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Talon.One Reviews & Product Details

Talon.One is the most powerful incentives engine that unifies loyalty, promotions and gamification into one holistic platform. Backed by enterprise-grade security and scalability, Talon.One empowers companies to build personalized, profitable promotions and loyalty programs using any data. The world’s most-loved brands including Adidas, Sephora and Carlsberg work with Talon.One to drive deeper engagement and lasting loyalty with their customers. Founded in 2015, the company has a global reach with teams in Berlin, London, Boston and Singapore, and over 250 clients across North America, Europe and APAC. It was recognized in Gartner’s 2023 Market Guide for Loyalty Program Vendors, and as a major player in IDC’s 2024 MarketScape report for Loyalty Software Providers. Learn more: https://talon.one/

Product Website

Seller

Talon.One

Discussions

Talon.One Community

Languages Supported

English

Product Description

Talon. One is the most powerful API-based Promotion Engine.

Overview by

Jane Lyu

Value at a Glance

Averages based on real user reviews.

Time to Implement

4 months

View More Pricing Information

Talon.One Integrations

(13)

Verified by Talon.One

Talon.One Media

Talon.One Demo - Build a coupon campaign in four steps

Click together triggers and effects to set up incentive campaigns in minutes.

Talon.One Demo - Realtime markdown pricing management

Synchronize SKU-level pricing and promotions with your PIM and shopping systems in real-time.

Talon.One Demo - Boost conversions with cart-level promotions

Personalise offers, target specific products, and increase sales by applying promotions at the shopping-cart level.

Create tiered loyalty campaigns based on point thresholds, all set up and managed through Talon.One's user-friendly platform.

Talon.One Demo - Access advanced promotion insights

Gain a better understanding of your customers and tailor your rewards

Talon.One Demo - Connect all your customer and SKU data

Leverage the ever-growing Talon.One partner community of top-notch technology partners to utilize any tools you desire.

Official Downloads

(5)

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Verified User in Consumer Goods

Enterprise (> 1000 emp.)

6/9/2023

"Great discount engine that does exactly what it's supposed to do"

4/5

What do you like best about Talon.One?

There are a lot of tools out there that allow a business to manage discounts for their e-commerce platform.

But so far Talon.One is the only one which has lived up to our expectations by doing exactly what it's supposed to do. Not trying to be 5 tools at the same time, nor underdelivering on its promises.

A great support team and continuous development.

Great work. Review collected by and hosted on G2.com.

What do you dislike about Talon.One?

To be honest, I haven't found any feature so far that was not working as expected.

A few features were not perfect or maybe missing, but working with the Talon.One team has shown us that they want to become better and are working with their clients to find the best possible solutions to empower us to grow as a business. Review collected by and hosted on G2.com.

Response from Jane Lyu of Talon.One

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Thank you for your review! We're thrilled to hear that Talon.One has exceeded your expectations and stands out among other tools for managing discounts. We also appreciate your positive feedback on our support team and continuous development efforts.

We're glad to hear that you haven't encountered any significant issues. Talon.One is committed to solving the problem of creating and managing campaigns, prioritizing them, and applying them in a structured manner to your e-commerce products. We're delighted that our promotion engine is helping you achieve these goals and supporting your marketing, customer support, and overall business growth. Feel free to reach out if you have any further feedback or questions.

Gagandeep S.

Small-Business (50 or fewer emp.)

6/1/2023

"Senior Product Manager"

5/5

What do you like best about Talon.One?

1. Platform is amazing and easy to manage business rules.

2. Everything is rule based once the basic integration is in place

3. Easy to handle Loyalty program, Rewards, Couponing Functionalities

4. Recommended for Fintechs, eCommerce and Stores for the business. Review collected by and hosted on G2.com.

What do you dislike about Talon.One?

1. There shall be more out of the box reports which are limited at this stage or there should be separate set of section just to pull out reports Review collected by and hosted on G2.com.

Response from Jane Lyu of Talon.One

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Thank you for your review! We're glad to hear that you found Talon.One easy to use and like our rule engine. We appreciate the recommendation for Fintechs, eCommerce, and stores from your perspective.

Regarding your feedback on out-of-the-box reports, we understand the importance and are actively enhancing our reporting capabilities to provide more predefined reports that address diverse user needs.

Thank you for choosing Talon.One and sharing your positive experience. We're committed to continuous improvement. If you have further suggestions or questions, please reach out. We're here to support your success with Talon.One.

Verified User in Retail

Mid-Market (51-1000 emp.)

5/25/2023

"Talon.One is a super straight forward, and also a very powerful tool"

4/5

What do you like best about Talon.One?

The tool is super easy to work with. The documentation is straight forward and the tool is easy to integrate with. The account manager and the support were really nice and our integration was quite nice. Review collected by and hosted on G2.com.

What do you dislike about Talon.One?

The fact that they only have one API for all the promotion operations (e.g. adding coupon codes, removing coupon codes, adding line item, removing them, changing the quantity and everything) is not really intuitive although I kind of understand why they made this decision.

The roles and permissions could still be improved.

The currencies aren't really nice and the metrics on the main dashboard aren't intuitive. Review collected by and hosted on G2.com.

What problems is Talon.One solving and how is that benefiting you?

We had multiple countries that we wanted them to have their separate scope so the concept of applications is something that helped us a lot in that matter.

From the other hand we were limited in the number of cart promotions we could have in Commercetools so Talon.One solved that problem for us as well. Review collected by and hosted on G2.com.

Response from Jane Lyu of Talon.One

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Thank you for your review! We're delighted to hear that you found our tool easy to work with and our documentation and integration process straightforward. Your feedback is invaluable to us.

Regarding the API, we understand that having one API for all promotion operations may seem unconventional at first. However, this decision was made to ensure consistency and streamline the management of promotions across different aspects. We appreciate your understanding.

We also appreciate your feedback on roles and permissions. We're actively working on upgrading the UI and UX to provide an even better experience for our users. In fact, we have a new version of the workflow in the pipeline that addresses these concerns.

Thank you again for your review and for being a valued customer. If you have any further suggestions or questions, please don't hesitate to reach out.

Verified User in Financial Services

Mid-Market (51-1000 emp.)

5/5/2023

"Comprehensive & Complete Promotion Feature to support Campaigns"

4.5/5

What do you like best about Talon.One?

Talon.One offers a comprehensive suite of features designed to support promotional campaigns, including rule engines, coupons, and more. These features greatly benefit companies seeking to implement promotional capabilities without starting from scratch, ultimately saving development time and man power.

In addition to its extensive feature set, Talon.One is known for its reliability. The platform consistently provides dependable service, ensuring that it is always ready to support businesses without encountering any issues. This level of reliability instills confidence in companies that choose Talon.One for their promotional campaigns, enabling them to focus on driving growth and customer engagement. Review collected by and hosted on G2.com.

What do you dislike about Talon.One?

One area where there is room for improvement is the documentation. At times, it can be challenging to find the appropriate feature from the documentation available to support our development or access the technical documentation for a specific feature.

Enhanced documentation would allow users to better understand and utilize the platform's capabilities, ultimately leading to more efficient implementation and a smoother development experience. Review collected by and hosted on G2.com.

What problems is Talon.One solving and how is that benefiting you?

Talon.One's features empower us to create campaigns that foster customer advocacy and promote loyalty. The rule engine enables us to develop a variety of campaigns aimed at acquiring new users and enhancing specific conversion funnels.

Moreover, by combining the rule engine with Giveaway, Loyalty, and Coupon features, we can design and implement a comprehensive loyalty program to maintain user retention on our application. This integrated approach allows us to engage our customers effectively, encouraging them to continue using our platform and contributing to long-term customer satisfaction and loyalty. Review collected by and hosted on G2.com.

Response from Jane Lyu of Talon.One

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Thank you for your review! We’re glad to hear that you find our features comprehensive and our platform reliable. We understand the importance of documentation, and we’re continuously working on improving it to provide a better user experience. Thank you for the valuable feedback. Your customer success manager will reach out to follow up with you on detailed thoughts you have regarding our technical documentation.

Verified User in Transportation/Trucking/Railroad

Enterprise (> 1000 emp.)

5/26/2023

"A Powerful Tool for National Express"

4.5/5

What do you like best about Talon.One?

Talon One has proven to be an invaluable asset for National Express in managing and executing our promotional campaigns.

Talon One provides us with a user-friendly interface to create a wide variety of promotions, allowing us to customize offers according to our specific business requirements. Whether it's percentage-based discounts, BOGO deals, or limited-time promotions, Talon One offers flexibility and adaptability. Review collected by and hosted on G2.com.

What do you dislike about Talon.One?

While Talon One has been a valuable tool for us, there are a few areas where we believe there is room for improvement:

Reporting Customization: Although Talon One offers reporting capabilities, we would appreciate more flexibility in customising and tailoring reports to our specific needs. Review collected by and hosted on G2.com.

Response from Jane Lyu of Talon.One

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Thank you for your review! We're delighted to hear that Talon.One has been a valuable tool for National Express. Your feedback on improving the flexibility in customizing and tailoring reports is greatly appreciated. We understand the importance of customized reporting and we have prioritized this as a key focus on our roadmap for this year.

Your honest feedback is invaluable to us, as we strive to continuously improve our platform to meet your needs. If you have any further suggestions or questions, please don't hesitate to reach out. We're here to support you and ensure your continued success with Talon.One.

Verified User in Wholesale

Mid-Market (51-1000 emp.)

6/6/2023

"easy handling"

5/5

What do you like best about Talon.One?

that it is really easy to manage everything and the handling times is really fast. in comparison to the program we used before this one is way better. I also like the layout Review collected by and hosted on G2.com.

What do you dislike about Talon.One?

nothing at the moment to be honest. I did not work with it for that long so no negative sides have been visble to me yet. therefore I cannot say anything negative to this platform Review collected by and hosted on G2.com.

Response from Jane Lyu of Talon.One

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Thank you for your review! We're glad to hear that you find Talon.One easy to manage and appreciate the fast handling times. It's great to know that our platform has exceeded your previous program in terms of performance. Thank you for sharing your feedback. We're here to support you and help you make the most of our platform's capabilities. If you have any further suggestions or questions, please don't hesitate to reach out.

Verified User in Retail

Mid-Market (51-1000 emp.)

5/17/2023

"Easy to use platform that keeps improving"

4/5

What do you like best about Talon.One?

Talon is an easy to use and straightforward promotions platform. Integrating with Talon is very easy with instant visible results. Talon keep improving their platform and support and I've seen some great improvements over the years. Talon team are very approachable and attentive. Review collected by and hosted on G2.com.

What do you dislike about Talon.One?

Talon developer documentation isn't always detailed enough, leading to a need to ask questions. Talon SDK for C# isn't great and has performance issues in comparison to calling their APIs directly. Sometimes Talon releases come with breaking changes, but this has been adressed and improved already. Review collected by and hosted on G2.com.

Response from Jane Lyu of Talon.One

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Thank you for your review! We're glad to hear that you find Talon.One easy to use and have noticed improvements over the years. We're continuously working on enhancing our services and appreciate your support. Regarding your concerns, we appreciate your feedback on the C# SDK's performance and we'll take your feedback back to the engineering team to optimize it further. We're delighted to be helping you with loyalty points management and providing a reliable promotions engine for your migration. If you have any further questions or suggestions, please don't hesitate to reach out. We're here to assist you.

Manuel P.

Product Owner

Small-Business (50 or fewer emp.)

12/7/2022

"One of the best tools we've ever integrated with!"

5/5

What do you like best about Talon.One?

The documentation is one of the best I've seen, pretty clear from both Product and Technical perspectives. Integrating with their API was easy, and with the help of their Customer Success team, everything went very smoothly. We are more than happy with this integration. Review collected by and hosted on G2.com.

What do you dislike about Talon.One?

Nothing for now, to be honest. The product really fit with our use cases, and in the most complicated scenarios, there was always a workaround when there was no direct answer. Review collected by and hosted on G2.com.

What problems is Talon.One solving and how is that benefiting you?

Talon.One provided us with an almost out-of-the-box solution for our need for a referral campaign and discount codes management; it also complemented other features of our platform, like user credits management. Note that when I say almost, is not to say that they didn't provide complete features, but to take into account the effort of integrating with the API. Review collected by and hosted on G2.com.

Response from Jane Lyu of Talon.One

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Thank you for your kind words, Manuel! We are delighted to hear that you are enjoying the product and finding it useful. Your positive feedback about our documentation, the product, and our customer success team means a lot to us. We hope our product continues to serve you well. Please don't hesitate to reach out whenever you want to explore new campaign ideas or have any feedback using the product.

Thaddeus K.

Enterprise (> 1000 emp.)

6/15/2023

"Simple, Reliable, and Flexible"

5/5

What do you like best about Talon.One?

I like the simplicity and reliability of Talon's integration API. It's well-documented and flexible enough to integrate with any user/purchase flow. Review collected by and hosted on G2.com.

What do you dislike about Talon.One?

There isn't much to dislike; it's a solid platform. Review collected by and hosted on G2.com.

Response from Jane Lyu of Talon.One

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Hi Thaddeus, thank you for your positive feedback and for sharing your experience with Talon.One! Our team has worked hard to ensure that our API is user-friendly, well-documented, and flexible to accommodate various user and purchase flows. It's great to know that it has met your expectations and provided you with seamless integration for your business. We are here to assist you whenever you need us.

Verified User in Broadcast Media

Mid-Market (51-1000 emp.)

8/25/2021

"Easy to use"

5/5

What do you like best about Talon.One?

Talon one is one tool that will help you fulfill multiple requirements. It can be used for vouchers, loyalty, referral etc. Easy to understand. Review collected by and hosted on G2.com.

What do you dislike about Talon.One?

Everything works smooth. nothing to dislike. you can ask them to add or remove features and they are happy to help Review collected by and hosted on G2.com.

Response from Velichka Kerezieva of Talon.One

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Thanks for your review! It's great to hear your marketing team is able to create campaigns rapidly and independently with Talon.One. Our customer success team is always happy to help and make sure your campaigns are helping you achieve your goals and set you up for success.