# Top 10 Retention.com Alternatives &amp; Competitors
**Average Rating:** 4.5/5
**Total Number of Reviews:** 123
Research alternative solutions to Retention.com on G2, with real user reviews on competing tools. SMS Marketing Software is a widely used technology, and many people are seeking popular, productive software solutions with transactional sms, short codes, and white label. Other important factors to consider when researching alternatives to Retention.com include email marketing. The best overall Retention.com alternative is Klaviyo. Other similar apps like Retention.com are Listrak, Customers.ai, Omnisend, and GTM Workspace - Powered by ZoomInfo. Retention.com alternatives can be found in [SMS Marketing Software](https://www.g2.com/categories/sms-marketing) but may also be in [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) or [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence).


## Best Paid &amp; Free Alternatives to Retention.com
  - [Klaviyo](https://www.g2.com/products/klaviyo/reviews)
  - [Listrak](https://www.g2.com/products/listrak/reviews)
  - [Customers.ai](https://www.g2.com/products/customers-ai/reviews)
  - [Omnisend](https://www.g2.com/products/omnisend/reviews)
  - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews)
  - [Apollo.io](https://www.g2.com/products/apollo-io/reviews)
  - [Clearbit](https://www.g2.com/products/clearbit/reviews)
  - [6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews)
  - [Lead Forensics](https://www.g2.com/products/lead-forensics/reviews)
  - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews)

## Top 10 Alternatives to Retention.com Recently Reviewed By G2 Community
Browse options below. Based on reviewer data, you can see how Retention.com stacks up to the competition, check reviews from current &amp; previous users in industries like Consumer Goods, Health, Wellness and Fitness, and Financial Services, and find the best product for your business.


  ### 1. [Klaviyo](https://www.g2.com/products/klaviyo/reviews)
By Klaviyo
**Average Rating:** 4.6/5
**Total Reviews:** 1,360
Klaviyo, a unified customer platform for email, SMS, and more, gives your online brand direct ownership of your consumer data and interactions.


Reviewers say compared to Retention.com, Klaviyo is:
- More expensive
- Better at meeting requirements
Categories in common with Retention.com: [Personalization](https://www.g2.com/categories/personalization), [SMS Marketing](https://www.g2.com/categories/sms-marketing)

**Compare:** [Retention.com vs Klaviyo](https://www.g2.com/compare/klaviyo-vs-retention-com)
**Compare Klaviyo with other alternatives:**
- [Klaviyo vs Listrak](https://www.g2.com/compare/klaviyo-vs-listrak)
- [Klaviyo vs Customers.ai](https://www.g2.com/compare/customers-ai-vs-klaviyo)
- [Klaviyo vs Omnisend](https://www.g2.com/compare/klaviyo-vs-omnisend)
- [Klaviyo vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-klaviyo)
- [Klaviyo vs Apollo.io](https://www.g2.com/compare/apollo-io-vs-klaviyo)
- [Klaviyo vs Clearbit](https://www.g2.com/compare/clearbit-vs-klaviyo)
- [Klaviyo vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-klaviyo)
- [Klaviyo vs Lead Forensics](https://www.g2.com/compare/klaviyo-vs-lead-forensics)
- [Klaviyo vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-klaviyo)

  ### 2. [Listrak](https://www.g2.com/products/listrak/reviews)
By Listrak
**Average Rating:** 4.5/5
**Total Reviews:** 306
Listrak is the person-first marketing automation platform that seamlessly integrates data, identity, and cross-channel messaging to power hyper-personalized customer experiences. Built for leading retailers and brands, Listrak drives measurable customer growth, maximizes efficiency, and delivers exceptional revenue results across email, SMS, push, web, and beyond.


Reviewers say compared to Retention.com, Listrak is:
- More expensive
- Better at support
- Easier to do business with
Categories in common with Retention.com: [Identity Resolution](https://www.g2.com/categories/identity-resolution), [Personalization](https://www.g2.com/categories/personalization), [SMS Marketing](https://www.g2.com/categories/sms-marketing)

**Compare:** [Retention.com vs Listrak](https://www.g2.com/compare/listrak-vs-retention-com)
**Compare Listrak with other alternatives:**
- [Listrak vs Klaviyo](https://www.g2.com/compare/klaviyo-vs-listrak)
- [Listrak vs Customers.ai](https://www.g2.com/compare/customers-ai-vs-listrak)
- [Listrak vs Omnisend](https://www.g2.com/compare/listrak-vs-omnisend)
- [Listrak vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-listrak)
- [Listrak vs Apollo.io](https://www.g2.com/compare/apollo-io-vs-listrak)
- [Listrak vs Clearbit](https://www.g2.com/compare/clearbit-vs-listrak)
- [Listrak vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-listrak)
- [Listrak vs Lead Forensics](https://www.g2.com/compare/lead-forensics-vs-listrak)
- [Listrak vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-listrak)

  ### 3. [Customers.ai](https://www.g2.com/products/customers-ai/reviews)
By Customers.ai 
**Average Rating:** 4.8/5
**Total Reviews:** 429
Customers.ai is an AI sales outreach automation and data prospecting platform for both B2C and B2B. Key features include the ability to identify your anonymous website visitors by email, name, phone number, and more, along with templated sales outreach automation tools, integrations with thousands of business productivity tools, and hundreds of millions of consumer records to build email outreach campaigns for any audience.


Reviewers say compared to Retention.com, Customers.ai is:
- Better at support
- Easier to set up
- Better at meeting requirements
Categories in common with Retention.com: [Visitor Identification](https://www.g2.com/categories/visitor-identification)

**Compare:** [Retention.com vs Customers.ai](https://www.g2.com/compare/customers-ai-vs-retention-com)
**Compare Customers.ai with other alternatives:**
- [Customers.ai vs Klaviyo](https://www.g2.com/compare/customers-ai-vs-klaviyo)
- [Customers.ai vs Listrak](https://www.g2.com/compare/customers-ai-vs-listrak)
- [Customers.ai vs Omnisend](https://www.g2.com/compare/customers-ai-vs-omnisend)
- [Customers.ai vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/customers-ai-vs-gtm-workspace-powered-by-zoominfo)
- [Customers.ai vs Apollo.io](https://www.g2.com/compare/apollo-io-vs-customers-ai)
- [Customers.ai vs Clearbit](https://www.g2.com/compare/clearbit-vs-customers-ai)
- [Customers.ai vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-customers-ai)
- [Customers.ai vs Lead Forensics](https://www.g2.com/compare/customers-ai-vs-lead-forensics)
- [Customers.ai vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-customers-ai)

  ### 4. [Omnisend](https://www.g2.com/products/omnisend/reviews)
By Omnisend
**Average Rating:** 4.6/5
**Total Reviews:** 1,269
Omnisend is an email &amp; SMS marketing platform with a suite of features made specifically to help ecommerce stores grow their audience and sales faster. One-click integration with major ecommerce platforms, pre-made automation &amp; email templates, and award-winning 24/7/365 live customer support make it easy for online merchants of any size to sell more — all without the exaggerated cost. Join more than 115,000 ecommerce brands that use Omnisend to grow their businesses on autopilot, converting their customers with quick-to-build, highly relevant emails &amp; texts. Send newsletters and targeted email campaigns Create beautiful, shoppable emails in minutes using our drag-and-drop email builder and 350+ ready-made email templates. Add coupon codes, automatically pick &amp; insert products, and automatically resend campaigns to non-openers – all without any tedious manual work! Drive sales on autopilot with ecommerce-focused automations Win (back) lost sales with pre-built workflows for cart abandonment, welcome series, transactional emails, and more. Get pre-built, revenue-generating automations running in minutes, or easily build your custom workflows using our no-code, drag-and-drop Automations Editor. Improve your targeting with smart segmentation Segment your customers based on their shopping behavior as well as other properties to improve conversions with well-targeted, personalized emails and texts. Create segments for high-value customers, for specific category/product shoppers, or those that need to be re-engaged and personalize your messaging. Combine email with SMS and more channels Add SMS push notifications, and product reviews right next to your emails using Omnisend’s all-in-one platform to provide a consistent, omnichannel customer experience. Save time and costs – there’s no need to pay for separate email, SMS, product reviews, and push apps anymore! Grow your email &amp; SMS lists Collect new subscribers using our mobile-friendly, fully customizable forms. Choose from popups, signup boxes, landing pages, or a Wheel of Fortune to seamlessly collect email and/or SMS opt-ins. Capture your visitors with exit-intent forms and improve popup engagement using form targeting options, all available within Omnisend. Collect &amp; highlight customer feedback with Product Reviews With Omnisend, your customers&#39; reviews can live right where they can do the most good – alongside your own words in emails, texts, and popups, adding a perspective that only your customers can provide. Award-winning 24/7 support We give you stellar support and helpful advice anytime you need it, and we answer in under 4 minutes on average. We’re available 24/7/365. Start using Omnisend for free today. Omnisend invites Freelancers and Agencies to join the Omnisend partner program. This program is created to help Freelancers and Agencies accelerate their growth, win more clients and receive industry leading revenue share for referred and managed accounts. Check the link and join the program: https://www.omnisend.com/partners/


Reviewers say compared to Retention.com, Omnisend is:
- Easier to set up
- Better at support
- More usable
Categories in common with Retention.com: [SMS Marketing](https://www.g2.com/categories/sms-marketing)

**Compare:** [Retention.com vs Omnisend](https://www.g2.com/compare/omnisend-vs-retention-com)
**Compare Omnisend with other alternatives:**
- [Omnisend vs Klaviyo](https://www.g2.com/compare/klaviyo-vs-omnisend)
- [Omnisend vs Listrak](https://www.g2.com/compare/listrak-vs-omnisend)
- [Omnisend vs Customers.ai](https://www.g2.com/compare/customers-ai-vs-omnisend)
- [Omnisend vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-omnisend)
- [Omnisend vs Apollo.io](https://www.g2.com/compare/apollo-io-vs-omnisend)
- [Omnisend vs Clearbit](https://www.g2.com/compare/clearbit-vs-omnisend)
- [Omnisend vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-omnisend)
- [Omnisend vs Lead Forensics](https://www.g2.com/compare/lead-forensics-vs-omnisend)
- [Omnisend vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-omnisend)

  ### 5. [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews)
By ZoomInfo
**Average Rating:** 4.5/5
**Total Reviews:** 9,110
GTM Workspace is a unified sales execution platform that brings together CRM data, ZoomInfo intelligence, engagement history, and buying signals in one consolidated view - so account executives and account managers can manage their entire book of business, prioritize pipeline, and act on the best opportunities without ever switching tools.


Reviewers say compared to Retention.com, GTM Workspace - Powered by ZoomInfo is:
- Slower to reach roi
- More expensive
- Easier to set up
Categories in common with Retention.com: [Visitor Identification](https://www.g2.com/categories/visitor-identification)

**Compare:** [Retention.com vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-retention-com)
**Compare GTM Workspace - Powered by ZoomInfo with other alternatives:**
- [GTM Workspace - Powered by ZoomInfo vs Klaviyo](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-klaviyo)
- [GTM Workspace - Powered by ZoomInfo vs Listrak](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-listrak)
- [GTM Workspace - Powered by ZoomInfo vs Customers.ai](https://www.g2.com/compare/customers-ai-vs-gtm-workspace-powered-by-zoominfo)
- [GTM Workspace - Powered by ZoomInfo vs Omnisend](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-omnisend)
- [GTM Workspace - Powered by ZoomInfo vs Apollo.io](https://www.g2.com/compare/apollo-io-vs-gtm-workspace-powered-by-zoominfo)
- [GTM Workspace - Powered by ZoomInfo vs Clearbit](https://www.g2.com/compare/clearbit-vs-gtm-workspace-powered-by-zoominfo)
- [GTM Workspace - Powered by ZoomInfo vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-gtm-workspace-powered-by-zoominfo)
- [GTM Workspace - Powered by ZoomInfo vs Lead Forensics](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-lead-forensics)
- [GTM Workspace - Powered by ZoomInfo vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-gtm-workspace-powered-by-zoominfo)

  ### 6. [Apollo.io](https://www.g2.com/products/apollo-io/reviews)
By Apollo.io
**Average Rating:** 4.7/5
**Total Reviews:** 9,792
Apollo is an all-in-one sales intelligence platform with tools to help you prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy. Apollo&#39;s B2B Database includes over 210M contacts and 35M companies with robust and accurate data. Teams leverage Apollo’s Engagement Suite to scale outbound activity and sequences effectively. Finally, up-level your entire go-to-market processes with Apollo&#39;s Intelligence Engine with recommendations and analytics that help you close. Founded in 2015, Apollo.io is a leading data intelligence and sales engagement platform trusted by over 10,000 customers, from rapidly growing startups to global enterprises.


Reviewers say compared to Retention.com, Apollo.io is:
- Easier to set up
- More expensive
- Better at meeting requirements
Categories in common with Retention.com: [Visitor Identification](https://www.g2.com/categories/visitor-identification)

**Compare:** [Retention.com vs Apollo.io](https://www.g2.com/compare/apollo-io-vs-retention-com)
**Compare Apollo.io with other alternatives:**
- [Apollo.io vs Klaviyo](https://www.g2.com/compare/apollo-io-vs-klaviyo)
- [Apollo.io vs Listrak](https://www.g2.com/compare/apollo-io-vs-listrak)
- [Apollo.io vs Customers.ai](https://www.g2.com/compare/apollo-io-vs-customers-ai)
- [Apollo.io vs Omnisend](https://www.g2.com/compare/apollo-io-vs-omnisend)
- [Apollo.io vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/apollo-io-vs-gtm-workspace-powered-by-zoominfo)
- [Apollo.io vs Clearbit](https://www.g2.com/compare/apollo-io-vs-clearbit)
- [Apollo.io vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-apollo-io)
- [Apollo.io vs Lead Forensics](https://www.g2.com/compare/apollo-io-vs-lead-forensics)
- [Apollo.io vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-apollo-io)

  ### 7. [Clearbit](https://www.g2.com/products/clearbit/reviews)
By HubSpot
**Average Rating:** 4.4/5
**Total Reviews:** 633
Clearbit provides a suite of integrations and business intelligence APIs that help sales and marketing teams become more data-driven.


Reviewers say compared to Retention.com, Clearbit is:
- Slower to reach roi
- Easier to set up
- More usable
Categories in common with Retention.com: [Visitor Identification](https://www.g2.com/categories/visitor-identification)

**Compare:** [Retention.com vs Clearbit](https://www.g2.com/compare/clearbit-vs-retention-com)
**Compare Clearbit with other alternatives:**
- [Clearbit vs Klaviyo](https://www.g2.com/compare/clearbit-vs-klaviyo)
- [Clearbit vs Listrak](https://www.g2.com/compare/clearbit-vs-listrak)
- [Clearbit vs Customers.ai](https://www.g2.com/compare/clearbit-vs-customers-ai)
- [Clearbit vs Omnisend](https://www.g2.com/compare/clearbit-vs-omnisend)
- [Clearbit vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/clearbit-vs-gtm-workspace-powered-by-zoominfo)
- [Clearbit vs Apollo.io](https://www.g2.com/compare/apollo-io-vs-clearbit)
- [Clearbit vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-clearbit)
- [Clearbit vs Lead Forensics](https://www.g2.com/compare/clearbit-vs-lead-forensics)
- [Clearbit vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-clearbit)

  ### 8. [6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews)
By 6sense
**Average Rating:** 4.2/5
**Total Reviews:** 1,482
6sense is an ABM/ABX platform that helps B2B organizations achieve predictable revenue growth by putting the power of AI, big data, and machine learning behind every member of the revenue team, helping them know everything they need to know so they can do anything needed to compete and win more often.


Reviewers say compared to Retention.com, 6sense Revenue Marketing is:
- Slower to reach roi
- More expensive
Categories in common with Retention.com: [Visitor Identification](https://www.g2.com/categories/visitor-identification)

**Compare:** [Retention.com vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-retention-com)
**Compare 6sense Revenue Marketing with other alternatives:**
- [6sense Revenue Marketing vs Klaviyo](https://www.g2.com/compare/6sense-revenue-marketing-vs-klaviyo)
- [6sense Revenue Marketing vs Listrak](https://www.g2.com/compare/6sense-revenue-marketing-vs-listrak)
- [6sense Revenue Marketing vs Customers.ai](https://www.g2.com/compare/6sense-revenue-marketing-vs-customers-ai)
- [6sense Revenue Marketing vs Omnisend](https://www.g2.com/compare/6sense-revenue-marketing-vs-omnisend)
- [6sense Revenue Marketing vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/6sense-revenue-marketing-vs-gtm-workspace-powered-by-zoominfo)
- [6sense Revenue Marketing vs Apollo.io](https://www.g2.com/compare/6sense-revenue-marketing-vs-apollo-io)
- [6sense Revenue Marketing vs Clearbit](https://www.g2.com/compare/6sense-revenue-marketing-vs-clearbit)
- [6sense Revenue Marketing vs Lead Forensics](https://www.g2.com/compare/6sense-revenue-marketing-vs-lead-forensics)
- [6sense Revenue Marketing vs ActiveCampaign](https://www.g2.com/compare/6sense-revenue-marketing-vs-activecampaign)

  ### 9. [Lead Forensics](https://www.g2.com/products/lead-forensics/reviews)
By Lead Forensics
**Average Rating:** 4.4/5
**Total Reviews:** 1,162
Lead Forensics is the essential software in B2B marketing, instantly know who is visiting your website and get contact info. Try for free.


Reviewers say compared to Retention.com, Lead Forensics is:
- Slower to reach roi
- More expensive
- Better at support
Categories in common with Retention.com: [Visitor Identification](https://www.g2.com/categories/visitor-identification)

**Compare:** [Retention.com vs Lead Forensics](https://www.g2.com/compare/lead-forensics-vs-retention-com)
**Compare Lead Forensics with other alternatives:**
- [Lead Forensics vs Klaviyo](https://www.g2.com/compare/klaviyo-vs-lead-forensics)
- [Lead Forensics vs Listrak](https://www.g2.com/compare/lead-forensics-vs-listrak)
- [Lead Forensics vs Customers.ai](https://www.g2.com/compare/customers-ai-vs-lead-forensics)
- [Lead Forensics vs Omnisend](https://www.g2.com/compare/lead-forensics-vs-omnisend)
- [Lead Forensics vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-lead-forensics)
- [Lead Forensics vs Apollo.io](https://www.g2.com/compare/apollo-io-vs-lead-forensics)
- [Lead Forensics vs Clearbit](https://www.g2.com/compare/clearbit-vs-lead-forensics)
- [Lead Forensics vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-lead-forensics)
- [Lead Forensics vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-lead-forensics)

  ### 10. [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews)
By ActiveCampaign
**Average Rating:** 4.4/5
**Total Reviews:** 14,780
ActiveCampaign offers effortless email and marketing automation. Grow your business with AI-powered automations that suggest, personalize, and validate your marketing campaigns. With hundreds of automation triggers and actions, conditional routing, and an AI-powered drag-and-drop builder, you can create deeper automations than the competition, faster.


Reviewers say compared to Retention.com, ActiveCampaign is:
- Slower to reach roi
Categories in common with Retention.com: [SMS Marketing](https://www.g2.com/categories/sms-marketing)

**Compare:** [Retention.com vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-retention-com)
**Compare ActiveCampaign with other alternatives:**
- [ActiveCampaign vs Klaviyo](https://www.g2.com/compare/activecampaign-vs-klaviyo)
- [ActiveCampaign vs Listrak](https://www.g2.com/compare/activecampaign-vs-listrak)
- [ActiveCampaign vs Customers.ai](https://www.g2.com/compare/activecampaign-vs-customers-ai)
- [ActiveCampaign vs Omnisend](https://www.g2.com/compare/activecampaign-vs-omnisend)
- [ActiveCampaign vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/activecampaign-vs-gtm-workspace-powered-by-zoominfo)
- [ActiveCampaign vs Apollo.io](https://www.g2.com/compare/activecampaign-vs-apollo-io)
- [ActiveCampaign vs Clearbit](https://www.g2.com/compare/activecampaign-vs-clearbit)
- [ActiveCampaign vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-activecampaign)
- [ActiveCampaign vs Lead Forensics](https://www.g2.com/compare/activecampaign-vs-lead-forensics)


---
## Retention.com Alternatives FAQs

### How does Retention.com compare to Klaviyo?

According to G2 data, [Retention.com](https://www.g2.com/products/retention-com/reviews) and [Klaviyo](https://www.g2.com/products/klaviyo/reviews) both hold strong average ratings, with Retention.com at 4.5/5 across 123 reviews and Klaviyo slightly higher at 4.6/5 across 1,354 reviews. Both products score equally on meeting requirements (9.0), and have the same Ease of Setup score (8.5). Retention.com leads Klaviyo by 0.5 points in Ease of Admin (9.1 vs 8.6) and by 0.4 points in Usability (9.0 vs 8.6). Retention.com also scores higher in Support (8.8 vs 8.4) and Ease of Doing Business With (9.3 vs 8.9), indicating stronger user satisfaction in these areas. Feature-wise, Klaviyo offers several capabilities not present in Retention.com, including API Integration, Engagement, Personalization, Platform Performance, Short Codes, Text Messaging, and Transactional SMS. Retention.com does not have unique features not offered by Klaviyo according to the data. User sentiment highlights Retention.com&#39;s strengths in ease of use (8 mentions), easy setup (7 mentions), and revenue growth (4 mentions). Klaviyo excels with 167 mentions of ease of use, 131 mentions of email marketing, and 92 mentions of automation, reflecting its robust marketing automation capabilities. Overall, Retention.com is favored for easier administration and better support, while Klaviyo is preferred for its broader feature set, especially in automation, segmentation, and multi-channel marketing. Both platforms integrate well with Shopify and are praised for ease of setup and usability, but Klaviyo&#39;s extensive features and larger user base make it a more comprehensive solution for ecommerce marketing needs.



### What are the best alternatives to Retention.com?

The best alternatives to Retention.com are [Klaviyo](https://www.g2.com/products/klaviyo/reviews) (4.6/5 stars, 1354 reviews), [Omnisend](https://www.g2.com/products/omnisend/reviews) (4.6/5 stars, 1188 reviews), [Customers.ai](https://www.g2.com/products/customers-ai/reviews) (4.8/5 stars, 429 reviews), and [Listrak](https://www.g2.com/products/listrak/reviews) (4.5/5 stars, 305 reviews). These platforms provide robust marketing automation, superior ease of administration, and better support as highlighted by G2 reviewers.



### What features do alternatives offer that Retention.com does not?

Alternatives to Retention.com such as Klaviyo and Omnisend offer native API integration, enhanced engagement tools, personalization capabilities, platform performance improvements, support for short codes, text messaging, and transactional SMS, which Retention.com lacks.



### Which Other Marketing tools do reviewers recommend instead of Retention.com?

Reviewers recommend [Klaviyo](https://www.g2.com/products/klaviyo/reviews) for its advanced automation, segmentation, and deep ecommerce integrations, making it ideal for B2C brands. [Omnisend](https://www.g2.com/products/omnisend/reviews) is favored for its ease of use, excellent customer support, and integrated email and SMS marketing features, especially for ecommerce stores. [Customers.ai](https://www.g2.com/products/customers-ai/reviews) is praised for its accurate visitor identification, lead intelligence, and seamless CRM integrations, enhancing sales and marketing alignment. [Listrak](https://www.g2.com/products/listrak/reviews) is recommended for its powerful cross-channel automation, advanced segmentation, and dedicated customer support, particularly for ecommerce and retail marketers.



### Why do users choose Klaviyo over Retention.com?

Users choose [Klaviyo](https://www.g2.com/products/klaviyo/reviews) over Retention.com primarily for its advanced marketing automation and segmentation capabilities, which are reflected in 92 mentions of automation and 66 mentions of data segmentation. Klaviyo&#39;s extensive integration portfolio, especially with Shopify, and its ability to combine email and SMS marketing under one platform (89 mentions each) provide a comprehensive omnichannel marketing solution. Klaviyo&#39;s powerful personalization and engagement features, including AI-driven segmentation and predictive analytics, enable users to deliver highly targeted campaigns, driving better customer retention and revenue growth. The platform&#39;s robust analytics and reporting tools help marketers measure campaign effectiveness and optimize strategies, contributing to its popularity. Despite being noted as more expensive (73 mentions) and having a learning curve (63 mentions), users find Klaviyo&#39;s feature richness and scalability justify the cost. Its ease of use (167 mentions) and extensive educational resources support users in mastering the platform. These factors combined make Klaviyo the preferred choice for businesses seeking a sophisticated, all-in-one email and SMS marketing solution with deep ecommerce integrations and advanced automation capabilities.




## Explore Articles
- [Most recommended generative AI infrastructure for software companies](https://www.g2.com/discussions/what-is-the-most-recommended-generative-ai-infrastructure-for-software-companies)
- [Best Time Tracking Software](https://www.g2.com/discussions/what-is-the-best-time-tracking-software-in-your-opinion)
- [Best AI legal assistants for compliance management](https://www.g2.com/discussions/what-are-the-best-ai-legal-assistants-for-compliance-management)
- [Is Fullstory worth using alongside a product analytics tool or does it end up being redundant once you have solid funnel and event tracking in place?](https://www.g2.com/discussions/is-fullstory-worth-using-alongside-a-product-analytics-tool-or-does-it-end-up-being-redundant-once-you-have-solid-funnel-and-event-tracking-in-place)
- [Best digital asset management software](https://www.g2.com/discussions/best-digital-asset-management-software-in-2025)
- [Best MFT software for small business](https://www.g2.com/discussions/what-s-the-best-mft-software-for-small-businesses)

## Spotlight Categories
- [Account-Based Orchestration Platforms](https://www.g2.com/categories/account-based-orchestration-platforms)
- [Payroll Software](https://www.g2.com/categories/payroll)
- [Digital Asset Management Software](https://www.g2.com/categories/digital-asset-management)

