers to pay for nonexistent exposure.
- Many ad networks offer **limited visibility** into which platforms ads appear on and the strategy behind ad placements. For instance, advertisers may not always know if their ads are being shown on low-quality sites, which could negatively affect brand perception. This lack of transparency makes it challenging for advertisers to understand where their budgets are going and makes it harder to evaluate return on investment (ROI).
- **Inaccurate targeting** can lead to ads reaching the wrong audience and reducing campaign effectiveness. For example, a campaign for high-end luxury goods might target a broad audience without considering income levels, causing the ads to be shown to people who are unlikely to purchase. 

### Which companies should buy ad network software?

Ad network software can benefit various types of businesses. Examples include: 

- **Media agencies** manage a variety of clients with different marketing objectives and invest in ad network software to track which channels deliver the best ROI. For example, when working with a fitness brand, the software can run targeted ads across platforms like social media and mobile apps. By tracking performance metrics, the agency identifies the most effective channel. This data-driven approach allows the company to allocate more budget to those high-performing channels and ensure optimal ROI for the client.
- [E-commerce platforms](https://www.g2.com/categories/e-commerce-platforms) use ad networks to reach the right customers and promote seasonal sales or new product launches. An online electronics store, for example, can use an ad network to target ads to tech enthusiasts browsing other websites. This can ensure ads reach a niche audience, better track customer behavior, and optimize campaigns based on real-time data.
- [Ad agencies](https://www.g2.com/categories/advertising-agencies) rely on ad network software to access various publishers, optimize ad placements, and use advanced targeting features. For example, an ad agency working with a fashion retailer could use the software to track user interactions and behavior across different touchpoints. The agency can better understand customer preferences and tailor ad creatives by analyzing this data. This approach allows the agency to continuously improve targeting, increase engagement, and ultimately drive better results for the client,

### How to choose an ad network software

Refer to some basic guidelines for selecting the right ad network software by assessing key factors: 

- **Assess reach and traffic quality.** Ensure the platform's reach aligns with your target audience. Evaluate the quality of traffic to ascertain it's high-converting and not manipulated by bot traffic.
- **Evaluate ad formats and targeting options.** Review the ad formats (e.g., push notifications, native ads) and targeting capabilities (such as geographic and device-based targeting) to determine if they suit your campaign objectives.
- **Compare optimization tools and reporting features.** Examine the platform's automated optimization tools and reporting capabilities to understand how easily you can monitor performance, adjust bids, and optimize placements for better results.
- **Check for transparency and compliance.** Verify that the platform follows industry standards, such as ads.txt or sellers.json, to ensure transparency in inventory sources and ad placements.
- **Test user experience and customer support.** Assess the ad network's user interface for ease of use. Make sure that reliable customer support is available to assist with any issues during your campaign setup.

### Implementation of ad network software

Once the ad network has been selected, a lot goes into getting it set up and running. Here’s an overview of the steps to effectively implement ad network software:

- **Select the right ad network.** Choose an ad network that aligns with your goals by evaluating its reach, ad targeting features, security measures, and the variety of ad formats it supports (e.g., video, display). Research and compare reviews and ratings on platforms like [G2.com](http://g2.com) to assess competitors and gain insights. Define clear [KPIs](https://www.g2.com/articles/kpi-key-performance-indicator)to measure success and ensure the network’s audience aligns with your target demographic to optimize your campaign’s reach and effectiveness.
- **Set up accounts and budgets.** Configure accounts with the appropriate bidding strategy: _Cost Per Click (CPC)_ for pay-per-click campaigns, _Cost Per Thousand Impressions (CPM)_ for brand awareness, or _Cost Per Acquisition (CPA)_ to focus on conversions. Allocate flexible budgets that can be adjusted to optimize resources across campaigns. Invest in product training and share success stories to foster engagement and learning among teams and stakeholders
- **Integrate software and tracking tools.** Integrate the ad network with CRM and analytics tools through APIs. Implement tracking codes to ensure accurate data collection for performance analysis.
- **Create and organize ads.** Optimize creatives for different platforms (mobile, desktop.) Use [A/B testing](https://learn.g2.com/a-b-testing) to refine ad variations and identify the most influential creatives.
- **Launch the campaign** and closely monitor early performance to make adjustments as needed. Focus on optimization during the initial phase to refine targeting and creatives. Adjust targeting, bidding, and creatives based on ongoing performance. Refresh ad campaigns according to trends now and then to prevent ad fatigue and maintain engagement.
- **Analyze results and report.** Use detailed reporting tools like Google Analytics to track and measure ad campaign performance. Compare results to KPIs to ensure alignment with short, and long-term goals. Scale the campaign gradually and align available resources to maximize results.

### Ad network software trends

- **Automation in targeting and predictive analysis.** Ad networks are increasingly adopting algorithms driven by artificial intelligence to improve advertisement targeting accuracy. For example, TikTok introduced AI-powered Smart+, an automated ad solution that handles [ad creation](https://www.g2.com/glossary/ad-creation-definition), placement, and bidding, simplifying the process for advertisers. In addition to targeting, AI is used for predictive analysis, allowing for real-time trend forecasting and campaign optimization.
- **Development of comprehensive ad platforms.** Platforms are slowly evolving into all-in-one solutions by incorporating dashboards and use cases catering to publishers and advertisers. This integration provides a unified experience, making managing campaigns and tracking performance across all stages easier and more effective for all parties involved. 
- **Increased focus on security and privacy.** As data security and privacy concerns grow, ad networks prioritize [fraud detection](https://www.g2.com/glossary/fraud-detection-definition). Some tools now use AI to identify bot traffic and other fraudulent activities, ensuring reliable and secure ad campaigns.

_Researched and written by_ [_Yukta Rastogi_](https://research.g2.com/insights/author/yukta-rustagi)

_Reviewed and edited by:_ [_Monishka Agarwal_](https://learn.g2.com/author/monishka-agrawal)