Microsoft Clarity Features
Analysis (5)
Conversion Opportunities
Identifies poorly performing or problematic areas of a web page
Side-By-Side Analysis
Overlays heatmaps on top of existing web pages
Mobile Device Analysis
Optimizes to gather insight about mobile web browser visitors
Data Quantification
Contextualizes web visitor behavior beyond pure data points and statistics
Webpage Element Analysis
Analyzes the performance and effectiveness of forms, call-to-actions, links, etc. that appear on a web page
Reporting (4)
Heat Maps
Aggregates and visualizes webpage clicks, scrolls, and movement data into color-coordinated data points
Session Replays
Records web visitor sessions
Monitoring
Tracks and monitors web visitor behavior
Data Segmentation
Segments collected data on predetermined criteria
User Behavior (3)
Click Tracking
Tracks where users are clicking on a web page.
Mouse Movement
Tracks mouse movement over a web page.
Frustration Tracking
See where users experience the most difficulty on a web page.
A/B Testing (3)
Error and Bug Tracking
Tracks sessions where users encountered errors and bugs.
Data Analysis
Offers insights into relationships between user information and user behavior.
Notes
Leave notes on sessions and bugs.
Visitor Information (2)
User Identification
Collects user information (location, IP address, email, etc.).
Search Box
Search sessions by keywords or IP address.
Agentic AI - Session Replay (1)
Cross-system Integration
Works across multiple software systems or databases
Agentic AI - Heatmap Tools (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Decision Making
Makes informed choices based on available data and objectives
