The platform is easy to use, and the campaign setup and management process is straightforward. I also found the support team to be professional, responsive, and pleasant to work with when we had questions or needed assistance. Review collected by and hosted on G2.com.
The biggest issue for us was the performance of the Ad Network. We used it for more than two years and invested a significant budget, but unfortunately we were not able to generate measurable conversions or meaningful pipeline from the campaigns. We also found it difficult to understand the quality and value of the traffic we were receiving. While the platform provides campaign monitoring and performance data, we would have appreciated more transparency around traffic quality, audience engagement, and what could realistically be expected from the campaigns. Another area for improvement is proactive campaign management. When performance remained weak over an extended period, we would have expected more proactive recommendations or intervention to help identify what was not working and determine whether continuing to invest made sense. This was particularly noticeable because we have achieved substantially better results through other paid acquisition channels with similar budgets and target audiences. Overall, we felt that the platform was easy to use, but the advertising performance and level of optimization did not justify the investment for our B2B use case. Review collected by and hosted on G2.com.
