Insightly CRM Pricing Overview

Insightly CRM does not offer a permanent free plan, but it does provide a free trial that lets users to test the product before committing to a paid plan. Trial availability and duration may vary, so users should review the seller's official pricing page for the most current details.

According to G2 reviews, Insightly CRM's pricing is best suited for small businesses and growing mid-market teams seeking an affordable alternative to enterprise CRMs like Salesforce. G2 reviewers from industries including construction, real estate, insurance, non-profit management, and marketing and advertising frequently praise Insightly CRM as ideal for teams of one to fifty employees managing contacts, pipelines, and projects in one place. The Plus plan at $29 suits budget-conscious small businesses, while the Professional plan at $49 appeals to mid-market teams needing automation and custom reporting. G2 reviewers caution that very large enterprises or teams requiring deep third-party integrations may find Insightly CRM's higher tiers limiting compared to more robust alternatives.

Insightly CRM offers a free version that G2 reviewers describe as functional for basic contact management and lead tracking, though limited in storage, email integrations, and customization. Multiple G2 users note the free tier works well for solo users or very small teams but quickly becomes restrictive. Insightly CRM's paid plans start at $29 per user per month for Plus, rising to $49 for Professional and $99 for Enterprise. G2 reviewers highlight that paid tiers unlock workflow automation, advanced reporting, dashboards, more email templates, and greater custom fields. Features like bulk email sending, deeper pipeline management, and priority support are consistently cited as key reasons users upgrade from the free version.

G2 reviews of Insightly CRM present a mixed but generally positive value picture. Many reviewers, particularly small business owners, praise Insightly CRM's pricing as affordable and competitive, with phrases like 'cost effective,' 'great price,' and 'best value CRM' appearing frequently. High-rating reviewers often note it delivers strong functionality at a fraction of Salesforce or HubSpot costs. However, a recurring concern across G2 reviews is that advanced features like automation, reporting, and integrations are locked behind higher tiers, and some long-term users report significant price increases over time. A few G2 reviewers mention switching to HubSpot or Salesforce due to support costs and integration limitations, suggesting value diminishes as business complexity grows.