Kula Reviews & Product Details

Kula is incredibly user-friendly and facilitates unified candidate outreach and sourcing. The user interface is simple to use, implementation is fast, and integrations with current hiring tools are seamless. It increases overall recruiting efficiency and saves a significant amount of manual labor. Review collected by and hosted on G2.com.

Certain sophisticated features seem constrained and would benefit from additional personalization choices. Workflows occasionally call for additional steps, and in order to better monitor recruiting performance, some reports or analytics could be more thorough. Review collected by and hosted on G2.com.

What I like best about Kula is how easy it makes referral submissions. The process is super simple, everything is clearly tracked, and I always know what’s happening with the candidates I’ve referred. It saves time, avoids confusion, and makes the whole referral flow feel smooth and transparent. Review collected by and hosted on G2.com.

At first it can feel a little overwhelming because there’s a lot going on. You kind of need some time to get used to all the features. But once you’re in the flow, it’s pretty smooth. Review collected by and hosted on G2.com.

Kula stands out for its incredibly smooth and intuitive automation workflows. I love how easy it is to set up multi-step recruiting sequences and personalize outreach at scale without feeling robotic. The interface is clean, the learning curve is minimal, and the system does a fantastic job of reducing manual work. The biggest upside is how much time it saves—especially for roles that require ongoing, high-volume sourcing. Its integrations with LinkedIn, email, and ATS platforms work reliably and make the entire hiring pipeline feel more connected and efficient. Review collected by and hosted on G2.com.

While Kula is amazing overall, there are a few areas that can improve. The analytics dashboards could offer deeper insights—especially around outreach performance, funnel drop-off, and team-level benchmarks. Some integrations still require occasional re-authentication, which interrupts workflow. I’d also appreciate more customizable templates and advanced filtering options to fine-tune candidate targeting. These aren’t deal-breakers, but polishing them would make the experience even better. Review collected by and hosted on G2.com.

What I like best about Kula is its simple and intuitive user interface that makes the entire referral process effortless. It’s incredibly easy to refer candidates, track their status, and stay updated all in one place. I also really appreciate the auto-parsing feature, which accurately extracts details from resumes and saves a lot of time by pre-filling information automatically. Overall, it’s a very user-friendly and efficient platform that streamlines the referral experience. Review collected by and hosted on G2.com.

There isn’t much to dislike about Kula, but if I had to mention something, it would be that the platform could offer more detailed notifications or alerts when there’s an update on a referred candidate’s status. Other than that, the overall experience is smooth and efficient. Review collected by and hosted on G2.com.

What I like best about Kula is how, despite being a relatively new product, it already offers many of the robust features you’d expect from a top-tier applicant tracking system. Its clean interface, automation capabilities, and seamless integration with recruitment tools make it both powerful and easy to use. I also appreciate how Kula focuses on improving recruiter productivity and candidate engagement — it feels modern, intuitive, and built with real recruiting challenges in mind. Review collected by and hosted on G2.com.

Since Kula is still a relatively new platform, there are occasional bugs and minor performance issues — for example, some pages take time to load or certain features don’t always sync smoothly. However, the team seems responsive to feedback and is constantly rolling out updates to improve stability. I see that as a normal part of growth for a new ATS that’s evolving quickly Review collected by and hosted on G2.com.

I have been a Kula user for almost a year now and I’ve been really impressed with the tool. The AI notetaker during interviews and AI candidate scoring have saved me a tremendous amount of time and made my recruiting process much more efficient. Beyond the product itself, the Kula team has been fantastic, I meet monthly with our account manager, and have had great interactions across the board. They’re incredibly receptive to feedback and genuinely proactive about checking in to learn how they can improve the product experience. Review collected by and hosted on G2.com.

A few areas for improvement:

- I struggle getting the data I need from the reporting tool from time to time. The conversational feature is nice, but I think it hinders the ability to adjust filters and requirements for reports.

- We'd love for the job posting page to be more customizable to fit our teams branding

- We'd love to be able to export a candidate profile (scorecards, resume, offer docs etc.) for record keeping Review collected by and hosted on G2.com.

I do enjoy the interface of Kula and how it makes recruitment so much more easier for me and my candidates. We use Kula as our main recruitment tool on a daily basis and its really one of the best systems I have used to date. Not to mention, we have a separate support desk for any questions and issues that we have. The support team at Kula is really quick and I am very happy with the way they help to fix our issues! Review collected by and hosted on G2.com.

Perhaps reporting wise its not the best and sometimes some functionality can be better, like for example once a candidate submits their assessment and you move them to the next stage, you are not able to see it again. You need to revert the whole process to access the file. I feel like they did not think through some of the features. Perhaps having all attachments in one place would help. There's also no job integration with indeed or jobstreet, I believe this is something that they are working on. Review collected by and hosted on G2.com.

Features are great and has been by far one of the most intuitive ATS software I have used in the past.

The implementation was quite quick and the migration from our previous ATS was quite seamless.

The integrations are quite seamless with daily use tools that reduce manual effort and helps in creating pipelines for future roles quite seamlessly.

The Customer support has been quite swift. I have always received very quick responses and resolutions for any kind of issues we have had. Review collected by and hosted on G2.com.

A few features could be added:

- Adding interview panels to the jobs which could help define the interview panel quite early.

- Sending emails to employees of their referrals when they have been rejected or have progressed to further stages. Review collected by and hosted on G2.com.

Kula has been very effective in streamlining our hiring process. The platform is intuitive and easy to use, which made implementation smooth for our team. We use it frequently to post openings, manage referrals, and collect interview feedback, and it has significantly improved our recruitment efficiency. The range of features is well thought out, and the customer support team is responsive and helpful whenever needed. Overall, Kula has provided a seamless experience with minimal learning curve and strong integration into our workflows Review collected by and hosted on G2.com.

Although Kula offers a strong set of features, there are areas where enhancements could make the platform even more impactful. The integration options, while functional, could be expanded to connect more easily with a broader range of third-party tools. Additionally, more advanced reporting and analytics capabilities would be valuable for deeper insights into referrals and hiring performance. These improvements would further elevate the overall usability and long-term scalability of the platform Review collected by and hosted on G2.com.

Kula is a very user-friendly platform that is very easy to implement without being too overwhelming for users. It features a clear UI and a multitude of modern tools that facilitate fast hiring processes. The highlight would definitely be the AI scoring model, which brings to light the highest quality candidate profiles that are aligned with the business requirements.

Their Customer Support team has been very proactive and helped with every challenge we've faced until now. Review collected by and hosted on G2.com.

No feature that engages internal employees on Kula for referral campaigns.

Adding users to the interview panel for the hiring team to appropriate jobs is not yet optimised for.

No customisations for designing a dynamic career page. Review collected by and hosted on G2.com.