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Insightly CRM Reviews & Product Details

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Insightly CRM Reviews FAQs

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Last updated: Nov 01, 2026

What is Insightly CRM, and what problem is it built to solve?

Insightly CRM is used to bring customer and prospect information together and help teams manage sales relationships and follow-up in one place. Teams also use it to connect customer records with opportunities, tasks, and project work.

What languages does Insightly CRM support?

Insightly CRM supports 6 languages: Dutch, English, French, Italian, Portuguese, and Spanish.

What company sizes and industries is Insightly CRM the best fit for?

Insightly CRM is most strongly represented among small-business teams, with mid-market organizations also appearing across positive experiences. Positive experiences span several industries, especially construction, marketing and advertising, nonprofit work, consulting, and information technology and services.
  • Small Business: The clearest concentration of positive use, including teams organizing customers, leads, projects, and follow-ups.
  • Mid-Market: Also represented, with use across sales pipelines, project tracking, and coordination between departments.
  • Industries: Construction, marketing and advertising, nonprofit organizations, consulting, information technology and services, and renewables and environment stand out among the represented sectors.

How long does it take to implement Insightly CRM across a team?

Teams report a range of implementation timelines, with getting live in under a month the most common experience. Some implementations take longer, particularly when teams are configuring workflows and processes.
Time to go live Relative frequency
Under 1 month Most common
1–3 months Also frequently reported
3–6 months Reported less often
6 months or longer Occasional longer implementations

What customer support options does Insightly CRM provide, and how do users find the overall support experience?

Insightly CRM support experiences are mixed: some users describe responsive, knowledgeable help and useful guidance from customer success contacts, while others find it difficult to get a timely, specific answer. The experience can depend on the issue and the support path available to the team.

What is the experience like for teams switching to Insightly CRM from another tool?

Teams have moved to Insightly CRM from spreadsheets and lightweight tools, older CRMs, and larger CRM platforms. The change is often motivated by a desire for easier day-to-day use, more adaptable records and workflows, or a better balance of price and functionality; users describe moving customer and project information into a more centralized system. Transitions can feel straightforward, though configuring the system and learning its terminology may take effort, and some teams find the navigation no easier than their previous CRM.

What tools and platforms does Insightly CRM integrate with, and how do these integrations help users get more value from the product?

Insightly CRM has 8 listed integrations. Users describe connecting it with tools for email and productivity, accounting, marketing, automation, and team communication.
  • Email and productivity: Microsoft Outlook and Google Workspace/Gmail.
  • Accounting: QuickBooks.
  • Marketing: Mailchimp.
  • Automation and app connections: Zapier.
  • Team communication: Slack and Twilio.
These connections can keep customer details and communications closer to sales and project records, reduce manual data entry, and help teams coordinate work across the tools they already use.

What features or capabilities could make Insightly CRM even more useful?

Insightly CRM could be more useful with stronger reporting and more flexible ways to tailor dashboards and workflows. Users also point to opportunities to make everyday navigation and data handling smoother.
  • Expand report and dashboard customization, including more flexible filters and clearer ways to turn reports into dashboard views.
  • Make automations easier to configure and extend, with more ready-to-use workflows and dependable triggers.
  • Improve navigation and task handling so common actions take fewer steps and are easier for new users to learn.
  • Strengthen integration coverage and syncing so information moves reliably between Insightly CRM and connected tools.

Insightly CRM Reviews (950)

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Insightly CRM Reviews (950)

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4.2
950 reviews

What do users say?

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Pros & Cons

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Ishan S.
IS
Ishan S.
Manager and Dietician at Chaitanya Homoeo Clinic, Medical Store Owner, Content Creator
Hospital & Health Care
Small-Business (50 or fewer emp.)
"Keeping Customer Workflows Better Connected"
4.5/5
What do you like best about Insightly CRM?

It helps me keep customer information, follow-ups, opportunities, and ongoing activities organized in one place. I work as a Dietician and Nutritionist, manage a homeopathy clinic, and also create health education content. My work involves handling consultation enquiries, wellness program discussions, follow-up communication, and educational outreach activities, so having everything connected inside one system is very useful. What I like most about Insightly CRM is that contacts, leads, opportunities, tasks, and project-related activities stay linked together. When I receive a new enquiry, I can track the contact, manage follow-ups, schedule activities, and continue organizing related work without losing information between different records. This makes daily CRM work more structured. I regularly use contact management, lead tracking, opportunity management, task management, calendar activities, and reporting features. These help me organize consultation enquiries, monitor follow-up progress, schedule discussions, and keep track of ongoing communication. Having activity history available alongside customer records makes it easier to review previous interactions before the next follow-up.

Another thing I find useful is the way projects and tasks can be managed within the same platform. For health education initiatives and ongoing wellness programs, I can keep activities, deadlines, and related records organized without switching between multiple systems. The system is easy to understand, implementation for everyday use was straightforward, and performance has been smooth during regular work. Moving between contacts, leads, opportunities, tasks, and projects feels responsive, even when managing multiple records. The available integrations and workflow features also help keep information connected and reduce manual tracking work. Overall, Insightly provides a good balance of CRM, activity management, project tracking, and organization tools. Review collected by and hosted on G2.com.

What do you dislike about Insightly CRM?

I like how contacts, opportunities, and projects can be connected together, but sometimes maintaining those relationships requires a little extra setup when records become more detailed. It works well once everything is organized, although the initial record structure can take some time to maintain consistently. For larger workflows this makes sense, but for smaller day to day activities it occasionally feels more detailed than necessary. Review collected by and hosted on G2.com.

Dhwani D.
DD
Dhwani D.
Reserach Analyst
Small-Business (50 or fewer emp.)
Originally submitted 4/29/2026
"Great for Customer Management, Needs Sales Pipeline Customization"
4/5
What do you like best about Insightly CRM?

I manage customer relationships and sales activities in one organized system with Insightly CRM. It stores all customer data, contacts, and leads through the sales pipeline, which helps me build stronger customer relationships and automates routine tasks. I mainly use the contact and lead management features, and although it took me some time to get used to it, it now helps me a lot with my day-to-day work. Review collected by and hosted on G2.com.

What do you dislike about Insightly CRM?

The sales pipeline doesn't work for me. I believe it should be customized according to business or role. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
II
Verified User in Information Technology and Services
Mid-Market (51-1000 emp.)
"Insightly CRM Review: An Efficient Tool for Customer Relationship Management"
4/5
What do you like best about Insightly CRM?

What I like most about Insightly CRM is its user-friendly interface and the way it brings everything together in one place: managing customer relationships, tracking sales opportunities, and organizing tasks. It helps our team collaborate more smoothly, streamlines day-to-day workflows, and keeps customer information easy to find when we need it. Overall, it makes it more efficient to manage leads, monitor progress, and stay organized. Review collected by and hosted on G2.com.

What do you dislike about Insightly CRM?

Some features take a bit of time to explore, and certain workflows or customization options could be more intuitive. In a few areas, the user interface could also be simplified to make navigation easier and more straightforward. That said, these are minor drawbacks overall, and Insightly CRM remains a useful and effective tool for managing customer relationships and sales activities. Review collected by and hosted on G2.com.

Seim K.
SK
Seim K.
CRM and Data Coordinator
Small-Business (50 or fewer emp.)
Originally submitted 4/29/2026
"Efficient CRM with Strong Reporting and Bulk Editing"
4.5/5
What do you like best about Insightly CRM?

The features I use most and find the most valuable are bulk editing and reporting. The bulk editing function saves me a significant amount of time by allowing me to update multiple records at once instead of making changes individually. I also really like the drag‑and‑drop functionality when creating reports, which makes it quick and easy to customize the columns I want to include. An added benefit is how intuitive the platform is overall—the site is easy to navigate across different pages, which helps streamline my daily workflow. Review collected by and hosted on G2.com.

What do you dislike about Insightly CRM?

One issue I’ve experienced with Insightly CRM is that when creating reports, filters don’t always work as expected. Even after applying a filter to exclude certain data, those records sometimes still appear in the report. Additionally, Insightly Marketing cannot link email campaigns directly to contacts in Insightly CRM, which makes it more difficult to track engagement and campaign impact at the contact level. Review collected by and hosted on G2.com.

OB
Oliver B.
Analyst
Small-Business (50 or fewer emp.)
"Simple, Clean CRM That Keeps Sales Pipelines Organised"
4/5
What do you like best about Insightly CRM?

What I like best about Insightly CRM is how simple and easy it is to use. The UI is clean and straightforward, so it’s easy to keep track of records and client interactions without things feeling too complicated. The email reminders are also really helpful for staying on top of follow-ups and making sure nothing gets missed. I also like the Leads and Opportunities features, as they make it much easier to manage the sales pipeline and keep deals organised. Review collected by and hosted on G2.com.

What do you dislike about Insightly CRM?

One downside of Insightly CRM is that email reminders can sometimes be missed, which can affect follow-ups. It would also be useful to have better AI integration, such as automatically appending meeting notes or email summaries to client records to save time and improve record keeping. The Leads feature could be better suited to our sales process, as it would work more effectively if it were based around companies rather than individual names. Additionally, duplicate records could be managed better, as it can sometimes be difficult to spot and remove them efficiently. Review collected by and hosted on G2.com.

DO
Daniel O.
Regional Business Development Manager
Mid-Market (51-1000 emp.)
"Flexible, Intuitive CRM That Scales with Your Sales Process"
5/5
What do you like best about Insightly CRM?

It's flexible. You can set up multiple sales pipelines and stages and move sales opportunities between them as they progress. Drag and drop, group edits and filters reduce the amount of time to add and maintain information. It can grow with you. As you learn more of the systems capabilities, it's easy to add them to your CRM process. Onboarding new employees and training them on the system is quick because it's intuitive. It's also cost effective, and we can show results in a meaningful way. Review collected by and hosted on G2.com.

What do you dislike about Insightly CRM?

Although you can run it from a phone, the screen is crowded, and it's challenging to do more than record meeting notes via voice to text. Review collected by and hosted on G2.com.

AP
Aditya P.
Data Analyst
Mid-Market (51-1000 emp.)
"Effortless CRM with Robust Capabilities"
5/5
What do you like best about Insightly CRM?

I use Insightly CRM to manage my customer relationships, track sales and opportunities, and keep all customer information in one place. I appreciate how it helps by keeping customer data, sales activities, and follow-ups organized, which makes it easy to track. What I like most is how easy it is to manage customers, track sales, and check progress in a single dashboard. It was also easy to set up, and we were able to get started with less training. Additionally, using it with Google Workspace and email tools keeps communication and customer information synced. We switched from spreadsheets and basic CRM because Insightly offered better features. Review collected by and hosted on G2.com.

What do you dislike about Insightly CRM?

Some advanced features can take a little time to learn, and reporting options could be more customizable. Review collected by and hosted on G2.com.

Verified User in Consulting
AC
Verified User in Consulting
Mid-Market (51-1000 emp.)
"Great Support, but the CRM Has Stagnated with Few Meaningful Improvements"
2.5/5
What do you like best about Insightly CRM?

I really liked the features and how easy the product was to use. The level of support was also amazing—in our case, we had a dedicated CSM who was consistently responsive and always willing to help us throughout the process. Review collected by and hosted on G2.com.

What do you dislike about Insightly CRM?

It was great for the first couple of years, but after that we started noticing the company shifting its efforts to other products that didn’t necessarily work for our needs. Meanwhile, the CRM product seemed to remain stagnant, with few new updates and not many helpful improvements. Review collected by and hosted on G2.com.

Verified User in Airlines/Aviation
UA
Verified User in Airlines/Aviation
Small-Business (50 or fewer emp.)
"easy to organize clients"
4.5/5
What do you like best about Insightly CRM?

What I like most about Insightly CRM is that it allows you to have customer information, opportunities, and tasks organized in one place. I also find it useful for tracking opportunities and keeping clear what actions I have pending with each contact. Review collected by and hosted on G2.com.

What do you dislike about Insightly CRM?

What I like least is that some functions can be a bit unintuitive at first and take some time to get used to. I also think that the customization of certain processes could be more flexible. Review collected by and hosted on G2.com.

Keisha D.
KD
Keisha D.
Income Maintenance Caseworker
Small-Business (50 or fewer emp.)
"Effortless Project Management with Insightly"
4.5/5
What do you like best about Insightly CRM?

I like that it's very easy to manage projects in Insightly CRM and add tasks, and keep track of them. Being a team manager, it's a lot easier when the project is added to Insightly, and we already have a predetermined list of tasks for each project. Setting up the project is user-friendly, and it ensures that staff completes all their tasks. The ability to report to my managers the percentage of projects that we are completing and the timing is very valuable as well. The initial setup on the site link was very easy. Review collected by and hosted on G2.com.

What do you dislike about Insightly CRM?

It seems like at certain times, I don't know if the system is updating. The interface will change and sometimes certain aspects won't be available. Reports won't be available or the size of the font will randomly increase, making it hard to see everything on the screen, so that could definitely be improved. Review collected by and hosted on G2.com.

Response from Harryson Pointdujour of Insightly CRM

Hi Keisha! Thanks so much for sharing this, really appreciate it.

Glad to hear Insightly is making project management easier for you, especially with task templates and reporting. That kind of visibility into progress is exactly what we’re aiming for, so it’s great to hear it’s working well for your team.

On the issues you mentioned, that definitely doesn’t sound right. Things like reports not showing or the interface shifting around shouldn’t be happening, and I get how frustrating that can be. If you’re open to it, our support team can take a closer look and help figure out what’s going on.

Thanks again for the honest feedback, it really helps us improve.

See how Insightly CRM improved

Questions about Insightly CRM? Ask real users or explore answers from the community

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Verified User
G2
Verified User
•
Last activity 9 months ago

Does Insightly CRM sync with my existing email account?

Verified User
G2
Verified User
•
Last activity 6 months ago

Inquiring about AI features

3 Upvotes
1
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Pricing Options

Pricing provided by Insightly CRM.

Plus

$29
/ user, per month (billed annually)

Professional

$49
/ user, per month (billed annually)

Enterprise

$99
/ user, per month (billed annually)
Insightly CRM Comparisons
Insightly CRM Features
Mobile User Support
Contact & Account Management
Opportunity & Pipeline Mgmt.
Task / Activity Management
Case Management
Customer Support Portal
Knowledge Base
Email Marketing
Lead Management