Top 10 PubMatic Alternatives & Competitors

Top 10 Alternatives to PubMatic Recently Reviewed By G2 Community

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OpenX
By OpenX
3.2/5
(19)
Product Description
OpenX’s vision is to unleash the full economic potential of digital media companies through superior advertising technology.
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Reviewers say compared to PubMatic, OpenX is:
More usable
Better at meeting requirements
Categories in common with PubMatic:
App Monetization Platforms
Publisher Ad Server
Supply Side Platform (SSP)
Connected TV (CTV) Advertising Platforms

Google Ad Manager
By Google
4.2/5
(232)
Product Description
Google Ad Manager is an integrated ad-technology platform that enables agencies and advertisers to more effectively create, manage and grow high-impact digital marketing campaigns.
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Reviewers say compared to PubMatic, Google Ad Manager is:
Better at meeting requirements
More usable
Easier to set up
Categories in common with PubMatic:
App Monetization Platforms
Publisher Ad Server
Supply Side Platform (SSP)

Magnite, for Sellers
By Magnite
3.2/5
(20)
Product Description
Seller Cloud optimizes revenue for each of your ad impressions, safely.
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Reviewers say compared to PubMatic, Magnite, for Sellers is:
Easier to set up
More usable
Better at meeting requirements
Categories in common with PubMatic:
Publisher Ad Server
Supply Side Platform (SSP)
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StackAdapt
By StackAdapt
4.7/5
(851)
Product Description
With StackAdapt, ad buyers plan data-driven digital advertising campaigns across all devices, inventory and publisher partners. Plan the best campaigns.
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Reviewers say compared to PubMatic, StackAdapt is:
Better at support
Better at meeting requirements
More usable
Categories in common with PubMatic:
Connected TV (CTV) Advertising Platforms

AdRoll ABM (Formerly RollWorks)
By NextRoll
4.3/5
(601)
Product Description
AdRoll ABM (Formerly RollWorks) seamlessly combines precise B2B audience segmentation and targeting solutions with a cross-channel demand-side platform into a single application. Powered by InIQ and BidIQ, our AI buyer insight engine and bid optimization engine, AdRoll ABM offers a powerful, yet easy-to-use, platform for B2B marketers to unlock precision to drive pipeline and revenue.
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Reviewers say compared to PubMatic, AdRoll ABM (Formerly RollWorks) is:
Better at support
Better at meeting requirements
More usable
Categories in common with PubMatic:
Connected TV (CTV) Advertising Platforms

AdRoll
By NextRoll
4/5
(733)
Product Description
Since 2007, AdRoll has been on a mission to help businesses compete online and grow revenue. Ambitious commerce brands use the AdRoll E-commerce Growth Platform to make their display, social and email advertising work together to accelerate business growth. Powered by industry-leading automation and personalization, brands are better able to structure, measure and sync their marketing efforts. Built for performance, our Growth Platform sees 37,000 customers generate more than $246 billion in sales annually.
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Reviewers say compared to PubMatic, AdRoll is:
Better at meeting requirements
More usable
Easier to set up
Categories in common with PubMatic:
Connected TV (CTV) Advertising Platforms

Viant Technology
By Viant Technology LLC
4.1/5
(297)
Product Description
Viant Technology is a mobile and cross-channel programmatic advertising platform connecting brands to consumers and enabling meaningful engagement with individual people. With Adelphic, marketers can influence consumer behavior in real time, maximizing the return on their mobile investment.
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Reviewers say compared to PubMatic, Viant Technology is:
Better at support
Better at meeting requirements
More usable
Categories in common with PubMatic:
Connected TV (CTV) Advertising Platforms

AdSense
By Google
4.2/5
(259)
Product Description
Google AdSense is a program that enables website owners and content creators to monetize their online content by displaying targeted advertisements. By integrating AdSense, publishers can earn revenue as Google matches ads to their site based on content and visitors. Key Features and Functionality: - Automated Ad Placement: AdSense uses Google AI to optimize ad placements, ensuring ads are displayed in locations that maximize visibility and engagement. - Customizable Ad Formats: Publishers can choose from various ad formats, including text, display, and native ads, to match their site's design and user experience. - Performance Reports: AdSense provides detailed reports on ad performance, allowing users to track earnings, impressions, and clicks to make informed decisions. - Ad Control: Users have the ability to block ads they find unsuitable and customize the types of ads that appear on their site. Primary Value and Solutions: AdSense offers a straightforward way for publishers to generate income from their online content without the need for direct advertiser relationships. It connects publishers with a vast network of advertisers, ensuring relevant ads are displayed to their audience. This not only enhances the user experience by showing pertinent ads but also allows publishers to focus on creating quality content while AdSense handles the ad management and optimization.
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Reviewers say compared to PubMatic, AdSense is:
Better at meeting requirements
More usable
Easier to set up
Categories in common with PubMatic:
Publisher Ad Server

Criteo Commerce Growth
By Criteo
3.7/5
(240)
Product Description
Criteo Commerce Growth drives sales for e-commerce businesses, intelligently converting shoppers with dynamic, personalized ads.
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Reviewers say compared to PubMatic, Criteo Commerce Growth is:
Better at meeting requirements
More usable
Easier to set up
Categories in common with PubMatic:
Connected TV (CTV) Advertising Platforms

Sponsored
G2 Advertising
Get 2x conversion than Google Ads with G2 Advertising!
G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.
Learn More