I love how easy it is to get super clear insights on what people are doing on my site. The heatmaps show exactly where folks click or scroll, and the session replays make it feel like you’re right there watching. Plus, it’s totally free and simple to set up — honestly, it feels like a secret weapon for my website. Review collected by and hosted on G2.com.

Honestly, not much to complain about. If I had to pick something, maybe the dashboard could load a bit faster sometimes. But for a free tool that gives this much info? I’m more than happy! Review collected by and hosted on G2.com.

Microsoft Clarity is a behavior analytics tool that focuses on visualizing user interactions on websites through robust features like session replays, click heatmaps, and scroll tracking. One of the strongest elements is the fact that all functionality is offered without data limitations, and performance does not noticeably interfere with page load.

The session replays provide a clear and accurate view of how visitors interact with individual pages, including mouse movements, clicks, and scrolling patterns. This feature is well-structured and makes it easier to interpret behaviors compared to traditional event-based solutions. Heatmaps are automatically collected without requiring manual setup, and the interface organizes them neatly by page, device type, and traffic filter.

The filtering options within Clarity are another strong point. It supports segmenting traffic by device, user attributes such as country or browser, and even specific behavior triggers like “rage clicks” or “excessive scrolling.” Having these behavioral indicators natively integrated is impactful because it reduces manual analysis and highlights where usability issues may be occurring.

Integration with Google Analytics is also straightforward. By connecting the two, it becomes easier to move from aggregate quantitative data in Analytics to qualitative behavior insights in Clarity with little friction. In addition, the dashboard interface is clean, intuitive, and scales well across different site sizes.

Finally, there is a noticeable emphasis on data security and compliance. Clarity anonymizes user data, masks sensitive inputs like form fields, and adheres to GDPR requirements, which is critical when managing visitor session recordings at scale. Review collected by and hosted on G2.com.

One area where Clarity could be improved is in the reporting depth. While session replays and heatmaps are highly visual, the tool does not provide as much customizable reporting compared to other analytics platforms. It lacks advanced funnel visualization or complex path analysis, which would benefit larger projects where mapping user journeys is key.

Another limitation is that despite the integration with Google Analytics, third-party integrations beyond that are limited. For example, not having direct connectors with A/B testing platforms or CRM systems reduces flexibility for organizations that want to tie behavioral data into broader workflows. Review collected by and hosted on G2.com.

It gives us the customer journey in the website or landing page and where the customer is getting drop in the website. Where and all the customer is clicking and it will show real time issues on landing pages of customer journey. easy to use and integrate with any tool. Review collected by and hosted on G2.com.

Its has limitation on data processing & reporting. Review collected by and hosted on G2.com.

I really like how Clarity shows me exactly how people use my website through screen recordings and heatmaps. It’s super easy to use, completely free, and doesn’t slow down my site. Review collected by and hosted on G2.com.

Sometimes it’s hard to filter and find specific types of users or actions. Also, it doesn’t connect well with many other tools I use. Review collected by and hosted on G2.com.

1. Convenient and friendly interface with visual tools

2. Connection to Google Analytics

3. Screen recordings from the website Review collected by and hosted on G2.com.

I have nothing to say in this section, I am satisfied. Review collected by and hosted on G2.com.

It's Free and does the job very well. Reliable and easy-to-use heatmap software can be used with Google Analytics and Tag Manager. Review collected by and hosted on G2.com.

Not so advanced features, but no complaints since it's free. Review collected by and hosted on G2.com.

This tool provides such accurate user interaction in the recording form, which also has more productive features like skipping the inactivity. Quick and easy navigation really helps you to get all the insights. Review collected by and hosted on G2.com.

Well, in rare case some recordings have technical issues where it's not possible to analyze the user interactions Review collected by and hosted on G2.com.

Being able to add really specific filters for monitoring specific pages on website or elements on page. And it has a lot of good standard features Review collected by and hosted on G2.com.

What I don't really like is the way Microsoft does their UI in general. It's kind of chaotic.

For example, the amount of filter options is impressive and really nice. But then they decided to displayed them sort of horizontally instead of vertically. But you could still scroll vertically to search for other filter categories. Review collected by and hosted on G2.com.

It is helpful for understanding your product better Review collected by and hosted on G2.com.

There is some delays about the recordings. Review collected by and hosted on G2.com.

I love that it's fully-featured and free. I can quickly see recordings of user activity on the site and observe behavior in ways that help me improve the user experience of any website. Review collected by and hosted on G2.com.

I cant think of anything to dislike, other than a few issues where the page scrolls to the top of the page on users' clicks occasionally. Review collected by and hosted on G2.com.